Latest / Becker’s Healthcare Podcast / Saad Ehtisham, President & CEO, Atlantic Health
Transcript
- 0:02R one is the leader in health care
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- 0:09With more than twenty years of experience, r
- 0:11one partners with 1,000 providers,
- 0:13including 95 of the top 100 US health
- 0:16systems and handles over 270,000,000
- 0:19payer transactions annually. If you want to learn
- 0:21more about how you can transform your revenue
- 0:23cycle operations, visit us at wwwr1rcm.com.
- 0:30Hello, and welcome to the Becker's Healthcare podcast.
- 0:33My name is Will Riley from r one.
- 0:36I'm joined on the podcast today by Saad
- 0:39Eteshem.
- 0:40Saad is president and CEO of Atlantic Health
- 0:44in New Jersey. Welcome to the podcast, Saad.
- 0:47Thank you, Will.
- 0:48It's great to have you and great to
- 0:50be talking to you. Can you start off
- 0:52please by telling us a little bit about
- 0:53yourself, your role, and tell us about Atlantic
- 0:56Health.
- 0:57Sure.
- 0:59So I've been with Atlantic Health for a
- 1:01hundred days as their new president and CEO,
- 1:04so fairly new to the organization.
- 1:06Prior to that, I was with Novant Health.
- 1:09I was the president of acute care operations
- 1:11for Novant overseeing 19 hospitals, 10,000,000,000 in net
- 1:15revenue.
- 1:16Atlantic Health. Let's talk about Atlantic where I
- 1:18am.
- 1:19It's a 5 and a half billion net
- 1:21revenue organization. It's got six hospitals, almost 1,800
- 1:25beds,
- 1:27tertiary facilities,
- 1:29very much anchored in the community. Morristown Medical
- 1:32Center has been around since 1911.
- 1:35It is ranked among one of the top,
- 1:38three hospitals in state of of New Jersey
- 1:40by US News and, report ranking.
- 1:43Newsweek, number one. Overlook Medical Center is number
- 1:46two.
- 1:47The community
- 1:48is just, fantastic. That area is fantastic. We
- 1:52have
- 1:53about seven and a half million
- 1:55population that we serve around 14 counties, one
- 1:58in Pennsylvania as well,
- 2:00another New Jersey, a state that has nine,
- 2:03million,
- 2:04residents. So we're serving, quite a large population
- 2:07there.
- 2:08Very diversified.
- 2:10We're not academic medical center yet. We have
- 2:13550
- 2:14medical students.
- 2:15We have 356
- 2:17residents,
- 2:18in the system,
- 2:19and we have about $70,000,000
- 2:22worth of research happening,
- 2:24at Atlantic Health as well. Wow. Okay.
- 2:27What are some of the key initiatives and
- 2:29priorities that you have on your agenda for
- 2:32Atlantic Health going into 2026?
- 2:35The timing,
- 2:36perfect for this podcast because we just pivoted
- 2:39and rolled out a three year strategic plan,
- 2:42for our organization,
- 2:44and, and and I call it a journey.
- 2:46It's a journey to becoming a top performing
- 2:49national leader in health care and under which
- 2:51we have five priorities,
- 2:53strategic imperatives that we are focusing on. Number
- 2:58number one is execute on clinical
- 3:01excellence,
- 3:02and and we can talk more about that.
- 3:04So number one, execute on clinical excellence.
- 3:07Number two,
- 3:09create brand loyalty
- 3:11and consumer,
- 3:14stickiness.
- 3:15Number three is focused on our team,
- 3:18ensuring that we have
- 3:20a great experience for our team members.
- 3:23We're creating upskilling opportunities for our employees
- 3:27and also,
- 3:29looking at ways to
- 3:31grow them within the organization.
- 3:33So a lot of focus on team members.
- 3:35Number four is sustainable growth,
- 3:38and the word sustainable is very purposeful there.
- 3:41And, lastly,
- 3:43on that is,
- 3:45financial stewardship,
- 3:46future proofing the organization.
- 3:49The focus on stewardship sustainability
- 3:52there. Can you tell unpack that a little
- 3:54bit more? So,
- 3:55the, financial stewardship, we we have set out
- 3:58that we wanna attain a certain profit,
- 4:01margin,
- 4:02in, by 2026.
