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494: The Fruitful Mix of Mindbody & Data | Brett White, CFO, Mindbody, Inc.

One of Brett White’s first assignments as a CFO was also one of his toughest. Back in 2001, with 10 years of career-building at Oracle Corp. behind him, White recalls eagerly stepping into his first CFO role–only to be handed a less than exhilarating task.

During a meeting in his first week on the job, White was welcomed by the CEO, who then asked him to pull together and execute a plan to eliminate one-third of the company’s workforce, or roughly 850 employees.

“It was a palm-to-the-forehead moment,” says White. “I realized that this was just not crunching numbers, and that the decisions…

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