The Widening Buyer/Seller Gap & How to Fix it
his week's show is entitled, "The Widening Buyer/Seller Gap & How to Fix it". My guest is Spencer Wixom, CEO at The Brooks Group.
Tune in to hear more about:
Why is there still a gap between buyers and sellers in terms of understanding and communication?
How has the temperament of sellers shifted in recent years and what factors may be contributing to this shift?
What are some successful strategies for engaging with buyers and building trust and empathy?
How can sales enablement and marketing teams help sales organizations have more effective conversations with prospects?
Watch the video…
The skinny
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