Latest / The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX
#383: Maximizing events data with JR Sherman, CEO of RainFocus
Today we’re going to talk about how to create the most business and customer value by maximizing your usage of event data.
To help me discuss this topic, I’d like to welcome JR Sherman, CEO at RainFocus.
RESOURCES
Rainfocus website: https://www.rainfocus.com
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The skinny
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