David Schnepp: Knowing Your Market, Embracing Curiosity & Building Effective Teams - Episode #30
How can deep market knowledge help your team win in B2B SaaS marketing?
In this episode of Connect To Market, host Casey Cheshire welcomes David Schnepp, VP of Marketing at Virdee, to unpack how truly understanding your market can transform B2B marketing effectiveness. David shares how continuously learning about industry trends, listening to customer needs, and fostering company-wide expertise creates a strong foundation for smarter strategy and more impactful campaigns.
He explores why many marketing challenges stem from a lack of market understanding, and how investing in learning…
The skinny
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