- 4:05We believe that's the margin that's going to
- 4:07be needed to be able to drive access
- 4:09revenue, to invest back into capital and strategic
- 4:11initiatives,
- 4:13and and along with that is growing in,
- 4:16our market share. Market share, synergistic market share
- 4:19in primary and secondary service areas,
- 4:22looking at growth opportunities and partnerships, very important.
- 4:26It's probably not gonna be possible for health
- 4:28systems to continue to own everything.
- 4:30I think we need to look at partners
- 4:32out there that we can leverage
- 4:34and have, growth, joint venture opportunities exist as
- 4:37well. So, part of that is that sustainable
- 4:40growth that we can continue to build upon
- 4:43and expand from where we are in our
- 4:45region into our surrounding regions as well. Okay.
- 4:48Fantastic. Thank you.
- 4:50I'd like to start by talking about technology,
- 4:53and the adoption of technology at large health
- 4:55systems like yours.
- 4:57It feels like historically,
- 4:59large health systems have been quite conservative when
- 5:02it comes to the adoption of technology.
- 5:04But it also feels like potentially that's changing
- 5:06with the advent of AI solutions to help
- 5:09both on the clinical side and the administrative
- 5:12side of health care.
- 5:14And that there's this real sense of enthusiasm
- 5:17and energy around using those that maybe is
- 5:19different from different eras of technology we've seen
- 5:21in health care in the past.
- 5:23Do you agree with that? Is that how
- 5:25you see it playing out too, or is
- 5:26it different? No. I I agree. There's a
- 5:28lot of excitement
- 5:30about,
- 5:30technology.
- 5:31How can we leverage technology
- 5:33to advance, clinical
- 5:35outcomes?
- 5:36How can we use,
- 5:38technology to, from administrative
- 5:41documentation burden, make it easier for our clinicians
- 5:44and our teams to provide care?
- 5:46So that excitement is there, and I've always
- 5:49been a fan. I I would call myself
- 5:51a cautious techno enthusiast.
- 5:54I I I do like technology,
- 5:56but I have a unique spin on that.
- 5:58For me,
- 6:00most people are looking at technology as the
- 6:03the next
- 6:04wave of how we're gonna get better
- 6:06without really understanding what you're trying to get
- 6:09better at.
- 6:10And for me,
- 6:11in my teams, what I tell them, what
- 6:13is the problem you're trying to solve?
- 6:15Identify the problem,
- 6:17know what you're trying to solve,
- 6:19And when you solve it, what does it
- 6:21get you? And it needs to be grounded
- 6:23in. It has a impact on patient outcomes.
- 6:26It has an impact on team member experience.
- 6:28It has an impact on patient experience. And
- 6:31at the end of the day, it has
- 6:32a return on investment or a value on
- 6:34it, investment.
- 6:35And that that that could be soft quantifiable
- 6:38things. Once you know all those things, then
- 6:40go find the solution on the AI side.
- 6:43Mhmm. What I'm seeing is people are looking
- 6:46for solutions. They find the solution. They get
- 6:48excited about that technology. Then they go looking
- 6:50for problems to solve for within the health
- 6:52system. It's backwards. Yeah. So I'm flipping it
- 6:55a little bit. And that, I mean, that
- 6:57leads you or me straight to,
- 7:00governance
- 7:01and how you then govern
- 7:03the deployment of this technology and where you
- 7:05make your bets, basically. Yeah. Can you talk
- 7:08a little bit about any governance structures or
- 7:10systems that you're setting up? So,
- 7:13on there, we've just stood up recently,
- 7:17comprised of clinical leaders, administrative, executive team members,
- 7:21and others,
- 7:23what we call as
- 7:25a joint venture slash product,
- 7:28development evaluation committee.
- 7:30In that, where we evaluate all the different,
- 7:33technologies that are coming through along with all
- 7:35the other joint ventures, but we're focused on
- 7:38the technology piece. And we also have what
- 7:40we call a venture studios arm, which is
- 7:43almost we have a 60,000,000 dedicated to private
- 7:46equity funding
- 7:47to start ups in technology, health care, health
- 7:50care adjacent companies. So that all funnels through
- 7:52there.
- 7:53And the governance is to really look at
- 7:55the principles of what we're trying to do
- 7:56as I mentioned before. What is the problem
- 7:59we're trying to solve? How does that impact?
- 8:01And we put the patient lens. We put
- 8:03the team member lens. We put the financial
- 8:05lens through it. And you gotta have that.
- 8:08And once you know that this is the
- 8:10product that makes sense, then you gotta involve
- 8:12a broader stakeholder group, the end users.
