Latest / Inside The Vault with Ash Cash / ITV #202 The Untold Architect Behind Earn Your Leisure | Michael J. MacDonald
Transcript
- 0:00[SPEAKER_01]: I don't think English is going to be the biggest thing I've ever done.
- 0:02[SPEAKER_01]: Michael J. Eggdown, God, a co-founder of Indonesia.
- 0:06[SPEAKER_01]: People were doing trendy things.
- 0:08[SPEAKER_01]: They were building like these challenges, building these webinars, and not building an audience.
- 0:13[SPEAKER_01]: There wasn't building a legacy.
- 0:14[SPEAKER_03]: You all started five or six businesses already.
- 0:17[SPEAKER_01]: I was the video guy.
- 0:18[SPEAKER_01]: I was the like guy.
- 0:19[SPEAKER_01]: There's merch guy when I was, I was the marketer guy.
- 0:22[SPEAKER_01]: I was the ad guy.
- 0:23[SPEAKER_01]: I was the manager.
- 0:23[SPEAKER_01]: I was the customer service.
- 0:26[SPEAKER_03]: All for the money did do nothing.
- 0:28[SPEAKER_03]: Nope, y'all started a business.
- 0:29[SPEAKER_03]: Y'all didn't even think it was gonna make money because there was no money in podcast and got the time.
- 0:34[SPEAKER_03]: Nope.
- 0:35[SPEAKER_03]: And that is the thing that...
- 0:36[SPEAKER_01]: It's the stuff that you, at least, expect.
- 0:38[SPEAKER_01]: It was up to me to see if I can believe in these, my two friends, if they can really do this, right?
- 0:44[SPEAKER_03]: And then we fast forward to invest fast.
- 0:48[SPEAKER_01]: Mm-hmm, that's it.
- 0:50[SPEAKER_03]: The genius, like, like, that is the, like, that is a genius idea.
- 0:56[SPEAKER_03]: Uh, it is groundbreaking.
- 0:58[SPEAKER_03]: No one, the planet has ever done anything like it.
- 1:01[SPEAKER_01]: The first year we did it out of our pockets.
- 1:03[SPEAKER_01]: I was like, I'm not supposed to get there.
- 1:04[SPEAKER_01]: One point three million dollars out of our pockets.
- 1:06[SPEAKER_01]: And when you come up with an idea, you got to execute it.
- 1:08[SPEAKER_01]: Did you ever think that the bread would be as big as it is right now?
- 1:12[SPEAKER_01]: Absolutely not.
- 1:13[SPEAKER_03]: For those who don't know, who is Michael McDonald?
- 1:17[SPEAKER_01]: That's a great question.
- 1:18[SPEAKER_03]: So... Hey, wait, wait, wait.
- 1:26[SPEAKER_03]: I know you want to watch this next video, but listen.
- 1:28[SPEAKER_03]: If you are an entrepreneur, business coach, business consultant, or a small business owner who has a story, and wants to learn how to create multiple strings of income from your story, I need you to text me right now.
- 1:41[SPEAKER_03]: My book.
- 1:41[SPEAKER_03]: to six, four, six, six, eight, seven, four, one, five, two.
- 1:45[SPEAKER_03]: That is my personal number.
- 1:47[SPEAKER_03]: I have been an author for over 12 years, I've written 10 books, four of them have been best sellers, and I've sold over 100,000 books.
- 1:54[SPEAKER_03]: But I've also helped a lot of my clients, take their expertise and put it into a story, then create multiple streams of income from that.
- 2:02[SPEAKER_03]: So I wanna help you do the same thing.
- 2:04[SPEAKER_03]: So text my book to six, four, six, six, eight, seven, four, one, five, two.
- 2:09[SPEAKER_03]: I, let's go back to the video.
- 2:27[SPEAKER_03]: All right, so whether to another awesome episode of Inside The Vault with Ascash, the greatest money mindset show on the planet, today we're sitting down with the man whose life proves that vision will always outgrow circumstance from the public housing projects of Green Berg, New York to the boardrooms of a media powerhouse, this weather turned street hustle into digital architect and designed into destiny.
- 2:57[SPEAKER_03]: But those same creative skills became the blueprint for building brands that moon culture.
- 3:04[SPEAKER_03]: He went from designing parties to designing empires and eventually co-creating one of the most impactful platforms in financial media history earned your leisure.
- 3:16[SPEAKER_03]: as the man behind or the mind behind the look, feel and strategy of EYL, invests in market Mondays.
- 3:25[SPEAKER_03]: He helps shape a global movement around financial literacy and ownership, but he didn't stop there.
- 3:31[SPEAKER_03]: In his 30s, he shifted from client work to ownership, founding the business engine, a framework and coaching program.
- 3:38[SPEAKER_03]: that teaches entrepreneurs how to build scalable systems, brands, and companies that run with precision.
- 3:46[SPEAKER_03]: He also raising the next generation through the Mac pack, teaching young kings and queens how to build digital business before they even graduate.
- 3:56[SPEAKER_03]: high school from being featured in Black Enterprise to inspire creators worldwide historian minds that you can literally turn flyers into fortune when purpose meets process inside the vault today we are unlocking the mind of a visionary, a father, a strategist, a cultural architect, family, help me welcome my brother, woo!
- 4:16[SPEAKER_01]: That was like, I was getting ready for a fight, man.
- 4:24[SPEAKER_01]: Yeah, thank you for having me.
- 4:26[SPEAKER_01]: That was a great issue, man.
- 4:28[SPEAKER_00]: Can you get the lights to go for me?
- 4:29[SPEAKER_01]: No, can you get that?
- 4:31[SPEAKER_01]: I need to put that right back.
- 4:32[SPEAKER_03]: No, when I come out, it's, you know, stay.
- 4:33[SPEAKER_03]: That was so hard.
- 4:35[SPEAKER_03]: Yeah, but thank you, man.
- 4:36[SPEAKER_03]: Yeah, I mean, this is way overdue.
- 4:37[SPEAKER_03]: Um, because I've, you know, I've known you for, for a very long time, um, you know, when we first started inside the vault, the video, I mean, the audio still on the eWild, that word with the video was on, uh, you know, the earned, earned your leisure YouTube channel.
- 4:51[SPEAKER_03]: Um, and so, you know, we've, we've talked a lot, you know, and I said, you, and that in fact, I think you created this, this logo, do you remember that?
- 4:57[SPEAKER_03]: Maybe, you might remember.
- 4:58[SPEAKER_03]: Like you created the logo, like a lot of stuff, like you really, um, I mean, you helped me a lot, you know, I'm saying, like behind the scenes.
- 5:06[SPEAKER_03]: as it relates to podcasts, as it relates to monetizing, you know, a lot of things, and I think that a lot of people sort of like, those who knew, you know, I'm saying like, no who you are and no your genius recognize that, but the world has it really experience, you know, Mike McDonald has it as geniuses.
- 5:25[SPEAKER_03]: So I want to get into that, I want to get into who you are, you know, that's all, you know, as you know, earlier leisure, what you're doing now.
- 5:32[SPEAKER_03]: But before we go there, right?
- 5:37[SPEAKER_01]: That's a great question.
- 5:40[SPEAKER_01]: their business owners, their entrepreneurs that are really struggling on how to amplify their business, how to grow their business, right?
- 5:48[SPEAKER_01]: I'm the person that comes into people's business, and I help them amplify their business and show them solutions to their problems.
- 5:56[SPEAKER_01]: So I provide solutions for people for business owners and entrepreneurs on how to amplify and 10X their business.
- 6:05[SPEAKER_01]: So that's really neat.
- 6:06[SPEAKER_01]: That's the person I am, but besides that I'm a husband, I'm a father.
- 6:10[SPEAKER_01]: I'm a brother, you know, and I'm, I'm one of the co-founders of Virginia, Georgia, and Invest Fest and E-Wild University of the business engine in the Mac pack, you know, but you'd ask basically, I, I, I, I, I, I provide solutions for, for business owners.
- 6:23[SPEAKER_03]: Yeah, let, let, let's start, let's start with where, where, where are your leisure, right?
- 6:27[SPEAKER_03]: Um, because I think that, um, you know, again, you co-founder, um, did you ever think that the brave would be as big as it is right now?
- 6:37[SPEAKER_01]: Absolutely not, yeah.
- 6:39[SPEAKER_01]: I mean, when we started Arne Elysia, we started just, you know, really just to listen to the people, the people wanting more information.
- 6:46[SPEAKER_01]: Yeah.
- 6:46[SPEAKER_01]: All right, Richard, I was posting on his Instagram short rails about, you know, different business deals, and, you know, it was really supposed to be like about money and detainment and sports.
- 6:56[SPEAKER_01]: But then, you know, a shift it where real estate was our first thing we started talking about.
