#118 What Happened When Catherine Licari Took Control of Her Paid Ads
In this episode, Ashley sits down with Catherine Licari to talk about what it really takes to build a business you are in control of.
Catherine walks through her journey from working in magazines to starting her first online luxury brand at 25, getting her MBA from Columbia, and creating The Small Business Planner to help entrepreneurs get a clear handle on their finances and operations.
In this episode, they break down:
💡 How Catherine used her media background to get press and grow her first brand on a small budget
💡 What she learned in business school about why most retail businesses are…
The skinny
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