Latest / Inspirations for Your Life / Understanding the Signal (S5) S22:E3

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Understanding the Signal (S5) S22:E3 · Inspirations for Your Life

0:24
Well, hello everyone, it is John C.
0:26
Morley here, serial entrepreneur.
0:28
It's great to be with you.
0:29
It is a Monday.
0:31
This is Memorial Day and a little bit
0:34
different than Veterans Day for those of you
0:35
that might be confused.
0:36
So Veterans Day is the day we celebrate
0:39
people that went to war for our country
0:43
and they came back.
0:45
They may have some bruises.
0:46
They may have some lost limbs or legs,
0:50
et cetera, arms, but they're alive.
0:52
And so that's what Veterans Day is.
0:53
Memorial Day is a little bit different.
0:55
It's a time when we mourn those that
0:59
unfortunately didn't make it back alive.
1:02
All those men and women that went out
1:04
there and didn't come home to their loved
1:07
ones.
1:08
And I was hearing a very interesting speech
1:10
today from a gentleman who was in the
1:14
service and he said that 1% of
1:18
our nation is in the military.
1:22
And that was interesting, at least that's what
1:24
it was back then.
1:25
So again, just a moment, we're not gonna
1:27
basically have silence, we can't do that on
1:29
the air, but really let's just think and
1:33
let's be grateful for all the things that
1:35
the men and women have done for us
1:37
before and that they're doing for us today
1:38
so we continue to have our freedom.
1:41
All right, guys, this is Inspirations for Your
1:42
Life, if you didn't know that.
1:43
Again, it is May 25th, 2026.
1:47
I'm gonna say the words happy Memorial Day,
1:49
but really, it's not really a happy time.
1:52
It's a mourning time.
1:54
So that's the truth about it.
1:55
We use it to kick off summer, but
1:57
that's kind of the marketing, but it's really
2:00
a sad time.
2:01
If you guys are thirsty, feel free to
2:03
go get yourself an RO water like I
2:04
have here, maybe another snack to eat, whatever
2:08
you like.
2:09
And don't forget to check out BelieveMeAchieved.com,
2:12
of course, for more of my amazing, inspiring
2:14
creations, which you can do, guys, 24 hours
2:17
a day, seven days a week, 365 days
2:20
a year.
2:21
Do that after the show is over, not
2:23
right now.
2:24
And I give you content so that you
2:28
guys can become better every single day of
2:30
your life, and I think that's probably the
2:32
most important thing.
2:33
So definitely check out BelieveMeAchieved.com for more
2:36
of my short and long form content, that
2:38
can improve your lives.
2:41
And I wanna take the opportunity to say
2:42
thank you right now for all those who
2:44
are joining us for the very first time,
2:46
and welcome.
2:48
If you've been here once, twice, five times,
2:51
10, 100 or more, I'd like to take
2:53
the opportunity to say welcome, thank you.
2:57
But mainly, I wanna say welcome back.
2:59
Thank you so much for being here, really
3:01
do appreciate that.
3:02
Let's dive into the show, shall we?
3:04
We have an amazing master topic.
3:05
We always have great master topics.
3:06
So, ladies and gentlemen, what if the reason
3:10
you are not getting the results you want
3:12
has nothing to do with your effort?
3:15
You heard me, I said, has nothing to
3:18
do with your effort, your intelligence, or even
3:21
your timing?
3:22
What are you talking about, John?
3:24
Everything to do with the signal you are
3:28
sending every single day.
3:30
John, what are you talking about?
3:31
We'll get into it.
3:32
Welcome, ladies and gentlemen, to Inspirations for Your
3:34
Life.
3:35
Who am I?
3:36
I'm John C.
3:36
Morley, serial entrepreneur, engineer, marketing specialist, video producer,
3:40
podcast host, coach, keynote speaker, graduate student, passionate
3:44
lifelong learner, and a graduate grateful published author.
3:49
Today, friends, we're diving into something that is
3:52
quietly shaping every interaction you have and will
3:56
have, every opportunity that comes your way, and
3:58
every decision people make about you before you
4:01
even say one word from your lips.
4:03
This is, yes, season or series five, show
4:07
22, episode three, and it's all about understanding
4:11
the signal, okay, understanding the signal.
