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Who Should Your First Marketing Hire Be and Why? | Ep. #67
In Episode #67, Neil and Eric discuss the importance of making a marketing hire—who it should be and why. Listen as Eric and Neil enumerate the positions you’ll want to fill in first, why getting somebody smarter than you is essential, and how paying a smaller salary with bonuses makes marketers work harder.
Time Stamped Show Notes:
00:28 – Today’s topic: Who should your first marketing hire be?
00:50 – Hire an executive assistant
01:26 – If you understand marketing within your organization, hire someone who compliments you
02:10 – Don’t hire someone with the same skill sets as you have
02:22…
The skinny
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