Latest / Profitable Christian Business / Your 2027 Starts Now: One 90-Day Goal to Carry Into the New Year
Transcript
- 0:00Most people are already waiting for January.
- 0:01They have decided, without ever saying it out loud, that this year is done.
- 0:05The holidays are coming, the calendar is crowded, and they will start fresh in January.
- 0:08New year, new plan, new energy.
- 0:09Here's the problem with that.
- 0:11There are still about two months left in this year.
- 0:12Two months is not a leftover.
- 0:14Two months is a full season of business.
- 0:15Waiting for January does not save those weeks.
- 0:17It spends them on drift.
- 0:18And drift is expensive.
- 0:20Not just in revenue, it costs you confidence.
- 0:22When you coast for two months, you do not arrive in January, rested and ready.
- 0:25You arrive in January needing momentum, you do not have.
- 0:27Because momentum does not come from a date on the calendar.
- 0:30It comes from reps.
- 0:31So I want to challenge you with a different way to think about the rest of this year.
- 0:35Your 2027 does not start in January.
- 0:37It starts now with one 90-day goal.
- 0:39Let me explain why 90 days, because the math matters.
- 0:41A 90-day goal you set today does not end on December 31st.
- 0:44It runs through the holidays and lands around the end of January,
- 0:47right as next year is getting started.
- 0:48And that is exactly the point.
- 0:50While everyone else is starting from zero in January,
- 0:52you will already be two-thirds of the way to a finished goal,
- 0:54with real momentum behind you.
- 0:56You are not cramming a 90-day goal into the weeks left this year.
- 0:59You are using those weeks to get ahead of next year.
- 1:01Now, how do you actually do it?
- 1:02This is the same framework I teach inside Goal Getting,
- 1:04and it has four steps.
- 1:05Step one, get clear on one goal.
- 1:07Not five, not a list.
- 1:08One, ask yourself, if I could only move one thing forward in the next 90 days,
- 1:11what would change my business the most?
- 1:13Write it down in one sentence.
- 1:14Make it specific enough that on day 90,
- 1:16you can look at it and know whether you hit it or not.
- 1:18Most people skip this step, because choosing one goal means saying no to the others.
- 1:21But unclear goals are why so many plans die by February.
- 1:24Clarity first, effort second.
- 1:25Step two, make sure it is truly a 90-day goal.
- 1:28This is where most people slip.
- 1:29They either pick something so big it needs a year,
- 1:31or something so small it is really just a task.
- 1:33A good 90-day goal is uncomfortable but finishable.
- 1:36If you cannot finish it in 90 days,
- 1:37cut it down until you can.
- 1:39A smaller goal you complete beats a big goal you abandon in week three.
- 1:42Step three, choose your weekly needle movers.
- 1:43A 90-day goal does not get done in a heroic final week.
- 1:46It gets done in ordinary weeks.
- 1:48So every week, decide on the two or three actions that actually move the goal,
- 1:51not busywork.
- 1:52Needle movers, if the goal is 20 new clients,
- 1:54a needle mover is the number of real conversations you will have this week,
- 1:57not redesigning your website.
- 1:59Step four, review every week.
- 2:00I do this on Fridays.
- 2:01It takes about 30 minutes.
- 2:02Look at the goal, score the week honestly.
- 2:04Did you do the needle movers or not?
- 2:05Then set next week's.
- 2:06No guilt, no drama, just an honest look, and a fresh plan.
- 2:09And plan around the holidays instead of pretending they will not happen.
- 2:12A week with Thanksgiving in it needs smaller needle movers,
- 2:14and that is fine.
- 2:15The rhythm is what matters.
- 2:17That weekly rhythm is what carries a goal through the busiest stretch of the year
- 2:20when everything around you is pulling you off track.
- 2:22Now let me say a word about the faith side of this because it matters to me.
- 2:25Psalm 90 says, teach us to number our days that we may gain a heart of wisdom.
- 2:29That verse is not about anxiety.
- 2:30It is about stewardship.
- 2:31God gave you this season.
- 2:33These actual weeks, the crowded ones, the distracted ones,
- 2:35treating the end of the year like it does not count is not humility and it is not rest.
- 2:39It is just waste.
- 2:40Rest is biblical.
- 2:41Drift is not the same thing as rest.
- 2:43So here is my ask.
- 2:44Before this week ends, take 30 minutes, write down one 90 day goal in one sentence.
- 2:48Put the finish date on it sometime around the end of January.
- 2:50Then write down this week's two or three needle movers and do the first one tomorrow.
- 2:53Do not wait for January.
- 2:55January does not have anything you do not already have right now,
- 2:57except a different date on the calendar.
- 2:59If you want help working this framework, that is exactly what Goal Getting is built for.
- 3:03Go to goalgetting .app and start there.
- 3:04And if this episode was useful, share it with one business owner who is already
- 3:07coasting toward January.
- 3:09Your 2027 starts now.
- 3:10Go get it.