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The Bestselling Book Formula with Honorée Corder: Make It Easy to Do · The Daily Writer

• 0:06
  SPEAKER_00: Welcome to the Daily Rider Podcast, where we bring you tips and inspiration each day to help you build habits for writing success.
• 0:14
  SPEAKER_00: For more resources, including your free Daily Rider Starter Kit, visit DailyRiderLife.com.
• 0:22
  SPEAKER_00: This week, here on the podcast, we're doing something a little bit different than our normal short episodes.
• 0:27
  SPEAKER_00: Instead, as you probably know, we're doing a five-part series celebrating the launch of the new book, The Best Selling Book Formula, Write a Book That Will Make You a Fortune, which is written by my friend and business coach Honore Corter.
• 0:39
  SPEAKER_00: And I wanted to feature this book all this week because I think it's an essential book for every writer.
• 0:45
  SPEAKER_00: In the best-selling book formula, Honore gives you a simple four-part framework for ensuring that you have an amazing nonfiction book.
• 0:52
  SPEAKER_00: On today's episode, we're diving into the third key, which is making your book easy to do.
• 0:57
  SPEAKER_00: If you missed previous episodes, make sure and go back and listen to those.
• 1:01
  SPEAKER_00: Now you can get the best-selling book formula on Amazon, and I encourage you to check out all the other books, products, and services that Honore has to offer at honorequarter.com.
• 1:10
  SPEAKER_00: Best of all, she's also generously made five copies of the book available as a giveaway.
• 1:15
  SPEAKER_00: The first five people to leave a review of the Daily Rider Podcast on Apple Podcasts will receive a print copy of the book in the mail.
• 1:23
  SPEAKER_00: Just leave a review, take a screenshot, email it to me at Kent at DailyRiderLife.com along with your address, and I'll drop the book in the mail.
• 1:31
  SPEAKER_00: Okay, here's part four of my conversation with Honore Corter.
• 1:35
  SPEAKER_00: Honore, welcome back for part four of our mini-series on the best-selling book formula.
• 1:41
  SPEAKER_00: Good to see you.
• 1:42
  SPEAKER_00: Again, it's been what, 15 seconds since we talked?
• 1:44
  SPEAKER_01: Maybe 18.
• 1:46
  SPEAKER_00: Maybe something like that.
• 1:47
  SPEAKER_01: Yes.
• 1:48
  SPEAKER_00: So in this segment, we're talking about key number three that you mentioned in your book, The Best Selling Book Formula.
• 1:54
  SPEAKER_00: And that is making sure your book is easy to do.
• 1:56
  SPEAKER_00: And this, I think, might be my favorite key that you talk about in here because it gets down to brass tacks, where you're giving you're giving the reader something that they can do to actually put the book into practice.
• 2:08
  SPEAKER_00: So kind of unpack this for us if you can.
• 2:11
  SPEAKER_00: What does it mean to make your book easy to do?
• 2:14
  SPEAKER_01: You want the advice that you give in your book easy for the person reading it to apply without any more conversation with you.
• 2:26
  SPEAKER_01: So easy to means I can do it.
• 2:30
  SPEAKER_01: I can take what you say, Kent, in your book, and I can apply it to my life or my business, my relationship, my bank account, whatever, and I can get the same or better results that you got simply with your book.
• 2:44
  SPEAKER_01: And that's it.
• 2:48
  SPEAKER_00: That's that's really, really powerful.
• 2:50
  SPEAKER_00: It it's and it's almost counterintuitive because so many times in the nonfiction book world, there's this thinking out there that you should make your book kind of the first step in a long journey, and that we're the book is good, but we're really gonna give you the good stuff in a coaching program or in a workbook or a journal or some other kind of format.
• 3:12
  SPEAKER_00: And we're gonna we're going to hold back the good stuff from the book.
• 3:16
  SPEAKER_00: But you're saying just put it out there, give them something that they can put into practice and really start doing immediately.
• 3:21
  SPEAKER_01: Yeah, you know I'm a fan of the multiple streams of income and having courses based on books.
• 3:28
  SPEAKER_01: There's the best-selling book formula mini course, obviously, that right, we're gonna put it there.
• 3:34
  SPEAKER_01: But if your reader can't duplicate and potentially exceed your results, they're not gonna be happy.
• 3:44
  SPEAKER_01: Right?
• 3:45
  SPEAKER_01: This is this is the opposite.
• 3:46
  SPEAKER_01: This is the worst selling book formula, is to make it so that you're that your reader feels um incompetent or incapable.
• 3:56
  SPEAKER_01: And so what you want to do is provide a process, a formula, some way for them to take what you figured out and put it into practice, just like what I've done with the best-selling book formula.
• 4:07
  SPEAKER_01: Without talking to anyone, someone can read this book and and change the way they are writing their books and put it into practice.
• 4:15
  SPEAKER_01: There are other things they can do, there are other places they can go.