4:15
And if you were not here when we
4:17
started the master topic off, I thought I
4:19
would share with you what that is, because
4:21
I think that's important to, you know, to,
4:24
you know, basically to get into what that
4:26
is.
4:27
And that is belonging drives action.
4:31
Whether you realize it or not, you are
4:35
always signaling.
4:37
Yeah.
4:39
Your presence signals, your tone signals, your consistency
4:44
signals, your clarity or lack of clarity signals.
4:48
People do not respond to what you mean.
4:51
They respond to what you show.
4:53
They read your signal before they ever process
4:56
your words.
4:58
It's subconscious.
5:00
If your results are off, if people are
5:03
confused, if opportunities are not aligning, the issue
5:07
may not be the effort.
5:09
The issue may be your signal.
5:12
So I have some insights to help you
5:14
sharpen or tweak that signal.
5:16
Number one, people notice what you signal before
5:20
anything else.
5:23
Before you even open your mouth, there is
5:26
a signal.
5:27
I think that's pretty cool, guys.
5:30
Pretty cool.
5:31
Number two, clear signals attract clear responses and
5:36
faster decisions.
5:39
Number three, what you emphasize gets repeated by
5:43
others.
5:45
So be careful what you repeat and what
5:47
you stay harping on.
5:49
Number four, strong signals cut through even the
5:52
loudest noise.
5:53
You know, guys, you don't have to be
5:55
loud to be successful, but what you do
5:57
need to do is be intentional.
6:00
And you need to know what it is
6:02
you want so you can broadcast it.
6:06
Number five, the message should be obvious without
6:10
explanation.
6:11
It should be really simple.
6:14
Number six, guys, people read cues before they
6:17
read words.
6:19
This is true about movies.
6:20
It's true about people.
6:22
People even read a book before they read
6:24
it, right?
6:24
They read the cover.
6:25
We always say, don't judge a book by
6:26
its cover.
6:26
But how many people you know that actually
6:28
judge the book by its cover?
6:30
A lot of people, guys.
6:32
A lot of people judge the book by
6:33
its cover.
6:34
And you know what?
6:35
That might be a big problem because they
6:37
decide, oh, I don't want to read that
6:39
because of the way it looks.
6:40
But that might be a great book.
6:41
Number seven, guys, your signal shapes who shows
6:44
up in your life.
6:48
So there's more power in you and things
6:56
you don't say, but how you be.
7:03
I think that's an important one to actually
7:06
understand.
7:07
Number eight, guys, confusing signals always create confusion
7:12
in return.
7:15
They create confusion in return.
7:18
Consistency is one of the strongest signals you
7:24
can send.
7:27
Number 10, tone always sends a message, whether
7:32
you intend it or not.
7:34
The way you present matters just as much
7:37
as what you say.
7:45
That's important, guys.
7:47
That is very, very important for us to
7:49
be aware and for us to know about,
7:52
how we understand those things.
7:54
I think that's a really clear thing.
7:57
Every detail communicates something about you.
8:00
Every detail.
8:01
Number 13, clear signals save time, energy, and
8:07
missed opportunities.
8:10
Number 14, people trust what feels aligned and
8:15
consistent.
8:18
Number 15, ambiguity weakens interest and slows momentum.
8:23
When people don't understand something, they get confused.
8:29
They decide to back out.
8:33
They change their mind on things because it's
8:36
not clear.
8:37
People want things to be clear in their
8:40
lives.
8:41
They don't want to be confused.
8:42
They want things that are transparent.
8:45
Number 16, guys, the strongest signal you can
8:48
ever send is this, clarity.
8:53
Clarity is something that, when we get clarity,
8:58
our world changes.
9:00
Our world changes because we now understand the
9:06
signal.
9:13
That's important, guys.
9:19
It helps you get where you want to
9:22
be.
9:30
That's important, guys, to know that.
9:34
That's important to know what that is.
9:39
Number 17, what you lead with is what
9:45
people remember most.
9:48
So if something is changing how you act,
9:52
pay attention to that.
9:54
Pay attention to that.
9:56
Because if you pay attention to that, your
9:58
life is going to change.
10:01
And I mean immensely, guys.
10:03
I don't just mean like one thing.
10:06
I mean a lot of your life is
10:08
going to reshape itself, to remold itself.
10:14
But the crux of the matter, ladies and
10:16
gentlemen, is this.
10:19
You have to show up.