- 7:01[SPEAKER_01]: And, you know, when he was
- 7:05[SPEAKER_01]: doing that content about vitamin 1 and stuff like that, they want it more good, they want it, they like this stuff because we do a lot of research and understand what this deal meant, how much they make, what was the percentages, what was the equity, why this person didn't take the equity, but it was only like, you know, a few minutes.
- 7:20[SPEAKER_01]: So when people started asking, we need a long or format of content, like what is, what is it, like, why don't you have a podcast, what's your podcast?
- 7:29[SPEAKER_01]: So that's when Michelle comes to say, you know, with the podcast and I explained to him what the podcast was and I said, let's do it.
- 7:34[SPEAKER_01]: Whatever.
- 7:35[SPEAKER_01]: I mean, you know, there was no money in podcast in that time.
- 7:38[SPEAKER_01]: That's true.
- 7:38[SPEAKER_01]: It was very little.
- 7:39[SPEAKER_01]: Yeah.
- 7:39[SPEAKER_01]: Right.
- 7:40[SPEAKER_01]: Series XM was the only like internet radio that was getting those huge contracts.
- 7:46[SPEAKER_01]: And it was just, you know, 85% was going into TV and radio.
- 7:52[SPEAKER_01]: So, you know, so we wasn't doing it for the money and I think that's the special thing about
- 7:58[SPEAKER_01]: more exposure to our people, our community, of information that wasn't privy to us and given it in a digestible way, where we can understand a relatable way, where we can understand it, and it just took off.
- 8:12[SPEAKER_03]: Yeah, yeah.
- 8:13[SPEAKER_03]: What made you,
- 8:16[SPEAKER_03]: So like, I know you started, you know, working in business 14 years or like you've always been sort of like a entrepreneur.
- 8:25[SPEAKER_03]: So I'll talk to me about that journey because I think that that journey of you as an entrepreneur kind of leads into the start of earning leisure and how you even became a co-owner.
- 8:38[SPEAKER_03]: Because I really want to know like like the beginning aspect of it, but
- 8:42[SPEAKER_03]: You know, when you look at yourself as a young guy, like, where did you get that entrepreneur?
- 8:48[SPEAKER_03]: It's a spirit.
- 8:50[SPEAKER_01]: I mean, that's a great question, and some might say, you know, because you always see Troy and Rashad in the front, like, why did you have him?
- 8:55[SPEAKER_01]: You could have just paid somebody to do this, right?
- 8:57[SPEAKER_01]: You could have just did this, right?
- 8:58[SPEAKER_01]: And I think that that shows the fact that I'm,
- 9:01[SPEAKER_01]: a third owner, right, you know, equal partner or owner and early illusion, all other companies.
- 9:06[SPEAKER_01]: It shows that I was doing something great before, like they wouldn't have came to me if I wasn't doing great, right?
- 9:12[SPEAKER_01]: Now, it was up to me to see if I can believe in these my two friends if they can really do this, right?
- 9:18[SPEAKER_01]: Because I'm, I'm doing my, I'm putting my time and I'm putting my energy in, putting my equipment in, you know, I was like, so, you know, I believed in them, probably more than they believed in myself
- 9:32[SPEAKER_01]: I came in when it was no finance, you know, they could just paint someone like me, right?
- 9:36[SPEAKER_01]: That's what most people say.
- 9:37[SPEAKER_01]: Yeah.
- 9:37[SPEAKER_01]: And, you know, it's been said in the airs and like, but you don't understand, that's a great, that's why it's a great question.
- 9:43[SPEAKER_01]: I must have been doing a certain great.
- 9:44[SPEAKER_01]: So what I was doing great was I was doing websites.
- 9:47[SPEAKER_01]: We had this cookout.
- 9:48[SPEAKER_01]: a few years prior that I was doing, I was doing pitchers, I was doing video, I was doing websites, for a one little cookout, right?
- 9:56[SPEAKER_01]: But I was always in the city, I was doing photography in the city.
- 9:59[SPEAKER_01]: I had all the connects with all the nightclubs, all the celebrities.
- 10:03[SPEAKER_01]: So I was really, I was really doing really big things.
- 10:06[SPEAKER_01]: You know, so that was one of the biggest reasons why I became one of those partners.
- 10:11[SPEAKER_01]: That's why they came to me because I had the knowledge and the skillset
- 10:16[SPEAKER_01]: to bring this thing to reality.
- 10:19[SPEAKER_01]: And that was why, I mean, I was really great at what I did.
- 10:22[SPEAKER_03]: And I love, and I want to go to that though, because I love to hear, you know, obviously I know you and I know the story, but I love the hear the story about some of the things that you did that, right?
- 10:38[SPEAKER_03]: Cause, because what's the slogan?
- 10:39[SPEAKER_03]: Assets over a lot of buildings.
- 10:41[SPEAKER_03]: Early on though, there were a lot of,
- 10:44[SPEAKER_03]: things that you did that people would look at, be like, you're that's crazy.
- 10:48[SPEAKER_03]: Why are you spending so much money on these liabilities?
- 10:51[SPEAKER_03]: But the same liabilities became assets to you, like you know, you know, living in some of the most expensive, you know, high rises, and then, you know, the networking, talk a little bit about that, like that part of the story.
- 11:06[SPEAKER_01]: even my wife should always say that, you know, why do you spend so much money?
- 11:10[SPEAKER_01]: Why do you don't?
- 11:12[SPEAKER_01]: I wouldn't be in the place I am today if I didn't take risks, right?
- 11:17[SPEAKER_01]: Success, what success it comes sacrifice, right?
- 11:20[SPEAKER_01]: And if I stayed on a regular path, worked the regular nine to five, stayed my money, didn't take any risks, then I wouldn't be the man I am sitting in this chair.
- 11:30[SPEAKER_01]: I wouldn't be sitting in this chair.
- 11:32[SPEAKER_01]: I'll be a regular person that, you know,
- 11:35[SPEAKER_01]: Nothing wrong with that, but my life I always want to greatness.
- 11:38[SPEAKER_01]: I desire greatness, right?
- 11:41[SPEAKER_01]: I desire the best.
- 11:42[SPEAKER_01]: I like a nice place to live.
- 11:43[SPEAKER_01]: I like a nice car.
- 11:44[SPEAKER_01]: I like, you know, going to nice restaurants and doing, going on vacation when I want to go on vacation.
- 11:50[SPEAKER_01]: So to do that, I had to take risks.
- 11:53[SPEAKER_01]: I don't have a full education.
- 11:54[SPEAKER_01]: I was educated in special education.
- 11:56[SPEAKER_01]: So my education was really limited to start with.
- 12:00[SPEAKER_01]: I didn't have no rich friends.
- 12:01[SPEAKER_01]: I grew up in the project.
- 12:02[SPEAKER_01]: So we were all in,
- 12:04[SPEAKER_01]: the crabs in a bow if you want to say right because we were all struggling trying to get out the the bow right so I didn't come from you know and I didn't know
- 12:13[SPEAKER_01]: outside of my projects, right?
- 12:15[SPEAKER_01]: So when I started to work a job, I started to meet people.
- 12:20[SPEAKER_01]: I was really good at networking, right?
- 12:22[SPEAKER_01]: And I started to work at this computer store.
- 12:24[SPEAKER_01]: And that was my first person I met that had a really, really nice house and a really, really nice car.
- 12:30[SPEAKER_01]: I'm like, what personally, right?
- 12:32[SPEAKER_01]: I became friends with him.
- 12:32[SPEAKER_01]: He's a part, we're business partners today.
- 12:35[SPEAKER_01]: But I'm like, yo!
- 12:36[SPEAKER_01]: This guy told like me.
- 12:38[SPEAKER_01]: He walked like me.
- 12:40[SPEAKER_01]: Okay, this time it's time to work So that that immediately was my first exposure Then it just started to to go when I'm gotten to the city was over because then I was going to like these The celebrities houses and stuff and the public's house I went I actually flew out here for jeezy party.
- 12:57[SPEAKER_01]: I did jeezy party He rented the house, but the house you can't unsee that house
- 13:01[SPEAKER_01]: That house was crazy.
- 13:02[SPEAKER_01]: It was on Tuxedo Road and now I didn't know what Tuxedo Road was then now I live in Atlanta So like the house was crazy.
- 13:09[SPEAKER_01]: I couldn't see it.
- 13:10[SPEAKER_01]: And once I started to see things I want more and it requires to take chances like I bought houses that some of them go good some go go bad
- 13:20[SPEAKER_01]: Right?
- 13:21[SPEAKER_01]: I took a chance or a joy in the shot.
- 13:23[SPEAKER_01]: That was a lot of time.
