Latest / Motion and Success / How Throwing Parties Made Him Millions! — The Secret Playbook Revealed Ft. Jahmal Walker

Transcript

How Throwing Parties Made Him Millions! — The Secret Playbook Revealed Ft. Jahmal Walker · Motion and Success

0:00
[SPEAKER_05]: I slept on like couches of my friends.
0:02
[SPEAKER_05]: I slept in cars and I didn't need to do it.
0:04
[SPEAKER_05]: I could still go back to corporate but it was some itching and telling me that you know this is what I was I was sharing for me.
0:11
[SPEAKER_05]: I worked in sales for a little bit and then moving to LA already throwing parties on the side.
0:17
[SPEAKER_05]: I say look, let me just do this full force.
0:20
[SPEAKER_05]: And I fell on my face for two years, lost all my money, and had to sleep on some couch to sleep in some cars, which was crazy.
0:26
[SPEAKER_05]: Mom, I'm back home like, look, you know what you need to do this, you know what we straight.
0:31
[SPEAKER_05]: Come back to the career, regroup, never went back home.
0:34
[SPEAKER_05]: So this was from twenty fifteen to twenty seventeen, where I'm like, look, these parties are going to work.
0:39
[SPEAKER_05]: Do a business partner of the silent party.
0:42
[SPEAKER_05]: And that's what I got lit.
0:44
[SPEAKER_02]: It's like your marketing strategy, I say.
0:46
[SPEAKER_05]: So we have something called poor marketing time in our training.
0:49
[SPEAKER_05]: Most people, no matter if you know paid ads or not, most people are starting to late with their marketing.
0:54
[SPEAKER_05]: So we teach you, based on the capacity of the event, bro, you got to start four to six weeks in advance.
0:59
[SPEAKER_05]: You can't start seven days in advance.
1:01
[SPEAKER_05]: So it was twenty, twenty, five, and bro, we've hosted twenty, five hundred plus events.
1:07
[SPEAKER_05]: And we ran up the bag, man.
1:09
[SPEAKER_05]: We've done three million dollars in sales off of wholesale parties, not in our city, but across the country.
1:14
[SPEAKER_01]: All right, guys.
1:15
[SPEAKER_01]: So before we jump into the episode, just want to make a big announcement.
1:18
[SPEAKER_01]: We just launched a motionless success community, guys.
1:20
[SPEAKER_01]: So in this community, we're going to be giving you the game on content.
1:24
[SPEAKER_01]: Basically, how to grow your profile from zero to a hundred k and under a year, as well as how to make money online, getting leads for your business, more customers, more money.
1:32
[SPEAKER_02]: Also, for the motionless success podcast, one of the things that I realized we're attracting a lot of entrepreneurs,
1:38
[SPEAKER_02]: business owners and people that are just starting up their business and they're looking to start growing their business and scaling one of the key factors to growing the business is by borrowing capital so now when you're going out to certain banks there's certain things that you need to do to be able to get funding for your business
1:53
[SPEAKER_02]: to be able to start, grow and scale what you've got going on and take things to the moon.
1:57
[SPEAKER_02]: So if you're looking to go out and start growing and scaling your business like a lot of our guests has been doing, I'm going to teach you how to go out and get access to capital, access to credit cards, lines of credit, loans, things that at nature should not where you can start growing your business.
2:11
[SPEAKER_02]: Sometimes you might just need an extra fifty thousand.
2:14
[SPEAKER_02]: Sometimes it might be a hundred thousand.
2:15
[SPEAKER_02]: But listen, check us out inside the community.
2:18
[SPEAKER_02]: Go ahead and click the link down below and book a call with us and I'm gonna see you guys inside the community and enjoy the rest of the episode.
2:24
[SPEAKER_02]: Alright y'all, so welcome back to another episode of Motion In Success.
2:27
[SPEAKER_02]: Listen guys, my name is Cody Brown and I got my co-host with me today.
2:31
[SPEAKER_01]: I owe him.
2:32
[SPEAKER_01]: Bro, we back with another great episode.
2:36
[SPEAKER_02]: I agree.
2:37
[SPEAKER_02]: Listen man.
2:38
[SPEAKER_02]: This episode is going to be one of the ones because it's very entertaining.
2:42
[SPEAKER_02]: It's definitely going to shift the perspective, especially how you see parties and you know like crowds, gathering, things in that nature.
2:51
[SPEAKER_02]: So really just giving you guys on the inside how you can start making money off of socializing, how you can start making money of bringing people together and really start creating an environment where people are all enjoying themselves.
3:02
[SPEAKER_02]: Because that's the end of the day.
3:04
[SPEAKER_02]: Entertainment is almost one of the highest paid industries.
3:07
[SPEAKER_02]: People go to basketball games, they're paying hundreds of dollars, they're going to concerts, they're paying hundreds of dollars.
3:14
[SPEAKER_02]: Any time you fly out to a different state, you always want to find something to do.
3:18
[SPEAKER_02]: You don't want to stay your hotel room.
3:20
[SPEAKER_02]: You got to start find us with entertainment.
3:22
[SPEAKER_02]: Whether it's daytime, night time with us, the gym class.
3:25
[SPEAKER_05]: Absolutely.
3:25
[SPEAKER_02]: This is definitely one of the ones I'm saying.
3:27
[SPEAKER_02]: Absolutely.
3:28
[SPEAKER_02]: So listen guys, I have my new guests on this show.
3:34
[SPEAKER_02]: Welcome to the show, bro.
3:35
[SPEAKER_02]: Just go ahead and introduce yourself.
3:37
[SPEAKER_02]: Tell the people your name where you from and what you do.
3:40
[SPEAKER_05]: Absolutely, bro.
3:41
[SPEAKER_05]: I'm super excited to be here, man.
3:43
[SPEAKER_05]: And this is dope as hell.
3:44
[SPEAKER_05]: Thank you, man.
3:45
[SPEAKER_05]: So look, I'm Jamal Walker.
3:47
[SPEAKER_05]: My friend's called me Jaymo, y'all can call me Jaymo.
3:50
[SPEAKER_05]: And I'm a Chicago native.
3:52
[SPEAKER_05]: Yes, sir.
3:53
[SPEAKER_05]: I come from culture.
3:55
[SPEAKER_05]: And really, my story is really interesting because for the last ten years, I've been hosting parties across the country, right?
4:06
[SPEAKER_05]: And from hosting parties across the country,
4:09
[SPEAKER_05]: I decided to take a step back, close that knowledge gap, and start teaching people how to hold parties.
4:15
[SPEAKER_05]: So, from fact, man, I am one of the event curators and pioneers of the silent party.
4:22
[SPEAKER_03]: So, you get that crazy, that crazy concept.
4:24
[SPEAKER_05]: We have phones, some call it wild, some call it corny, but I call it like the culture of making money behind what I love to do.
4:32
[SPEAKER_05]: You know what I mean?
4:33
[SPEAKER_05]: So, I was one of the pioneers of that in twenty-fifteen, and I just ran with that.
4:38
[SPEAKER_05]: So it was twenty twenty five and broke.
4:41
[SPEAKER_05]: We've hosted twenty five hundred plus events.
4:44
[SPEAKER_05]: And we ran up the bag, man.
4:46
[SPEAKER_05]: We've done three million dollars in sales off a wholesome parties.
4:50
[SPEAKER_05]: Not in our city, but across the country.
4:52
[SPEAKER_05]: Yeah.
4:52
[SPEAKER_05]: So the main focus today really is to kind of share my story and let people know you don't got to be popular.
4:58
[SPEAKER_05]: You don't got to be the Mr. It person.
5:01
[SPEAKER_05]: It ain't about charisma or being attractive.
5:03
[SPEAKER_05]: It's about knowing art and the business of wholesome parties.
5:08
[SPEAKER_05]: So yeah, man, that's why I'm here today, man, it's to kind of break it all down and kind of tell my story.
5:14
[SPEAKER_01]: That right there's dope, you know what I mean?
5:15
[SPEAKER_01]: Because even like, you know, hearing that, it's a lot of science and things that go into, like a lot of people think they could just do all part and people will show it.
5:23
[SPEAKER_01]: It's like a lot of science and things that go into
5:27
[SPEAKER_01]: to create in a lip party, from the market into making sure people show up all of those things.
5:34
[SPEAKER_01]: So what got you into that scene?
5:35
[SPEAKER_01]: Was you partying the line when you was younger?
5:37
[SPEAKER_01]: Yeah, I'm glad.
5:40
[SPEAKER_05]: And you gave me a laugh when I was a little.
5:42
[SPEAKER_05]: Look, shout out to my moms and shout out to really two to three other people.
5:46
[SPEAKER_05]: So growing up, I grew up in a two parent household and my mom took us from the urban, the inner city to the suburbs.
5:55
[SPEAKER_05]: I'm not afraid to tell people that.
5:57
[SPEAKER_05]: And when we was in the suburbs, my mom was like,
6:00
[SPEAKER_05]: She was that mom was like, look, instead of you being out in the street, then you could bring the party to the house.
6:05
[SPEAKER_05]: Like, y'all gonna be creative in the crib.
6:08
[SPEAKER_03]: Yeah.
6:08
[SPEAKER_05]: You know what I mean?
6:09
[SPEAKER_05]: And Chicago's already known for full work.
6:11
[SPEAKER_05]: I don't know if y'all know about full work and it's like the fast, jet type of move with beats and music.
6:17
[SPEAKER_05]: And man, we was, my crib was the crib, like the house.
6:21
[SPEAKER_05]: My crib was, like, when you get lit and the parents knew my mom and everybody, like hundreds and hundreds of kids would be like, look Friday and Saturday and J.M.O.
6:30
[SPEAKER_05]: House is going down.
6:32
[SPEAKER_05]: And my mom wouldn't mind because she knew we would save.
6:35
[SPEAKER_05]: She knew it wasn't like, you know, no violence.
6:39
[SPEAKER_05]: You knew it wasn't any bullshit going on.
6:41
[SPEAKER_05]: So we was just in the basement dancing and playing music from
6:47
[SPEAKER_05]: Twelve to like, fifteen, sixteen years old, and my parents were really cool with us being created.
6:54
[SPEAKER_05]: I really think that that's where it started with me like, just loving to get people together, loving community, loving people, changing their mood and their atmosphere off of music.
7:05
[SPEAKER_05]: So that's what my love of getting people together and curating came from was just really house parties when I was young.
7:13
[SPEAKER_05]: and full working.
7:15
[SPEAKER_05]: I had a close friend with my best friend who taught me how to full work.
7:18
[SPEAKER_05]: And again, that's like y'all do y'all research, house music originated in Chicago.
7:24
[SPEAKER_05]: And that's when people were like really know how to move and grew behind dancing.
7:28
[SPEAKER_05]: So man, we used to
7:31
[SPEAKER_05]: Outside of the parties with mom were like enjoy us and like let us do that we used to sneak to the city and then go really study the people who was hosting the the food work and parties and stuff like that and that graduated to me like going to uh S.I.U.
7:45
[SPEAKER_05]: that was a university in Chicago like five five hours away from Chicago graduated there but um there I was best friends with two people
7:57
[SPEAKER_05]: And those two people shape the way I looked at entertainment too.
8:00
[SPEAKER_05]: One guy, he hosted the first straight concert.
8:03
[SPEAKER_05]: And when I say the first straight concert, I mean first straight concert in the States.
8:10
[SPEAKER_05]: This is one guy happening to be my best friend.
8:12
[SPEAKER_05]: right his name is Brandon win so uh he was a capa in the capa's head uh he got that shit they got they got that shit but they ran the yard you know what I mean so I was like now I'm not gonna go to the route of joining the fraternity but I am gonna study how they threw this big ass concert
8:29
[SPEAKER_05]: Right.
8:30
[SPEAKER_05]: So it's all these things that how my mom was able to help me be creative in was cool.
8:35
[SPEAKER_05]: She wasn't super strict.
8:37
[SPEAKER_05]: I mean, look, she the man in good grades.
8:39
[SPEAKER_05]: She told me I couldn't be well.
8:40
[SPEAKER_05]: And I couldn't have no baby.
8:41
[SPEAKER_05]: I could smoke in the crib and I like that.
8:43
[SPEAKER_05]: But as far as the weekend, she was like, yo, I found half fine.
8:46
[SPEAKER_05]: Yeah.
8:47
[SPEAKER_05]: Newlet is like one time.
8:48
[SPEAKER_05]: Went to school and went to their alma mater with my parents met and met again, Brandon Wynn.
8:54
[SPEAKER_05]: Shout out the brand and win.
8:55
[SPEAKER_05]: And he hosted, he was a part of the committee that brought Drake to SIU.
9:01
[SPEAKER_05]: Do your research.
9:02
[SPEAKER_05]: Y'all could Google it.
9:02
[SPEAKER_05]: His first concert in the States, then fast forward two years later.