10:21
You have to be present.
10:25
You have to be present.
10:27
And if you're not present, guys, your life
10:30
is going to be unfulfilled.
10:39
That's pretty cool, right?
10:42
Very cool.
10:46
And I will tell you something.
10:48
It's about who you're with.
10:51
It's about your thoughts inside, okay?
10:54
It's about your thoughts inside.
11:00
And your thoughts inside matter more than anything.
11:03
Number 18, guys, a good signal reduces hesitation
11:07
and builds confidence.
11:09
But yet some people, they get taken off
11:13
their track or derailed.
11:16
Sometimes temporarily.
11:17
Sometimes permanently.
11:18
Because they lose sight of what they want.
11:23
They lose the thought of gratitude.
11:30
And when we lose that thought, it's like
11:33
we lose our way.
11:38
And you might say, well, John, I can
11:39
always find my way back.
11:40
Yes, you can.
11:41
But it will be very hard.
11:43
And it will be expensive.
11:45
Not just in the costs of money.
11:48
But your time.
11:49
Your resources.
11:51
Your frustrations.
11:53
I think that's the biggest thing I want
11:56
to hammer home today.
11:58
Is that your signal doesn't have to be
12:02
something that is, you know, perfect.
12:06
But it needs to be clear.
12:10
It needs to come from your core values.
12:14
When it comes from your core values, your
12:16
integrity starts to shine, guys.
12:19
It starts to shine.
12:21
And when you notice these changes, like, oh,
12:23
my gosh, I can't believe what I'm doing.
12:25
People are like, wow, you're doing quite a
12:28
bit.
12:29
Yeah.
12:32
I think when we focus for a moment
12:35
on understanding this concept that I started about,
12:39
I started talking about, you know, in the
12:41
beginning of the show.
12:41
And that's what the master topic is, ladies
12:44
and gentlemen, for this entire week of Inspirations
12:47
for Your Life.
12:48
And that is this.
12:51
Belonging drives action.
12:53
When you feel belonging to a situation, environment,
12:57
people, group, you want to act.
12:59
You want to be part of it.
13:02
Because when you contribute something, you kind of
13:07
take a little piece of it away with
13:08
you.
13:09
You take away the pride.
13:12
You take away that feeling of gratitude.
13:16
That feeling of, oh, yeah, I did it.
13:19
It's not to say that you are better
13:22
than anybody.
13:23
But everyone deserves to be recognized.
13:25
Everybody deserves to be recognized.
13:29
That's important, guys.
13:33
That is so important to be recognized.
13:35
But it comes when we do things from
13:38
our integrity.
13:42
Our integrity is what causes this to happen.
13:46
And when you know what integrity is all
13:49
about, I know that you will say, oh,
13:53
my gosh.
13:54
Oh, my gosh.
13:55
Like this makes sense in my life.
14:00
This resonates with me.
14:03
This resonates with me.
14:05
And when it resonates with you, you're like,
14:07
oh, my gosh.
14:08
Like something clicked.
14:10
I just had an epiphany moment.
14:12
I had an epiphany moment.
14:13
And that epiphany moment just got me to
14:16
say, wow.
14:19
Wow.
14:21
That's like incredible, guys, when we can say
14:25
wow.
14:26
But it's not a wow that's loud.
14:30
It's a wow that internally empowers us.
14:40
Being grateful for things, guys, is a big
14:44
gift in life.
14:46
Getting up every morning and saying thank you
14:48
to God and my creator, the Lord, is
14:51
something I used to never do many years
14:53
ago.
14:54
But that's the first thing I do when
14:55
I get up.
14:55
And if I forget, I'm like, oh, my
14:56
gosh.
14:57
Thank you, God.
14:58
Thank you, Lord.
14:58
Thank you for another great day.
15:01
There are people older and people younger than
15:03
me that are not here anymore.
15:07
God wants me to be here for a
15:08
reason.
15:09
God wants you to be here for a
15:10
reason.
15:10
Take a moment to say thank you to
15:13
him.
15:14
Thank you.
15:15
You're grateful to be alive.
15:18
And you're going to find that more blessings
15:21
start to appear in your life.
15:24
Now, when you do this, you open up
15:27
to a certain signal.
15:31
A certain signal.
15:32
A signal that says, hey, this really matters
15:36
to me.
15:38
I think that's a very important thing, guys.