- 8:15You really gotta bring them to the table
- 8:17upfront early on because
- 8:19the fear usually is, is AI going to
- 8:22replace me? Mhmm.
- 8:24I don't believe AI is gonna replace people
- 8:26because the cognitive abilities and that the clinicians
- 8:29have is never going to be replaced, but
- 8:31it's going to augment their decision making much
- 8:34faster. So we, I like to involve the
- 8:36clinicians in that decision making process, vetting process.
- 8:39I think it's very important. Once you do
- 8:41that, you're really going to understand
- 8:44how does that alter our workflows.
- 8:47That's where people usually fail.
- 8:49They're trying to,
- 8:50put a square peg in a round hole,
- 8:53and it doesn't work. So you gotta understand
- 8:55your workflows because it may alter the way
- 8:58care is delivered, and that's why you need
- 9:00those clinicians to be able to say, yeah.
- 9:02This has value,
- 9:04and we're willing to change the way we
- 9:06deliver care and our pathways. And if you
- 9:08can get alignment on all those areas,
- 9:11you're gonna be very much successful. So the
- 9:13governance structure has to be in place to
- 9:15look at it why,
- 9:17how, where, and what's it gonna accomplish. Okay.
- 9:21Very interesting. You mentioned as well,
- 9:24some venture partnerships, and I'm curious to ask
- 9:27more about that because
- 9:29it feels like in health care, there are
- 9:31two sort of archetypes of innovation.
- 9:34Your incumbent,
- 9:36large health system, large payer,
- 9:39large technology provider
- 9:41established with the data, with the infrastructure,
- 9:44and then an alternative model of ins more
- 9:47of an insurgent
- 9:48model,
- 9:49disruptor Yeah. Maybe in our world, AI native
- 9:53data first,
- 9:55but without some of the benefits of incumbency.
- 9:59It sounds like you're trying to build an
- 10:02innovation agenda and approach that somehow juggles those
- 10:05two
- 10:06archetypes. Is that right? We're trying to be
- 10:08in the middle somewhere. Right. What what I'm
- 10:11telling my teams is we need to think
- 10:13about is disrupting ourselves.
- 10:15I see. If we can disrupt ourselves and
- 10:17innovate around that
- 10:19and know why we're innovating, we're gonna be
- 10:21successful
- 10:22because then you're not reacting to what's coming
- 10:24down the pipe. You know, we we talk
- 10:26about all the regulatory changes and policies coming,
- 10:29and people react to them. What I like
- 10:31to do is build a system
- 10:34that knows its identity, knows where it's going,
- 10:37and knows how to get there and not
- 10:38worry about what's coming down the pipe. I
- 10:40mean, sure, you gotta worry about it, but
- 10:42if you're always in reactive mode, you're in
- 10:44survival mode. Yeah. And I'd rather us not
- 10:47be in a reactive mode. And you bring
- 10:49some
- 10:49significant advantages
- 10:51as a large incumbent, I would think. Yeah.
- 10:54And you want to play to those advantages
- 10:56and to those strengths. Absolutely. I I wanna
- 10:58invite our teams,
- 11:00use the principles of higher reliability
- 11:02organization, deference to expertise,
- 11:05engagement at all levels from the clinical teams,
- 11:07from our physician providers,
- 11:10and from the administrative side, the corporate overhead
- 11:13enterprise side to say,
- 11:15look. This is what we're trying to do.
- 11:16This is how we're going to accomplish it.
- 11:18So you have shared data governance
- 11:21along with clinical expertise,
- 11:23married together with a common objective of advancing
- 11:26care.
- 11:27At the end of the day, it's really
- 11:28about patient outcomes and patient experience. Mhmm. And
- 11:31if you keep that grounded as the central,
- 11:34North Star, you're gonna do
- 11:37well. Can we talk a little bit about
- 11:38the administrative
- 11:40side now and and how it can benefit
- 11:42from the application of some of these new
- 11:44technologies?
- 11:45Perhaps you could start by telling us about
- 11:48your payer mix and some of the payer
- 11:50relations Mhmm. That you have. Sure.
- 11:54So we happen to be in a payer
- 11:56mix of, like most systems. We're we're 50%
- 12:00governmental,
- 12:01Medicare, Medicare Advantage, and, Medicaid
- 12:04with, portions of self pay as well. And,
- 12:08the rest of it is, different levels of,
- 12:10managed care, contracting.
