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Latest / X-Factor Marketing With Wendy Forsythe

Brittany Hodak: Why 70% of Agents Say Post-Transaction Is Where They Struggle Most

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Brittany Hodak is the author of "Creating Super Fans" and she just gave one of the best presentations I've ever seen at eXpCon Vancouver. In this episode, Brittany Hodak breaks down the SUPER framework for turning clients into advocates (Start with your story, Understand their story, Personalize, Exceed expectations, Repeat), tactical ideas like contracts for kids at listing appointments and Legos at open houses, the gap between intention and action (80-90% say they'll…

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