- 13:24[SPEAKER_01]: I lost a lot of clients building early in the leisure because I seen the vision.
- 13:28[SPEAKER_01]: After a few months, I was like, oh, this is it.
- 13:30[SPEAKER_01]: It's going to take us out.
- 13:31[SPEAKER_01]: It's gone.
- 13:32[SPEAKER_01]: Right?
- 13:32[SPEAKER_01]: Because the time it was right.
- 13:34[SPEAKER_01]: And that's the thing.
- 13:35[SPEAKER_01]: I don't think it was our talent.
- 13:37[SPEAKER_01]: I think it was the timing.
- 13:38[SPEAKER_01]: I think it was our consistency.
- 13:39[SPEAKER_01]: And I think it was our work effort.
- 13:41[SPEAKER_01]: Right?
- 13:41[SPEAKER_01]: I don't think it's nothing special about me joy or a shot.
- 13:45[SPEAKER_01]: It's like anyone could do what we've done.
- 13:48[SPEAKER_01]: The problem is they don't have the work if they don't have the consistency.
- 13:52[SPEAKER_01]: And the fact that the time it was perfect where you had other people who I was talking about financial Lucy, but wasn't doing it right, and they kind of hurt the people and whatever way it was.
- 14:03[SPEAKER_01]: So now they needed a fixer up.
- 14:05[SPEAKER_01]: But I always say like no one that the guy you had on crime pays Vanessa, he was supposed to be the other dude, what's the other dude that passed away?
- 14:16[SPEAKER_03]: Oh, uh, I can't have a sandwich.
- 14:17[SPEAKER_01]: Joey, that was his lane.
- 14:18[SPEAKER_01]: His lane.
- 14:19[SPEAKER_01]: And it was missing.
- 14:19[SPEAKER_01]: So some, that wasn't, it's still worth it.
- 14:22[SPEAKER_01]: That, it's still looking for that person, right?
- 14:25[SPEAKER_01]: So the other person's there, we just had to provide step up and take take over and we did it perfectly.
- 14:32[SPEAKER_01]: And it was like, yeah, perfectly.
- 14:33[SPEAKER_03]: And that's the one thing I will say about just be a close.
- 14:37[SPEAKER_03]: is the work ethic is unmatched from day one yeah work ethic is unmatched very professional yeah and in fact like I wrote so I still you got you got your who for now use that number he he he switched it right but I still got my who for another member there was a time we were doing you know a fitness challenge and so you can see we were in a group or whatever so you can see everybody's like the the sleep they work out and let your consistently just
- 15:05[SPEAKER_03]: Yo, like two three hours.
- 15:06[SPEAKER_03]: I'm like yo Mike you got a sleep row, but yeah, I've been to pool parties with you and you want a laptop And you work it.
- 15:13[SPEAKER_03]: I'm like yo, bro, this dude is like always going have you had did you always had that work ethic?
- 15:19[SPEAKER_03]: What is it is it like what game you that work ethic?
- 15:21[SPEAKER_01]: I mean, at 13 years old, and this is, I don't even ever said this, but at 13 years old, at eight years old, I was getting a shopping cart to run my project and getting paid 50 cent of a dollar shop a cart, right?
- 15:33[SPEAKER_01]: So that was like, you don't really realize that was kind of entrepreneurship in itself because I was getting a shop of carts and giving them to the guy, right?
- 15:41[SPEAKER_01]: But at 13 years old, I was able to get a job off the books and make like, I was making like $10 an hour, $15, something, whatever.
- 15:51[SPEAKER_01]: at a eyeglass place, right?
- 15:53[SPEAKER_01]: And this is this and they're like, like, I was helping my family pay the bills because we didn't really have it.
- 15:58[SPEAKER_01]: Like, we was, my mother's sitting in power with five kids, like, you know?
- 16:02[SPEAKER_01]: So like, it was always like a hustle.
- 16:05[SPEAKER_01]: Like, and my mother was a hustler.
- 16:06[SPEAKER_01]: She was a hustler, my brother's a hustler.
- 16:08[SPEAKER_01]: Like, like, it was all, it was, it's in a bra.
- 16:10[SPEAKER_01]: We met dollars, man.
- 16:11[SPEAKER_01]: We like to get, I'm never gonna wait for something to happen.
- 16:13[SPEAKER_01]: I'm always gonna make it happen.
- 16:14[SPEAKER_01]: That's always been me.
- 16:15[SPEAKER_01]: Like, I gotta go.
- 16:17[SPEAKER_01]: I got to go I can and again I told you I like nice things.
- 16:19[SPEAKER_01]: I like I like nice dinners I like nice vacation.
- 16:22[SPEAKER_01]: I like nice houses, so and all you do that like in Jordan's Jordan's was popping All right, my mom's couldn't get me Jordan's I had to get get a job to I wish I was putting that money into Nike stock then But you don't know what you don't know you know my say don't have that issue We don't know You'll forget about those Japanese You're in sale.
- 16:40[SPEAKER_03]: We go get to the start
- 16:41[SPEAKER_03]: And so now we look right the the earnings of brand blows up right what was that moment though like what was that moment that you're like we ought to hear right because I like I mean again like I you know
- 16:57[SPEAKER_03]: being close.
- 16:58[SPEAKER_03]: I kind of have an idea like like there was a moment that I saw and I said oh this is this is it.
- 17:04[SPEAKER_03]: They out of here.
- 17:05[SPEAKER_01]: There was a lot of moments but I'm gonna talk about the first the first moment was London.
- 17:08[SPEAKER_01]: I can't I can't unsee that because we were in London for a few days and it was all white people.
- 17:14[SPEAKER_01]: I'm like wait do we have a white audience and out in London?
- 17:18[SPEAKER_01]: Like this is dope we are white artists because we're gonna have an event.
- 17:21[SPEAKER_01]: We got an event you know there it is so
- 17:23[SPEAKER_01]: First two days, I'm running out of city, go shopping, you know, with no black people, I think it's all white people on the, we ain't gonna look like it.
- 17:31[SPEAKER_01]: I guess this is it, man, that's the happy, we had 3,000 people to a place that only hold 400.
- 17:37[SPEAKER_01]: We had 3,000 black people, you know, all people I look like us.
- 17:42[SPEAKER_02]: Yeah.
- 17:42[SPEAKER_01]: in line, trying to get into this event, wanting to know information, wanting to change their life.
- 17:48[SPEAKER_01]: And that moment said, the problems that we have in America are the same problems over the world.
- 17:53[SPEAKER_01]: And that's why aren't you in leisure today?
- 17:55[SPEAKER_01]: It's like starting to become a global branch, why Africa so much and all these different continents.
- 18:02[SPEAKER_01]: Because it's
- 18:02[SPEAKER_01]: the issues in our home country are the same issues in all around the world so that's why that was I say that was one of those I mean we had a few moments man that was a moment you know the moment when we got when we got our first like sponsorship when we you know that was a moment you know so there's just like someone's willing to pay you to talk about their brand that is so strong they're willing to give you six seven figures to talk about their brand yeah yeah
- 18:27[SPEAKER_01]: That means you have, you have that much power in your audience, right?
- 18:32[SPEAKER_01]: That they want to come to your brand and to get exposure to your audience and pay for that.
- 18:39[SPEAKER_01]: Yeah.
- 18:40[SPEAKER_01]: That change again?
- 18:41[SPEAKER_03]: Yeah.
- 18:42[SPEAKER_03]: And then we fast forward to invest.
- 18:46[SPEAKER_01]: Mm-hmm, that's abuse.
- 18:48[SPEAKER_03]: The genius, like, that is the, like, that is a genius idea.
- 18:54[SPEAKER_03]: It is groundbreaking.
- 18:57[SPEAKER_03]: No one, the planet has ever done anything like it.
- 19:01[SPEAKER_03]: Nope.
- 19:02[SPEAKER_03]: I literally had all my vision board me talking in for the 20,000 people because I saw Tony Robbins do it.
- 19:09[SPEAKER_03]: And I just never thought that nobody else could do that.
- 19:13[SPEAKER_03]: And literally, I'm absolutely gonna invest this every year, right here, every year.
- 19:18[SPEAKER_03]: But to be able to talk in front of that much people, like, I have my own picture now of me talking in front of 25,000 people.
- 19:26[SPEAKER_03]: You didn't hear right?
- 19:26[SPEAKER_03]: Like, I never, you know what I'm saying?
- 19:28[SPEAKER_03]: Without AI, this is like, for real.
- 19:29[SPEAKER_03]: I got the video all that is like, it's a genius idea.
- 19:34[SPEAKER_03]: And it's somebody in the financial education space.
- 19:37[SPEAKER_03]: Like, I, I, I, I, I, I, I will always support the movement.