9:07
[SPEAKER_05]: Another one of my best friends, his name is Skrip.
9:11
[SPEAKER_05]: He's had his name.
9:12
[SPEAKER_05]: Yeah, his name is Skrip.
9:13
[SPEAKER_05]: Yeah, he writes the Skrip.
9:14
[SPEAKER_05]: He, him and me and two other guys, we hosted the first Kendrick Lamar concert in Chicago.
9:20
[SPEAKER_05]: So I got a lot of history of bringing people together, whether it's like being close to chance to rapper or chief, chief management, like my ties to Chicago, music and culture are there.
9:32
[SPEAKER_05]: So it's no wonder it's not a study.
9:34
[SPEAKER_05]: It's not like a happenstance on why I love the parties.
9:38
[SPEAKER_05]: Because I've always been around culture, community, concerts, music, vibes.
9:42
[SPEAKER_05]: I've always been around it, whether it's helping, whether it's like my man's did it, and I put some money up on it.
9:48
[SPEAKER_05]: You know what I mean?
9:48
[SPEAKER_05]: Whether it's my idea,
9:50
[SPEAKER_05]: but from the Drake's to the Kendrick Lamar's at a house parties.
9:54
[SPEAKER_05]: that shaped me into who I was to just start on my own events.
9:58
[SPEAKER_02]: So what's the science behind hosting an event?
10:02
[SPEAKER_02]: Like, what makes a good event?
10:04
[SPEAKER_02]: Like, is it the DJ, the person who's going to walk through for the night?
10:11
[SPEAKER_02]: Is it the botto girls?
10:13
[SPEAKER_02]: Or what makes a pop in party?
10:18
[SPEAKER_02]: Like, vibes in everything.
10:20
[SPEAKER_02]: People get back home safe.
10:22
[SPEAKER_05]: That's what that's question.
10:23
[SPEAKER_05]: So look, a lot of people don't understand that the science of it is really knowing if you're solving a problem for the right people.
10:31
[SPEAKER_02]: Yeah.
10:32
[SPEAKER_05]: Most promoters, they just start off on.
10:35
[SPEAKER_05]: Right.
10:36
[SPEAKER_05]: What's the problem?
10:37
[SPEAKER_05]: The problem is really they don't know who they're talking to.
10:40
[SPEAKER_05]: They're promoting a party to everybody.
10:43
[SPEAKER_05]: And if you promote them, party to everybody, you're promoting a party to nobody.
10:48
[SPEAKER_05]: You feel me?
10:48
[SPEAKER_05]: So when you're promoting the right party, you already know your niche, right?
10:53
[SPEAKER_05]: You already know who you speak into, who's going to respond, what you're answering, you need to answer the right questions to your people, right?
11:01
[SPEAKER_05]: And you need to know how to find your people.
11:03
[SPEAKER_05]: Some people jump off the porch and just think that everybody's going to come.
11:07
[SPEAKER_05]: So I didn't
11:09
[SPEAKER_05]: build creativity into it.
11:10
[SPEAKER_05]: I didn't build exclusivity onto it.
11:13
[SPEAKER_05]: I didn't create the right thing.
11:15
[SPEAKER_05]: So the answer, bro, was just like, you got to have a right thing, the right sauce.
11:19
[SPEAKER_05]: You got to know if you're talking to the right people and then you got to talk to them the right way.
11:23
[SPEAKER_02]: Right.
11:23
[SPEAKER_05]: You know what I mean?
11:24
[SPEAKER_05]: So that's what we teach you in my new program called the Event Cheek codes is look, don't start off thinking that this is a popularity contest and you're just going to share a flyer.
11:37
[SPEAKER_05]: Right?
11:38
[SPEAKER_05]: You need to make sure that you are studying the business of it and loving on the people on the way to do it.
11:44
[SPEAKER_05]: So you gotta have a creative theme and only speak to backpacks.
11:48
[SPEAKER_05]: Or you gotta only speak to nine or five of us who need a happy hour.
11:52
[SPEAKER_05]: Or you gotta only speak to those who want the Afro beat vibe.
11:56
[SPEAKER_05]: What's going on, family?
11:57
[SPEAKER_05]: I know you are enjoying this episode of Motion and Success.
12:00
[SPEAKER_05]: Today we're talking about the event cheat code and you deserve a sellout to your next event.
12:05
[SPEAKER_05]: What I notice is
12:06
[SPEAKER_05]: A lot of people want to copy and paste their way to success, but you need and deserve to be like our last student who did seventeen thousand dollars after his second event.
12:15
[SPEAKER_05]: So I decided to host a free boot camp, right?
12:19
[SPEAKER_05]: This Thursday where you want to learn how to sell out your next event.
12:23
[SPEAKER_05]: All right, go to the milleniumacademy.com.
12:26
[SPEAKER_05]: So you could sell out your next event.
12:27
[SPEAKER_05]: I'll see you there.
12:28
[SPEAKER_05]: Come grab a free seats, seats, I'll limit it.
12:31
[SPEAKER_05]: Yeah, you know what I mean?
12:32
[SPEAKER_00]: That's true.
12:33
[SPEAKER_05]: Yeah, again, you can't just throw a party in respect.
12:36
[SPEAKER_05]: Oh, five of ten of us in the room right now to come to that party.
12:39
[SPEAKER_05]: You got to speak to the people who really, really want to come to that down party.
12:43
[SPEAKER_05]: You got to figure it out by knowing your market.
12:46
[SPEAKER_02]: That's true.
12:46
[SPEAKER_02]: If you go to a Afro Beast part, you go see all the Africans in this part.
12:50
[SPEAKER_02]: You go to a party, a Jamaican or a dance hall party, a reggae party, all the Jamaicans with the tight ass jerks and the clocks.
12:58
[SPEAKER_02]: You're going to be in a spot.
13:00
[SPEAKER_02]: You got the back yard parties with all the young ones, you know, all the young.
13:05
[SPEAKER_05]: Some of the, some of the top event promoters they had a light.
13:08
[SPEAKER_05]: They knew they had to master their first lane, right?
13:11
[SPEAKER_05]: They had to master a specific lane to grow.
13:14
[SPEAKER_05]: Just like any artist or any business, they don't start all about owning multiple businesses at once.
13:20
[SPEAKER_05]: They started all about mastering at once.
13:21
[SPEAKER_05]: So, with me, it was the silent events.
13:23
[SPEAKER_05]: Then we grew after the pandemic to hosting the number one brunch in LA called Brunch's Bay and Lali Pop.
13:29
[SPEAKER_05]: Brunch's Bay and Lali Pop.
13:31
[SPEAKER_05]: So I got some crazy wild stories about that, but it's just a testament of
13:35
[SPEAKER_05]: understanding that you got to grow your following and master one lane.
13:39
[SPEAKER_05]: And that's what we teach with the event cheat calls.
13:41
[SPEAKER_05]: You don't even have to be super popular to learn the event cheat calls because we don't teach you exactly how to do the strategy behind hosted events.
13:49
[SPEAKER_01]: That's dope.
13:50
[SPEAKER_01]: You are here giving the game.
13:52
[SPEAKER_01]: Teach people how to, you know, how they could do a successful event.
13:55
[SPEAKER_01]: And you know, make it, make it lit basically.
13:59
[SPEAKER_01]: So I want to know from your view.
14:02
[SPEAKER_01]: How has like the party scene change because you know today a lot of people are saying like yo party and you go to party It's like you already got a dance floor.
14:13
[SPEAKER_01]: It's like you got tables and chairs.
14:15
[SPEAKER_01]: Yeah, it's sexy.
14:17
[SPEAKER_01]: Yeah, it's crazy right now.
14:18
[SPEAKER_01]: So it's like like
14:23
[SPEAKER_01]: And I know it's money in sections, but what's your view on it?
14:27
[SPEAKER_01]: Do you think it killed the party scene or do you think it's like a good way to make more money?
14:31
[SPEAKER_01]: You know, especially hosting events.
14:33
[SPEAKER_05]: Now, I think it could go back and forth like I think yes, it definitely changed the culture when people only focus on sections because again, back where I'm from and why I came, you know, why I came up to learn events, learn music, the real parties is in people to answer people, people bumping into you.
14:53
[SPEAKER_05]: Like why I learned how to party is us.
14:56
[SPEAKER_05]: like being nervous to go get behind a girl.
14:58
[SPEAKER_04]: I know y'all know that.
14:59
[SPEAKER_05]: That's why I've been able to win behind hosting events is because you gotta think about
15:13
[SPEAKER_05]: the nostalgia of why people care, why you just smile like that.
15:17
[SPEAKER_05]: Like, yeah, because you remember you did that.
15:19
[SPEAKER_05]: You remember that you used to watch your bowls or academics.
15:23
[SPEAKER_05]: You know what I mean?
15:24
[SPEAKER_05]: So you can throw a party and kind of specify that type of lane, specify that type of culture.
15:32
[SPEAKER_05]: You know what I mean?
15:33
[SPEAKER_05]: So I think, yes, it did change, but
15:36
[SPEAKER_05]: the people who win, they talk about the nostalgia of what people want to remember.
15:41
[SPEAKER_05]: What people really, really care about.
15:43
[SPEAKER_05]: And I think that most of the people really still want to dance, most of the people still want to experience.
15:50
[SPEAKER_05]: You know what I mean?
15:50
[SPEAKER_05]: You ain't getting that big experience if you're just going to the club and pop in the bottom.
15:54
[SPEAKER_05]: Yeah.
15:55
[SPEAKER_05]: You know what I mean?
15:55
[SPEAKER_05]: You just trying to get lit.
15:56
[SPEAKER_05]: I let some chicks, chicks might be trying to highlight you.
15:59
[SPEAKER_05]: That's that.
16:00
[SPEAKER_05]: But most people, they still yearn for that.
16:02
[SPEAKER_05]: I call Rick Ross perform.
16:06
[SPEAKER_05]: It was a crazy photo booth.
16:08
[SPEAKER_05]: They gave out shots that was in tea pots.
16:11
[SPEAKER_05]: I've experienced something like that.
16:13
[SPEAKER_05]: I'm saying it like that, but you remember shit like that.
16:16
[SPEAKER_05]: So those are the events that I want to teach people how to host because then that's when you stand out.
16:22
[SPEAKER_01]: I agree.
16:22
[SPEAKER_01]: I agree.
16:23
[SPEAKER_01]: I'm glad you kind of broke it down like that because I had the accident because I'm like, you know, like party in our days has really changed like and a lot of people was like they're losing.
16:33
[SPEAKER_01]: Especially in Atlanta, I'm hearing Atlanta the night life is dying, like a whole bunch of stuff.
16:37
[SPEAKER_01]: So to see people out there, they still trying to be creative.
16:39
[SPEAKER_01]: They're still trying to make it lit.
16:41
[SPEAKER_01]: Still trying to think outside the box.
16:42
[SPEAKER_01]: You know, that's good to hear, bro.
16:45
[SPEAKER_01]: Yeah, that's when you get last long, bro.
16:46
[SPEAKER_01]: Yeah, yeah, you know.
16:47
[SPEAKER_01]: Yeah, so when did you figure out like like the money side of hosting of hosting parties and events like when did you figure out like yo was really some real money in this when I felt yeah when I failed man back up so I got to say I went to S.I.U.
17:04
[SPEAKER_05]: on Chicago Shout out my mentor D.I.
17:07
[SPEAKER_05]: D.I.
17:07
[SPEAKER_05]: on Cooper he went to the same school I went to
17:09
[SPEAKER_05]: And after I left there, I spent some time in DC doing market research on the culture, man.
17:17
[SPEAKER_05]: And some of my first clubs was Club Love and Park on Fifteen.
17:20
[SPEAKER_05]: And then I moved to Cali.
17:24
[SPEAKER_05]: Moody Cowley and I was like, I think I got it now.
17:27
[SPEAKER_05]: Again, like all my friends is lit.
17:29
[SPEAKER_05]: They throwing major concerts, right?
17:33
[SPEAKER_05]: And I mean, I moved from the Midwest back to LA for the first time.
17:38
[SPEAKER_05]: And we'll two LA for the first time.
17:40
[SPEAKER_05]: with my brother Dom, and I'm like, look, forget going corporate.
17:45
[SPEAKER_05]: I'm going to go after my dreams.
17:47
[SPEAKER_05]: I star-hosting parties, and I immediately, no matter what my resources were, again, I've got a really lit network of people who are hosting events and hosting big parties, fell in my face for about a year and a half, man.
18:00
[SPEAKER_05]: I remember,
18:03
[SPEAKER_05]: having some sustainability before I moved out like, and then that's just one away bro.
18:07
[SPEAKER_05]: That's just, like, LA just eats you up, because LA is like a city where you've got it that you don't.
18:14
[SPEAKER_05]: You know what I mean?
18:15
[SPEAKER_05]: Ain't the ain't too much network.
