Latest / Hurdle with Emily Abbate / 156. Renée Rouleau, Celebrity Esthetician & Skincare Expert
Transcript
- 0:00Speaker 1: You don't have all the answers for the future, but
- 0:02Speaker 1: you can make answers for today.
- 0:18Speaker 2: Hello.
- 0:18Speaker 3: Hello, Emily and Badi here bringing you Episode one fifty
- 0:22Speaker 3: six of Hurdle, a wellness focused podcast where I sit
- 0:26Speaker 3: down with inspiring individuals to talk about their big wins,
- 0:29Speaker 3: tough moments, and everything in between. On the show, you
- 0:33Speaker 3: can expect vulnerability, motivation, and candid discussions with everyone from
- 0:38Speaker 3: top athletes and CEOs to aspiring entrepreneurs and what it
- 0:42Speaker 3: really takes to follow your passions. My mission is simple
- 0:45Speaker 3: to inspire you to be your best self, move with intention,
- 0:50Speaker 3: and have some fun along the way. I feel like
- 0:52Speaker 3: there's a lot of new people in the Hurdle loop lately,
- 0:56Speaker 3: so I want to welcome you here. I'm so happy
- 0:59Speaker 3: to have you. I want to take a second to
- 1:03Speaker 3: reintroduce myself.
- 1:04Speaker 2: My name is Emily. I've lived in New York for
- 1:07Speaker 2: the past ten years.
- 1:08Speaker 3: I'm about to make the hop from Manhattan to Brooklyn
- 1:11Speaker 3: this coming May, and I could not be more excited
- 1:15Speaker 3: for a fresh start. I'm a career journalist. I went
- 1:18Speaker 3: out on my own after being the fitness editor Itself
- 1:21Speaker 3: magazine about four years ago, and it has been a
- 1:25Speaker 3: wild ride.
- 1:27Speaker 2: I specialize in health and wellness content.
- 1:29Speaker 3: Hence what you're getting a lot of here over unhurdle,
- 1:32Speaker 3: and that is because health and wellness and fitness has
- 1:35Speaker 3: been a huge part of my story. Back in college,
- 1:40Speaker 3: I lost a considerable amount of weight by learning how
- 1:44Speaker 3: to exercise moderation, and how to exercise period. In fact,
- 1:49Speaker 3: during that journey is when I discovered running and that
- 1:52Speaker 3: I was capable of running more than a mile at
- 1:55Speaker 3: a time. And I've talked about that at length a
- 1:58Speaker 3: lot on the show, But running changed my life. And
- 2:01Speaker 3: so here on the show, you are really listening to
- 2:05Speaker 3: a single thirty somethingter entrepreneur who is just trying to
- 2:10Speaker 3: navigate the hurdles that come hand in hand with living
- 2:13Speaker 3: a happy and healthy life, with the mission to inspire
- 2:17Speaker 3: others to do.
- 2:18Speaker 2: So in whatever way that that looks like for them.
- 2:21Speaker 3: Now that you know a little bit about me, a
- 2:23Speaker 3: little bit about the show, I am excited today to
- 2:26Speaker 3: bring you my conversation with esthetician and founder of Renee
- 2:30Speaker 3: Rolou Skincare, Renee Rolo. Now you may recognize her name
- 2:34Speaker 3: from the episode we did back together a few weeks ago.
- 2:37Speaker 3: Answering your biggest skincare questions, and I was really excited
- 2:41Speaker 3: to record this with her as well, because, man, this
- 2:44Speaker 3: woman has been through her fair share of hurdles personally
- 2:48Speaker 3: and professionally over the last few years. Especially in today's episode,
- 2:52Speaker 3: Renee gets into how she got into the skincare industry
- 2:55Speaker 3: and the hurdles that she conquered when she became a
- 2:57Speaker 3: direct to consumer business and ultimately shifted her operations from.
- 3:01Speaker 2: Dallas to Austin, Texas.
- 3:04Speaker 3: She also talked openly today about the loss of her
- 3:06Speaker 3: late husband, Florian, to cancer in twenty eighteen.
- 3:10Speaker 2: She talked about what life's been like.
- 3:11Speaker 3: Since then and how she's managed to move on and
- 3:15Speaker 3: how grateful she is for the journey despite it being
- 3:19Speaker 3: truly truly difficult. Super grateful for Renee's time and again,
- 3:24Speaker 3: as I mentioned earlier, the episode that we did Answering
- 3:27Speaker 3: Your Biggest Skincare Questions also cannot recommend it enough. I
- 3:31Speaker 3: learned so much from her. A little housekeeping to do
- 3:34Speaker 3: before we get into it today. Super excited for our
- 3:36Speaker 3: book club this coming Wednesday night. We are reading the
- 3:39Speaker 3: Art of Gathering. The link to register for the zoom
- 3:42Speaker 3: is in the show notes. Make sure also that you're
- 3:44Speaker 3: following Hurdle on social media, you may notice that we're
- 3:47Speaker 3: upping our social game. It's at Hurdle Podcasts on Instagram, Twitter,
- 3:52Speaker 3: and Facebook. And speaking of Facebook, also get in on
- 3:55Speaker 3: the action the Secret Hurdler's Group. We've been having a
- 3:58Speaker 3: lot of really fun conversation lately, and the point of
- 4:02Speaker 3: that is really just to provide the community a safe
- 4:04Speaker 3: space to talk about whatever's on your mind.
- 4:07Speaker 2: Come hang out. We love to have you with that.
- 4:11Speaker 2: Let's get to Hurtling today.
- 4:19Speaker 3: I am sitting down with Renee Orlo. She's an esthetician,
- 4:23Speaker 3: a skincare expert and founder of Renee Orlo Skincare.
- 4:28Speaker 2: How you do it today?
- 4:29Speaker 4: I'm great? How are you, Emily?
- 4:31Speaker 3: I couldn't be more amped to have you on the show,
- 4:34Speaker 3: selfishly because I'm excited for the wisdom you're about to
- 4:40Speaker 3: drop when it comes to everything I should be doing
- 4:42Speaker 3: for my skin that I'm not doing it just yet.
- 4:45Speaker 2: Yeah, but more so I'm just excited to get to
- 4:47Speaker 2: know you.
- 4:48Speaker 4: Thanks.
- 4:49Speaker 3: Let's start off today. I want to tell you I
- 4:53Speaker 3: did just go on the website and take the skin
- 4:58Speaker 3: type quiz. Yeah I have skin type six. Okay, Okay,
- 5:04Speaker 3: so you say that there are nine different types of skin.
- 5:08Speaker 3: H Okay, talk to me about that to get us started.
- 5:11Speaker 4: Yeah.
- 5:12Speaker 1: So I've been an esthetician for a little over thirty years.
- 5:16Speaker 1: And when I went to school and got trained in aesthetics,
- 5:22Speaker 1: I was taught two different philosophies about skin types. One
- 5:26Speaker 1: was the basic skin types, which is your dry, normal oily.
- 5:30Speaker 1: And then also what we learned about in school was
- 5:32Speaker 1: something called Fitzpatrick's skin types, which are five different skin
- 5:36Speaker 1: types that talk about the color or the tone of
- 5:40Speaker 1: your skin. So light, you know, medium, dark, kind of situation.
- 5:43Speaker 1: I determined early on that there were nine types of skin,
- 5:47Speaker 1: and when I started Rene Relow Skincare in nineteen ninety six,
- 5:50Speaker 1: almost twenty five years ago, I started it with the
- 5:54Speaker 1: basis of there's nine types of skin and ordered in
- 5:57Speaker 1: an order to get the best results for your skin,
- 5:59Speaker 1: you need to use products that are based on your
- 6:02Speaker 1: unique skin type. And so people, as you did Emily,
- 6:05Speaker 1: you know, you take the skin type quiz, you will
- 6:08Speaker 1: be put into one of the nine skin types and
- 6:10Speaker 1: you will get a curated skincare routine based on that
- 6:14Speaker 1: on that type of skin.
- 6:16Speaker 2: So helpful, I'm curious.
- 6:18Speaker 3: I mean, it's so funny because I feel like the
- 6:21Speaker 3: first question I usually ease into things with my guests
- 6:24Speaker 3: is talk to me about where you grew up. But
- 6:26Speaker 3: I'm also kind of curious, like, talk to me about
- 6:29Speaker 3: your skin growing up.
- 6:32Speaker 4: That's actually a great question. I don't get asked that
- 6:34Speaker 4: too often.
