How to Build a $5m Media Business Into a $20m Flywheel
Clayton Collins acquired HousingWire with a big vision for the small media business. 9 years later, it has come to life.
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Topics in Clayton’s interview:
Hire for your skill gaps
Flying around the country to meet investors
Asking for warm introductions
Selling investors on his strategic vision
What to look for in a media company
Direct relationships with advertisers vs. programmatic ads
Rebuilding the sales team over and over
Riding the wave of the mortgage industry
Maintaining the magic of…
The skinny
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