15:42
When you can say, guys, this matters to
15:46
me, then you now know that you're in
15:52
alignment with it.
15:54
Okay?
15:55
You're in alignment with this.
15:57
And when you're in alignment with something, oh,
15:59
my gosh, guys.
16:00
That's like, that's incredible.
16:05
All right?
16:06
That's absolutely, absolutely incredible.
16:10
And I say that to you because things
16:15
that connect with us a certain way allow
16:20
us to make differences in our lives.
16:24
Now, this doesn't happen again overnight.
16:26
It happens when we can be connected with
16:32
who we are.
16:34
Who we are.
16:39
Think about that for a moment.
16:47
What does that mean to you?
16:49
Just think about that for a moment.
16:50
Number 19.
16:52
Repetition strengthens your signal over time.
16:58
The signal gets stronger.
17:00
The signal gets more valuable.
17:02
The signal not only gets stronger, but it
17:05
becomes clearer to you as the sender.
17:10
And, guys, you know who else?
17:12
The recipient.
17:13
The receiver.
17:16
I think that's something that probably will blow
17:19
you away.
17:24
That'll blow you away.
17:28
Because it's so real.
17:33
It will blow you away.
17:40
And maybe you haven't taken a moment to
17:42
do this, but I can tell you that
17:48
when you do this, your life changes.
17:52
Just taking time to say thank you is
17:56
huge, guys.
17:57
It's absolutely huge.
18:01
So very huge.
18:05
That's key, guys.
18:08
That's key.
18:11
And if you know that that's key, you're
18:15
like, oh, wait a minute.
18:15
I actually get this.
18:17
I now understand why this was hard before.
18:21
Number 20, guys.
18:22
People follow what feels defined and certain.
18:28
Doesn't have to be perfect.
18:30
But when people get into this pattern, it's
18:34
like, oh, my gosh.
18:37
They suddenly just realize that it's changing.
18:42
It's changed.
18:43
Okay?
18:45
It's changed.
18:47
And that change, I think, is huge.
18:52
That change is huge.
18:54
And I say it's huge to you because
18:57
it matters.
19:01
It matters.
19:03
Because you matter.
19:06
Number 21, guys.
19:07
The right signal filters in the right audience
19:10
naturally.
19:11
So when you're giving the right message, it's
19:14
going to flow to the right audience eventually.
19:17
So if you get a few stragglers, hey,
19:19
don't worry about that.
19:21
Let the message get to where it's got
19:23
to be at.
19:27
That's the message I have for you.
19:30
Refine your message.
19:32
Keep it clear.
19:34
Make the message about others.
19:39
Get them excited about things.
19:43
Become creative and become genuinely interested in them,
19:48
as Dale Carnegie once said.
19:51
Ladies and gentlemen, number 22, silence can send
19:53
a message just as strong as words.
19:58
Right?
19:58
When you're silent, people pay a lot of
20:00
attention to that silence, like, oh, wow.
20:11
Oh, wow.
20:13
Oh, my gosh.
20:15
That change, guys, is so unbelievable.
20:18
Unbelievable.
20:22
But this is where I call it a
20:24
realization.
20:26
Because you may not realize this overnight.
20:32
But you will come to appreciate and gain
20:38
insights into this over time.
20:43
Number 23, guys.
20:45
Make your point unmistakable and easy to grasp.
20:49
Don't try to put it into a million
20:51
different vocabulary words that nobody understands.
20:55
Speak in the words you use every day.
20:58
If those are words you use, great.
21:00
Don't try to use words to impress somebody.
21:03
Use the words that are natural to you.
21:06
Number 24, people respond to certainty and direction.
21:12
Whether you've been a leader or you're new
21:13
to being a leader, I can tell you
21:15
this.
21:18
People follow those that know what they're doing.
21:26
Okay?
21:33
I think that's an important one to understand.
21:48
I think sometimes people get scared about what
21:51
that might be.
21:56
But I still want you to understand that
21:57
everything is possible when you believe.
22:01
My slogan is when you believe, you'll achieve.
22:04
Right?
22:04
Believemeachieve.com.
22:10
And I think when we can do these
22:12
kinds of things, our life sort of re
22:15
-augments itself.
22:17
In a good way.
22:19
Right?
22:20
In a good way.
22:23
But people get scared about this.