- 6:35Speaker 1: Actually, So, my how I got into the beauty business
- 6:39Speaker 1: was my grandmother was a hairstylist and she owned her
- 6:42Speaker 1: own hair salon called the powder Puff Beauty Shop. And
- 6:45Speaker 1: so as a child, you know, I grew up in
- 6:47Speaker 1: that environment. When she was shampoo clients. Oftentimes she would
- 6:52Speaker 1: use this Queen Helene mint Julip mask, which I ended
- 6:55Speaker 1: up when I became an esthetician. That was one of
- 6:57Speaker 1: the mass we used in school. Super old school but
- 7:01Speaker 1: super fun. But so I got a little bit of
- 7:03Speaker 1: experience from skincare watching her, but just being introduced into
- 7:06Speaker 1: beauty business certainly through her. So I I didn't know this,
- 7:12Speaker 1: but I went to a class reunion once and somebody said,
- 7:15Speaker 1: oh my gosh, you were the first girl to wear
- 7:17Speaker 1: a makeup in school.
- 7:18Speaker 4: And I was like I was, and she said, yeah,
- 7:20Speaker 4: in fifth grade, she goes, you used to wear makeup
- 7:23Speaker 4: and you would come.
- 7:24Speaker 1: I had a slumber party once to sleepover, and you
- 7:27Speaker 1: brought all the makeup and you did everyone's makeup, and
- 7:29Speaker 1: I was like, really, So that was kind of funny
- 7:31Speaker 1: that I was kind of a beauty junkie early on.
- 7:35Speaker 1: When I was in high school. That's when I really
- 7:38Speaker 1: got into skincare. And most of my friends were just
- 7:42Speaker 1: buying like whatever from the drug store, you know, like
- 7:46Speaker 1: Sea Breeze was big, something called ten o six and
- 7:49Speaker 1: clear Asol and all this kind of stuff, and I
- 7:52Speaker 1: was actually there was a company in Los Angeles. I
- 7:56Speaker 1: was called Lange actually now they think about it, and
- 7:59Speaker 1: I was actually mail ordering I think I even mailed
- 8:03Speaker 1: like cash in the mail or something like that, but
- 8:05Speaker 1: I was mail ordering skincare products from this company that
- 8:09Speaker 1: I had read about. So like, I was so into it,
- 8:11Speaker 1: and I just remembered, you know, a box would be
- 8:14Speaker 1: delivered to my you know, my door or whatever and
- 8:16Speaker 1: it would have skincare products in it. And so I
- 8:19Speaker 1: was just kind of like beyond what everyone was doing.
- 8:22Speaker 1: But I didn't really have problems with my skin in
- 8:25Speaker 1: high school. I did have a lot of back acne
- 8:28Speaker 1: in high school, but I didn't break out that much
- 8:30Speaker 1: around my skin or that much on my face. But
- 8:33Speaker 1: I when I was about twenty five, I started to
- 8:37Speaker 1: get really bad systic acne on my chin and jawline,
- 8:40Speaker 1: and so that was kind of more My trouble was that.
- 8:44Speaker 1: And I was an incredible picker. And I used to
- 8:47Speaker 1: always say when I found out there was a profession
- 8:50Speaker 1: called an esthetician, I you know, I was like, oh
- 8:54Speaker 1: my god, there's a profession where somebody will pay me
- 8:57Speaker 1: to pick up their skin. Sign me up. And I
- 9:00Speaker 1: was definitely a chronic skin picker. And the problem with
- 9:03Speaker 1: cystic acne when I was getting it is, you know,
- 9:06Speaker 1: you can't pick at those are not meant to come out.
- 9:08Speaker 4: Your body reabsorbs the infection. But I was.
- 9:12Speaker 1: You know, taking matters into my own hands, not listening
- 9:15Speaker 1: to my own advice that I would preach to clients.
- 9:18Speaker 1: And I was a really bad skin picker and I
- 9:21Speaker 1: would pick at them and I remember saying, oh, my
- 9:24Speaker 1: hands are licensed to pick. I know what I'm doing.
- 9:26Speaker 1: And I actually, probably when I was like twenty eight,
- 9:29Speaker 1: I actually gave up skin picking on my own skin
- 9:32Speaker 1: as a New Year's resolution because it was just not
- 9:35Speaker 1: good and I was scarring up my skin. So yeah,
- 9:39Speaker 1: and then I ended up. My number one best selling
- 9:42Speaker 1: product in my line is called Anti Bump Solution, and
- 9:46Speaker 1: it's a great solution for.
- 9:49Speaker 4: CISS.
- 9:50Speaker 1: So it was like my life saver. But yeah, so
- 9:52Speaker 1: that's a little bit of the journey with my own skin.
- 9:55Speaker 2: Where were you? Where did you grow up?
- 9:58Speaker 4: So?
- 9:59Speaker 1: I moved every two and a half to three years
- 10:01Speaker 1: growing up, So I lived lots of different places, but
- 10:05Speaker 1: I would say I primarily grew up in the Midwest.
- 10:08Speaker 4: I grew up.
- 10:09Speaker 1: I lived in Minnesota three different times. We were back
- 10:12Speaker 1: and forth a lot from Boston. I lived in Boston
- 10:14Speaker 1: twice and I lived in Wisconsin once. So yeah, yeah,
- 10:19Speaker 1: back and forth.
- 10:20Speaker 3: And then you mentioned cistic acne, something I'm sure a
- 10:24Speaker 3: lot of people listening to this show struggle with. Can
- 10:26Speaker 3: you talk to me about the difference between cystic acne
- 10:31Speaker 3: and like regular acne.
- 10:33Speaker 1: Yeah, there's a huge difference. So the one commonality of
- 10:37Speaker 1: acne is infection. So a true blemish is something that's
- 10:43Speaker 1: sore and red, you know, painful to the touch. Now,
- 10:47Speaker 1: how the life cycle and the journey of what it
- 10:50Speaker 1: wants to do in the skin is very different. So
- 10:52Speaker 1: in the case of cystic acne, cistic blemishes are those
- 10:56Speaker 1: hards or big swollen knot that are under the skin.
- 11:01Speaker 1: They develop under the skin, but they heal within the skin.
- 11:05Speaker 1: Your body actually reabsorbs it, so it's not meant to
- 11:08Speaker 1: come out. So if you never touch at a true
- 11:10Speaker 1: cys and you know, never pick at it, you'll notice
- 11:14Speaker 1: it won't ever surface to the white to a white head,
- 11:17Speaker 1: and that's what a cyst is. So you need to
- 11:19Speaker 1: just sit on your hands and don't touch it. Put
- 11:22Speaker 1: on anti bump solution if you can, if you can
- 11:24Speaker 1: get that, and then it will go back down and
- 11:30Speaker 1: eventually go away. And that's basically your body saying of hey,
- 11:33Speaker 1: I don't want to come to the surface, like that's
- 11:35Speaker 1: you know, that's how I want to heal myself. And
- 11:36Speaker 1: that's why it's important not to pick at it, because
- 11:39Speaker 1: that's not how it wants to heal itself.
- 11:41Speaker 4: It doesn't want to come to a white head. Now,
- 11:43Speaker 4: in the.
- 11:43Speaker 1: Case of a papule, a papule is also red and sore,
- 11:47Speaker 1: and that's there's infection in there, and that's kind of
- 11:50Speaker 1: the that's kind of what it is when it is
- 11:53Speaker 1: kind of working its way to the surface but hasn't
- 11:55Speaker 1: quite come into a white head. Yet that's kind of
- 11:57Speaker 1: the popular stage. And then there's a push, so that's
- 12:00Speaker 1: more when it comes to the surface, there's a big
- 12:03Speaker 1: juicy white head on the top, it's still you know,
- 12:05Speaker 1: there's infection in there, but that's more called a pustule.
- 12:10Speaker 1: So yeah, they're all based on sore and infection and
- 12:14Speaker 1: you have to treat it accordingly. What doesn't have infection
- 12:18Speaker 1: is what are called clog pors. So a blackhead is
- 12:20Speaker 1: a clog poor. What we call close comodomes are clog pors,
- 12:23Speaker 1: which are those just little bumps you might get if
- 12:26Speaker 1: you wear like too much you know, foundation or you know,
- 12:29Speaker 1: it's just those little raised bumps that kind of sit
- 12:32Speaker 1: there and don't go away. You have to get those
- 12:34Speaker 1: manually cleaned out of the skin. But they are not
- 12:36Speaker 1: red and sore, and they don't have infection and they
- 12:38Speaker 1: need to be they need to be treated totally different.