- 12:13Ironically,
- 12:14Atlantic Health is, in my opinion, much more
- 12:17advanced than most health systems. We have 38%
- 12:20of our revenue is, through,
- 12:22risk based contracts. Got it. So we're already
- 12:25at 38%.
- 12:26We have two large ACOs that are managing
- 12:29population health, with upwards of couple of thousand
- 12:31providers in each of the ACOs has done
- 12:34really well.
- 12:35Our pop health strategy is, pretty robust.
- 12:39I've challenged the team in the next three
- 12:41years to try to get from 38 to,
- 12:4343, 45%
- 12:45of total book of business of value based
- 12:47care. You have to be cautious there because
- 12:50we don't know
- 12:51how the policy is coming from the administration
- 12:54going to pivot and change. So little bit
- 12:56cautious, but we will need to grow that.
- 12:59So pair mix is, gives us an opportunity
- 13:02to look at it from the governmental side
- 13:04and also from a commercial side.
- 13:06And so, in terms of the application of
- 13:09new technologies like AI, for example, on the
- 13:12administrative side Okay. That process historically has been
- 13:15an area that has been very labor intensive
- 13:18for health systems.
- 13:19Lots and lots of people technology has been
- 13:21used in places like revenue cycle, but it's
- 13:24always seems to have been more of an
- 13:26assistant Yeah. And secondary.
- 13:28Right? But with with new technologies like AI,
- 13:31it feels like an area that's ripe
- 13:34to pivot essentially and become technology
- 13:37first, labor second.
- 13:39Very much so. So, you know, let's take
- 13:41talk about coding. Right? Mhmm. Techno there's the
- 13:44there's technology
- 13:45out there from, artificial intelligence that can mine
- 13:48the the electronic medical records and
- 13:52and code the medical record ready for billing.
- 13:56That's where the human portion comes in to
- 13:59just
- 14:00look at the speed and velocity of all
- 14:02those coding things that are happening, and one
- 14:04human still need to look at it, make
- 14:06sure it make meets the reasonableness.
- 14:08So you leverage the ability of one coder
- 14:11to be able to do multiple, multiple, things
- 14:13at the same time without having multiple coders
- 14:16doing singular. So you're parallel,
- 14:18processing. I think that's the huge advantage there
- 14:21as well. Denials is another area where we
- 14:23can do that.
- 14:25Use AI to advance,
- 14:27reduce our administrative burden as well, which is
- 14:30people dependent process. So it's almost Yeah. Leveraging
- 14:33people to be more efficient.
- 14:35Yes. Yes. Yes. Rather in the way you've
- 14:37described the clinical side. Yes. Yeah. Exactly. Yeah.
- 14:40Yeah. Yeah. Okay. And maybe to to to
- 14:43wrap up, how do you see some of
- 14:45these technology advancements
- 14:47benefiting the patient ultimately? Because you've said that's
- 14:50the North Star. Yes.
- 14:52So
- 14:53to be
- 14:55better outcomes
- 14:56at a lower cost is
- 14:59eventually going to lower the burden
- 15:01on our consumers from out of pocket. That's
- 15:04really the endgame. At the end of the
- 15:06day, we gotta give them a product that
- 15:08improves their health. We wanna be partners in
- 15:10their journey. And if we could do it
- 15:12at our low cost value in the right
- 15:14setting, it doesn't need to be in the
- 15:15acute setting. It has to be in the
- 15:17right setting, whether it's inpatient,
- 15:19outpatient, or physician offices. We wanna meet the
- 15:22patients where they wanna be met.
- 15:24And so to me, that's the advantage. Yeah.
- 15:26Yeah. Okay.
- 15:28Saad, it's been great talking to you. Do
- 15:29you have any concluding thoughts or things that
- 15:32we haven't covered that you want to bring
- 15:33up? Just
- 15:35echo again, re reinforce,
- 15:38know what the problem you're trying to solve
- 15:40before you go seek the AI solution
- 15:43and have a governance structure in place that
- 15:45involves clinicians at at the bedside
- 15:48in in implementing that or administrative
- 15:51style. And, take the fear away that technology
- 15:53is replacing them because it's not. It's aiding
- 15:56them to be more efficient.
- 15:58Wonderful. Thank you. Thanks so much. It's been
- 16:00really great talking to you. Thank you, sir.
- 16:01Thank you, Will. Thanks. Appreciate it. Thanks.