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Latest / Semantic SEO Podcast

GBP Loop Framework Book Explained | James Dooley Interviews Mike Martin, Peter Victor Jones & Paul David Truscott

This video explains which digital marketing strategies local businesses should focus on in 2026 to improve local search visibility, enquiry volume and conversion rates. James Dooley and Mike Martin, Peter Victor Jones and Paul David Truscott start with KPI tracking because clear measurement shows which local marketing activities actually generate leads and revenue. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates.

The discussion also explores organic SEO, organic social media and paid social ads because…

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