• 4:20
  SPEAKER_01: I actually created the best-selling book formula action guide, which is free with the bonuses with the book.
• 4:25
  SPEAKER_01: I didn't I didn't create a a paid product this time, I just created a kind of a workbook of sorts and an action guide so that people could could take action on this process and apply it to their book.
• 4:37
  SPEAKER_01: So of course, there there can always be more, but if I was like, you know, I've got the best-selling book formula, here's my book on it, neaner, neaner, you can't have it.
• 4:47
  SPEAKER_02: Right.
• 4:49
  SPEAKER_01: That would not be good.
• 4:50
  SPEAKER_01: That's that's counter, that is actually counterintuitive.
• 4:54
  SPEAKER_01: I I it's so I love it when people have other places that I can go if I want to, but I also want to feel like I can be successful just with getting the book.
• 5:06
  SPEAKER_00: So this is almost in a way kind of like not to pick on Marvel movies, but I'm gonna pick on Marvel movies a little bit and really superhero movies in general, where like DC and Marvel, they're they're really bad about we're gonna give you kind of a half-baked story, but we're really wanting you to to stick around for this movie because we're gonna give you the good stuff, like in the Avengers movies.
• 5:28
  SPEAKER_00: That's where the real good stuff's gonna happen.
• 5:30
  SPEAKER_00: But this is kind of like a halfway movie, you know, where this is kind of just a promo for movies that are coming later and for other shows and and whatever.
• 5:38
  SPEAKER_00: And and sometimes we do that with books, don't we?
• 5:41
  SPEAKER_00: Where we're gonna give you something, maybe of value in this, but our other good stuff is just gonna be in in various other kinds of places.
• 5:50
  SPEAKER_01: Well, I don't know that you can give everything in a book.
• 5:52
  SPEAKER_01: That's the first thing, but you want to give everything you can about having a conversation.
• 5:56
  SPEAKER_01: That's my advice, that's my perspective on it is give your readers everything you can possibly give them in this medium.
• 6:04
  SPEAKER_01: And there will be more, just like there's more in this conversation than there is in the book, because we're able to have a conversation.
• 6:10
  SPEAKER_01: You're able to ask me specific questions about how it came to be and what was my process, and what is my process that I recommend to other people.
• 6:20
  SPEAKER_01: I'm not having a conversation that's two-sided in a book, I'm having a one-sided conversation.
• 6:25
  SPEAKER_01: I'm giving directions, I'm giving insight, I'm providing information.
• 6:30
  SPEAKER_01: So obviously the coaching program is gonna be better.
• 6:33
  SPEAKER_01: The course is gonna be better because it's interactive, it's deeper, it's broader.
• 6:38
  SPEAKER_01: But but if someone is holding back something that they could put in a book so that they can sell a course, I don't know that that's the that's for the good of all concerned, right?
• 6:49
  SPEAKER_01: That's that's not gonna build goodwill and better friendships, Kent.
• 6:52
  SPEAKER_01: That's going to cause someone to be irritated and leave a one-star review.
• 6:58
  SPEAKER_00: But what if somebody what if somebody has already drafted a book?
• 7:02
  SPEAKER_00: They've already outlined it, they've written it.
• 7:05
  SPEAKER_00: Can this process be reverse engineered a little bit?
• 7:08
  SPEAKER_00: Or maybe that's not the right term.
• 7:10
  SPEAKER_00: Can it be baked into a book that already exists but isn't published yet?
• 7:13
  SPEAKER_00: Can somebody maybe find some ways to make the book easy to do, even though the whole book's maybe done and and framed out?
• 7:20
  SPEAKER_01: Well, sure.
• 7:21
  SPEAKER_01: So you want to think about it from the perspective of if you've already written it, make sure that you um apply the analyzer to your book and maybe go back and make sure that your longer words are shorter.
• 7:33
  SPEAKER_01: Make sure that your book is easy to remember by making sure that the title is interesting, unique, connect things that go together.
• 7:46
  SPEAKER_01: Your your title is it the best one?
• 7:48
  SPEAKER_01: Is your subtitle the best subtitle?
• 7:49
  SPEAKER_01: Is it meeting the promise?
• 7:51
  SPEAKER_01: All of those sorts of things.
• 7:52
  SPEAKER_01: And is there a way to add in, and this is the easy to do part, is there a way for you to add in a formula, a one, two, three-step process, or like in the Miracle Morning, the life savers?
• 8:04
  SPEAKER_01: How made a word out of it?
• 8:06
  SPEAKER_01: Can you take the word KISS and make it mean something else?
• 8:11
  SPEAKER_01: Right?
• 8:13
  SPEAKER_01: Or can you take an acronym that that could apply to your book?
• 8:17
  SPEAKER_01: Um, I actually had someone, an advanced reader to this book, go, it did everything except it didn't have it didn't have an acronym.
