Episode 71: How to Differentiate your Business - Multi-Modality vs Single Modality
What We Cover In This Episode:
What "modalities" mean in terms of the fitness business model [2:45]
The key differences between single modality and multi-modality [3:56]
Which type of business model is the most profitable, based on where the market is heading right now [4:35]
What to consider when trying to decide on which modality is best for your business [5:11]
Examples where a single modality or multi-modality could detract from a business [9:46]
Quotes:
"We've seen such a shift in our industry with what consumers want, but also what business owners really need to be looking at."…
The skinny
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