- 12:41Speaker 3: There are definitely like two types of people. There is
- 12:44Speaker 3: the one type of person that is listening to this
- 12:46Speaker 3: and like geeking out and super interested, and then there's
- 12:48Speaker 3: like the other type of person who like gets targeted
- 12:52Speaker 3: with ads for doctor Pimble Popper and like immediately projectile vomit.
- 12:58Speaker 1: Well, it's funny because as much as I'm a skin picker,
- 13:02Speaker 1: I really can't watch Doctor Pumple Popper Like I just don't.
- 13:05Speaker 1: I mean, I maybe it's because I've been around it
- 13:07Speaker 1: so much and I've seen my own things, but yeah,
- 13:10Speaker 1: I don't know.
- 13:10Speaker 2: I just kind of that show. Can't do it, can't
- 13:13Speaker 2: do it, can't do it.
- 13:14Speaker 3: Okay, So you grew up, you said, in an environment
- 13:18Speaker 3: with your grandmother, going to the salon, trying all the products,
- 13:22Speaker 3: and then definitely developed your own interest. Talk to me
- 13:26Speaker 3: about what it was like to go through school to
- 13:29Speaker 3: be an esthetician.
- 13:30Speaker 1: Well, here's what the story is. I actually went to
- 13:32Speaker 1: school first and become a hairstylist. I thought I was
- 13:36Speaker 1: going to follow in the footsteps of my grandmother, and
- 13:38Speaker 1: I didn't know that there. I didn't really know about
- 13:42Speaker 1: what being an esthetician was like. I didn't really know
- 13:45Speaker 1: that was a profession because it was unlike today, you know,
- 13:49Speaker 1: it was very very few and far between back then.
- 13:52Speaker 1: This was the late nineteen eighties. So I went to
- 13:55Speaker 1: school to become an esthetician, got a job working at
- 13:57Speaker 1: a full service hair salon where they actually they did
- 14:00Speaker 1: skin hair and nails, so they actually had an esthetician
- 14:03Speaker 1: there and there was a facial room, and most hair salons,
- 14:06Speaker 1: you know, didn't have facials and skin treatments. It was
- 14:09Speaker 1: again there were very few estheticians around. So as I
- 14:13Speaker 1: was working at the salon, apprenticing, learning how to do hair,
- 14:17Speaker 1: starting with kids cuts, blah blah blah, and kind of
- 14:19Speaker 1: working my way up, I realized that from the moment
- 14:23Speaker 1: I got a job working at the salon, I was
- 14:26Speaker 1: always hanging out in the facial room with my esthetician coworker,
- 14:30Speaker 1: and she said to me one day, she was like,
- 14:32Speaker 1: you know, you seem to be more into skin than
- 14:35Speaker 1: you do hair, and I was like, yeah, you're right.
- 14:38Speaker 1: And so I ended up not being a cosmetologist, and
- 14:43Speaker 1: I went back to school to become an esthetician. But
- 14:46Speaker 1: school was super easy because my coworker was my mentor
- 14:50Speaker 1: and she was actually a teacher at the school a
- 14:53Speaker 1: few years back that I actually attended, and so she
- 14:55Speaker 1: was thirteen years older than me. As a matter of fact,
- 14:58Speaker 1: I just got off the phone with her twenty te
- 15:00Speaker 1: minutes ago, and she was my mentor, and so going
- 15:03Speaker 1: to school was just like, hey, just you know, give
- 15:05Speaker 1: me my license, get me and get me out because
- 15:07Speaker 1: I've got like the best teacher on the planet teaching me,
- 15:10Speaker 1: and you know, and in school it's you know a
- 15:13Speaker 1: lot of basic stuff. Your continuing education once you graduate
- 15:17Speaker 1: is really where your knowledge is. And so I went
- 15:19Speaker 1: to school, got my aesthetics license, went back to the salon,
- 15:24Speaker 1: worked as an as an esthetician, and then about a
- 15:27Speaker 1: year later, her and I got along so well we
- 15:30Speaker 1: decided to leave and start our own skincare salon, which
- 15:34Speaker 1: we did.
- 15:35Speaker 4: This is outside of Boston.
- 15:36Speaker 1: I had it from ninety one and ninety six, sold it,
- 15:40Speaker 1: sold my half. It was really successful, but I really
- 15:43Speaker 1: wanted a personal change in my life and move out
- 15:45Speaker 1: of the East Coast.
- 15:46Speaker 4: I wasn't used to. I was used to.
- 15:48Speaker 1: Moving every two and a half to three years, and
- 15:51Speaker 1: I had been in Boston for eleven years and I
- 15:53Speaker 1: was getting antsy and wanted to change, and so so
- 15:56Speaker 1: I sold my half to her and she had it
- 15:59Speaker 1: up in until COVID and finally closed it down and
- 16:03Speaker 1: now she's just focused on the skincare product side. But
- 16:06Speaker 1: we're still super good friends. And she taught me so much.
- 16:11Speaker 3: So when you leave Boston and sell your share, what's
- 16:16Speaker 3: the next destination.
- 16:18Speaker 4: So I moved to Dallas.
- 16:21Speaker 1: I really just wanted a personal change, and not that
- 16:24Speaker 1: anything bad was happening in Boston, but I just was
- 16:27Speaker 1: antsy for being kind of in the driver's seat of
- 16:29Speaker 1: my life. And I never like want to just settle
- 16:32Speaker 1: and feel like, oh, okay, well now I'm locked in
- 16:34Speaker 1: or whatever.
- 16:35Speaker 4: I just I love change, and so.
- 16:39Speaker 1: I looked at Atlanta, Nashville, Dallas, and Austin, and Dallas
- 16:46Speaker 1: definitely spoke to me. And so I moved there all
- 16:48Speaker 1: by myself and didn't know anyone and started Renebrlow's Skincare
- 16:52Speaker 1: in nineteen ninety six.
- 16:54Speaker 4: And this August we will celebrate twenty five years.
- 16:57Speaker 2: Wow, congratulations.
- 16:59Speaker 4: Yeah.
- 17:00Speaker 1: Actually, but now fast forward, I actually live in Austin
- 17:03Speaker 1: and my corporate headquarters are here, so I actually, you know,
- 17:06Speaker 1: with that need for change. I lived in Dallas for
- 17:09Speaker 1: nineteen years, which was a long time, but got antsy,
- 17:12Speaker 1: and yeah, relocated all of our corporate headquarters warehouse office
- 17:18Speaker 1: to Austin, so we're based here.
- 17:20Speaker 4: So I am here in Austin, Texas.
- 17:22Speaker 3: Going from moving every two to three years to staying
- 17:25Speaker 3: put in Dallas for so long. I'm interested to know
- 17:29Speaker 3: a little bit about the takeaways from that, like what
- 17:31Speaker 3: kept you there aside from the fact that you had
- 17:34Speaker 3: started your business?
- 17:36Speaker 1: Yeah, so well, I think I just felt I loved
- 17:39Speaker 1: living in Dallas. But I just felt like, oh, Okay,
- 17:43Speaker 1: you know, this is where I'm planning my roots and
- 17:46Speaker 1: I'm going to stay because my company is here. And
- 17:48Speaker 1: the what spurred the desire to move? I always I
- 17:54Speaker 1: did feel antsy at times and me and me and
- 17:57Speaker 1: my now late husband, we would talk about it.
- 17:59Speaker 4: I'm like, do you think we'll be in Dallas forever?
- 18:02Speaker 4: And he's like yeah.
- 18:02Speaker 1: And I loved it, you know, there was it was
- 18:04Speaker 1: kind of like, if it's not broken, don't fix it.
- 18:06Speaker 1: I really didn't have any complaints, even though there was
- 18:08Speaker 1: part of me that was itching for something new. Well,
- 18:11Speaker 1: what happened was we came down to Austin for a
- 18:14Speaker 1: weekend and this was probably six years ago, and yeah,
- 18:21Speaker 1: it was six years ago, and I was looking on
- 18:24Speaker 1: Facebook and a friend had posted an article called staying
- 18:29Speaker 1: as settling Why you need to move five times in
- 18:31Speaker 1: your life.
- 18:31Speaker 4: So I opened it up and I said, ooh, what's.