- 19:41[SPEAKER_03]: It's a great movement.
- 19:43[SPEAKER_03]: How did that come about?
- 19:45[SPEAKER_01]: That's real clock idea.
- 19:46[SPEAKER_01]: I mean, you know, Rashad's put in a group chat because he'll say a lot of stuff He's saying a lot of stuff.
- 19:52[SPEAKER_01]: Yeah, and some stuff sticks some stuff don't.
- 19:54[SPEAKER_01]: Yeah, and Everybody around everybody was doing like these conferences were like 500 to 2000 people and it was just like boring It wasn't like it didn't have it didn't have the culture didn't have like
- 20:06[SPEAKER_01]: You know, a no offense to people doing a kind of con, because you, you don't know what you don't know, and to see it now people want to do more like involve performances involved workshops involved games and things like that, but it was missing that that that co-chelavite, right, so how can we infuse the con, co-chelavite with financial literacy, right, with our culture, right.
- 20:31[SPEAKER_01]: and that was kind of his idea, that was the text, like I'm seeing all these conferences, I just, I go to them, they're not excited, they're not education, everybody's selling stuff.
- 20:41[SPEAKER_01]: How can we, we got to change this up, this ain't working.
- 20:44[SPEAKER_01]: And then, and I don't know if it was Matt, I think Matt came up with the investment, they'm not sure, but we was just trying to, we was putting out a bunch of names out there, and then we
- 20:52[SPEAKER_01]: Once it is like we did it and and the first year we did it out of our pockets I won't I'm going to get that one point three million dollars out of our pocket And it was like we was like we was making like crazy money at the time This was a true like shot you with it.
- 21:05[SPEAKER_01]: This was the one there
- 21:07[SPEAKER_01]: Who's that me mate that and it was during COVID right again time and people were inside people wanted to get outside and nobody was taking like GWCC had a full cloud calendar we could have any data week because nobody everybody was scared to take that risk and that see most people would say going back to taking those risks and asking for a lot of ability if that's if it doesn't happen if you didn't take a risk right.
- 21:34[SPEAKER_03]: One point three million during the COVID, during five note, like first, we had to have anal.
- 21:41[SPEAKER_01]: Or see six feet apart, right?
- 21:42[SPEAKER_01]: The first one, we only could have four thousand feet, right?
- 21:45[SPEAKER_01]: So it had to be six feet apart, it had to be a bunch of sanitation thing, like to sanitize it and it was a bunch of, like it was limited our ability to make this thing happen.
- 21:56[SPEAKER_01]: It was so many obstacles to come in our way before anyone seen it, right?
- 22:02[SPEAKER_01]: And we already have six weeks to make this happen.
- 22:04[SPEAKER_01]: So we know sponsors know we just we just went for it Yeah, and that's what it takes.
- 22:10[SPEAKER_01]: It takes jumping.
- 22:11[SPEAKER_01]: Yeah a lot of people are afraid to jump Yeah, but if you don't jump you never know it's on the other side Yeah, and I've been a jumping my whole life.
- 22:18[SPEAKER_01]: Yeah.
- 22:19[SPEAKER_01]: It's worked sometimes and it's didn't work sometimes
- 22:23[SPEAKER_01]: But I'm on the positive side of his work.
- 22:25[SPEAKER_01]: Right, right, one of the things I'm saying so, you know, obviously, earlier leisure was my best jump, right, for sure.
- 22:30[SPEAKER_01]: You know, because it literally, it didn't just change my life.
- 22:33[SPEAKER_01]: It, oh, my family works for earlier leisure, you know, it changed the people we've helped people making millions of millions of dollars.
- 22:38[SPEAKER_01]: So that was definitely your impression.
- 22:40[SPEAKER_03]: Yeah, I've gone a record that I've said this, see, I don't have no ego, like I'll say it change my life as well, because like I've been in a financial education space since 2009.
- 22:48[SPEAKER_03]: So I'm an old genius, George.
- 22:51[SPEAKER_02]: Yeah.
- 22:51[SPEAKER_03]: Um, and I remember it's funny because I remember having a conversation with a show of a mutual friend and that's how I met for sure That's how I drew them all Thomas with it.
- 22:59[SPEAKER_03]: I know I know you're more Thomas.
- 23:00[SPEAKER_03]: Yeah, so you're a mutual friend connected us and he had You know, he he had connected us because we're sure was a financial advisor at the time I had a radio show in New York and I was still talking about finance so we're sure wanted to know how I was licensed and still be able to talk about finance so I
- 23:16[SPEAKER_03]: So he was going to find his advisor as well.
- 23:18[SPEAKER_03]: Yeah, I was working for the, I'm saying he was working for the bank.
- 23:20[SPEAKER_03]: Yeah, I was working out the belt.
- 23:21[SPEAKER_03]: Yeah, and so I remember, and this, this had to be, this was like 2018, I think.
- 23:26[SPEAKER_03]: I don't even think it was like 2018 before you just on the, uh, uh, uh, uh, uh, uh, uh, or your leisure.
- 23:30[SPEAKER_03]: And I remember, or, you know, it was like, it was like, I think it's the, the years, I think it was the 2018.
- 23:36[SPEAKER_03]: And we had that, you know, we, we had that, that conversation around, you know, you know, you know, you know, uh, you know,
- 23:43[SPEAKER_03]: and how to go around like giving him advice and I was just telling him that you know don't give the advice just invite people and ask them the questions so they can give him an advice but it changed my life because when I decided like when I when I I was doing my podcast I was doing I was doing a live radio show on WACR
- 24:01[SPEAKER_03]: I would podcast in a whatever the case may be I moved to Atlanta and while I moved to Atlanta I stopped doing a radio show, but I wanted to get back into hosting when I saw what you're always doing with the podcast I was like, yo, yo, I figured some stuff out.
- 24:17[SPEAKER_03]: I want to do I would like y'all like I'll be a talent Y'all just show me how to do this podcast and then got on the podcast and it literally changed my life Like I made the most money that I've ever made in my life
- 24:30[SPEAKER_03]: You know what I'm saying by being on a network, by being that visibility here in the hospital too, right?
- 24:35[SPEAKER_03]: Eight years old, I'm packing bags at the local supermarket and I'm telling mixed things to T-shirts in one, twenty-fifty.
- 24:40[SPEAKER_03]: Like, I'm gonna cash, yeah, I know how to give money.
- 24:42[SPEAKER_03]: And so just show me, like you said, unsee it, like I can't unsee it, just show me how to get to the bread.
- 24:47[SPEAKER_03]: I'm gonna get to it.
- 24:48[SPEAKER_03]: And so when I saw, I saw what Y'all was doing, where anybody around you, I'm like, you're all really getting to the bag for real.
- 24:54[SPEAKER_03]: Yeah.
- 24:54[SPEAKER_03]: Just show me the way.
- 24:56[SPEAKER_03]: And like I said, I've made the most money that I've ever made in my life, so I'll say that it definitely changed my life as well.
- 25:02[SPEAKER_03]: It changed a lot of people's lives, and it's like that.
- 25:05[SPEAKER_03]: It's almost like that trickle down effect, which is why I don't understand when people have negative things to say.
- 25:12[SPEAKER_03]: Like I actually get upset at it because I have a front row seat and I see the lives that are changed.
- 25:20[SPEAKER_03]: You're not on no like,
- 25:22[SPEAKER_03]: Like, I'm talking about generationally.
- 25:24[SPEAKER_03]: You know what I'm saying?
- 25:25[SPEAKER_03]: Like, you live in an actors house, bro.
- 25:27[SPEAKER_03]: Like, I bet to you, how old are you?
- 25:29[SPEAKER_01]: I don't know where he's right.
- 25:29[SPEAKER_01]: You are in the retail, aren't I?
- 25:31[SPEAKER_01]: Don't wait.
- 25:31[SPEAKER_01]: I don't know where he's turned out.
- 25:33[SPEAKER_01]: Yo, you're in the retail.
- 25:34[SPEAKER_01]: I don't know.
- 25:34[SPEAKER_01]: Relax, I'm here.
- 25:35[SPEAKER_03]: You walk into your crib, bro.
- 25:36[SPEAKER_03]: You think you think, you think, grab pitless there.
- 25:39[SPEAKER_03]: I don't know where he's all about.
- 25:40[SPEAKER_01]: Well, I bet, yeah, I guess.
- 25:41[SPEAKER_01]: So let's, let's keep going.
- 25:43[SPEAKER_01]: Yeah, I don't know where he's all about.
- 25:44[SPEAKER_01]: But guys, it changed our lives, it changed our lives.
- 25:48[SPEAKER_01]: Like Troy is living proof.
- 25:50[SPEAKER_01]: Troy probably knew nothing about Stark.
