skinny.

Latest / Marketing School - Digital Marketing and Online Marketing Tips

Who Should Your First Marketing Hire Be and Why? | Ep. #67

In Episode #67, Neil and Eric discuss the importance of making a marketing hire—who it should be and why. Listen as Eric and Neil enumerate the positions you’ll want to fill in first, why getting somebody smarter than you is essential, and how paying a smaller salary with bonuses makes marketers work harder.

Time Stamped Show Notes:

00:28 – Today’s topic: Who should your first marketing hire be?

00:50 – Hire an executive assistant

01:26 – If you understand marketing within your organization, hire someone who compliments you

02:10 – Don’t hire someone with the same skill sets as you have

02:22…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.