- 18:33Speaker 1: This And the article it was from Elite Daily dot
- 18:37Speaker 1: com and it basically said that life was about change,
- 18:42Speaker 1: getting out of your comfort zone, opening yourself to new things,
- 18:47Speaker 1: and you do that with moving. And so I'm reading
- 18:51Speaker 1: this and it's saying you have to move five times
- 18:53Speaker 1: in your life. Well, I have not. I've only moved once,
- 18:56Speaker 1: well now twice as an adult on my own.
- 18:59Speaker 4: It really means not.
- 19:00Speaker 1: Being dragged around as a kid, right, It means like
- 19:02Speaker 1: your own choice. And so I've only done two times.
- 19:06Speaker 1: And so I was like, oh, okay, but again I'm like, oh,
- 19:09Speaker 1: I'm probably only going to do two times because I'm
- 19:11Speaker 1: going to stay in Dallas. So I showed it to
- 19:13Speaker 1: my husband and he looked at it and he's lived.
- 19:17Speaker 1: He was French, but he's lived all over the world.
- 19:19Speaker 1: And he was like, yeah, I've lived five times. But
- 19:22Speaker 1: the basis of the article was just really about how
- 19:24Speaker 1: change and moving is so important to you know, to
- 19:28Speaker 1: inspire change and growth and learning. And so the next morning,
- 19:33Speaker 1: the next morning, we wake up and he says, I've
- 19:35Speaker 1: been thinking about that article. He goes, let's move, and
- 19:39Speaker 1: I went, what in my heart's racing? And I said,
- 19:42Speaker 1: we can't. Our company's based here. And by this time
- 19:44Speaker 1: my husband had joined my company about ten years earlier
- 19:49Speaker 1: as the CEO, and so he was working in my
- 19:51Speaker 1: company and I said, you know, honey, we can't, like,
- 19:56Speaker 1: you know, this is it And he said why not?
- 19:58Speaker 1: And I was like, well, well, and again my heart's
- 20:01Speaker 1: racing because the thought of it is so exciting and
- 20:04Speaker 1: I'm like, oh my gosh. And so six months later
- 20:08Speaker 1: we uprooted everything and moved to Austin. And uh, I
- 20:11Speaker 1: mean and we thought of we thought, you know, we
- 20:14Speaker 1: talked about it, and we said, okay, we decide we
- 20:16Speaker 1: want to move. We decide change is good. We've been
- 20:18Speaker 1: in our comfort zone for too long. We need to
- 20:20Speaker 1: spice things up. And so we thought of all the
- 20:23Speaker 1: places in the US we could move, so but we
- 20:26Speaker 1: ended up settling on Austin because that was that was
- 20:29Speaker 1: just made sense for us. So yeah, So literally my
- 20:34Speaker 1: friend on Facebook, Troy, I thanked him, you know, I said, hey,
- 20:39Speaker 1: I need to let you know something.
- 20:40Speaker 4: We're moving to Austin because of you. And he was
- 20:42Speaker 4: like what. I was like, remember that article you posted.
- 20:45Speaker 4: He's like yeah. I was like, that's why we're moving.
- 20:47Speaker 4: Had we never had we not seen it, we wouldn't
- 20:49Speaker 4: be moving.
- 20:50Speaker 3: It's so funny because hearing you tell that story. There
- 20:52Speaker 3: are sometimes where I hear the words that are coming
- 20:55Speaker 3: out of my mouth and like, within seconds, I'm like,
- 20:57Speaker 3: you're just making an excuse if you start to feel
- 21:01Speaker 3: that way when you were like, well, we can't go anywhere.
- 21:03Speaker 3: This is how it is, and then you have like
- 21:05Speaker 3: the second when you're like, well actually.
- 21:08Speaker 4: Yeah, why Yeah.
- 21:09Speaker 1: I mean we had to challenge, you know, I had
- 21:11Speaker 1: to challenge myself and go, okay, like if we really
- 21:14Speaker 1: made this happen, what would it mean? And yeah, you
- 21:16Speaker 1: had to get yeah. That's just kind of explore saying yes.
- 21:20Speaker 1: You know, A big part of me is my life philosophy,
- 21:23Speaker 1: certainly after seeing the movie Yes Man with Jim Jim
- 21:26Speaker 1: Carrey way back when is saying yes and like when
- 21:30Speaker 1: life feels scary and you want to say no, just
- 21:33Speaker 1: say yes, and you know it's I mean, that's you know.
- 21:39Speaker 1: One of my favorite quotes is, and someone said to
- 21:43Speaker 1: this to me once, probably some of the best things
- 21:45Speaker 1: that will ever happen to you in your life will
- 21:46Speaker 1: happen because you say yes to something.
- 21:48Speaker 4: Otherwise things will just sort of stay the same.
- 21:51Speaker 3: Definitely scary, change moving. I have to ask you when
- 21:56Speaker 3: it comes to starting this business from the ground up.
- 22:00Speaker 3: A ton of scary things can go hand in hand
- 22:03Speaker 3: with that. Reflect for me a little bit about the
- 22:07Speaker 3: challenges of starting your own skincare line, because I'm sure
- 22:12Speaker 3: there were many.
- 22:13Speaker 4: Yeah.
- 22:13Speaker 1: So I started my company in Dallas, as I said,
- 22:17Speaker 1: but I started in nineteen ninety six. I actually started
- 22:19Speaker 1: with having a skincare spa where we did services. So
- 22:22Speaker 1: that's how I started, and then I started developing the
- 22:25Speaker 1: skincare line you know, after that, and then ended up
- 22:29Speaker 1: opening up second location in Dallas. Started e commerce in
- 22:33Speaker 1: ninety nine because now my skincare line was pretty you know,
- 22:36Speaker 1: we had enough products and things like that. And now
- 22:39Speaker 1: fast forward almost twenty five years, we no longer have
- 22:42Speaker 1: the services side of the business and we are strictly
- 22:46Speaker 1: one hundred percent e commerce direct consumer from our website.
- 22:49Speaker 4: So when I look back at, you know.
- 22:52Speaker 1: Here, I was in a comfort zone, living outside of Boston,
- 22:56Speaker 1: had a very successful business, doing great, loving what I
- 22:59Speaker 1: was doing, and decided I want to change. So basically
- 23:04Speaker 1: selling the half of the business, going to a new
- 23:07Speaker 1: city where I don't know anyone, literally did not know
- 23:09Speaker 1: one person, and starting all new super super scary, but
- 23:14Speaker 1: I chalk it up to being twenty six years old.
- 23:18Speaker 1: But basically because you're fearless when you're younger, you know,
- 23:21Speaker 1: and the natural progression of life is you learn enough
- 23:26Speaker 1: to learn that, hey, I have a good reason to
- 23:29Speaker 1: have fear. And so the problem that you know, I
- 23:31Speaker 1: see all the time, certainly with friends and whatever, is
- 23:34Speaker 1: people say no to things and because of fear.
- 23:37Speaker 4: Oh geez, I don't want to do that or.
- 23:39Speaker 1: Whatever, And so I look back at and so I'm
- 23:42Speaker 1: always challenging myself to say yes and you know, and
- 23:46Speaker 1: be fearless. But I do look at, you know, when
- 23:49Speaker 1: I open the business, and I think I was just
- 23:51Speaker 1: young and optimistic, and I had my eye on the
- 23:55Speaker 1: prize and there was no one that could tell me
- 23:57Speaker 1: anything other than I was going to make it. And
- 24:00Speaker 1: so I think that determination, that being slightly naive and
- 24:06Speaker 1: just kind of the passion is what made it work.
- 24:17Speaker 3: Taking a break from today's episode to give some love
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- 26:48Speaker 3: t dot com slash hurdle to get your free sample
- 26:51Speaker 3: pack today. Do you remember one of your first quote
- 27:05Speaker 3: unquote failures that taught you an insane amount.
- 27:12Speaker 1: I think let's see, so what happens is when you
- 27:16Speaker 1: own your own business, you have to wear every hat
- 27:18Speaker 1: right when you're starting out, you can't afford to hire
- 27:21Speaker 1: people and that sort of thing. And I remember hearing
- 27:24Speaker 1: once you know that, you know, people said you need
- 27:27Speaker 1: to strengthen your weaknesses. And so because I was wearing
- 27:31Speaker 1: a lot of hats, I was not only hands on esthetician.