- 25:53[SPEAKER_01]: He didn't know anything about Stark's.
- 25:55[SPEAKER_01]: I mean, he might've knew like this distance like, but really nothing.
- 25:58[SPEAKER_01]: Like I'll never forget the day when we took $100,000 of the piece and put it in the market.
- 26:04[SPEAKER_01]: And...
- 26:05[SPEAKER_01]: like he literally can teach you how to do options.
- 26:08[SPEAKER_01]: He can teach you.
- 26:08[SPEAKER_01]: And that was his, that's his secret weapon.
- 26:11[SPEAKER_01]: He was a teacher for like 15, 12, 18 years.
- 26:14[SPEAKER_01]: But he literally learned the skill.
- 26:17[SPEAKER_01]: So if he can do it, anyone could do it, he's a living proof that he didn't know it.
- 26:21[SPEAKER_01]: And that's what happened to himself.
- 26:24[SPEAKER_01]: is happened to many, many of millions and millions of people we've been teaching and about the people saying bad thing is cool, I mean, good to keep talking because if you ain't got no hate as you ain't popping up yourselves, and some people just, a lot of people I talk to hate is because they probably want to be on the podcast or they want to be on the show, they want to be in the best place, you know, they want attention and it gets the attention.
- 26:47[SPEAKER_01]: When you talk back, because then it's like,
- 26:51[SPEAKER_01]: you somebody, right?
- 26:52[SPEAKER_01]: And if you get the right enough of momentum, you start to breathe.
- 26:57[SPEAKER_01]: And it's just, it's all of a force belief, right?
- 27:00[SPEAKER_01]: So, but it is it is, but it is definitely changed.
- 27:04[SPEAKER_01]: It changed my life.
- 27:05[SPEAKER_03]: I mean, I found my wife with her, you know, I want to talk about that because I like, I knew you prior, uh,
- 27:13[SPEAKER_03]: to that that a fact listen.
- 27:15[SPEAKER_03]: I was there.
- 27:16[SPEAKER_03]: I was there.
- 27:17[SPEAKER_03]: I was there when you was caught in her, too.
- 27:19[SPEAKER_03]: I don't think you remember.
- 27:20[SPEAKER_03]: I don't know.
- 27:21[SPEAKER_03]: I interviewed, I mean, I look.
- 27:23[SPEAKER_03]: Oh, no, no, don't.
- 27:23[SPEAKER_03]: Oh, I was.
- 27:24[SPEAKER_03]: She had a baby in that stomach where she was.
- 27:26[SPEAKER_03]: I don't know.
- 27:27[SPEAKER_03]: Why didn't you?
- 27:28[SPEAKER_01]: What should the interview?
- 27:29[SPEAKER_01]: Yeah.
- 27:29[SPEAKER_01]: Yeah, she had a baby.
- 27:30[SPEAKER_01]: It was on it.
- 27:31[SPEAKER_01]: It was on it.
- 27:31[SPEAKER_03]: It was on it.
- 27:32[SPEAKER_03]: It was on it.
- 27:33[SPEAKER_03]: It was on it.
- 27:34[SPEAKER_03]: It was on it.
- 27:35[SPEAKER_03]: It was on it.
- 27:36[SPEAKER_03]: It was on it.
- 27:36[SPEAKER_03]: It was on it.
- 27:37[SPEAKER_03]: It was on it.
- 27:37[SPEAKER_03]: It was on it.
- 27:37[SPEAKER_01]: It was on it.
- 27:38[SPEAKER_01]: It was on it.
- 27:39[SPEAKER_01]: It was on it.
- 27:40[SPEAKER_01]: It was on it.
- 27:40[SPEAKER_01]: It was on it.
- 27:41[SPEAKER_03]: It was on it.
- 27:41[SPEAKER_03]: It was on it.
- 27:42[SPEAKER_03]: It was on it.
- 27:42[SPEAKER_03]: It was on it.
- 27:43[SPEAKER_03]: It was on it.
- 27:45[SPEAKER_03]: It was on it.
- 27:45[SPEAKER_03]: It was on it.
- 27:46[SPEAKER_03]: It was on it.
- 27:47[SPEAKER_03]: It was on it.
- 27:47[SPEAKER_03]: It was on it.
- 27:48[SPEAKER_03]: It was on it.
- 27:49[SPEAKER_03]: It was on it.
- 27:49[SPEAKER_03]: And I was like, now I'm gonna put it out and you call me and then you was like, yo, do me a favor, don't put it out.
- 27:55[SPEAKER_03]: You're by your remember that, you remember that, you remember that, you was like, you don't put it out.
- 27:59[SPEAKER_03]: And so I was like, nah bro, you know, I got this to hope with that.
- 28:02[SPEAKER_03]: She's like, that was the only thing I could do.
- 28:05[SPEAKER_03]: They said it's a happy solution, man.
- 28:07[SPEAKER_03]: I put this episode out.
- 28:08[SPEAKER_03]: I appreciate you that thing, yeah, really.
- 28:10[SPEAKER_03]: And then you like, I could tell by how you was like, go on, you was like, bro, do me that favor, blah, blah.
- 28:16[SPEAKER_03]: I'm like yo.
- 28:17[SPEAKER_03]: You know what I was saying at the second time.
- 28:19[SPEAKER_03]: We got a good memory.
- 28:20[SPEAKER_03]: You know, I remember everything.
- 28:21[SPEAKER_03]: You know, I'm not showing you names.
- 28:23[SPEAKER_03]: I remember everything.
- 28:25[SPEAKER_03]: But no, the luckily, luckily, I'm a 90s baby.
- 28:29[SPEAKER_03]: I'm from an era.
- 28:31[SPEAKER_03]: It's respect, you know what I'm saying?
- 28:32[SPEAKER_03]: So, respect, I suffer from an era that their things that I know that will go will be to my grave because that's just what it is.
- 28:38[SPEAKER_03]: You know what I'm saying?
- 28:39[SPEAKER_03]: And it's really, it's just about who I am.
- 28:41[SPEAKER_03]: It's just about my old geez.
- 28:43[SPEAKER_03]: The people who taught me, I can't look myself in the mirror.
- 28:45[SPEAKER_03]: I'm not no sucker, if I could say behind your back, I'm saying it in your face.
- 28:50[SPEAKER_01]: I mean, there's some, yeah, yeah.
- 28:51[SPEAKER_01]: If you say this in my face, then you don't even matter.
- 28:54[SPEAKER_03]: Yeah, yeah, yeah, you know what I'm saying?
- 28:56[SPEAKER_03]: So those, but I'm saying that to say like yo, I just, I just have a certain set of, you know what I'm saying?
- 29:02[SPEAKER_03]: Like, and I remember when you was caught in it, so I do want to talk about that because,
- 29:07[SPEAKER_03]: I think like your wife is really like it looks good on you and I'm so, I don't like using the word I'm so proud of you because I think that, I don't like that, but I'm happy.
- 29:18[SPEAKER_03]: You know what I'm saying?
- 29:19[SPEAKER_03]: I'm happy, you know, that you're a founty each other.
- 29:23[SPEAKER_03]: I'm happy that your heart building a beautiful family.
- 29:27[SPEAKER_03]: Y'all are like a perfect couple, but I'm gonna get the, I don't wanna go there yet, but I do wanna ask, right?
- 29:36[SPEAKER_03]: It almost feels like so y'all had a lot of success and as you have in the success, this still, it's happy quick, like it's like it's happy fast or seem like it's it's happy the fact, what are and this is for anybody who, who's running a business.
- 29:53[SPEAKER_03]: who is, you know, putting stuff out there being consistent, but the success stuff that happened really, really fast, where, you know, you all have, again, you got earned your lesion now, you got invest funds, you got the partnership with Steve Harvey, which I wanna talk about, right?
- 30:08[SPEAKER_03]: And just like overnight, you've become this massive, like mass media thing, it came from like, it felt like this home grown,
- 30:18[SPEAKER_03]: Influencer based thing to now.
- 30:20[SPEAKER_03]: This is a you know, you know a mass media like this is a media empire.
- 30:25[SPEAKER_03]: Yeah, it's a media empire like How do you get ready for that like where you are ready for that with it where there where there where there's double in blotch rhythm mistakes made like you know How do you manage going from that you know from from good to great if you will
- 30:40[SPEAKER_01]: I mean, it's like, you take everything step by step, right?
- 30:45[SPEAKER_01]: Like, one would say it did happen fast, which it did happen fast, you know?
- 30:49[SPEAKER_01]: But time, everything happens faster after every generation, right?
- 30:55[SPEAKER_01]: Even AI, you see, AI is even faster, right?
- 30:57[SPEAKER_01]: To build your show, crime pays.
- 31:01[SPEAKER_01]: It's the fastest growing show you've ever done.