18:16
[SPEAKER_05]: And you either throw in a lip party or you not.
18:18
[SPEAKER_05]: So, I remember standing as little as building, and the difference after a year and a half was me tapping into a mentor.
18:27
[SPEAKER_05]: You know, tapping into the environment while I needed to ask other people who've already been there.
18:31
[SPEAKER_05]: So before that man I slept on like couches of my friends I slept in cars and I didn't need to do what I could still go back to corporate but it was some itching and telling me that you know this is what I was I was sharing it for me.
18:44
[SPEAKER_05]: I remember sleeping at hospitals and all that type of stuff
18:47
[SPEAKER_02]: Well, it was hostels.
18:48
[SPEAKER_05]: Yeah, hostels was like, it's basically like a one night hotel.
18:51
[SPEAKER_05]: Oh, yeah.
18:53
[SPEAKER_05]: It's like for foreigners.
18:55
[SPEAKER_05]: Like people coming out of town instead of staying in like a cheap one.
18:58
[SPEAKER_05]: Okay.
18:59
[SPEAKER_05]: And people, it's like a bunch of people staying in like kind of like group rooms and shit like that.
19:04
[SPEAKER_05]: So yeah, so that's it was a low point for me.
19:08
[SPEAKER_05]: We're having a degree.
19:09
[SPEAKER_05]: You know what I mean?
19:09
[SPEAKER_05]: I had a degree.
19:11
[SPEAKER_05]: I worked in sales for a little bit, and then moving to LA already, throwing parties on the side.
19:16
[SPEAKER_05]: I said, look, let me just do this full force.
19:19
[SPEAKER_05]: And I fell on my face for two years, lost all my money, and had to sleep on some couch and sleep in some cars, which was crazy.
19:26
[SPEAKER_05]: My own back home, like, look, you know, you need to do this.
19:28
[SPEAKER_05]: You know, we straight.
19:30
[SPEAKER_05]: Come back to the career, regroup, never went back home.
19:33
[SPEAKER_05]: So this was from twenty fifteen, twenty seventeen, where I'm like, look, these parties are going to work.
19:38
[SPEAKER_05]: until I found the concept, the business partner of the silent party.
19:45
[SPEAKER_05]: And that's when I got lit.
19:47
[SPEAKER_05]: That's when it changed when I threw my first party in LA.
19:51
[SPEAKER_05]: And my first party was somewhat successful.
19:54
[SPEAKER_05]: Second party was somewhat successful.
19:55
[SPEAKER_05]: And then the next three to five was like, duh, it's like nobody there, right?
20:01
[SPEAKER_05]: Got a mentor.
20:03
[SPEAKER_05]: Got a mentor and start figuring out, you know, it's all about timing.
20:06
[SPEAKER_05]: It's all about
20:08
[SPEAKER_05]: hosting the right events with the right DJs.
20:11
[SPEAKER_05]: And it's all about really kind of learning the event she calls will get in later.
20:16
[SPEAKER_05]: After that, man, I made really good money from like my six or seven party.
20:22
[SPEAKER_05]: And I realized that like, I need to take this, I need to dial this back and take a big risk.
20:28
[SPEAKER_05]: So I'm like, look, if I could do this here in LA and I'm not from LA,
20:33
[SPEAKER_05]: chances are I could do this back home, right?
20:36
[SPEAKER_05]: And why don't I try to do this back home?
20:38
[SPEAKER_05]: What I'll be in there, right?
20:41
[SPEAKER_05]: So, yeah, so I started hosting party side unseen.
20:45
[SPEAKER_05]: I call it a method called side unseen where
20:48
[SPEAKER_05]: I set up the infrastructure with other promoters and other staff members, right?
20:52
[SPEAKER_05]: And I just shared a pot.
20:53
[SPEAKER_05]: This is all.
20:54
[SPEAKER_05]: It's that simple.
20:55
[SPEAKER_05]: It's a JV deal.
20:56
[SPEAKER_05]: I just shared a pot.
20:57
[SPEAKER_05]: So it took me two years to really figure out a formula that I bottled up and I'm helping people in sixty days.
21:05
[SPEAKER_05]: Master and yeah like my sixth or seventh event it was up like I started hosting parties in L.A.
21:11
[SPEAKER_05]: as an event producer and doing the same thing back home and never going back home so you got four or five thousand in L.A.
21:18
[SPEAKER_05]: four or five thousand in Chicago same night same party
21:22
[SPEAKER_05]: That's crazy, right?
21:24
[SPEAKER_05]: And from there, I just grew it, man.
21:25
[SPEAKER_05]: From there, I'm just like, look, if I could do this and with the silent equipment, with the silent party, a different brand, if I could do this, here, chances of off a scale that's across the country.
21:34
[SPEAKER_05]: And that's what I did.
21:35
[SPEAKER_02]: So now let me actually question now.
21:37
[SPEAKER_02]: So when it goes to throwing a party, you throwing a party in New York, you throwing a party in Chicago, you throwing a party in LA.
21:46
[SPEAKER_02]: What goes, like, what's the moving parts into throwing the party?
21:50
[SPEAKER_02]: Like, what's the five things that you always looking at to be able to throw a successful party?
21:55
[SPEAKER_02]: And still be able to make money even if you're not there.
21:58
[SPEAKER_05]: push-up, push-up, it's really easy, and I'll boil it up in the event she goes.
22:03
[SPEAKER_05]: So, the three to five things are one of sales.
22:07
[SPEAKER_05]: Sales?
22:07
[SPEAKER_05]: Yeah, one of sales.
22:08
[SPEAKER_05]: Like, just be honest with each other.
22:10
[SPEAKER_05]: Man, like, everything is about sales.
22:12
[SPEAKER_02]: Alright, so let me actually guys in real quick question before we move forward.
22:15
[SPEAKER_02]: Any further than this episode.
22:17
[SPEAKER_02]: So listen, are you guys struggling with back credit?
22:19
[SPEAKER_02]: Are you guys struggling with credit repair or are you struggling with getting funding?
22:24
[SPEAKER_02]: So now if you answered yes to any of those questions me and the motionist success team went ahead and created a community where we're showing you in-depth and show you exactly how to go out and repair credit without having to hire
22:36
[SPEAKER_02]: A credit repair company has spent a fifteen hundred dollars, two thousand dollars, three thousand dollars, and still have a chance of not getting any results.
22:43
[SPEAKER_02]: I'm going to show you how to use AI to repair your credit.
22:46
[SPEAKER_02]: Number two, if you're lacking having a strong credit report, I'm going to show you exactly what to do, where to go, and how to build up a strong profile.
22:54
[SPEAKER_02]: And number three, if you're looking to go out and get funding to go ahead and buy equipment for your business, expand your business, get working capital, higher employees,
23:03
[SPEAKER_02]: I'm going to show you exactly where to go to get the funds to grow and scale your business.
23:08
[SPEAKER_02]: So if you want to have some motionist success for your business, motionist success for your family, come ahead and join us home.
23:15
[SPEAKER_02]: And I'm going to see you guys inside the community.
23:17
[SPEAKER_02]: Go ahead and click the link down below.
23:19
[SPEAKER_02]: Now, let's get back to the episode.
23:21
[SPEAKER_05]: All right, you either buying or getting so most people, they don't like to be so.
23:27
[SPEAKER_05]: So we make our marketing really easy and our ticketing really easy for people to feel like, man, I got a deal.
23:33
[SPEAKER_05]: This is a deal.
23:34
[SPEAKER_05]: I can't pass this out, right?
23:36
[SPEAKER_05]: It's saying the section culture type of party, but a two for one at this price, food and drinks at this price.
23:42
[SPEAKER_05]: So it sales, it's marketing.
23:46
[SPEAKER_02]: It was like your marketing strategy, I say, is it event break when it adds?
23:52
[SPEAKER_05]: Marketing is a mix between organic marketing and paid marketing.
23:55
[SPEAKER_05]: But in twenty twenty five, you have to be an expert at paid paid ads.
24:00
[SPEAKER_05]: Like you have to understand that is more than just boost in a flyer, a boost in subcontent.
24:06
[SPEAKER_05]: You know what I mean?
24:07
[SPEAKER_05]: And it takes you to understand that marketing is all about getting in front of the right people with the right product and solving their problem with that right product.
24:17
[SPEAKER_05]: but also doing it at the right time.
24:20
[SPEAKER_05]: So we have something called poor marketing time in our training with most people, no matter if you know paid ads or not, most people are starting to late with their marketing.
24:28
[SPEAKER_05]: So we teach you, based on the capacity of the event, bro, you got to start four to six weeks in advance.
24:33
[SPEAKER_05]: You can't start seven days in advance.
24:36
[SPEAKER_05]: You know what I mean?
24:37
[SPEAKER_05]: So we teach you the right way to host your paid ads or program your paid ads for the six weeks in advance with the right ticketing structure.
24:46
[SPEAKER_05]: Instead of being a one-ticket link, we teach you or want ticket tier, which is one GA ticket, you know, one GA ticket, the name of the event, we teach you how to do early verticals, do almost so without tickets, right?
24:59
[SPEAKER_05]: Last call almost so now we teach you how to really get creative with the ticketing so that people feel the urgency almost like a plane ticket like look get this motherfucker now So the sales the marketing right the branding is really important too
25:18
[SPEAKER_02]: So like the person named behind it, Ocean is success.
25:22
[SPEAKER_02]: Yes, it's not just the appeal or whatever the name is.
25:25
[SPEAKER_05]: It has to come off authoritative, right?
25:27
[SPEAKER_05]: And part of our brand is hosting events as event series.
25:33
[SPEAKER_05]: So we don't want to just host events as a one off.
25:36
[SPEAKER_05]: Then that makes you, that makes you look, that makes you look like you don't know what you're doing.
25:41
[SPEAKER_05]: If you just host one event or less trustworthy, who doesn't mean so we host events and threes.
25:47
[SPEAKER_05]: Then we teach our clients like look, you need to host show events and threes because it gives people more options and events to rock with you, to book with you, large parties.
25:57
[SPEAKER_05]: It gives you
25:58
[SPEAKER_05]: time to cook with your ass because people might not be buying your tickets for this one, but they buy your tickets for the next one.
26:05
[SPEAKER_05]: So those type of branding tactics mix with sales and marketing and then target audience where you need to find learning how to find your target audience is gold.
26:15
[SPEAKER_05]: Again, if you market it to everybody, you're not marketing it and nobody.
26:19
[SPEAKER_05]: So you need to know how to do your market research.
26:22
[SPEAKER_05]: I'll give you all a play.
26:24
[SPEAKER_05]: So one of the main ways that we
26:27
[SPEAKER_05]: find our market research effective as we teach our students to go to other parties.
26:33
[SPEAKER_05]: You know, you ever heard of the the term pay high you way.
26:36
[SPEAKER_05]: You ever heard of the time like you can't sell anything if you didn't experience it already.
26:40
[SPEAKER_05]: Yep.
26:41
[SPEAKER_05]: Right.
26:41
[SPEAKER_05]: So we tell our students like find a niche.
26:45
[SPEAKER_05]: Find a competitor.
26:46
[SPEAKER_05]: go to three to five by the parties, pay to get in, get on an email list, and study that shit.
26:53
[SPEAKER_05]: Right?
26:54
[SPEAKER_05]: You know what I mean?
26:54
[SPEAKER_05]: And if you study that, you'll get gained from other people, and you'll understand what they had to offer, and then you just need to double that up.
27:03
[SPEAKER_05]: You need to offer more value.
27:05
[SPEAKER_05]: You might not have been thinking, okay, let's give them that type of value.
27:08
[SPEAKER_05]: You might not have been thinking, like, this type of experience when you check in, this type of host.
27:12
[SPEAKER_05]: But if you experience your competitor's party, now you know all damn.
27:16
[SPEAKER_05]: I wasn't even thinking like that.
27:17
[SPEAKER_05]: I got to level up.
27:19
[SPEAKER_05]: Right.
27:19
[SPEAKER_05]: And then the last thing I'll give you, bro, is a collaboration, bro.
27:23
[SPEAKER_05]: Collaboring.
27:24
[SPEAKER_05]: Collaboring.
27:24
[SPEAKER_05]: That really got me into the game.
27:27
[SPEAKER_05]: That's my favorite piece of the game is collabing.
27:29
[SPEAKER_05]: Partnerships.
27:30
[SPEAKER_02]: Yeah.
27:31
[SPEAKER_05]: You know what I mean?
27:31
[SPEAKER_05]: Like, I've had a JV deal with hundreds of event promoters, hundreds.
27:37
[SPEAKER_05]: So, I'm not a selfish person, I'm all for like, yeah, community and people partying, but community and other promoters being like, yeah, damn, Jamal, I make some real money with him at the end of the year.