- 27:34Speaker 1: I was a product formulator, but I was also you know,
- 27:38Speaker 1: the bookkeeper, and I was also you know kind of
- 27:41Speaker 1: you know, operations and things like that. Well, my biggest
- 27:45Speaker 1: weakness was finance. You know, I'm not a numbers person,
- 27:48Speaker 1: never have been. But someone said, you know, you got
- 27:52Speaker 1: to focus on your weakness. So I tried, as painful
- 27:55Speaker 1: as it was, to be good at finance. You know,
- 27:58Speaker 1: I tried to make sense when I looked at my
- 28:00Speaker 1: P and L statements and my balance sheet. But it's
- 28:02Speaker 1: just my eyes just you know, go backward in my head.
- 28:05Speaker 1: It's just so confusing to me, still is. And I
- 28:09Speaker 1: someone years later said, hey, don't try. Don't spend time
- 28:13Speaker 1: trying to strengthen your weaknesses, you know, like focus on
- 28:16Speaker 1: what you do best, delegate out your weaknesses. And so
- 28:21Speaker 1: I finally hired a bookkeeper that could do all of
- 28:24Speaker 1: that and somebody that could, you know, make sense of
- 28:26Speaker 1: my finances and you know, help me understand in a
- 28:30Speaker 1: way that I never could. And but but probably the
- 28:33Speaker 1: biggest lesson I learned was prior to that, when I
- 28:38Speaker 1: decided to no longer be a service provider. So anyone
- 28:42Speaker 1: in the service business knows that, you know, if you
- 28:45Speaker 1: have a business and you're being a service provider, it's
- 28:48Speaker 1: very hard to juggle both. And but I really wanted
- 28:51Speaker 1: to focus on e commerce. I wanted to focus more
- 28:53Speaker 1: on product development, so I told my clients. At this time,
- 28:58Speaker 1: I was only taking clients three days a week, so
- 29:00Speaker 1: wasn't a huge deal as opposed to when I first started,
- 29:02Speaker 1: I was taking clients six days a week. So I
- 29:05Speaker 1: told my clients six months in advance that I was
- 29:08Speaker 1: no longer going to be, you know, doing services. I
- 29:11Speaker 1: was going to focus on the products and e commerce
- 29:13Speaker 1: and all of that, and I was going to you know,
- 29:17Speaker 1: pass them over to one of my estheticians who worked
- 29:20Speaker 1: for me. But I wanted to give them six months notice,
- 29:24Speaker 1: so I assumed that once I quote.
- 29:27Speaker 4: Unquote retired out of the room.
- 29:29Speaker 1: I later ended up going back into the treatment room
- 29:31Speaker 1: years later once I opened up a second location. But
- 29:35Speaker 1: I actually I am still hands on service provider pre COVID
- 29:38Speaker 1: out in LA and do house calls for some celebrity clients.
- 29:41Speaker 1: So I still I do work hands on a little bit.
- 29:44Speaker 1: But so I retired from the room, and what I
- 29:49Speaker 1: didn't realize was how much my service, the revenue I
- 29:56Speaker 1: got from my services was kind of keeping the whole
- 29:59Speaker 1: business afloat, you know, helping payroll whatnot. But all of
- 30:03Speaker 1: a sudden, now I had to pay my estheticians instead
- 30:06Speaker 1: of that money coming to the business aka me, And
- 30:10Speaker 1: all of a sudden, you know, two months into it
- 30:13Speaker 1: or whatever, all of a sudden, I'm like, oh my god,
- 30:16Speaker 1: why can't I make payroll? And basically, had I been
- 30:21Speaker 1: a numbers person and been able to make sense of
- 30:24Speaker 1: all of that, I wouldn't have. I would have probably realized, hey,
- 30:29Speaker 1: you know, let's do this a little slower. Instead of
- 30:32Speaker 1: doing three days a week, why didn't you cut down
- 30:34Speaker 1: to two days? See how that goes one day by
- 30:36Speaker 1: kind of pulling the plug cold turkey, and you know,
- 30:40Speaker 1: doing six seven clients a day, three days a week,
- 30:43Speaker 1: that was a lot of a lot of income that
- 30:45Speaker 1: the company was getting that was no longer coming, and
- 30:47Speaker 1: all of a sudden, you know, I couldn't make payroll.
- 30:50Speaker 4: So I think, you know, the biggest lesson I learned was.
- 30:53Speaker 1: Just if I'm not going to be good at finances,
- 30:56Speaker 1: I need to hire and delegate someone that can monitor
- 30:59Speaker 1: that for me so I can see problems coming before
- 31:02Speaker 1: they arise.
- 31:03Speaker 3: Yeah, and I can totally relate on that. You want
- 31:06Speaker 3: to do everything yourself because asking or having someone else
- 31:10Speaker 3: do something means that you need to find the means.
- 31:12Speaker 2: To pay them.
- 31:12Speaker 3: But sometimes those decisions not to can cost you, as
- 31:17Speaker 3: you learned, more than it would cost to bring someone
- 31:22Speaker 3: on to give you a hand. The best thing I've
- 31:23Speaker 3: done for myself so far as an entrepreneur. In God,
- 31:26Speaker 3: there's so much more to do. But is you know,
- 31:29Speaker 3: pay for the trademark attorney, pay for the accountant, like,
- 31:32Speaker 3: get those people that are better than you to help
- 31:35Speaker 3: you be better when you know it's within your means.
- 31:39Speaker 4: Anyway, Yeah, we have a thing.
- 31:42Speaker 1: So there's something that I do in my company and
- 31:44Speaker 1: my team always is challenging me about this, but we
- 31:48Speaker 1: do this thing called is renade working on her fives
- 31:51Speaker 1: So what you do is you write down everything that
- 31:53Speaker 1: you currently do for your for your job, for your business, whatever,
- 31:58Speaker 1: and you write down everything that you'reible for and you
- 32:01Speaker 1: rank them one to five. One is I hate it,
- 32:04Speaker 1: good riddance. If I never had to do it again,
- 32:06Speaker 1: I'd be so happy. And then you go up the ladder,
- 32:09Speaker 1: you know, two, three, you know, Four is like.
- 32:11Speaker 4: Yeah, you know, I mean it's okay, I like it.
- 32:13Speaker 4: I can do it.
- 32:14Speaker 1: It's not, you know, not my favorite, but yeah, I
- 32:16Speaker 1: don't mind doing it. And five, of course is I
- 32:19Speaker 1: could do this all day.
- 32:20Speaker 4: I love it. This is what makes me truly happy.
- 32:23Speaker 1: And so my team is always challenging me to only
- 32:27Speaker 1: do fives because that's where the company needs me. The
- 32:30Speaker 1: company needs Renee to be doing the things that she
- 32:33Speaker 1: is so good at and she loves because that's the
- 32:36Speaker 1: biggest strength. And so whenever we're in meetings, naturally, because
- 32:40Speaker 1: I'm somebody that you know, you know, bootstrapped the business,
- 32:44Speaker 1: wore every hat for so long, it doesn't come easy
- 32:46Speaker 1: to delegate when we're in meetings sometimes, you know, and
- 32:49Speaker 1: then we are coming up with some new idea or whatever,
- 32:51Speaker 1: and there's some task associated with it. I'll go, oh,
- 32:53Speaker 1: I'll do it, and I'll go, is that a five
- 32:55Speaker 1: for you, Renee, And I'm like no, They're like no,
- 32:59Speaker 1: we don't want you doing it. And I love how
- 33:01Speaker 1: they protect me that way, you know, because again they
- 33:03Speaker 1: want me to shine where I want to shine. And so,
- 33:06Speaker 1: you know, there's a few things on my list. There
- 33:08Speaker 1: are threes and fours that I still have to do
- 33:10Speaker 1: only because we haven't delegated or whatever. But for the
- 33:12Speaker 1: most part, most of the things that I do are fives,
- 33:16Speaker 1: and it's great.
- 33:18Speaker 3: I think a lot of people strive to be in
- 33:21Speaker 3: a position with their work where they are doing more fives.
- 33:26Speaker 3: When I talk to clients when I'm one and a
- 33:29Speaker 3: lot of these individuals may be in the middle of
- 33:32Speaker 3: some sort of a job transition and they're trying to
- 33:34Speaker 3: figure out, like what their next move should be. I
- 33:37Speaker 3: often encourage them to separate things, kind of like what
- 33:40Speaker 3: you're talking about, into three columns, like the list of
- 33:43Speaker 3: things that you hate about what you're doing right now,
- 33:45Speaker 3: the list of things in the middle that you do
- 33:48Speaker 3: right now that are like fine, and then the list
- 33:50Speaker 3: of things that you totally love that are the quote
- 33:52Speaker 3: unquote five.
