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90: Why Would AI Ever Trust Your DMO's Content?
In this episode of Destination Discourse, Stuart Butler and Adam Stoker tackle a question most DMOs would rather avoid: why should AI ever trust your content over anyone else's? Stuart's thesis - DMOs have grown addicted to equitable treatment of every stakeholder, from alphabetized hotel lists to identical exposure for every attraction, even when real-world demand isn't equal.
The conversation opens with Stu's News: Meta's new AI-powered search inside Facebook, now synthesizing answers instead of pointing to profiles, plus the controversy over Meta's "Muse" image tool training on public…
The skinny
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