27:51
[SPEAKER_05]: And I love partnerships because, you know, both taking a risk together, right, y'all sharing the risk, but not only like,
27:59
[SPEAKER_05]: We share value and resources.
28:02
[SPEAKER_05]: You might have a thing that I couldn't get because of your charisma, because of your connections.
28:08
[SPEAKER_05]: You might have had that.
28:09
[SPEAKER_05]: You might know marketing a little bit better than me.
28:12
[SPEAKER_05]: But I know how to get a sponsor.
28:14
[SPEAKER_05]: I know all the attractive bottle girls to book.
28:18
[SPEAKER_05]: You know what I mean?
28:19
[SPEAKER_05]: So partnerships in the beginning of your event journey and learning how to structure those partnerships, which we teach you in the event.
28:26
[SPEAKER_05]: She codes is gold.
28:28
[SPEAKER_05]: It's a game changer.
28:30
[SPEAKER_05]: Because then you build that confidence too.
28:32
[SPEAKER_05]: Like Dan, I kind of know what I'm doing.
28:34
[SPEAKER_05]: I lose a money no more.
28:36
[SPEAKER_02]: Right?
28:36
[SPEAKER_05]: And whole time you partner with someone else and you guys are putting it equal effort to make the event win.
28:41
[SPEAKER_01]: So.
28:44
[SPEAKER_01]: Yeah, I was going to say it because that makes a lot of sense because I'm even thinking like leading up to the party.
28:52
[SPEAKER_01]: It takes like a lot of psychology on the plan inside.
28:55
[SPEAKER_01]: It's a lot because even me, when I'm I'm part of spending a weekend somewhere, maybe Miami, maybe Atlanta, I'm looking for like what's lit.
29:02
[SPEAKER_01]: One of the things I look at is the genre of the party.
29:06
[SPEAKER_01]: I mean like a type of party is it.
29:09
[SPEAKER_01]: And you know, most of us like, you know,
29:12
[SPEAKER_01]: even the ratio to the party like, if it's a whole bunch of guys going, you know, that's that's probably going to be it was my interest like the skip so it's like, what it like how much thought do you put into it into that side like you making sure like
29:28
[SPEAKER_01]: Like I said, you want mostly women to pop out, or you want mostly, um, because a lot of times even even between races, the parties is very different.
29:38
[SPEAKER_01]: Like, yeah.
29:39
[SPEAKER_01]: So even between.
29:40
[SPEAKER_01]: So so how do you target the right audience and, and you know, get people to turn out, uh, for both sides, man and women.
29:49
[SPEAKER_05]: It's all about the content you create and it boils down to the market.
29:55
[SPEAKER_05]: So our audience has always been women, right?
29:57
[SPEAKER_05]: And I think that if you're a curator, you just have to figure out what your bag is.
30:03
[SPEAKER_05]: It's speed, dating, right?
30:05
[SPEAKER_05]: Is it Afrobecent R&B?
30:08
[SPEAKER_05]: Is it a brunch?
30:09
[SPEAKER_05]: Is it trap events?
30:10
[SPEAKER_05]: Whatever it is, you know what I mean?
30:12
[SPEAKER_05]: And you got to come up with a theme that resonates with your audience.
30:17
[SPEAKER_05]: But if we really want to get people to really tap in, we got to throw something that people care about.
30:26
[SPEAKER_05]: We got to be creative and that all goes down to your marketing.
30:33
[SPEAKER_05]: Within these ads, you got to do this thing called Advanced Targeting.
30:37
[SPEAKER_05]: Inside of an ad, you got to put in like hip hop, girls night out, R&B, Afrobeats, right?
30:43
[SPEAKER_05]: You have to put that detail targeting, but you also can't make the ad too broad.
30:48
[SPEAKER_05]: You know what I mean?
30:49
[SPEAKER_05]: You don't need to go like fifty miles out.
30:50
[SPEAKER_05]: I always go between twenty to thirty miles out of the event address.
30:55
[SPEAKER_05]: And I just throw in the details of what my target audience really cares about.
31:00
[SPEAKER_04]: Right?
31:00
[SPEAKER_05]: And for me, it's always been hip-hop, trap, a girl's night out, parties, interested in upcoming events.
31:07
[SPEAKER_05]: And if you've already bottled that with a creative thing, and you know who you targeting with the content, again, the content can't just be a flyer now.
31:16
[SPEAKER_05]: It just cannot be a flyer.
31:17
[SPEAKER_05]: We noticed that ninety percent of the events do a lot better with our advertising, if it's a lit video.
31:25
[SPEAKER_05]: And sometimes it's a cell phone video.
31:28
[SPEAKER_02]: Yeah.
31:28
[SPEAKER_05]: Yeah.
31:29
[SPEAKER_05]: So I'm trying to teach people like, you know, you got to get after it with a partner that understands like, look, we just finished jump off the porch, but in a strategic way.
31:38
[SPEAKER_05]: And we got to have good content before we market it.
31:41
[SPEAKER_02]: You are no so funny.
31:43
[SPEAKER_02]: Sometimes you go to service files.
31:46
[SPEAKER_02]: Every like girls might be posting on a story, right?
31:49
[SPEAKER_02]: Yeah.
31:50
[SPEAKER_02]: And they post it only the lip part.
31:52
[SPEAKER_02]: You guys soon as you get there, everybody's scrolling on a phone.
31:56
[SPEAKER_02]: The party is dead.
31:58
[SPEAKER_05]: Yeah, you know what I mean?
31:59
[SPEAKER_02]: Yeah, you know what I mean?
32:00
[SPEAKER_02]: Like how do you prevent like a situation like that where people are only phones, they just scrolling.
32:06
[SPEAKER_02]: of the way for the, you know, the drinks to come out.
32:22
[SPEAKER_02]: And I'm pretty sure I was an event plan or a promoter.
32:25
[SPEAKER_05]: Yeah.
32:25
[SPEAKER_02]: That's probably one of the biggest concerns or is it?
32:28
[SPEAKER_05]: Definitely.
32:29
[SPEAKER_05]: Definitely.
32:30
[SPEAKER_05]: Like you can get a bunch of people in the room.
32:32
[SPEAKER_05]: How they respond and it's totally different.
32:34
[SPEAKER_05]: Right.
32:35
[SPEAKER_05]: It's all in how you set up the night and it's all in like.
32:39
[SPEAKER_05]: So event promoters need to know how to stack the night.
32:44
[SPEAKER_05]: You know what I mean?
32:44
[SPEAKER_05]: You need to have a host.
32:46
[SPEAKER_05]: You need to have specials running through the night.
32:49
[SPEAKER_05]: You also need to have like a lot of event producers don't throw themed events where people dress up.
32:55
[SPEAKER_05]: You dressing up in a specific
32:57
[SPEAKER_05]: costume or whatever like that or the nineties a nineties vibe but the real answer is that like it all it all starts with your market it all starts with like you can't throw a regular party and expect extra ordinary results so you gotta like tell the people how to respond
33:14
[SPEAKER_05]: You gotta tell them what they get in themselves into.
33:17
[SPEAKER_05]: Tell them why your party is different from the next bar lounge or club.
33:21
[SPEAKER_05]: And you just guiding them into a vibe.
33:23
[SPEAKER_05]: Yeah, I mean, but yes, during the vibe, it gotta be a host.
33:27
[SPEAKER_04]: Right.
33:27
[SPEAKER_05]: Male or female.
33:28
[SPEAKER_05]: It gotta be a DJ talking on a mic.
33:30
[SPEAKER_05]: It gotta be multiple specials that's going on.
33:33
[SPEAKER_05]: It can't just be you through a party.
33:34
[SPEAKER_05]: You brought out four or five hundred people and they just expect people to dance and all that type of stuff.
33:39
[SPEAKER_05]: Last thing, two bro.
33:41
[SPEAKER_05]: DJs run the whole culture apart.
33:42
[SPEAKER_02]: They do.
33:44
[SPEAKER_05]: like literally like all like this crazy DJ the right DJ will turn you up in the wrong DJ.
33:53
[SPEAKER_05]: Now only bring you down.
33:54
[SPEAKER_05]: It could crush your whole brand.
33:56
[SPEAKER_05]: It could kill your whole brand.
33:57
[SPEAKER_05]: It could kill like your next three four parties could be done if the DJ didn't move the people.
34:05
[SPEAKER_05]: Some of my DJs, like, I'm my best friends because they really understand the science and the party.
34:11
[SPEAKER_05]: Right.
34:12
[SPEAKER_05]: And people that keep the people moving, that's a real DJ.
34:15
[SPEAKER_03]: Yeah.
34:15
[SPEAKER_05]: You know what I mean?
34:16
[SPEAKER_05]: And you just like press and play and mix it.
34:19
[SPEAKER_05]: It's like I call, I need to create an experience behind the music.
34:22
[SPEAKER_05]: Yup.
34:23
[SPEAKER_05]: And that goes from an event producer's conversation before the event.
34:26
[SPEAKER_03]: Right.
34:26
[SPEAKER_05]: We teach you how to have that conversation.
34:28
[SPEAKER_05]: I look man.
34:29
[SPEAKER_05]: Take these people on the journey.
34:30
[SPEAKER_05]: You know what I mean?
34:31
[SPEAKER_02]: They first do the nine games.
34:33
[SPEAKER_02]: They warmed up from the eighties to the nineties to the early two thousands.
34:37
[SPEAKER_05]: Don't play the most lit songs.
34:39
[SPEAKER_02]: They don't play it right away.
34:41
[SPEAKER_05]: Yeah, don't blow the bag.
34:43
[SPEAKER_02]: And the next time you might know they playing it again.
34:46
[SPEAKER_02]: Playing it again.
34:47
[SPEAKER_05]: Yeah, but again, all of that stuff starts with the event producers.
34:52
[SPEAKER_02]: Right.
34:52
[SPEAKER_05]: You know what I mean?
34:53
[SPEAKER_05]: You can't just second guess and think that a DJ DJ might be tired.
34:57
[SPEAKER_05]: He might be on his third or fourth event for the night.
34:59
[SPEAKER_05]: Yeah, you might have asked for a favor from a lit DJ and he's just gonna show up and do what he's supposed to do.
35:04
[SPEAKER_05]: You have to set the tone with the people and the DJ.
35:06
[SPEAKER_03]: Yeah.
35:07
[SPEAKER_05]: Look, bro, this is what they really want to hear.
35:08
[SPEAKER_05]: The last party was lit.
35:10
[SPEAKER_05]: They want you to take them from Kanye to Juvenile to TLC, the Missy, Dan though that trap stuff in there.
35:18
[SPEAKER_05]: Dan throw the future in there.
35:20
[SPEAKER_05]: And then really remember those conversations because you saved them guidance.
35:24
[SPEAKER_01]: That's crazy.
35:28
[SPEAKER_01]: That's definitely some game right there.
35:31
[SPEAKER_01]: I was just going to ask you to.
35:32
[SPEAKER_01]: I'm like, what is one thing that could instantly kill the vibe at a party?
35:37
[SPEAKER_01]: Because it's a lot of times I go to a party.
35:39
[SPEAKER_01]: I'm like, you're the party you just started and you see girls hold their hands and they only wait to exit.
35:44
[SPEAKER_01]: And that's discouraging when you end the party you just like damn what's wrong like with like what's what's wrong a vibe of what's wrong a vibe of off and a party like like what is some things that you see
35:56
[SPEAKER_05]: You know what vibes are transferred with the any city bro and to get people to stay in a party was crazy is like, you know, uh, women rule the world, uh, you know, you also have to speak to them in different ways.
36:13
[SPEAKER_05]: So, um, shout out to all my women that love a good vibe, man.
36:16
[SPEAKER_05]: You know what I mean?
36:17
[SPEAKER_05]: So, um, I think book and female DJs, um,
36:22
[SPEAKER_05]: because it's a lot of crazy women DJs out like right now.
36:27
[SPEAKER_05]: So these are like cheat codes instead of the event producer bringing all the people a female DJ she gonna do multiple things but you she attractive already.
36:35
[SPEAKER_05]: Right.
36:36
[SPEAKER_05]: She playing the vibe.
36:37
[SPEAKER_05]: She talking more.
36:38
[SPEAKER_05]: She already brought a group of people.
36:40
[SPEAKER_05]: You know what I mean?
36:42
[SPEAKER_05]: I think also just getting into the bag of like
36:45
[SPEAKER_05]: inviting different people to come out.
36:47
[SPEAKER_05]: So inviting sororities, inviting fraternities, inviting different entrepreneurs, the hopes like you gotta have a bunch of different strategies and an event to keep people there.
36:57
[SPEAKER_05]: So not only respectfully is it pretty women there, you just gonna keep the people there.
37:02
[SPEAKER_05]: But it's just different crowds of people that are merging that all got the same idea like look, we came to get label, we came to dance.
37:08
[SPEAKER_05]: But it's these group of people that are like,
37:11
[SPEAKER_05]: Young adults that, you know, they're nine to five, but it's also these entrepreneurs, right?
