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488 | How Much Money Is REALLY in Sports in Pakistan? | TBT
In this episode of Thought Behind Things, we’re joined by the founder of Game Sports Management, one of Pakistan’s few companies trying to turn athletes into real commercial brands.
From managing Wasim Akram to building a full sports business, he shares the why Pakistan’s athletes never grow, why our sports ecosystem is broken, and how countries like India turned every sport into a billion-dollar industry while Pakistan stayed stuck.
We explore:
Why the 2008 crash pushed him into sports
How working with Wasim Akram changed everything
Why Pakistan has no real system for athlete branding
Why…
The skinny
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