• 8:25
  SPEAKER_01: And I was like, I couldn't come up with an acronym, kids.
• 8:27
  SPEAKER_01: Like I like I got the four keys, I kept it short, right?
• 8:32
  SPEAKER_01: It should be easy to remember all the things, right?
• 8:36
  SPEAKER_01: But there was no acronym.
• 8:37
  SPEAKER_01: So I gave you a process instead of an acronym.
• 8:40
  SPEAKER_01: But if you can create an acronym out of it, then all the better.
• 8:45
  SPEAKER_00: Not everything needs an acronym.
• 8:48
  SPEAKER_00: I mean, if it works, it's great.
• 8:49
  SPEAKER_00: If it doesn't work, you can't really force it and just have these convoluted words or s or something just to have a cool acronym.
• 8:56
  SPEAKER_00: But when it works, it works.
• 8:58
  SPEAKER_01: Right.
• 8:58
  SPEAKER_01: R R D S doesn't spell anything.
• 9:03
  SPEAKER_00: Yeah, I'm not sure what that spells, but uh but I think this is pretty easy to remember, though.
• 9:08
  SPEAKER_00: You've I mean you've taken this as far as you can possibly humanly take it by baking this down into baking four things into this book.
• 9:16
  SPEAKER_00: And you've actually made this process, this is kind of meta, you've made the process easy to remember.
• 9:23
  SPEAKER_00: You know, it's like the the book on how to make your book better is making it better.
• 9:28
  SPEAKER_01: So right, right.
• 9:29
  SPEAKER_01: So multiverse.
• 9:31
  SPEAKER_01: It yes, exactly.
• 9:32
  SPEAKER_01: It's like are we here again?
• 9:33
  SPEAKER_01: Right is it's over again kind of thing.
• 9:36
  SPEAKER_01: But that but that's that's what you're saying, is if you already have a book and you look at it and you go, gosh, now what?
• 9:42
  SPEAKER_01: Now what do I do?
• 9:43
  SPEAKER_01: I'm like right, ready to go into the production phase.
• 9:45
  SPEAKER_01: How do I do it?
• 9:47
  SPEAKER_01: Make sure that your book title is engaging, is interesting.
• 9:51
  SPEAKER_01: Make sure that you've got something in the book that people will be, even if it's just the book title, even if it's just the four-hour work week.
• 9:59
  SPEAKER_01: I think the acronym for the four-hour work week is DEA, but I don't remember what it stands for.
• 10:05
  SPEAKER_01: I don't, I don't have to remember that.
• 10:07
  SPEAKER_01: I just need to remember the four-hour work week because then I can go to my bookshelf and I can open it up and I can take action on it.
• 10:13
  SPEAKER_01: I don't need to remember anything else about it.
• 10:16
  SPEAKER_00: Yeah, I'd forgotten about the acronym in the four-hour work week.
• 10:19
  SPEAKER_00: Um, I haven't read the book in a probably eight years, seven or eight years.
• 10:24
  SPEAKER_00: I should I should go back and look at that now.
• 10:26
  SPEAKER_00: I'm curious.
• 10:27
  SPEAKER_00: This has been a lot of fun.
• 10:28
  SPEAKER_00: We've got one more episode to go, and I'm super pumped for this one because we're gonna be talking about easy to share.
• 10:33
  SPEAKER_00: So I'll wrap the route, I will wrap up this one.
• 10:37
  SPEAKER_00: English is my 14th language, apparently, today.
• 10:40
  SPEAKER_02: We're doing fine.
• 10:43
  SPEAKER_00: So I'm just gonna leave this in there because I don't try to have a perfect podcast, but uh I will see you guys in the next episode.
• 10:51
  SPEAKER_00: A big thank you to today's sponsor, the upcoming Daily Writer Retreat.
• 10:55
  SPEAKER_00: You know, listening to podcasts, reading emails and books, and getting on Zoom calls is great, but there's nothing quite like being in a small group of other writers who are making their writing dreams come true by publishing books and building their businesses.
• 11:07
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• 11:10
  SPEAKER_00: On May 2nd through the 4th, we will gather in beautiful St.
• 11:13
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• 11:15
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• 11:19
  SPEAKER_00: We'll start with the dinner on Tuesday night, followed by two amazing days of connection, planning, teaching, and masterminding together.
• 11:27
  SPEAKER_00: So if you need a creative boost and you want to grow your writing into a part-time or full-time business, the Daily Rider Retreat is for you.
• 11:34
  SPEAKER_00: The cost is just$475 and includes registration, materials, and all meals on Wednesday and Thursday.
• 11:41
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• 11:42
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• 11:46
  SPEAKER_00: So spots are really limited.
• 11:48
  SPEAKER_00: And if you'd like to join us, head on over to Daily Rider Life.comslash retreat to grab your spot today.
• 11:54
  SPEAKER_00: Thanks for listening, and I'll see you next time.