- 33:53Speaker 2: As you refer to them. Sure, when you look at what's.
- 33:55Speaker 3: In column two and column three, you can start to
- 33:59Speaker 3: you know, be there creator of your next role ideally,
- 34:02Speaker 3: like what is it that you want to be doing
- 34:03Speaker 3: more of that can help you feel more fulfilled so
- 34:07Speaker 3: that you can go on and you know, feel like
- 34:09Speaker 3: you're really contributing something to your day to day and
- 34:12Speaker 3: to you know, wherever company you might be a part of.
- 34:15Speaker 4: Yeah. No, it's a great exercise for people to do. No,
- 34:18Speaker 4: I love that.
- 34:19Speaker 3: For someone who you know wants to be doing more
- 34:23Speaker 3: fives and is kind of stuck in doing maybe the threes,
- 34:28Speaker 3: maybe even the twos, what do you say to them?
- 34:32Speaker 1: Well, I think people need to look at their life
- 34:35Speaker 1: and really decide if they're.
- 34:36Speaker 4: Happy doing that.
- 34:37Speaker 1: People ask me a lot, they go, oh, Renee, how
- 34:39Speaker 1: do you have you know, work life balance like, and
- 34:42Speaker 1: I'm like, I have none, because you know, I'm just
- 34:45Speaker 1: always doing what makes me happiest, and oftentimes work is
- 34:50Speaker 1: what makes me happiest. And so it's not a if
- 34:54Speaker 1: I'm doing all fives in my job and I'm like,
- 34:56Speaker 1: I love this, I love my life. This makes me
- 35:00Speaker 1: so happy. Why would I do anything less than a five?
- 35:03Speaker 1: You know, it doesn't matter whether it's work or whatever.
- 35:05Speaker 1: You know, like do fives in every area of your life, right,
- 35:08Speaker 1: like always try to do things that just fuel you,
- 35:11Speaker 1: bring you such joy. And so yeah, people need to
- 35:15Speaker 1: look both professionally and personally and deciding, you know, are
- 35:19Speaker 1: they living fives in their life and if they're not,
- 35:22Speaker 1: they need to figure out, hey, maybe I need to
- 35:24Speaker 1: change up something.
- 35:26Speaker 3: Talk to me about what it was like after you
- 35:29Speaker 3: moved to Austin.
- 35:31Speaker 1: It was amazing because everything was new. You know, your
- 35:35Speaker 1: eyes are wide open again. And I remember I was
- 35:38Speaker 1: in La once and I was in an uber going
- 35:41Speaker 1: to one of my clients' houses and we're on some
- 35:45Speaker 1: highway I can't remember where.
- 35:47Speaker 4: We were in at Tarzana actually.
- 35:48Speaker 1: And I i and there was these beautiful mountains or something,
- 35:53Speaker 1: and I had never been out there, and so.
- 35:56Speaker 4: I said to the uber driver, I said, oh wow,
- 35:57Speaker 4: you know, a look how beautiful that is.
- 36:00Speaker 1: And he he looks and he went, huh yeah, and
- 36:03Speaker 1: he just it was like no big deal and what
- 36:06Speaker 1: And what I realized was, you know, this guy drives
- 36:09Speaker 1: his highway every day. He doesn't even see the beauty
- 36:11Speaker 1: in it anymore. Right, He's just like whatever. And that's
- 36:14Speaker 1: what happens. When you live somewhere all the time, you
- 36:17Speaker 1: don't see the beauty, the you know, the fascination in
- 36:20Speaker 1: it anymore. So moving to Austin, your eyes are all
- 36:22Speaker 1: of some wide open and everything is so cool, and
- 36:26Speaker 1: you know, because it's all new, and so I just
- 36:28Speaker 1: that's always the beauty of it is. Just when you
- 36:30Speaker 1: move somewhere new, it's just it's amazing. You take it
- 36:34Speaker 1: all in and I always now, you know, I've been
- 36:36Speaker 1: here five and a half years, but I just try
- 36:38Speaker 1: not to ever take anything for granted and always see
- 36:40Speaker 1: the beauty and appreciation and every moment and everything.
- 36:44Speaker 3: Were there challenges that you didn't expect that came hand
- 36:47Speaker 3: in hand with you moving to Austin and moving the
- 36:50Speaker 3: business to Austin as well.
- 36:51Speaker 4: For sure, Well, mainly we had to hire all new people.
- 36:55Speaker 1: So we still had a few office you know, kind
- 36:59Speaker 1: of marketing, customer care support that stayed back in Dallas
- 37:03Speaker 1: and worked remotely, and so that worked out. We kept
- 37:07Speaker 1: that we had two people follow us and relocate to
- 37:11Speaker 1: Austin because they wanted to stay with our company. But
- 37:16Speaker 1: we basically had to hire all new people. And so
- 37:19Speaker 1: when you're starting from kind of scratch and hiring all
- 37:21Speaker 1: new people. You know, that creates challenges because you know,
- 37:25Speaker 1: you're trying to get the right fit and that sort
- 37:28Speaker 1: of thing. So there was some turnover in the beginning
- 37:31Speaker 1: until we kind of got our right crew again.
- 37:33Speaker 4: And now, you know, fast forward.
- 37:37Speaker 1: All of our company is here and all of our
- 37:40Speaker 1: team is in Austin, so we don't have anyone in
- 37:42Speaker 1: Dallas anymore. And we have a team of nineteen and
- 37:45Speaker 1: we just moved in a couple of months ago into
- 37:49Speaker 1: all new office and warehouse and so we have eleven
- 37:52Speaker 1: thousand square feet of amazing office and warehouse space for
- 37:57Speaker 1: our team in nineteen Now obviously people are working from
- 37:59Speaker 1: home because of the pandemic and whatnot. But anyway, but yeah,
- 38:02Speaker 1: so that was the main challenge was just you know,
- 38:04Speaker 1: hiring and finding great talent.
- 38:07Speaker 3: You mentioned the pandemic. I know, earlier in the show
- 38:10Speaker 3: you also mentioned your late husband. You've had a couple
- 38:14Speaker 3: of challenging years here.
- 38:16Speaker 1: Yeah, so my husband passed away a little over two
- 38:22Speaker 1: years ago. He was the CEO of my company, which
- 38:26Speaker 1: is basically my right hand and he was also my
- 38:28Speaker 1: partner in life. We were together twenty two years before
- 38:32Speaker 1: he passed away, so that's a long time. He was
- 38:35Speaker 1: perfectly healthy and one day got a sharp pain in
- 38:39Speaker 1: his stomach, and after about thirty six hours it became
- 38:45Speaker 1: so unbearable that he went to the emergency room and
- 38:48Speaker 1: a week later they determined he had stage four cancer
- 38:51Speaker 1: and gave him six months to live, and he died
- 38:54Speaker 1: two day shy six months. So wow, it was you know,
- 39:00Speaker 1: you just you know, went a lot. You know, when
- 39:03Speaker 1: people pass away, oftentimes it's suddenly, you know, car accident,
- 39:06Speaker 1: heart attack, or if somebody has cancer, you know, there's
- 39:09Speaker 1: a long journey and you know, usually people can kind
- 39:12Speaker 1: of fight it for a few years or so, and
- 39:15Speaker 1: so this was unique and that you know, it was
- 39:19Speaker 1: a death sentence and there wasn't a cure, and it
- 39:22Speaker 1: was really fast. So that was certainly a big challenge
- 39:26Speaker 1: because again he was a leader in our company, and
- 39:29Speaker 1: you know, I relied on him so much, and he
- 39:32Speaker 1: was you know, he you know, I played in my strengths.
- 39:35Speaker 1: He placed you know, to his drinks, but his strengths
- 39:38Speaker 1: were my weaknesses, and so I relied a lot on him.
- 39:41Speaker 1: And so having to navigate being a caretaker and trying
- 39:46Speaker 1: to make the best of the last six months he
- 39:48Speaker 1: had while still trying to run a company, while still
- 39:52Speaker 1: trying to allow him to get some things, you know,
- 39:56Speaker 1: checked off his bucket list. But yet we still had
- 39:58Speaker 1: to have the company run. So you know, there were
- 40:00Speaker 1: a lot of challenges there. And just like I learned
- 40:04Speaker 1: in anything in life, you know, you don't have all
- 40:07Speaker 1: the answers for the future, but you can make answers
- 40:09Speaker 1: for today and just putting one foot in front of
- 40:12Speaker 1: the other and navigating it the best you can.
