Latest / The Marketing Career Podcast with Fexingo: Marketing Jobs, Skills, and Career Growth
How B2B Marketers Are Using Community-Led Growth in 2026
In this episode of The Marketing Career Podcast, Lucas and Luna explore how B2B marketers are building community-led growth strategies in 2026. They dive into the rise of Slack and Discord communities as lead generation engines, using the example of a SaaS company that turned a 500-member community into a $2 million pipeline. They discuss the skills needed to run these communities, how they differ from social media marketing, and why community managers are becoming essential to revenue teams. If you're a marketer looking to differentiate yourself, community-led growth might be your next…
The skinny
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