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Drinkable sunscreen, protein mac, and killer brownies

Welcome back to another episode of The Curious Consumer! Today we’re joined by the incredible Chimene Ross, CEO of Killer Brownie, for a discussion on the power of branding in bakery, running a family business, and moving from private-label to a branded product.

We also dive into the convergence of beauty + wellness (ft. hydration powder with UV protection…), why owning manufacturing is the new CPG moat, and Little Spoon’s entrance into infant formula. Let’s get into it!

Check out NECTAR’s Taste of the Industry sensory analysis on dairy-free products here.

The Breakdown

0:00 Intro and Nate’s…

The skinny

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