- 31:03[SPEAKER_02]: Because you're the one thing I like, so yeah.
- 31:04[SPEAKER_01]: Everything's going to grow faster in time because it's just technology changes, people change, it's just different, right?
- 31:11[SPEAKER_01]: So I will say, we had a great team, you know, we had the people that we hired, we trusted, so we were able to delegate to people and put things in people's hands, that we trusted, we didn't have to worry about no, you know, funny business.
- 31:26[SPEAKER_01]: So I would say that was the, that was one of the best things we ever did.
- 31:30[SPEAKER_01]: People say don't hire your friends and family.
- 31:33[SPEAKER_01]: That was probably the core of our core and I love that like any time I'm a real young Foundation was strong.
- 31:40[SPEAKER_01]: It was no cracks in our foundation.
- 31:41[SPEAKER_01]: So you build the house on with cracks in your foundation.
- 31:44[SPEAKER_01]: You know, they don't matter.
- 31:46[SPEAKER_01]: It's going for them.
- 31:47[SPEAKER_01]: The fact that our foundation was so strong, whatever we threw at it, we
- 31:51[SPEAKER_01]: it was able to stand itself because we had such a strong foundation and we just put one foot out of time, one foot and then you get AB, AB's like a workhorse, so he came in like a year or two later and that only amplified it, and I love AB in the fold.
- 32:08[SPEAKER_03]: I told him this behind his back as well, but I love him, I told him, I told him, I talked to him, I behind his back, but
- 32:16[SPEAKER_03]: I love him and how he added to it because I love the fact that you're added somebody so young though too, right?
- 32:23[SPEAKER_03]: Because I think that that also adds to it where you have like this young energy that is you know learning But then also has the industry, but they're willing to like put it in the work
- 32:36[SPEAKER_01]: Yeah, I mean, you got that, you know, we have my brother doing a merge.
- 32:40[SPEAKER_01]: Yeah, so it was that too.
- 32:42[SPEAKER_01]: Yeah, yeah, he's a partner with the merge.
- 32:44[SPEAKER_01]: So it's like, so what I'm saying is that you're putting anything.
- 32:48[SPEAKER_03]: And another cut you off, but it's funny because when I said he owns it, I didn't even know he was a partner.
- 32:53[SPEAKER_03]: Of course, saying like, I just remember going to events that Troy Rashad or Mike are not in.
- 33:01[SPEAKER_03]: And Bam is there, like, like, like, and I'm like, Bam, like he, like, and that, and that was one of the things that I appreciated about, you know, the early, earlier leisure family was that everybody,
- 33:13[SPEAKER_03]: you know, they act like a owner right like it like you didn't it did not look like they worked for the company it looked like everybody like owned the company we don't say so what I saw you know what I see them and I see you know him at events it's like he's like you'll this is me like I won't this year and it's yeah definitely
- 33:33[SPEAKER_01]: I mean, you know, and then you got my other brother doing editing.
- 33:35[SPEAKER_01]: So, you know, which he taught me, and now, you know, I was able to teach him and not able to give him the place.
- 33:41[SPEAKER_01]: So, it was, so I think that had a lot to do with it.
- 33:44[SPEAKER_01]: You're, we can give things off to people in our circle, that we can trust, that it'll get done, and then we can go and do other things.
- 33:51[SPEAKER_01]: So, like, when investors comes, right, investors, that was, that, that was, that was,
- 33:56[SPEAKER_01]: That's a major production.
- 33:59[SPEAKER_01]: It's a major production.
- 34:01[SPEAKER_01]: It's so many elements to invest.
- 34:03[SPEAKER_01]: It's over like 500 people at work in Vesfash, you know?
- 34:06[SPEAKER_01]: So, you know, it was, nothing happens without your core.
- 34:10[SPEAKER_01]: And I think our core was the strongest.
- 34:12[SPEAKER_01]: And I think that was the secret to being able to handle so much at so fast.
- 34:19[SPEAKER_03]: And then, and then, so, so talk about that, um, you know, that Steve Harvey partnership, right, because he currently owns a part of MSS as well.
- 34:28[SPEAKER_03]: No, he doesn't.
- 34:29[SPEAKER_03]: No, okay.
- 34:30[SPEAKER_03]: So that was the rumor.
- 34:31[SPEAKER_03]: That's what I.
- 34:31[SPEAKER_01]: Well, he's a partner.
- 34:32[SPEAKER_01]: Okay.
- 34:33[SPEAKER_01]: He's definitely a partner.
- 34:33[SPEAKER_01]: He has, uh, you know, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh, uh,
- 34:40[SPEAKER_01]: He doesn't own investments, but he is a partner with us, not an equity partner, but he's a partner where he brings his genius to the table.
- 34:55[SPEAKER_01]: And we cut him a check for it, right?
- 34:58[SPEAKER_01]: So he is definitely a partner and but
- 35:00[SPEAKER_01]: Like, investors doesn't have 12,000 people the second year without him.
- 35:04[SPEAKER_01]: Right, investors doesn't have Robert F. Smith without him, you know?
- 35:08[SPEAKER_01]: So, you know, he's brought a lot of his contact, his audience.
- 35:13[SPEAKER_01]: We had an older audience, we have an older audience now.
- 35:15[SPEAKER_01]: Like, you know, coming to a investor now, because they realize, like, wow, this is information.
- 35:20[SPEAKER_01]: I should have known.
- 35:21[SPEAKER_01]: This is great.
- 35:23[SPEAKER_01]: You don't say, hey, hey, I'm gonna take my little retirement chance and put it in the market because that's dating They don't know what they don't know.
- 35:30[SPEAKER_01]: You'll never we wasn't taught this so I mean he was we did an interview and we talked probably two hours before the interview His you talk about a house
- 35:40[SPEAKER_01]: I didn't get to the house.
- 35:41[SPEAKER_01]: We only meant to his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his, his
- 36:02[SPEAKER_01]: But, so we talked too loud for the interview, too loud for the interview, and too loud after the interview.
- 36:07[SPEAKER_01]: He's like, I want to do something with y'all.
- 36:08[SPEAKER_01]: And he had something called, he had another event.
- 36:11[SPEAKER_01]: I forgot what it was called.
- 36:13[SPEAKER_01]: He had an event, you don't remember the event.
- 36:15[SPEAKER_03]: I think it was like a vault something.
- 36:17[SPEAKER_01]: No, he had it, it's called something.
- 36:18[SPEAKER_01]: Remember it?
- 36:20[SPEAKER_01]: So he had an event and he was like, listen, he brought so many great ideas to the table and we're like, this is amazing, this is amazing, so...
- 36:27[SPEAKER_03]: He was, vaulting powers is something like that.
- 36:29[SPEAKER_03]: What?
- 36:29[SPEAKER_01]: Nice quote, crunchy's a sort of fun.
- 36:32[SPEAKER_01]: But, so, you know, we did that and it sounded good and then, you know, it took a couple of months and we just made it happen.
- 36:41[SPEAKER_01]: But he really wanted the percentage of investments.
- 36:43[SPEAKER_01]: He wanted to own, I mean, I mean, I'm Elycia.
- 36:45[SPEAKER_02]: Right, that's it.
- 36:47[SPEAKER_01]: And now it wasn't on the table, you know, that wasn't a thing that we were willing to do.
- 36:51[SPEAKER_01]: So, we ended up doing investments.
- 36:54[SPEAKER_01]: So, and working them into a partnership deal, where he can bring his stuff and make it happen in here.
- 37:00[SPEAKER_03]: And so, as I was through Tabidi as well, it's even me as a little, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so, so
- 37:15[SPEAKER_03]: I mean, even to this day though, a lot of people don't know that you're actually a owner, you know, and you know, you know, co-founder owner, earn your leisure, you know, you are now being more vocal around your genius and when you bring to the table, why, why, why now?
- 37:34[SPEAKER_01]: Well, I mean, it's been about a year and a half now, two years that I've been trying, like, not trying.
- 37:39[SPEAKER_01]: Sorry, take that out.
- 37:40[SPEAKER_01]: I've been doing, I've been doing, I'm outside.
- 37:43[SPEAKER_01]: So, you know,
- 37:45[SPEAKER_01]: It comes a point in your life where you want, like the journey to build these companies, that was my fulfillment.
- 37:54[SPEAKER_01]: And it comes a point where it was fulfilling, you know, what's next, right?
- 37:57[SPEAKER_01]: You know, you want to wake up and have something to, like I told you, I always, I'm a hustler, I always gotta get it.
- 38:02[SPEAKER_01]: I'm not going away for it to come and go get it.
- 38:05[SPEAKER_01]: Now,
- 38:06[SPEAKER_01]: I think I got to a point where having kids having a wife, what's next, what fulfills me, right?