- 40:14Speaker 4: And you know that's what we did.
- 40:15Speaker 2: What a hurdle. Firstly, thank you for sharing that.
- 40:19Speaker 3: I think when you touched on this idea of needing
- 40:22Speaker 3: to show up despite feeling so many ways and dealing,
- 40:25Speaker 3: you know, with the personal challenges that come with.
- 40:27Speaker 2: This, how did you show up?
- 40:30Speaker 3: Because I think that's a question that so many people
- 40:32Speaker 3: struggle with, in an idea that so many people struggle with,
- 40:35Speaker 3: it's this idea that I.
- 40:37Speaker 2: Just can't get out of bed today. I can't do this.
- 40:39Speaker 3: Like where was your head at during those dark times?
- 40:43Speaker 1: Yeah, so I think you know, talking about comfort zone,
- 40:46Speaker 1: I was in a comfort zone. I was with somebody
- 40:48Speaker 1: for twenty two years who adored me, loved me, I
- 40:50Speaker 1: loved him. I was in a comfort zone with him
- 40:55Speaker 1: being the CEO of the company, so I had delegated
- 40:57Speaker 1: a lot to him. So there were a lot of
- 40:59Speaker 1: areas of the business that I really didn't know anything
- 41:01Speaker 1: about it anymore because it wasn't my job, and so
- 41:05Speaker 1: being out of my comfort zone certainly, you know, when
- 41:08Speaker 1: he did pass away, now I had to you know,
- 41:12Speaker 1: stand up in front of my company and feeling super
- 41:15Speaker 1: vulnerable because there were, you know, areas of the business
- 41:17Speaker 1: that I had to either learn or hire someone new
- 41:21Speaker 1: for or whatever, and I had to put those hats
- 41:25Speaker 1: back on. But also relaying strength. You know, every you know,
- 41:30Speaker 1: when when a leader passes away, everybody is worried, you know,
- 41:33Speaker 1: and and so just really portraying strength, even though it
- 41:37Speaker 1: didn't feel I didn't feel strong. And then personally, when
- 41:41Speaker 1: I look back on it, you know, certainly when he
- 41:43Speaker 1: was sick, you know, it's it's I quickly realized it's
- 41:48Speaker 1: not like in the movies where it's like, oh my gosh,
- 41:51Speaker 1: and you know, we had six months to live and
- 41:53Speaker 1: it's going to be all wonderful and joyous, and we're
- 41:54Speaker 1: going to spend all this time, you know, you know,
- 41:57Speaker 1: talking about life and you know, reminiscing about all that
- 42:00Speaker 1: was great and you know, and we did do some
- 42:03Speaker 1: of that, but unfortunately, the type of cancer he had
- 42:07Speaker 1: it created tumors on his liver, which sent ammonia to
- 42:10Speaker 1: his brain, which caused anger and psychosis. And so it
- 42:14Speaker 1: was not all a bet of roses, and so it
- 42:18Speaker 1: was very, very challenging. And you know, he was not
- 42:24Speaker 1: the greatest patient. He was ex military, super strong, super stubborn,
- 42:29Speaker 1: and he wanted to go out his way and that
- 42:31Speaker 1: needed to be honored. But as a caretaker and his
- 42:34Speaker 1: wife that you know, there were sometimes that I most
- 42:38Speaker 1: definitely said getting in a car accident, I would have
- 42:41Speaker 1: taken that, you know, way over what I'm having to
- 42:45Speaker 1: work with now. Now, in hindsight, I wouldn't change a thing,
- 42:48Speaker 1: because the beauty of someone having advanced notice of their
- 42:53Speaker 1: death is they get to share all their wishes for you.
- 42:56Speaker 1: And so when he passed away, for me personally and
- 43:00Speaker 1: then certainly you know, of course carried over to professionally.
- 43:03Speaker 1: But the best way I could honor his life was
- 43:06Speaker 1: by moving forward. And so I anytime I would you know,
- 43:11Speaker 1: play victim and woe is me or whatever. I would
- 43:14Speaker 1: just erase that immediately, and I'm like, you know, life
- 43:18Speaker 1: is short.
- 43:19Speaker 4: I learned that real.
- 43:19Speaker 1: Quick and and the best way I can move forward
- 43:24Speaker 1: is to keep moving forward with my life, live my
- 43:27Speaker 1: best life, you know, date again. That's what he wanted
- 43:30Speaker 1: for me, you know, be strong, travel, like, just keep
- 43:34Speaker 1: on living and so that and that's you know, anytime
- 43:39Speaker 1: I cried, you know, I let myself cry.
- 43:42Speaker 4: It wasn't that I was trying.
- 43:43Speaker 1: To just be tough, but but you know when I cried,
- 43:46Speaker 1: trust me, I would cry. But at the same time
- 43:49Speaker 1: I would get back up and just keep moving forward.
- 43:51Speaker 1: And you know, I got a lot of strength from
- 43:54Speaker 1: knowing that he wanted me to be strong, and that's
- 43:56Speaker 1: the best way to respect and honor him.
- 43:59Speaker 3: I'm sure so many lessons from that experience carrying over
- 44:03Speaker 3: into the past year into positively moving your business through
- 44:08Speaker 3: the COVID pandemic. I saw that you put up a
- 44:10Speaker 3: post back in January talking about all the accomplishments for
- 44:15Speaker 3: Renee Rolo Skincare over the last year. I mean everything
- 44:19Speaker 3: from being recognized is one of the best places to
- 44:21Speaker 3: work by the Austin Business journal, no layoffs or pay
- 44:24Speaker 3: cuts despite the pandemic.
- 44:27Speaker 2: Nine of your skincare products winning awards.
- 44:29Speaker 3: I mean, this is all you consciously looking for the
- 44:34Speaker 3: silver linings always.
- 44:36Speaker 4: Yeah.
- 44:36Speaker 1: Well, and it was interesting, Yeah, when we got recognition
- 44:39Speaker 1: as the best place to work. That was actually one
- 44:42Speaker 1: of my late husband's dying wishes, he said, and we'd
- 44:48Speaker 1: always kind of talked about that would be cool to
- 44:49Speaker 1: get that, and he said, Renee, I want you to
- 44:51Speaker 1: make that happen. And we made that happen last year,
- 44:53Speaker 1: and so that was a huge way to honor him
- 44:56Speaker 1: because that was the goal he set out for me.
- 45:00Speaker 2: Are you excited about right now?
- 45:04Speaker 4: What am I excited about?
- 45:06Speaker 1: I'll tell you what I'm excited about. One being on
- 45:10Speaker 1: Emily's podcast. So this is super exciting.
- 45:13Speaker 2: Yeah.
- 45:14Speaker 1: Last year I started, you know, seeking out or people
- 45:17Speaker 1: start reaching out wanting to have me be on podcasts,
- 45:20Speaker 1: and it's been super fun and so I'm really excited
- 45:24Speaker 1: for this opportunity.
- 45:25Speaker 4: Thank you.
- 45:26Speaker 1: I'm also super excited about Clubhouse. Are you familiar with that?
- 45:31Speaker 3: I am, you know, I'm just getting into Clubhouse and
- 45:33Speaker 3: I have a personal strategy. This is so funny that
- 45:36Speaker 3: you're saying with this to me, I have a personal
- 45:38Speaker 3: strategy session on my calendar for tomorrow thinking about ways
- 45:41Speaker 3: that I can engage with Clubhouse. Yeah, talk to the
- 45:45Speaker 3: hurdlers about what clubhouse is and why it excites you.
- 45:48Speaker 1: So this is this is where my head is with it.
- 45:50Speaker 1: So I am an expert, and when you're an expert,
- 45:53Speaker 1: you have things to share, you know. I mean, people
- 45:55Speaker 1: are using it for learning opportunities, but I happen to
- 45:57Speaker 1: have the advantage that I'm an expert. So one of
- 46:01Speaker 1: the things that I would, you know, do often is
- 46:03Speaker 1: do like an Instagram live right where you can interact
- 46:06Speaker 1: with people and you can answer rapid fire questions. But
- 46:10Speaker 1: the problem with that, and I say, the problem is,
- 46:13Speaker 1: you know, I got to make sure my hair looks nice, makeup,
- 46:16Speaker 1: and you know, I just you know, I'm in the
- 46:17Speaker 1: appearance industry, and so sometimes I'm like, I don't.