37:17
[SPEAKER_05]: It's also these trap, these trap guys, you know, the dope boys that they want a party.
37:21
[SPEAKER_05]: You know what I mean?
37:22
[SPEAKER_05]: And it's also these college girls.
37:24
[SPEAKER_05]: So everybody getting multiple people to host and be a part of the event.
37:28
[SPEAKER_05]: So you gotta have a partner that's tied in to different lanes, that's somewhat social on Instagram, that's somewhat social in different rooms, so they can pull a different host to be a part of the event.
37:41
[SPEAKER_05]: So we teach you that in the event she calls that it's not just about booking the venue, right?
37:46
[SPEAKER_05]: You gotta have other people on your team to go out and get people to host event.
37:51
[SPEAKER_02]: So how about like booking venue?
37:53
[SPEAKER_02]: Like when you go about sourcing it, how do you find like the perfect location to throw an event?
38:03
[SPEAKER_02]: Whether it might be a brunch, whether it might be a run club or even a night party?
38:08
[SPEAKER_02]: What goes into picking the venue for an event and actually making it profitable throughout the event?
38:17
[SPEAKER_05]: for sure, man.
38:19
[SPEAKER_05]: First of all, we look for venues that have the best location.
38:25
[SPEAKER_05]: That's like, location is like a safety thing, but it's also like a comfortableity thing and what people trust.
38:31
[SPEAKER_04]: Yeah.
38:31
[SPEAKER_05]: So, location is you.
38:34
[SPEAKER_05]: You don't want to throw your party at a warehouse, nobody familiar with the area of the address.
38:38
[SPEAKER_05]: That's one.
38:40
[SPEAKER_05]: Two, you want to work with a venue that is down to build a relationship.
38:48
[SPEAKER_05]: a lot of venues are somewhat selfish into what they know they bring to the table.
38:53
[SPEAKER_05]: So what I teach people with the event she goes is when you reach out to them, you have enough with or without you conversation.
39:01
[SPEAKER_02]: So you're going to do it without them or with them.
39:04
[SPEAKER_05]: Done.
39:04
[SPEAKER_02]: Yeah, whichever one you decide.
39:06
[SPEAKER_05]: Whatever.
39:09
[SPEAKER_05]: You name dropping other venues that you've already rocked with.
39:12
[SPEAKER_05]: You've already sold out or let's just say you have somewhere new and you haven't.
39:16
[SPEAKER_05]: You still name dropping other venues that you've talked to.
39:19
[SPEAKER_05]: You know what I mean?
39:20
[SPEAKER_05]: Hey, I got this club up the street this online, the host this event, which is looking for the best partner to host a long-term relationship.
39:28
[SPEAKER_05]: By the way, we want to do weekly, biweekly, and monthly parties.
39:31
[SPEAKER_05]: We don't want to just do it one-off party.
39:33
[SPEAKER_05]: So you search in for that venue that's down to host a partnership.
39:36
[SPEAKER_05]: That's the biggest, that's the biggest keyword to all of this is like,
39:40
[SPEAKER_05]: A venue that wants a partnership, they're going to be able to get you the best deal times, you know, like commissions from the bar, bar deals, food, specials, all that type of stuff.
39:49
[SPEAKER_05]: Really?
39:50
[SPEAKER_05]: They're going to also not only want to charge you up front.
39:54
[SPEAKER_05]: A lot of venues that's their number one key metric.
39:57
[SPEAKER_05]: Hey, look, it was a thousand dollars.
39:58
[SPEAKER_05]: You could thought your party.
40:00
[SPEAKER_05]: But a long-term venue, they're going to believe in your concept, believing your brand, your swag, your charisma, and they're going to say, I cool.
40:06
[SPEAKER_05]: We'll try you on the Thursday or Sunday morning once a month.
40:10
[SPEAKER_05]: All right, that's the thing you want to talk to, but you can't approach them, Tim it.
40:13
[SPEAKER_05]: You have to approach them super confident with the width or without your conversation and we have a template for that already in the event she goes.
40:21
[SPEAKER_02]: Man.
40:22
[SPEAKER_01]: Have you ever had a stressful, a stressful night planning an event where it's like damn I don't even know how this thing is going to turn out, but then it ended up being a success.
40:32
[SPEAKER_02]: We're like a DJ colo for top just for don't show last minute things next to you then you got to make anything straight you sweating
40:41
[SPEAKER_05]: Hell yeah.
40:42
[SPEAKER_05]: So it just boils down to relationships, man.
40:45
[SPEAKER_05]: Like I've had some of my biggest events, DJ's cancel, thirty minutes before the event, hour before the event.
40:53
[SPEAKER_05]: That's how you feel with that.
40:54
[SPEAKER_05]: You know what I mean?
40:55
[SPEAKER_05]: Again, we've hosted for three summers straight in LA.
41:01
[SPEAKER_05]: We hosted these brunches, right?
41:03
[SPEAKER_05]: In the summertime, it was called Lali Pop and in the fall, it's called brunches Bay.
41:09
[SPEAKER_05]: And I'm talking about every single Saturday.
41:13
[SPEAKER_05]: Okay.
41:14
[SPEAKER_05]: So from start to finish, this is like a two PM to eight PM thing.
41:18
[SPEAKER_05]: Right.
41:18
[SPEAKER_05]: So you got multiple DJs coming.
41:20
[SPEAKER_05]: So I do remember DJs, you know, I'm running late.
41:23
[SPEAKER_05]: I'm trying to find a parking, but you got
41:26
[SPEAKER_05]: a hundred to a hundred fifty females.
41:29
[SPEAKER_05]: But most is ready to.
41:34
[SPEAKER_05]: They literally, you know, being aggressive behind the experience that they pay for, right?
41:39
[SPEAKER_05]: Because you got some cities that are let people just come to party and brunch for freebook and LA.
41:45
[SPEAKER_05]: you're able to curate the vibes, so they pay to get in, they pay to sit down, pay for the section, and pay for the pay for everything.
41:52
[SPEAKER_05]: So the answer brought us, it's about having relationships that you've nurtured by being a good person, man, by doing good business, by tipping people.
42:01
[SPEAKER_05]: by being there for them when the money's not involved and by being consistent.
42:07
[SPEAKER_05]: And I think being consistent, doing consistent parties speaks for the people, but it also speaks for how your partners and peers are going to trust you.
42:16
[SPEAKER_05]: So I was able to like call a few DJs and get a DJ there within twenty thirty minutes, put on a playlist, think in the moment, put on a playlist for myself on and curate the vibe.
42:25
[SPEAKER_05]: You always want to have a playlist on your phone.
42:27
[SPEAKER_05]: Yeah, so those parties to date the brunches bay has curated over like a hundred and fifty or sixty thousand dollars in two summers, right?
42:38
[SPEAKER_05]: Just one party at long.
42:39
[SPEAKER_05]: That's just one every Saturday.
42:41
[SPEAKER_05]: What we were charging from the door and what we're making.
42:45
[SPEAKER_05]: And then Lali Pop double that as well.
42:47
[SPEAKER_05]: So what making hundreds of thousands of dollars from.
42:51
[SPEAKER_05]: curating parties because people trust us, right?
42:54
[SPEAKER_05]: We answer and answer in that question because they don't want those type of experience that don't move them.
43:00
[SPEAKER_05]: We gave them the experience they like, you could eat drink and catch a vibe, offer this dollar amount, right?
43:06
[SPEAKER_05]: And you could trust it to be consistent.
43:08
[SPEAKER_02]: How much money can the person make, you know, doing the things that you do?
43:13
[SPEAKER_02]: Are you considered a party promoter?
43:15
[SPEAKER_02]: Or no?
43:16
[SPEAKER_02]: Well, we'll be like, you're real.
43:20
[SPEAKER_02]: There's a difference.
43:20
[SPEAKER_05]: No, I like it.
43:21
[SPEAKER_05]: Yeah, I like what you're saying because I kind of cringe at party promoter, but it is why I started.
43:26
[SPEAKER_05]: You know, and you got to grow from somewhere.
43:29
[SPEAKER_05]: So I'm considered an event curator.
43:34
[SPEAKER_02]: Okay, yeah.
43:35
[SPEAKER_05]: I'm considered a fancy work for even promoter, but he vent curator and a brand builder, brand owner, like I own an event brand.
43:44
[SPEAKER_05]: So our brand started off party promoting, but we grew a brand where other promoters work for our company and run with the concept.
43:55
[SPEAKER_02]: Nice.
43:55
[SPEAKER_05]: So we set up an infrastructure.
43:57
[SPEAKER_05]: Are you giving them the opportunity to make money with you?
44:00
[SPEAKER_05]: One promoter could be super lit, super popular, or not as confident, but I get themes, right?
44:05
[SPEAKER_05]: They got good work ethic, and they come to work with our brand millennium age before the academy, and they're able to create consistent income because we know they invent cheat codes.
44:16
[SPEAKER_02]: So at this point, it's like,
44:19
[SPEAKER_02]: Is this solidify business at this point, right?
44:21
[SPEAKER_05]: Oh, yeah, so like before what I've been doing for right be basically no hobby.
44:27
[SPEAKER_02]: Yeah, no, no hobby.
44:28
[SPEAKER_02]: So like now you're able to hire employees not necessarily I say contractors but not necessarily like on payroll because it's from assuming his wife party both both.
44:37
[SPEAKER_05]: Yeah, both yeah
44:40
[SPEAKER_05]: So we did and still do have an infrastructure of graphic design.
44:44
[SPEAKER_05]: You got to have somebody to create the concept.
44:46
[SPEAKER_05]: It's a lot of different moving parts.
44:49
[SPEAKER_05]: You know what I mean?
44:50
[SPEAKER_05]: You got a project manager because if you want to do something that's long term, it's great to go after that scale.
44:58
[SPEAKER_05]: Right.
44:58
[SPEAKER_05]: So that's why I would never consider myself a party promoter.
45:02
[SPEAKER_05]: And those who get started would be event cheat codes at the Academy.
45:05
[SPEAKER_05]: They can come in as a party promoter, but we teach them.
45:08
[SPEAKER_05]: Look, if you really want authority, if you want, you want to host these events long time.
45:12
[SPEAKER_05]: You need to be a brand on them.
45:14
[SPEAKER_05]: Yeah, you need to hope be an event event curator and host events behind the name of your brand.
45:20
[SPEAKER_02]: Right.
45:20
[SPEAKER_05]: Yeah.
45:21
[SPEAKER_02]: I mean, I mean to, you know, I just, I didn't know how to ask a question.
45:24
[SPEAKER_05]: It's all good.
45:25
[SPEAKER_01]: No, okay.
45:25
[SPEAKER_01]: No.
45:26
[SPEAKER_01]: How do you, how do you create that, you know, especially when it comes to, you know, curry and events?
45:32
[SPEAKER_01]: How do you create that that formal for people with it like now I got to beat it and like, because I know you said, you said you got to throw you got to throw events in three.
45:39
[SPEAKER_01]: For sure.
45:40
[SPEAKER_01]: People anticipate in certain series.
45:42
[SPEAKER_01]: Yeah.
45:42
[SPEAKER_01]: So how does that, how does that create that formal for people?
45:48
[SPEAKER_05]: What's easy with that, bro, is a few different things.
45:53
[SPEAKER_05]: One thing we do to create the FOMO is we turn the ticket available tickets on.
46:00
[SPEAKER_05]: So we say, these ticket tiers have ten tickets left.
46:04
[SPEAKER_05]: These ticket tiers have twenty tickets left, forty tickets left, right.
46:07
[SPEAKER_05]: And we promote the party with countdowns.
46:10
[SPEAKER_05]: We promote the party with flash sales, almost sold out.
46:14
[SPEAKER_05]: And we let people see the ticket tiers which creates urgency.
46:17
[SPEAKER_05]: and we let people see that on the back end we're adjusting.
46:21
[SPEAKER_05]: You know what I mean?
46:22
[SPEAKER_05]: We might start the party off with twenty to fifty or a hundred free tickets just to develop momentum.
46:29
[SPEAKER_05]: But after that we're just selling tickets as a sales mechanism to run to the different ticket tier.
46:37
[SPEAKER_01]: Yeah.
46:38
[SPEAKER_05]: So that creates formal because if you're looking at that ticket and you know that you get paid on Friday, you can't necessarily get that ticket now.
46:45
[SPEAKER_05]: You're like damn, it went up from fifteen to thirty.
46:48
[SPEAKER_02]: I'm so funny.
46:49
[SPEAKER_05]: Yeah, it went up from thirty to four and it don't change.
46:53
[SPEAKER_05]: It ain't going back.
46:54
[SPEAKER_05]: So that's the foam mold that we create on top of it being a creative party again.
46:59
[SPEAKER_05]: On top of us answering the question, giving the people something different.
