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38. The Keys to Becoming Memorable with Ken Schmidt
Ken Schmidt knows a thing or two about making a memorable brand impression. As the former head of communications for the iconic brand Harley-Davidson, he earned praise for helping the company recover from a dismal place in its business history through a change of mindset and by turning customers into advocates.
Don't miss my in-depth conversation with Ken Schmidt, customer loyalty and leadership expert, former head of communications for the Harley-Davidson Motor Company, and author of the bestselling business book Make Some Noise: The Unconventional Road to Dominance. Described as a…
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