- 46:21Speaker 4: Feel like it. I just worked out and blah blah
- 46:23Speaker 4: blah whatever.
- 46:24Speaker 1: And so the great thing about Clubhouse is I can
- 46:29Speaker 1: go on there and be an expert and answer skincare questions.
- 46:34Speaker 1: But I can do it and look like crap, and
- 46:36Speaker 1: it's so great and I can do it at any time.
- 46:39Speaker 4: It's convenient for me.
- 46:41Speaker 1: But the benefit of Clubhouse, which which is even cooler,
- 46:47Speaker 1: is if I do an Instagram live or something, it's
- 46:49Speaker 1: just me. But if you're in a room, I'll get
- 46:53Speaker 1: invited up to what's called the stage, and so there's
- 46:57Speaker 1: other experts on the stage, and it's been super fun
- 47:00Speaker 1: to have conversations with other experts and answering questions from
- 47:06Speaker 1: the audience. So I actually hosted a room the other
- 47:09Speaker 1: day and it was me, so an esthetician, a dermatologist,
- 47:14Speaker 1: a cosmetic surgeon, and a pharmacist. So the four of
- 47:17Speaker 1: us were the experts answering questions and it was so amazing.
- 47:21Speaker 1: So I'm really loving the networking opportunity. And now through Clubhouse,
- 47:27Speaker 1: I have a really popular skincare blog that I started
- 47:30Speaker 1: back in two thousand and five and we have over
- 47:32Speaker 1: one thousand posts, and it's like true skincare education for
- 47:35Speaker 1: the skincare enthusiast.
- 47:37Speaker 4: And from time to time I'll loop in.
- 47:39Speaker 1: Other experts on certain posts where they have a different
- 47:42Speaker 1: area of expertise than I do, and so it's so great.
- 47:45Speaker 1: So now like these new people that I'm meeting, like
- 47:48Speaker 1: a celebrity, you know, cosmetic surgeon or whatever he's gonna
- 47:53Speaker 1: I'm going to collaborate with him on a post for
- 47:54Speaker 1: my blog. And so it's great to you know, network
- 47:56Speaker 1: with other experts. But yeah, clubhouse is great. But then
- 47:59Speaker 1: it's also for learning, and you know, there's you know,
- 48:03Speaker 1: learn about TikTok, learn about social media, learn about entrepreneurship,
- 48:06Speaker 1: and so a lot of times I just sit back
- 48:08Speaker 1: in the audience and I'm asking questions that I'm learning.
- 48:10Speaker 1: But then there's other times I'm being the expert and
- 48:13Speaker 1: I'm sharing. So it's to me, it's just such a
- 48:15Speaker 1: great win win.
- 48:16Speaker 2: You're making me excited to get more into clubhouse. Stay tuned.
- 48:20Speaker 2: It's great. What's the skincare blog called?
- 48:23Speaker 4: It doesn't have a name, it's just on my website
- 48:25Speaker 4: if you click on blog.
- 48:26Speaker 2: I do have a question.
- 48:27Speaker 3: I mean, you mentioned being in a room with dermatologists.
- 48:30Speaker 3: Did you ever think about becoming a dermatologist? No?
- 48:34Speaker 1: No, I barely made it through high school. I was
- 48:38Speaker 1: like the worst student, and so the thought of going
- 48:41Speaker 1: to for any more college or you know, that was
- 48:45Speaker 1: not even an option.
- 48:46Speaker 4: I love learning, but my learning.
- 48:49Speaker 1: Has to be fives right, and I know that going
- 48:52Speaker 1: to college and or being a dermatologist. I'd have to
- 48:55Speaker 1: learn a lot of things that just would make my
- 48:57Speaker 1: brain explode.
- 48:58Speaker 4: And I just been to it.
- 49:00Speaker 3: When someone comes to your social media page, they see
- 49:04Speaker 3: what I would say as a badass woman with paink
- 49:07Speaker 3: care who is a business owner and a smart skincare CEO.
- 49:13Speaker 3: When you look in the mirror, what is it that
- 49:16Speaker 3: you see looking back at you?
- 49:17Speaker 1: I see strength and happiness. You know, I really kind
- 49:21Speaker 1: of in this new chapter of my life after you know,
- 49:24Speaker 1: my husband passed away, you know, again, having I was
- 49:27Speaker 1: totally out of my comfort zone, both professionally and personally,
- 49:30Speaker 1: and really I'm kind of like the comeback kid and
- 49:35Speaker 1: being able to pull myself up, you.
- 49:37Speaker 4: Know, and move forward, but with a renewed focus. That's
- 49:41Speaker 4: the whole thing.
- 49:42Speaker 1: I mean, for six months, you know, I watched the
- 49:48Speaker 1: demise of someone's body and their mind. But everything they
- 49:52Speaker 1: do to prep for that. Right, if someone tells you
- 49:54Speaker 1: you have six months to live, what are you going
- 49:56Speaker 1: to do? You know, what, how are you going to
- 49:58Speaker 1: make the best of those last six months? And and
- 50:01Speaker 1: my husband, the way he handled his last six months
- 50:04Speaker 1: was so unbelievable, and the lessons and actually, if you
- 50:08Speaker 1: go back to my if you go on Instagram and
- 50:10Speaker 1: kind of scroll back, I shared a lot of the
- 50:12Speaker 1: lessons and a lot of the stories. I also use
- 50:15Speaker 1: the hashtag this is Florian f l O r a
- 50:20Speaker 1: N this is Florian. So if someone goes that the hashtag,
- 50:23Speaker 1: they can read a lot about that. But the lessons
- 50:27Speaker 1: and wisdom I gained from really understanding of the meaning
- 50:31Speaker 1: of life is just priceless, priceless. And so I look
- 50:37Speaker 1: in the mirror and I just you know, I have
- 50:40Speaker 1: so much clarity about how I want to live the
- 50:42Speaker 1: rest of my life, what my life's purpose is, and
- 50:46Speaker 1: I'm living.
- 50:46Speaker 3: In You a an opportunity right now to offer yourself
- 50:51Speaker 3: one piece of advice looking back at the last two
- 50:56Speaker 3: three really difficult years, What do you tell yourself?
- 51:03Speaker 1: I tell myself that the clocks ticken, start living, and
- 51:09Speaker 1: that means, you know, being really strategic with how to
- 51:13Speaker 1: spend time. You know, I think that's certainly what I
- 51:16Speaker 1: learned is time is not guaranteed. You know, we could
- 51:19Speaker 1: die today and time is all you have, and where
- 51:23Speaker 1: are you going to put your time and energies? And
- 51:24Speaker 1: so I'm super super strategic about who I let in
- 51:28Speaker 1: my life, who I give time and energy to I.
- 51:31Speaker 4: You know, if there are.
- 51:32Speaker 1: People that it's not bringing me value, I won't give
- 51:36Speaker 1: them my time, or people with bad energy or drama
- 51:39Speaker 1: or whatever. But just really valuing my time and setting
- 51:43Speaker 1: a lot of boundaries about that, and so I make
- 51:45Speaker 1: a lot of good choices about how I spend my
- 51:48Speaker 1: time because time is a limited resource.
- 51:51Speaker 3: Thank you so much for opening up today, for your
- 51:54Speaker 3: honesty and for sharing with all of the hurdlers.
- 51:57Speaker 2: It's so appreciated.
- 51:59Speaker 4: Thanks. Thanks, I really loved it. Thanks Emily, appreciate the opportunity.
- 52:03Speaker 2: How does everybody keep up with you? Give me the details?
- 52:07Speaker 1: Yeah, Renee Rollo and then my company page is Rene
- 52:11Speaker 1: Renee Relau Skincare. So if you're more interested in learning
- 52:15Speaker 1: about me as a person, I do talk a little
- 52:18Speaker 1: bit about skincare, but not a ton. But if you're
- 52:21Speaker 1: a true skincare enthusiast and you want to hear all
- 52:24Speaker 1: of our offerings skincare education as well as well as products,
- 52:28Speaker 1: than the Renee Relow Skincare company page beautiful.
- 52:32Speaker 3: I am over at Emily Body and at Hurdle Podcast.
- 52:34Speaker 3: Another Hurdle conquered. Catch you guys next time.