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The Biggest Marketing Mistakes Recruitment Owners Make (and How to Fix Them)
In this episode of RecTalk, Nitin Sharma is joined at Kitto Towers by Kris Holland, Founder of Kitto, and Rich Evans, to unpack one of the most common (and costly) problems in recruitment businesses today: getting marketing completely wrong.Together, they dive deep into why so many recruitment founders struggle with marketing, the outdated assumptions holding agencies back, and why treating marketing as a “tick-box” or junior hire almost always ends in disappointment.From the dangers of hiring a single junior marketer and expecting them to be a graphic designer, copywriter, strategist, and…
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