- 38:11[SPEAKER_01]: What's gonna be my drive?
- 38:12[SPEAKER_01]: What's my story is a very beautiful story that I can relate to many, many, many of peoples, right?
- 38:22[SPEAKER_01]: So I think that I know, I can inspire people with my story, I know I can teach people with my genius, and I can change people's lives by being in front of the camera.
- 38:34[SPEAKER_01]: I'm very relatable, my personality screams at, you know, makes it, you comfortable to even be yourself.
- 38:41[SPEAKER_01]: So, I have, I have what it takes, why am I not using it, why am I not doing it, have kids that, what, I want them to look up to me and say, that's my daddy, right, and, you know, I want my wife to just, you know, and she, let's do it alone.
- 38:55[SPEAKER_01]: The person I am today, she has a lot to do with that strong woman on the side of me, you know what I'm saying?
- 39:00[SPEAKER_01]: She definitely, you know, shows me, you know, a different version of how I can be, right?
- 39:05[SPEAKER_01]: She painted in my head and pinned it on me every single day.
- 39:08[SPEAKER_01]: This is what I see right.
- 39:09[SPEAKER_01]: This is what you could do.
- 39:10[SPEAKER_01]: This is you could be great.
- 39:11[SPEAKER_01]: You are great.
- 39:12[SPEAKER_01]: You are great.
- 39:12[SPEAKER_01]: You got to let people know you're great.
- 39:13[SPEAKER_01]: That's what it is.
- 39:14[SPEAKER_01]: So as you see it in me before I've seen it in myself, you know.
- 39:18[SPEAKER_01]: So I think that, you know, having her, having my kids, and even my brothers and stuff, always like believing in me.
- 39:25[SPEAKER_02]: Yeah.
- 39:26[SPEAKER_01]: I was like,
- 39:27[SPEAKER_01]: It's time for me to do something different, do something for myself, because I've always been behind the scenes for all the businesses I've ever built.
- 39:38[SPEAKER_01]: I've built many businesses, you know, that's how I became so successful.
- 39:43[SPEAKER_01]: So I got to that point as like, let's do it.
- 39:45[SPEAKER_01]: And I just started to just, I came out the wrong way the first time though.
- 39:49[SPEAKER_01]: I came out like an influencer.
- 39:50[SPEAKER_01]: And I'm not really an influencer.
- 39:51[SPEAKER_01]: I'm not really like, I was one time out so I'm out Brandon and the next time I was talking about YouTube and next.
- 39:55[SPEAKER_01]: And that is, I'm not that.
- 39:58[SPEAKER_01]: I'm a CEO of a major major company, right?
- 40:02[SPEAKER_01]: Now I understand that.
- 40:03[SPEAKER_01]: I know my worth, right?
- 40:05[SPEAKER_01]: So my gold now is to become a very influential speaker become a very very a very good communicator.
- 40:13[SPEAKER_02]: Yeah.
- 40:13[SPEAKER_01]: And inspire people.
- 40:16[SPEAKER_02]: Yeah.
- 40:16[SPEAKER_01]: That are like me.
- 40:17[SPEAKER_01]: That are that were in the project.
- 40:19[SPEAKER_01]: That were especially that that they taught me as much as that too.
- 40:23[SPEAKER_01]: Yeah, I mean, it's critical.
- 40:25[SPEAKER_01]: My mother didn't know that it's no.
- 40:28[SPEAKER_01]: Or even people are behind the scenes.
- 40:29[SPEAKER_02]: Yeah.
- 40:30[SPEAKER_01]: Like, there's a lot of people that I know that behind it.
- 40:32[SPEAKER_02]: He's got a great one thousand percent.
- 40:33[SPEAKER_02]: Yeah.
- 40:34[SPEAKER_01]: But the people that they record, the talent, they don't feel like that talent as well, which they are.
- 40:40[SPEAKER_01]: Yeah.
- 40:41[SPEAKER_01]: And I want to be the voice for all those people.
- 40:43[SPEAKER_01]: And I think,
- 40:43[SPEAKER_03]: How did that make you feel, though, like?
- 40:45[SPEAKER_03]: It's a slapping of fiction.
- 40:47[SPEAKER_03]: Yeah, cause I kind of go say, like, I've seen situations in which, like, you know, and it's not really about attention, but I've seen it where, like, Troy and Rashad are getting all the attention and you're being treated like a worker.
- 40:59[SPEAKER_03]: Where I'm like, yeah.
- 41:01[SPEAKER_01]: I remember one time, I do remember something.
- 41:03[SPEAKER_01]: My memory, I was setting up an investor's, maybe, year two.
- 41:07[SPEAKER_01]: He's like, yeah, this is crazy.
- 41:08[SPEAKER_01]: This guy, he's the owner and he's setting up sweat.
- 41:10[SPEAKER_01]: And remember what you see me, I was setting up sweat.
- 41:13[SPEAKER_01]: The thing is, I mean, we all have some type of ego, but I'm gonna do whatever it takes to make it happen, never.
- 41:20[SPEAKER_01]: And people used to think, like, it's coming to me like, you don't feel like, you know, like, no, that's, they like that.
- 41:27[SPEAKER_01]: That draws them, that puts the fire in them.
- 41:30[SPEAKER_01]: You know, I like, I like seeing everything happen.
- 41:33[SPEAKER_01]: I like putting that light up.
- 41:34[SPEAKER_01]: I like making a camera right.
- 41:35[SPEAKER_01]: You know what I'm saying?
- 41:36[SPEAKER_01]: But that's a skill, that's a talent.
- 41:37[SPEAKER_01]: This is talent.
- 41:38[SPEAKER_01]: No, most people can't come and do this and make it look like this.
- 41:41[SPEAKER_01]: What does that represent?
- 41:41[SPEAKER_01]: You know what I'm saying, but people don't look at them as talent.
- 41:44[SPEAKER_01]: And it's not fair, but we all have voices, right?
- 41:47[SPEAKER_01]: And I think a lot of the people that are skilled behind the scenes, they don't have the business skills that I have, right?
- 41:54[SPEAKER_01]: That's what I learned really early on.
- 41:56[SPEAKER_01]: That's why I learned about equity.
- 41:58[SPEAKER_01]: You know, so it was, it was this, you know, it's just, it's just been amazing.
- 42:02[SPEAKER_01]: And I'm, I think God that God put me into the position I am.
- 42:06[SPEAKER_01]: And you know, put the people in my life that put me in my life.
- 42:12[SPEAKER_01]: been friends for then the twenty five years like he's best friends with his sister you know so we we've been a small net community for real we've been around each other for a whole lot so we've known each other forever so it was a blessing and we started like five six businesses before earning a leisure just it didn't work as we were always doing it for the money yeah and once we did it because it was our passion it was our fulfillment
- 42:35[SPEAKER_01]: Now this right here fulfills me.
- 42:37[SPEAKER_03]: Yeah, you know, so I want you to miss that because like every now and then Like there's a gym that I got to slow down so you're like a here because if I hear you correctly You're starting five or six businesses already All for the money didn't do nothing.
- 42:51[SPEAKER_03]: Nope.
- 42:51[SPEAKER_03]: You're starting a business that you're I didn't even think it was gonna make money Because because there was no money in podcast.
- 42:58[SPEAKER_03]: I got the time and that is the thing that
- 43:01[SPEAKER_01]: That's the stuff that you at least expect.
- 43:03[SPEAKER_01]: Yeah, this is, and that's why you got to, when you come up with an idea, you got to execute.
- 43:08[SPEAKER_01]: Yeah, you got to execute.
- 43:09[SPEAKER_01]: Yeah.
- 43:10[SPEAKER_01]: Execution is probably the hardest.
- 43:11[SPEAKER_01]: The idea is it is easiest for executions the hardest.
- 43:14[SPEAKER_01]: When you come up with those ideas, you have to execute.
- 43:16[SPEAKER_03]: how do you keep going though when you or or let me just ask like specifically how did you keep going where I wasn't making the money though right because it was you know like I've produced podcasts I know that you don't make no money for 18 months or something like that was it was what we didn't take money out there account for 18 months so that means
- 43:37[SPEAKER_03]: everything that y'all was doing like you're like you're doing like even living or whatever like do you have to have other things going on like how do you?
- 43:47[SPEAKER_01]: I ain't got a horse.
- 43:49[SPEAKER_01]: I was just, oh, my business, because all my, I'm like, I was literally the heartbeat of our religion at the beginning.
- 43:55[SPEAKER_01]: Like, I was the video guy, I was the like guy.
- 43:57[SPEAKER_01]: I was the website there.
- 43:59[SPEAKER_01]: I was the Smurge guy when I was, I was the marketer guy.
