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1063: The Truth About Podcasting and Why I Had to Shift

Is three episodes a week too much... or just not the right move anymore?

We’ve tried every release schedule under the sun—once a week, three times a week, even five. But in this season of life, it’s time to trade volume for value. Starting next week, The Brian Nichols Show goes weekly. Why? Because more noise isn’t more impact—and let’s be honest, you don’t need another half-baked podcast. You need one episode that punches harder, digs deeper, and actually sticks.

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So here’s the pivot: high-quality…

The skinny

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