22:26
People oftentimes get scared.
22:29
So respond with certainty.
22:31
And when you do, other people will be
22:32
like, oh, wait a minute.
22:33
He knows what he's talking about.
22:36
When you're certain, the world unfolds for you.
22:39
So even if you're scared, act as though
22:42
you know, you know, you know.
22:44
And when you know, guys, the world will
22:47
change for you.
22:54
The world will change for you.
22:59
The world will change for you.
23:00
And when the world changes for you, your
23:02
life will become very special.
23:05
It will become like something you never imagined
23:09
was possible.
23:12
When you become that very unique person.
23:16
Okay?
23:16
When you become that neat person, things will
23:24
change for you.
23:34
That's important.
23:37
And that can open some very amazing doors
23:40
for you.
23:41
Number 25.
23:42
A simple signal always beats a scattered one.
23:45
Right?
23:47
Let's send the message in the least amount
23:50
of bits or the least amount of data.
23:53
And what we'll find is that signal will
23:56
get through.
23:57
A shorter signal will get through easier than
24:00
a faster signal.
24:03
A bigger, I should say, a more robust
24:05
signal.
24:06
Speed isn't the issue.
24:07
It's more of the size of the signal.
24:09
Sometimes people, there was a gentleman talking today.
24:12
Great talk.
24:13
But it was long.
24:15
And it was getting into promotion at the
24:16
end.
24:18
And I've learned that when you give a
24:21
short talk, it needs to be short.
24:24
It can't be a half hour.
24:26
People start doing this and looking at their
24:28
watch.
24:29
Oh, we don't like it.
24:30
Okay.
24:31
Number 26, guys.
24:34
Good signals create momentum and have forward movement.
24:45
That's important, guys.
24:51
That's important to know.
24:55
Extremely important to know.
25:03
But you need to understand that.
25:10
You need to understand what you're doing.
25:12
And why you're doing it.
25:15
You need to realize that everything in your
25:17
life has to align with your core values.
25:19
If it doesn't, you've got to look at
25:22
what you're doing and why you're doing it.
25:26
Like, what's the purpose behind it?
25:30
What kind of value are you creating?
25:33
Right?
25:34
What kind of value are you creating?
25:37
And I think that's a very important thing
25:40
to understand.
25:42
I think
25:52
when you can understand value in a certain
25:55
way, it changes the perception of where you're
26:00
going.
26:04
Where you're going.
26:09
That's the key, guys.
26:11
That is ultimately the key.
26:17
Number 27, guys.
26:19
The clearer the message, the faster the decision.
26:22
When somebody gives you a presentation and they
26:25
want you to make a decision, you're like,
26:27
what are you asking me?
26:30
What are you even talking about?
26:33
When the message is clear, you're either going
26:34
to get a yes or you're going to
26:35
get a no.
26:36
And if you get a no, the reason
26:38
you got a no is because your message
26:41
didn't get them to feel the pain.
26:46
It didn't appeal to them emotionally.
26:49
People make decisions on logic, yes.
26:52
But to be truthful, a lot of people
26:54
make them on emotion.
26:55
Now, we shouldn't make business decisions on emotion.
26:57
But a lot of people fall into that
26:59
trap.
27:01
Number 28.
27:03
What you project becomes the frame others see
27:05
you through.
27:06
So project yourself with that great light.
27:09
With that great energy.
27:10
Number 29.
27:11
Strong signals create trust without needing to persuade.
27:15
Be who you are.
27:17
Don't be someone else.
27:18
Be authentic.
27:19
Be original.
27:20
Number 30.
27:21
Clarity is and always will be your best
27:24
signal.
27:24
So stop trying to muck up the signal
27:27
and just send it clear and short.
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Now, ladies and gentlemen, ask yourself this.
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What are you signaling right now?
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Because when you take control of your signal,
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everything in the world changes.
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You stop chasing.
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You start attracting.
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You stop explaining.
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And you start connecting.
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You stop being overlooked and start being understood.
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And the world of noise, the clearest signal
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will win.
27:50
Ladies and gentlemen, this is John C.
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Morley.
27:51
And this has been Inspirations for Your Life.
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Thank you so much for tuning in today.
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I am so grateful.
27:56
Be sure to check out BelieveMeAchieved.com for
28:00
more of my amazing, inspiring creations.
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Have a great one, everyone.