#122 Stop Tolerating Good and Start Expecting Excellence
In this episode, Ashley is back from a Costa Rica trip with a group of high-level business owners, and nothing looks the same. She came home with a completely new standard for her business, her team, her communication, and herself.
In this episode, she breaks down:
📈 What a trip to Costa Rica with other business owners revealed about her own standards
📈 Why "good" will never scale or stand out in a crowded market
📈 The shift from wanting to be liked to choosing to be direct, clear, and respected
📈 Why Ashley rewrote her entire company's core values to attract A players and repel B players
📈…
The skinny
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