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Latest / WTR Small-Cap Spotlight

- 1‑800‑FLOWERS.COM (FLWS): Inside the Strategic Reset Poised to Spark a New Era of Profitable Growth

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In this episode, 1‑800‑Flowers.com CFO James Langrock and SVP of Investor Relations Andy Milevoj join Water Tower Research Managing Director Doug Lane and host Tim Gerdeman for a deep dive into the company’s multi‑year transformation under new CEO Adolfo Villagomez. The discussion explores the leadership overhaul, the shift from a brand‑led to a functional organizational structure, and renewed priorities around marketing efficiency, customer retention, and technology modernization.

From its beginnings as a single Manhattan flower shop in 1976 to its evolution into a $1.7…

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