Teaching Automotive to 18-Year-Olds with Elgie Bright
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Meet a guiding force shaping the next generation of auto industry leaders.
Elgie Bright is the charismatic Department Chair of the Automotive Marketing and Management Program at Northwood University. His approach to teaching not only covers the technicalities of the automotive world but also emphasizes the human element - the core of the industry. Elgie's unique perspective offers valuable insights into how the next generation of automotive leaders is being nurtured.Elgie discusses the balance in Northwood University's student demographics, with an equal mix of dealership…
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