Why Does Culture Feel Stuck?
The Los Angeles–based trend forecaster and writer Sean Monahan is known for his sharp takes on the zeitgeist. Over the past decade, his cultural insights have routinely gone viral—most famously when he coined the term “vibe shift,” a phrase that quickly spread from niche corners of the internet to mainstream outlets like The New York Times and The Guardian. In the early 2010s, he co-founded the trend-forecasting collective K-HOLE with Greg Fong, Sean Monahan, Chris Sherron, Emily Segal, and Dena Yago. Though short-lived, their reports had an outsized influence on the cultural sphere, best…
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