47:03
[SPEAKER_05]: Is this when they go to the page?
47:04
[SPEAKER_05]: Is it optimized for them to create action?
47:07
[SPEAKER_05]: And that's what we love to do behind ourselves and marketing with the event cheat codes is like, look, you have to get it now or you get it later.
47:15
[SPEAKER_05]: But you're going to be penalized if you get it later.
47:17
[SPEAKER_02]: So, what is event cheat codes?
47:19
[SPEAKER_02]: I know you mentioned it a few times.
47:21
[SPEAKER_02]: I know this is your program.
47:23
[SPEAKER_02]: What's the main thing behind event cheat codes?
47:29
[SPEAKER_02]: What's the biggest priority for the program?
47:33
[SPEAKER_05]: Simple, it's a passion on my to impact event curators.
47:39
[SPEAKER_05]: We're going to teach people the event vehicles, which is our framework of how to host events.
47:44
[SPEAKER_05]: So we teach people how to double it, take the sales, double the knowledge and double their attendance rate with their events in sixty days.
47:54
[SPEAKER_05]: We're going to teach you how to sell out your event in sixty days.
47:57
[SPEAKER_05]: and or at least make it successful.
48:00
[SPEAKER_05]: What you're generating five to ten thousand dollars a month a month within sixty days yeah right people don't want to wait a damn year two years before people want to know hey look
48:12
[SPEAKER_05]: And I don't make money or lose money.
48:14
[SPEAKER_05]: Because they already, people love creating community.
48:16
[SPEAKER_05]: People love getting in the room, dancing the James Brown Kanye, whatever it is, right?
48:20
[SPEAKER_05]: But they want to know once they put their efforts and energy into what they're going to make money.
48:25
[SPEAKER_05]: So again, the vent cheat codes is we're going to teach you how to double your ticket sales, double your attendance rate, and double the biggest thing is double your knowledge.
48:32
[SPEAKER_05]: Because once you have the knowledge, not alone is that not good enough, but you need to know how to master it.
48:37
[SPEAKER_05]: So just starting the knowledge process with the event cheat codes is going to
48:41
[SPEAKER_05]: get you to host and sell it out of your name.
48:43
[SPEAKER_02]: Well, we'll be like the ideal road map a person will go through in a program like the, uh, Vett Chicoats.
48:50
[SPEAKER_05]: That's a good question.
48:51
[SPEAKER_05]: So it reminds me of our, our most recent student, his name is Adam.
48:59
[SPEAKER_05]: Um, shout out to Adam.
49:00
[SPEAKER_05]: His, his, uh, party promoted name is Big Lotion.
49:05
[SPEAKER_05]: to wake me up on Instagram.
49:10
[SPEAKER_05]: And he's one of our most lit students because he's been executed.
49:15
[SPEAKER_05]: You know what I mean?
49:17
[SPEAKER_05]: On his second event, he's hosted a college party and is brought in seventeen thousand dollars.
49:24
[SPEAKER_05]: Right, just by learning the event cheat codes.
49:26
[SPEAKER_05]: So I think the most important execution steps with the event cheat codes is the market in piece.
49:34
[SPEAKER_05]: The sales piece in the collaboration piece.
49:37
[SPEAKER_05]: He had two other partners.
49:40
[SPEAKER_05]: One was just a flat rate partner.
49:43
[SPEAKER_05]: A young guy he said in the city loved what he was going and he was able to give him a small flat rate out of the seventeenth thousand.
49:49
[SPEAKER_05]: I don't know what it was.
49:50
[SPEAKER_05]: Right.
49:51
[SPEAKER_05]: And then the other one was a fifty percent partner.
49:53
[SPEAKER_05]: So with the event cheat codes, those three frameworks will get you to go to the moon once we teach you the sales, the marketing, and the partnership piece.
50:01
[SPEAKER_05]: And you could be just like Adam and make seventeen thousand dollars off of his investment with me.
50:07
[SPEAKER_05]: And he didn't give me seventeen thousand dollars.
50:10
[SPEAKER_05]: Right.
50:10
[SPEAKER_05]: You know what I mean?
50:11
[SPEAKER_05]: So if you're in that space, it's really important for you to go to our website, master the event cheat codes.com and take advantage of the program because
50:22
[SPEAKER_05]: for a nickel of what he paid us.
50:25
[SPEAKER_05]: He earned me a nickel of what he paid us.
50:27
[SPEAKER_05]: Yeah.
50:28
[SPEAKER_05]: He generated seventeen thousand dollars of gross income from a party.
50:33
[SPEAKER_02]: How much per how much money can a person make in within its well once bed of being a party no event curator?
50:44
[SPEAKER_05]: How much money?
50:44
[SPEAKER_02]: How much can somebody make within a twelve month spend?
50:47
[SPEAKER_02]: Read any of your patients.
50:48
[SPEAKER_05]: So our overall mission in our program is for our students to make the first hundred thousand dollars within twelve months.
50:55
[SPEAKER_05]: Right.
50:55
[SPEAKER_05]: So that's really clear there.
50:57
[SPEAKER_05]: And we have students that are on pace to do that.
50:59
[SPEAKER_05]: Right.
51:00
[SPEAKER_05]: You know what I mean?
51:00
[SPEAKER_05]: Because again, it's not all about what I've done.
51:03
[SPEAKER_05]: It's about the lives we're going to change by getting people to know the event she calls.
51:08
[SPEAKER_05]: And again, people love people going party anyway.
51:11
[SPEAKER_05]: Yeah, why not get paid to party.
51:13
[SPEAKER_05]: Yeah, you know what I mean?
51:14
[SPEAKER_05]: So yeah, the first hundred students I want are going to be on pace to make the first hundred thousand behind doing what they love to do.
51:21
[SPEAKER_05]: Right.
51:22
[SPEAKER_05]: So we helped them bring out that purpose, their why and behind hosting it, the event should go.
51:28
[SPEAKER_02]: Curious question.
51:29
[SPEAKER_02]: So with the person.
51:33
[SPEAKER_02]: can the person, like, would an introverted person, would this be a good idea for a person that's more on an introverted side or like an extroverted kind of person, with a more social, like, does it, which one would this work best for?
51:48
[SPEAKER_05]: Again, I've been behind the scenes for ten years.
51:51
[SPEAKER_05]: You know what I mean?
51:53
[SPEAKER_05]: So, I would consider myself a mix of both, and I still made it work.
51:59
[SPEAKER_05]: So, again, our framework is for that person who isn't focusing on popularity.
52:05
[SPEAKER_00]: Right.
52:06
[SPEAKER_05]: You know what I mean?
52:07
[SPEAKER_05]: Is it let you know that you could close a knowledge gap by just taking some time with our thirty-hour program?
52:15
[SPEAKER_05]: and just tapping in with me every two weeks on our lives and downloading our program.
52:20
[SPEAKER_05]: Yes, this is for the people who they are lit mentally, but they might not be lit in real world on online.
52:28
[SPEAKER_05]: They don't get a thousand likes online, okay?
52:31
[SPEAKER_05]: But I've been viral a couple times.
52:33
[SPEAKER_05]: I've had, like, again, we've worked with Spotify.
52:36
[SPEAKER_05]: We work with the track museum.
52:38
[SPEAKER_05]: We work with tons of celebrities.
52:40
[SPEAKER_05]: You know what I mean?
52:41
[SPEAKER_05]: And if you pass by me downtown Chicago or New York, you might not know that I've been lit behind hosted events for ten years.
52:48
[SPEAKER_05]: Right?
52:48
[SPEAKER_05]: So we want to get those people to confidence that, like, yes, if you care about your wife, you care about your community, let's bottle it up and let's create success.
52:57
[SPEAKER_05]: As long as you learn, they vent she goes.
52:59
[SPEAKER_01]: Yeah.
53:00
[SPEAKER_01]: So two questions I had.
53:02
[SPEAKER_01]: First one was, you know, being that you kind of seen the numbers on the back end, you know, you're seeing the marketing and the sales side.
53:12
[SPEAKER_01]: What would you say is, who would you say spend the most money when it comes to events, men or women, and then who's the most easier to market to?
53:24
[SPEAKER_01]: That's a good question.
53:25
[SPEAKER_05]: But yeah, just based on my experience, bro, me and my partners and I found my success by marketing and advertising towards one thing, right?
53:41
[SPEAKER_05]: A hundred percent because
53:44
[SPEAKER_05]: They move the culture, like every even women are attracted to other women.
53:48
[SPEAKER_05]: Women on a flyer.
53:50
[SPEAKER_05]: Yeah, women, like women really run our world, but they run the world from an entertainment space.
53:56
[SPEAKER_05]: Also from a mental space, I respect all my smart women, but what I want to communicate is that you gotta find your niche.
54:03
[SPEAKER_05]: We found our niche by serving women in a certain age group.
54:07
[SPEAKER_05]: So it might not be, women might not be your niche.
54:10
[SPEAKER_05]: Your niche might be male and women.
54:12
[SPEAKER_05]: So it's no right or wrong answer to that, but it's all about doing your market research to figure it out.
54:17
[SPEAKER_05]: You know what I mean?
54:18
[SPEAKER_05]: You got to, again, my cheat code is going paying to go to the events and figure it out.
54:24
[SPEAKER_05]: Who's going to tap in with you?
54:25
[SPEAKER_05]: How would what's their experience?
54:27
[SPEAKER_05]: What's their email campaigns?
54:29
[SPEAKER_05]: Like what's their on-site experience?
54:31
[SPEAKER_05]: You had a really learned what's working for you.
54:34
[SPEAKER_05]: And what was the other one?
54:35
[SPEAKER_01]: So the second one was like, twenty twenty pandemic.
54:39
[SPEAKER_02]: I was probably that too.
54:40
[SPEAKER_02]: I thought that because everything was shut down.
54:43
[SPEAKER_05]: I think I'm going to sit up for an act perfect man.
54:45
[SPEAKER_05]: I think I'll sit up for an act like everything.
54:47
[SPEAKER_05]: It's peaches and cream, but behind running a million dollar event empire, you know, we had the lean on SBA.
54:54
[SPEAKER_05]: We had the lean on PPP, but our infrastructure allowed us to
55:01
[SPEAKER_05]: host events that were private.
55:04
[SPEAKER_05]: Our infrastructure allowed us to kind of tailor towards outside events, outdoor events as well where they weren't in the street with a pandemic.
55:12
[SPEAKER_05]: And like, you know, if you got a brand and you take a minute, you take a second off.
55:16
[SPEAKER_05]: People yearning for your shit.
55:18
[SPEAKER_05]: This is almost like Doug going to jail or like the rapper has done a concert in a long time.
55:24
[SPEAKER_05]: We took the year and a half off and we came back to all our large markets like Philly, Charlene, Chicago.
55:30
[SPEAKER_05]: Again, we've been doing these parties for a very long time.
55:33
[SPEAKER_05]: So we haven't two hundred thousand emails behind our parties.
55:37
[SPEAKER_05]: When we sell me coming back after the pandemic, it just starts smacking again.
55:41
[SPEAKER_05]: You know what I mean?
55:42
[SPEAKER_05]: Throughout that time period is very important for you to nurture your audience, right?
55:48
[SPEAKER_05]: So we was doing
55:50
[SPEAKER_05]: Every other month, we was paying DJs to go live.
55:53
[SPEAKER_05]: You guys remember that.
55:54
[SPEAKER_05]: Yeah.
55:54
[SPEAKER_05]: Yeah.
55:54
[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_02]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_04]: Yeah.
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[SPEAKER_04]: Yeah.
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[SPEAKER_04]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_00]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
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[SPEAKER_05]: Yeah.
56:11
[SPEAKER_05]: Yeah.
56:12
[SPEAKER_05]: Yeah.
56:12
[SPEAKER_05]: Yeah.
56:12
[SPEAKER_05]: Yeah.
56:12
[SPEAKER_05]: Yeah.
56:12
[SPEAKER_05]: Yeah.
56:13
[SPEAKER_05]: Yeah.
56:19
[SPEAKER_02]: How important is collecting information like the name, number, age, gender type?
56:25
[SPEAKER_02]: How big is that to your business?
56:27
[SPEAKER_05]: And it's priceless.
56:29
[SPEAKER_05]: You live and die by the amount of people we call it in my business.
56:35
[SPEAKER_05]: We call it just nurturing and touching and loving on the people.
56:38
[SPEAKER_05]: So you live and die by how many people you're able to influence and you're able to serve.
56:45
[SPEAKER_05]: So yeah, so on our ticket insight, yeah, we got to get every time somebody buys a ticket, it's all named number email all that type of stuff.
56:54
[SPEAKER_05]: And we take it serious, man.
56:55
[SPEAKER_05]: We even take that information and we teach people in our community how to download those emails.
57:04
[SPEAKER_05]: and run retargeting ads with your Facebook and your Facebook ad manager so that you are reaching that community as well.
57:12
[SPEAKER_05]: So you're not only just talking to people who didn't go to the party, you can retarget them since they've came to your party before.
57:19
[SPEAKER_05]: So a lot of people don't know that and will teach you that as well with the event cheat codes will teach you how to download your list and run retargeting ads behind your list.
57:28
[SPEAKER_02]: You know what's so cold too, like, even as a party promoted and I see how you could hold parties in states that you're not even in.
57:34
[SPEAKER_02]: You could literally just tap into like a people that like a source that has a whole database.
57:41
[SPEAKER_02]: I cool.
57:41
[SPEAKER_02]: Let me run some as the email that's boom.
57:44
[SPEAKER_02]: I used to are selling some tickets here.
57:45
[SPEAKER_02]: You're in LA.
57:46
[SPEAKER_02]: You might be selling tickets in Philly.
57:48
[SPEAKER_02]: So I see how your business model works in different places that you're not even in.
57:53
[SPEAKER_01]: I still have you ever had to shut down a party like and you ended up losing money.
58:00
[SPEAKER_05]: Hell yeah, we we've had to fire Marshall called on us a couple of times because we you know we've just ran out of capacity again like it's really important for you to find your niche our niche was that wasn't still there's the silent part
58:16
[SPEAKER_05]: And you know, but now we're in the culture and teaching people how to find their own niche.
58:21
[SPEAKER_05]: But it's not a lot of competition that hosts the type of flavor of events with our silent parties.
58:28
[SPEAKER_05]: So we in Chicago and in the main urban market and we throw in a silent party that has the name of three of the top rappers on it.
58:37
[SPEAKER_05]: You know what I mean?
58:38
[SPEAKER_05]: We're gonna sell out.
58:39
[SPEAKER_05]: If we, you know, I remember it was like a
58:43
[SPEAKER_05]: KIA versus G Herbal versus Dirk or Chance to wrap with something like that Chicago audition hip-hop party or trap party.
58:53
[SPEAKER_05]: Wow, you know, that's going up.
58:55
[SPEAKER_05]: So we were able to kind of be creative behind our city's legends.
58:59
[SPEAKER_05]: And yeah, the venue held like, three hundred people.
59:02
[SPEAKER_05]: I think five hundred people bought tickets.
59:05
[SPEAKER_05]: You know what I mean?
59:05
[SPEAKER_05]: So it's also a lesson when you know that you create the right vibe, increase your, your ticketing prices so that you don't have to do what we did.
59:15
[SPEAKER_05]: So we learn over the time.
59:16
[SPEAKER_05]: So we don't, so our students don't make the same mistakes.
59:19
[SPEAKER_05]: Our mistake there was,
59:20
[SPEAKER_05]: that our ticketing was too low.
59:23
[SPEAKER_02]: Right.
59:23
[SPEAKER_05]: And people were just eating up them, twenty dollars tickets.
59:26
[SPEAKER_05]: So we have, we looked up and over a day or two, we have five hundred people at the down party.
59:30
[SPEAKER_05]: Yeah, we made ten twelve grand, but the party got shut down and we had to refund four thousand of it.
59:35
[SPEAKER_05]: You know what I mean?
59:36
[SPEAKER_05]: One of them nights, I'm up with my girl, like damn, right?
59:39
[SPEAKER_05]: Why did that happen?
59:40
[SPEAKER_05]: You know what I mean?
59:41
[SPEAKER_05]: So we want to, we not only want to inspire people, but we want to teach people from our lessons.
59:46
[SPEAKER_02]: Right.
59:47
[SPEAKER_02]: So when it comes to like, like, walk dudes for a party and whatnot, because I don't know walk dudes is like a big thing for a lot of rappers and celebrities and people without, you know, big influence.
59:59
[SPEAKER_02]: Most times they charge in twenty, thirty thousand dollars to walk through like, like, fifteen, twenty, thirty minutes.
1:00:04
[SPEAKER_03]: Yeah.
1:00:05
[SPEAKER_02]: Yeah.
1:00:05
[SPEAKER_02]: And next thing you don't need out, like, how can you multiply off that investment?
1:00:11
[SPEAKER_02]: Can you walk it through for about fifteen, thirty minutes?
1:00:14
[SPEAKER_02]: They might vibe out for an hour.
1:00:16
[SPEAKER_02]: How do you guys, like, literally maximize it, make sure that you actually, you know, multiply that investment.
1:00:22
[SPEAKER_05]: All the celebrities that I've worked with, and we work with a handful, man.
1:00:26
[SPEAKER_05]: We have them for a video, like a drop.
1:00:29
[SPEAKER_05]: Like a promo?
1:00:29
[SPEAKER_05]: Yeah, like a promo.
1:00:30
[SPEAKER_05]: But we make sure we set the terms up where they really share it.
1:00:34
[SPEAKER_02]: Yeah, you know what I mean?
1:00:35
[SPEAKER_02]: Maybe they won't collab with us.
1:00:37
[SPEAKER_05]: Exactly.
1:00:37
[SPEAKER_05]: So we make sure that they collab polls, we make sure
1:00:40
[SPEAKER_05]: that they tagged the venue, we make sure that they do a few of them, right?
1:00:44
[SPEAKER_05]: We make sure that they're taken care of outside of the financial aspect, so like picking them up, catering to them, getting them full, getting them drinks, getting them whatever they want to do before and after the party, so that they're like bought into the result of the party.
1:00:59
[SPEAKER_05]: You know what I mean?
1:01:00
[SPEAKER_05]: We also just like I told you we book events in threes.
1:01:04
[SPEAKER_05]: We also let them know like look we've been a brand that's been around since twenty fifteen so not only do we want to give you X amount of money to do this event.
1:01:12
[SPEAKER_05]: We got like four more next month.
1:01:13
[SPEAKER_05]: We got like ten more next week.
1:01:16
[SPEAKER_05]: Can we get that special rate?
1:01:17
[SPEAKER_02]: Yeah.
1:01:18
[SPEAKER_05]: You know what I mean?
1:01:18
[SPEAKER_05]: And you know money talks about value talks a lot more.
1:01:21
[SPEAKER_05]: Yes.
1:01:22
[SPEAKER_05]: You know what I mean?
1:01:23
[SPEAKER_05]: So they like they see the mix of I cool this person series this this person's gonna make me a lot of money But this person's also gonna expose me to other markets before the next promoter Yeah, so a mix of astrategy always works.
1:01:36
[SPEAKER_02]: How do you know like because sometimes some people might not even get them to come through you know like you might have you might hire them one person Yeah, might may not be lit like what it was like here
1:01:47
[SPEAKER_02]: In a quality, like what qualifies a person to be like, all right, cool, we could drop twenty thousand dollars on her for him.
1:01:55
[SPEAKER_05]: The biggest thing, too, is like, you always want to get warm introductions to celebrities or warm introductions to important people.
1:02:03
[SPEAKER_05]: We never go off the email.
1:02:05
[SPEAKER_05]: We never go off the, look, we sent you a book and inquiry.
1:02:08
[SPEAKER_05]: We never go off of that.
1:02:09
[SPEAKER_05]: Because that's when you take those elves.
1:02:11
[SPEAKER_05]: Yeah.
1:02:12
[SPEAKER_05]: Really?
1:02:12
[SPEAKER_05]: So, yes, celebrities will go she or it will be a ghost page or the wrong page or something like the other, the wrong content.
1:02:20
[SPEAKER_05]: contact.
1:02:21
[SPEAKER_05]: So you want to make sure that you're being introduced to the right people throughout a one conversation.
1:02:27
[SPEAKER_05]: At all times, when you spend in that type of money, you're looking at an important host.
1:02:31
[SPEAKER_05]: You know what I mean?
1:02:31
[SPEAKER_05]: You've got to make sure that your investment makes sense, but people take you seriously if they know the people on where you came from.
1:02:39
[SPEAKER_02]: Right?
1:02:40
[SPEAKER_05]: Yeah, so that's been our strategy with booking holes.
1:02:43
[SPEAKER_05]: And again, that's not like the biggest part of our business, but what I was working with, changed our rapper, T.I.
1:02:50
[SPEAKER_05]: tons of other celebrities.
1:02:52
[SPEAKER_05]: We've made sure we already have a relationship with them now, but the first introduction was always, you know what I'm all from Chicago?
1:02:57
[SPEAKER_05]: Yeah, he good people.
1:02:59
[SPEAKER_05]: He throws these type of events.
1:03:01
[SPEAKER_05]: He can serve you like this.
1:03:02
[SPEAKER_05]: You know what I mean?
1:03:03
[SPEAKER_05]: So that there's no confusion.
1:03:05
[SPEAKER_05]: Right, they don't double-book.
1:03:07
[SPEAKER_05]: Right, none of that.
1:03:08
[SPEAKER_05]: And obviously how you pay board together.
1:03:11
[SPEAKER_01]: I'm pretty sure you know you get his game out also you know in the in the in your community as well How would it be like how would you negotiate with the venues?
1:03:23
[SPEAKER_01]: You know because I'm pretty sure they gonna make some money too Yeah, so how do you present how do you present that offer to them to make to make it look like you know I gonna make money we gonna make money
1:03:37
[SPEAKER_01]: This is something we could consistently do in the future.
1:03:40
[SPEAKER_01]: How do you present that to them?
1:03:43
[SPEAKER_05]: So with the event she calls, we tell people that.
1:03:46
[SPEAKER_05]: It's really all about you exploring the best deal terms for both people.
1:03:51
[SPEAKER_05]: A lot of promoters want to start the negotiation conversation on what works best only for the promoter.
1:03:58
[SPEAKER_05]: And then that's when you get an experienced venue owner that's like nine doing that.
1:04:03
[SPEAKER_05]: You know what I mean?
1:04:04
[SPEAKER_05]: Now I've seen that before.
1:04:05
[SPEAKER_05]: But when you ask them the right questions on what's important to them, you know what I mean?
1:04:09
[SPEAKER_05]: And obviously money is the biggest thing.
1:04:13
[SPEAKER_05]: One of the single best drivers of the conversation is, like, longevity.
1:04:19
[SPEAKER_05]: Like, how long would you like us to host this party and what numbers are you looking for?
1:04:24
[SPEAKER_05]: And when you start talking about longevity, then they tend to give you more for what you really want.
1:04:31
[SPEAKER_05]: And the best thing you want out of these deals is like, you want the venue to help you promote.
1:04:36
[SPEAKER_05]: Yeah, so I ain't gonna give all the sauce out, but you really do need the venue to help you promote.
1:04:42
[SPEAKER_05]: You want the venue to be a part of the strategy.
1:04:44
[SPEAKER_05]: You know what I mean?
1:04:45
[SPEAKER_05]: So I think asking those questions in advance, we're always a big driver and our frameworks suggest that you don't pay for the venues.
1:04:57
[SPEAKER_05]: It's not bad to pay for venues, but leading with that width of without you conversation, leading with value,
1:05:04
[SPEAKER_05]: and telling people, like, hey, look, we want to host events in threes.
1:05:08
[SPEAKER_05]: A lot of party promoters just come with one idea, look, let me pack this join out and go to the next club.
1:05:13
[SPEAKER_05]: But if you host an event in threes as an event series, event the event owner's gonna like damage them all, you serious.
1:05:19
[SPEAKER_05]: All right, cool.
1:05:20
[SPEAKER_05]: First one was I, second one was a smash, third one was bananas.
1:05:24
[SPEAKER_05]: Look, let's go crazy.
1:05:26
[SPEAKER_05]: Let's do this every Saturday.
1:05:27
[SPEAKER_05]: You know what I mean?
1:05:28
[SPEAKER_05]: So those are the conversations in the strategy you want to have is like,
1:05:31
[SPEAKER_05]: long-term conversations, value, what do they really want?
1:05:35
[SPEAKER_05]: What type of genres do they want?
1:05:36
[SPEAKER_05]: What type of age group do they really are they comfortable with?
1:05:40
[SPEAKER_05]: If they want a section, culture, can they mesh in with the culture that you have?
1:05:44
[SPEAKER_03]: Yeah.
1:05:44
[SPEAKER_05]: And so those are really huge, and man, like getting them to
1:05:50
[SPEAKER_05]: put up money with advertising and a DJ budget as he was too.
1:05:54
[SPEAKER_05]: So I could say, I ain't going to all of them, but those are some of the reasons why we've been success.
1:05:58
[SPEAKER_01]: In fact, I do want to get into the numbers just before we wrap up, right?
1:06:01
[SPEAKER_01]: So for example, like, how would it, like, how would it, um, profit on your side look like you got, you throw a party, you get five hundred people to show up.
1:06:13
[SPEAKER_01]: You still got the expenses of the DJs, the holes and things like that.
1:06:18
[SPEAKER_01]: How are you making your back?
1:06:21
[SPEAKER_05]: a hundred percent off the ticket sales, right?
1:06:23
[SPEAKER_05]: And when I say a hundred percent, that's our main driver.
1:06:27
[SPEAKER_05]: We teach, in the event she calls, we teach our students that you own multiple sources of income, make your party, you own vendors, right?
1:06:36
[SPEAKER_05]: You want the ability to sell hookah, you want the ability to do some up sales with bottles, with VIP packages, with birthdays.
1:06:45
[SPEAKER_05]: Those are all strategies that are pretty normal.
1:06:49
[SPEAKER_05]: But driving ticket sales in advance is huge.
1:06:54
[SPEAKER_05]: You know what I mean?
1:06:55
[SPEAKER_05]: Have interior pricing starting low and going high and offering a ton of value in advance.
1:07:01
[SPEAKER_05]: So from a five-person, a five-hundred capacity event, you can make it easy ten to fifteen thousand.
1:07:08
[SPEAKER_05]: by just doing it right with your ticket tiers.
1:07:11
[SPEAKER_05]: Yeah, you got to have your page optimized and just really know what you're doing with your ticket tiers is big.
1:07:18
[SPEAKER_05]: And the promoter that's more popular if you outmarket them, you're going to win a lot more because they're focused on bottle girl sections all that stuff, but you focus on people buying in advance.
1:07:30
[SPEAKER_05]: You focus on what you can give for people to give back.
1:07:34
[SPEAKER_05]: So I think, um, ticket sales and advance in my community and my culture is the biggest way to be financially set, uh, with hosting events.
1:07:44
[SPEAKER_02]: So a person could, like, easily make ten thousand dollars every weekend.
1:07:48
[SPEAKER_02]: Yes.
1:07:48
[SPEAKER_05]: Yes.
1:07:49
[SPEAKER_05]: That's why I say, like, I give, I give ourselves a little cushion because some people are executed.
1:07:54
[SPEAKER_05]: Some people, like, sit on the information a little bit.
1:07:56
[SPEAKER_05]: We, we, we know it's not a guess.
1:07:59
[SPEAKER_05]: Our framework will get you lit within sixty days.
1:08:02
[SPEAKER_05]: Yeah.
1:08:03
[SPEAKER_05]: It's not a guess at all because you can make ten k and one event.
1:08:08
[SPEAKER_05]: Yeah.
1:08:09
[SPEAKER_02]: Yeah.
1:08:09
[SPEAKER_02]: If you break it down that easiest, how much much much much more easier to digest.
1:08:14
[SPEAKER_02]: I like that short.
1:08:15
[SPEAKER_02]: Yeah.
1:08:16
[SPEAKER_02]: So last thing before we wrap.
1:08:17
[SPEAKER_02]: So now let's say for example, we go into cities.
1:08:20
[SPEAKER_02]: You know, how do we find entertainment?
1:08:23
[SPEAKER_02]: You know, you're going to a city you've never been to.
1:08:26
[SPEAKER_02]: You're going to places.
1:08:26
[SPEAKER_02]: You don't know anyone out there.
1:08:28
[SPEAKER_02]: How do you find a vibe out there?
1:08:32
[SPEAKER_02]: Like, what's the strategy to just having a good time?
1:08:35
[SPEAKER_02]: You don't know any connections?
1:08:37
[SPEAKER_02]: How am I finding the venue?
1:08:38
[SPEAKER_02]: No, I'm saying, as a person, like, for example, if I go out to Houston or I go out to LA, how would I find a vibe?
1:08:45
[SPEAKER_02]: Was with some of the places that you would say?
1:08:49
[SPEAKER_05]: a lot of entertainment is like a DJ culture driven.
1:08:55
[SPEAKER_05]: So that's one of the number one ways to find a vibe is to find a little DJs.
1:09:02
[SPEAKER_05]: Like you would always trust a lit DJ.
1:09:05
[SPEAKER_05]: You know what I mean?
1:09:06
[SPEAKER_05]: So usually they take their craft series, they show up on time, but they get the people movement.
1:09:11
[SPEAKER_05]: So people already know, like look, this person ain't gonna play with me.
1:09:16
[SPEAKER_05]: The next way is to
1:09:19
[SPEAKER_05]: Search on TikTok, Eventbride all the time.
1:09:22
[SPEAKER_05]: We make sure we have a presence on all of those.
1:09:24
[SPEAKER_05]: Right now, our biggest focus is TikTok.
1:09:28
[SPEAKER_05]: But Instagram and Facebook just making sure you have a presence and making sure you search for what those things.
1:09:34
[SPEAKER_05]: But just also getting referred to the top promoters too.
1:09:37
[SPEAKER_05]: So either your city is promoter driven or DJ driven.
1:09:42
[SPEAKER_05]: It's usually not being driven.
1:09:44
[SPEAKER_05]: Right?
1:09:45
[SPEAKER_05]: Nowadays in twenty twenty five it's our assault in a curators bag it's all in like all right cool this weekend a doing this this weekend a doing this but people are moving around at different venues so to keep up with finding the right vibe find the right DJs find the right event promoter right and and as long as their page is optimized and it's trusted usually you could trust it that it's going to be the right by
1:10:07
[SPEAKER_02]: Nice.
1:10:07
[SPEAKER_02]: Nice.
1:10:08
[SPEAKER_05]: And that's what we do our damn self.
1:10:09
[SPEAKER_05]: Like, even though I'm not able to be at all the parties, again, this weekend, we got a party in Philly.
1:10:15
[SPEAKER_05]: We got a party in Memphis.
1:10:17
[SPEAKER_05]: We got a party in Houston, right?
1:10:20
[SPEAKER_05]: I'm in New York with y'all going to DC with my girl tomorrow at the end of the day.
1:10:25
[SPEAKER_05]: the vibe is trusted behind the content that's out there.
1:10:29
[SPEAKER_05]: So look for the right content that moves you.
1:10:31
[SPEAKER_05]: That's exactly how you're going to find the right vibe.
1:10:34
[SPEAKER_05]: If the content is right, and if the DJ is right, and the theme is right, then there's no brain.
1:10:41
[SPEAKER_01]: Got it.
1:10:42
[SPEAKER_01]: Got it.
1:10:42
[SPEAKER_01]: Got it.
1:10:42
[SPEAKER_01]: Got it.
1:10:43
[SPEAKER_01]: This one was a lot of game and I'm actually a lot of game.
1:10:44
[SPEAKER_01]: I'm actually a lot of game.
1:10:45
[SPEAKER_01]: I've mentioned that the TikTok side too because um like people that's like the top search engine.
1:10:51
[SPEAKER_05]: Yeah, we didn't win viral on TikTok like multiple times a hundred thousand views just with the right content.
1:10:59
[SPEAKER_05]: Again, not the most followers, but just the right content.
1:11:02
[SPEAKER_03]: Yeah.
1:11:03
[SPEAKER_05]: Yeah.
1:11:03
[SPEAKER_05]: So if you know the event chicos, you're able to like bottle up the sales, the marketing, the partnerships, but also the right content is going to leverage people to just be attracted to what you don't.
1:11:14
[SPEAKER_05]: Yeah.
1:11:14
[SPEAKER_05]: You know what I mean?
1:11:15
[SPEAKER_05]: Because she just can't suck.
1:11:16
[SPEAKER_05]: It can't be wet.
1:11:17
[SPEAKER_05]: You know what I mean?
1:11:18
[SPEAKER_05]: So the right content on the right on the right page is going to get you lit.
1:11:24
[SPEAKER_02]: Man, Jamal, I ain't gonna lie you broke it down to a death like a seabro.
1:11:29
[SPEAKER_02]: I've never seen, I've never really heard like the the science behind a successful party broke.
1:11:35
[SPEAKER_02]: And honestly, I'm like, you know, I like, I always had the biggest for you.
1:11:38
[SPEAKER_02]: I would never throw a party because my biggest fear is like, you know, he would've come.
1:11:43
[SPEAKER_02]: Yeah.
1:11:45
[SPEAKER_02]: Yo.
1:11:45
[SPEAKER_02]: It's over.
1:11:46
[SPEAKER_02]: But listen, you got to have your first one.
1:11:48
[SPEAKER_02]: No, we got a second one.
1:11:50
[SPEAKER_05]: Yeah, the man.
1:11:50
[SPEAKER_05]: Emotionless.
1:11:51
[SPEAKER_05]: It's as far as you listen.
1:11:52
[SPEAKER_02]: We got a crazy idea that we're working on right now.
1:11:54
[SPEAKER_02]: So you see how we have this podcast.
1:11:56
[SPEAKER_05]: I love it by the way.
1:11:57
[SPEAKER_02]: Yeah.
1:11:57
[SPEAKER_02]: Thank you.
1:11:58
[SPEAKER_02]: People enjoy the podcast too.
1:12:00
[SPEAKER_02]: Right.
1:12:00
[SPEAKER_02]: So our ideas.
1:12:02
[SPEAKER_02]: We want to start having like lobby vets.
1:12:05
[SPEAKER_02]: It's kind of like a view.
1:12:06
[SPEAKER_02]: Like, you know, you watch Oprah Winfrey show the view.
1:12:10
[SPEAKER_02]: It's conversation life.
1:12:11
[SPEAKER_02]: A conversation life.
1:12:12
[SPEAKER_02]: You know, so pretty much if we were to have an event and have people show up for a conversation like this, still be able to monitor.
1:12:20
[SPEAKER_02]: Oh my God.
1:12:21
[SPEAKER_02]: May ten thousand dollars in the night for conversation.
1:12:22
[SPEAKER_02]: There you go.
1:12:23
[SPEAKER_02]: There you go.
1:12:24
[SPEAKER_02]: And on the podcast, it demonetizes out on YouTube.
1:12:26
[SPEAKER_02]: Most of the streams.
1:12:27
[SPEAKER_05]: It's a spring gauging.
1:12:29
[SPEAKER_02]: Yeah.
1:12:29
[SPEAKER_05]: Yeah, man.
1:12:30
[SPEAKER_05]: You guys are going to create community in that moment too.
1:12:32
[SPEAKER_05]: She's going to be, you guys are going to have people that aligned up and want to be a part in the room.
1:12:37
[SPEAKER_05]: That's a whole other stream.
1:12:38
[SPEAKER_02]: Yeah.
1:12:39
[SPEAKER_02]: We definitely go after work together on that for sure.
1:12:41
[SPEAKER_02]: Let's do it.
1:12:41
[SPEAKER_02]: Might have some butter girls now.
1:12:45
[SPEAKER_02]: Yeah, so tell a people how they can type in with you what you got going on.
1:12:51
[SPEAKER_02]: I know you got the program you running right now of the event cheat codes.
1:12:55
[SPEAKER_02]: Tell them how to type in.
1:12:57
[SPEAKER_05]: Absolutely, look, if you're an event curator and you know, you deserve to host successful events and consistent events, you know that you deserve to make your first five to ten thousand dollars behind hosts and events, right?
1:13:09
[SPEAKER_05]: Download Master the event.checo.com, right?
1:13:13
[SPEAKER_05]: And we got a special gift for you as a motion and success gift.
1:13:16
[SPEAKER_05]: You know what I mean?
1:13:17
[SPEAKER_05]: We got a motion since that's good.
1:13:18
[SPEAKER_05]: So go ahead and go to the page and we don't give you guys a big discount for tapping in with my guys right here.
1:13:25
[SPEAKER_05]: So let's tap in motion fifteen and you guys will receive that big discount.
1:13:30
[SPEAKER_05]: But look, let's sell out your next event.
1:13:33
[SPEAKER_05]: and let's win.
1:13:34
[SPEAKER_02]: So can people type in what you even if they're not like on the side?
1:13:37
[SPEAKER_02]: They want to have it a bit and you can curate the vibe?
1:13:40
[SPEAKER_05]: Absolutely.
1:13:41
[SPEAKER_02]: You can part of both sides.
1:13:42
[SPEAKER_02]: Yes.
1:13:42
[SPEAKER_02]: Absolutely.
1:13:43
[SPEAKER_05]: So you can follow us at the Millennium Academy or on my personal pays at Jaymeasy.
1:13:48
[SPEAKER_01]: So we don't drop all the links down below and definitely tap in.
1:13:52
[SPEAKER_01]: There's a lot of game in this one.
1:13:53
[SPEAKER_01]: Yeah, it's a lot of money.
1:13:56
[SPEAKER_02]: Yeah, sir.
1:13:57
[SPEAKER_02]: So let's say guys go ahead and like, comment, share and subscribe.
1:14:00
[SPEAKER_02]: I see you guys for the next episode.
1:14:02
[SPEAKER_02]: This is definitely the amazing podcast glad you guys made it through to the end and also don't forget share this with a friend somebody actually might need this information.
1:14:12
[SPEAKER_02]: So I see you guys over the next one.
1:14:14
[SPEAKER_02]: Peace!