- 44:02[SPEAKER_01]: I was the Aga.
- 44:03[SPEAKER_01]: I was the manager.
- 44:04[SPEAKER_01]: I was the customer service.
- 44:05[SPEAKER_01]: So I was like, I had no time to burger my own business.
- 44:09[SPEAKER_01]: But that's why,
- 44:11[SPEAKER_01]: I was so valuable because I was able to handle so many different skills in the business.
- 44:16[SPEAKER_01]: And they say what a jack-of-all trades is a asset, not a massive one.
- 44:21[SPEAKER_01]: But the other part of that is still better than a master of one.
- 44:24[SPEAKER_01]: You know, I'm saying, Mr. Iraq's part, you know what I'm saying?
- 44:27[SPEAKER_01]: So I was a Jack, I am a Jack of all trades.
- 44:30[SPEAKER_01]: And you know, like the funny thing is I go to Rashad, I'm like, yo, I'm speaking to an investor this year, right?
- 44:36[SPEAKER_01]: I put in a group chat.
- 44:37[SPEAKER_01]: I say, yeah, I want to be on stage this year.
- 44:39[SPEAKER_01]: This is this year.
- 44:41[SPEAKER_01]: And it, it, it.
- 44:43[SPEAKER_01]: It kind of, it was kind of like fucked up in the way, but he goes, we're gonna talk about.
- 44:47[SPEAKER_01]: And all he was being like fucked up, he's like, you know, you do a lot.
- 44:51[SPEAKER_01]: What are you gonna talk about?
- 44:51[SPEAKER_01]: You know what I'm saying?
- 44:52[SPEAKER_01]: What do you wanna talk about?
- 44:53[SPEAKER_01]: And I said, just straight business, but that was the, that's my gift.
- 44:56[SPEAKER_01]: I'm, I know a lot, a lot.
- 44:59[SPEAKER_01]: Or would it say a little buyer a lot of things but I know a lot of things like I can make I could put it together Yeah, once I see it I can I know how to make it make it happen.
- 45:06[SPEAKER_01]: Yeah, yeah, right?
- 45:07[SPEAKER_01]: So and that was that was just probably my gift like I just understand a lot of different things and business.
- 45:13[SPEAKER_03]: Yeah, so yeah All right, so now let let let let let let let let let let let let let let let's talk let's talk about the beautiful queen known as just like aka Jessica Lane aka Jessica Matt that's not a fact How did y'all meet and how did you know if she was she was the one?
- 45:30[SPEAKER_01]: I've seen it on Instagram, that's how I first noticed it, and like you said, I'm an 80s baby, I'm old school, I'm not going to an old DM, that's just not me.
- 45:39[SPEAKER_01]: I've never heard a girl at the end of the DM, so, and I was kind of like on the ends of another situation, and you know,
- 45:49[SPEAKER_01]: I see that this girl told them how like she was told about forks like totally different like Sheila she was like that girl was passionate she was passionate these other people were talking about it but in a different way it wasn't it was she was different yeah it was like when you see her in your lesions or white space so I'm like wait I'm about to make some money with her that's what I was down make some money with her like she's not she got all this attention she didn't all this engagement she not selling anything she not do like she not making no money yeah yeah yeah yeah yeah yeah
- 46:16[SPEAKER_01]: So, I said, you know, I'm a, I'm a get on a podcast, I'm a, I'm a, I'm a, so it took about six months.
- 46:22[SPEAKER_01]: She ended up coming to one of our network and events at Slush.
- 46:26[SPEAKER_01]: And she was so in state of like five minutes.
- 46:29[SPEAKER_01]: I was like, damn.
- 46:30[SPEAKER_01]: So she was there quick.
- 46:31[SPEAKER_01]: So, but I seen it turn around and go up them stairs.
- 46:34[SPEAKER_01]: I stopped on the stairs.
- 46:35[SPEAKER_01]: I said, oh, you ain't got to just leave here.
- 46:37[SPEAKER_01]: You ain't just going to leave here without talking to you.
- 46:39[SPEAKER_01]: You know, you know, who I am, that is it?
- 46:41[SPEAKER_01]: And she was like, no, and I told her who I was, and you know, I got to leverage the brain as much as possible.
- 46:47[SPEAKER_01]: I said, I don't usually, and I'm, I said, I think I told her I'm a change of, like, that's been my life for years.
- 46:51[SPEAKER_01]: But I change her life.
- 46:54[SPEAKER_01]: That's the one I say, I change her life.
- 46:56[SPEAKER_01]: It doesn't mean it's good, it can be bad, all good, but I'm a change of life.
- 47:00[SPEAKER_01]: Like, that was my life, that can be the other change of life.
- 47:03[SPEAKER_01]: So I just told her, like, yeah, I'm a change of life.
- 47:06[SPEAKER_01]: Like, yeah.
- 47:06[SPEAKER_01]: you got it.
- 47:07[SPEAKER_01]: You got to tell you and I exchanged numbers and then we we didn't talk maybe for like a month or two and then we went on a business lunch to like one of the restaurants
- 47:18[SPEAKER_01]: I said, I said, I think I told on the first day I said, I'm a marry you.
- 47:23[SPEAKER_01]: I told her I'm a marry you.
- 47:24[SPEAKER_01]: And that's when I viral video girls, I don't not get married until I'm a millionaire, this is a millionaire in my account.
- 47:29[SPEAKER_01]: She wasn't saying she wasn't getting married like until you give me a million dollars to have a million dollars.
- 47:34[SPEAKER_01]: She was saying, and to her shit, right?
- 47:36[SPEAKER_01]: She didn't think about marriage, because she was so focused.
- 47:39[SPEAKER_01]: She's a laser-laser-laser-focused person, like when she got her mind to it?
- 47:43[SPEAKER_02]: Yeah.
- 47:43[SPEAKER_01]: She's going to do it.
- 47:44[SPEAKER_01]: And I said, you know what, let's just work whatever whatever.
- 47:47[SPEAKER_01]: That was kind of my little hint that I kind of like to.
- 47:50[SPEAKER_01]: But I never really, it was business.
- 47:51[SPEAKER_01]: So you know, I was like, let's do business.
- 47:53[SPEAKER_01]: Whatever.
- 47:53[SPEAKER_01]: Yeah.
- 47:54[SPEAKER_01]: So.
- 47:56[SPEAKER_01]: Two months went past, I got on the podcast, she did an interview, an interview went crazy.
- 48:02[SPEAKER_01]: And I set up our whole entire business structure, her of course, and her websites and her automation.
- 48:10[SPEAKER_01]: And she made $1,000, like, two months.
- 48:12[SPEAKER_01]: Or, like, $800,000 in the first month, and then next month, she made, like, a $400, like, 1.2, I think she made.
- 48:19[SPEAKER_01]: And the first, like, two months.
- 48:20[SPEAKER_01]: So that's how powerful, you know,
- 48:23[SPEAKER_01]: The brand was that's how powerful she was because she was good at communicating and I think she's way out of highs on view shows like your show as well.
- 48:31[SPEAKER_01]: Absolutely.
- 48:31[SPEAKER_01]: Yeah.
- 48:32[SPEAKER_01]: So she like when she speaks, you just have to use the room.
- 48:36[SPEAKER_03]: She was an athlete though.
- 48:37[SPEAKER_03]: So you could tell like that same, you're like a passion.
- 48:41[SPEAKER_01]: Yeah.
- 48:41[SPEAKER_01]: That's why sometimes we got quite thick.
- 48:43[SPEAKER_01]: We got that fire.
- 48:44[SPEAKER_01]: Yeah.
- 48:44[SPEAKER_01]: Yeah.
- 48:44[SPEAKER_01]: You know.
- 48:45[SPEAKER_01]: So and then.
- 48:47[SPEAKER_01]: Yeah.
- 48:48[SPEAKER_01]: But she, you know, we're happy with what she, she, everything I told her to happen, that gained a lot of respect.
- 49:01[SPEAKER_01]: I think for me, that was my social proof, right?
- 49:03[SPEAKER_01]: Because I told her we was going to happen and it happened, right?
- 49:07[SPEAKER_01]: And then, you know, my brother was really ill and, you know, she got to see, like, outside I was the heaviest I've ever was.
- 49:15[SPEAKER_01]: So looking at, I mean, I'm still a beautiful young man, you know what I'm saying?
- 49:19[SPEAKER_01]: But outside I was, I was big, I was like 340 pounds.
- 49:22[SPEAKER_01]: So I wasn't the most, like, physically attracted, but she knew, I had a genius about me.
- 49:30[SPEAKER_01]: Like I was really good at what I did because I did it for her, right?
- 49:34[SPEAKER_01]: And then what happened, my brother got ill and, you know, I had the fly up to New York.
- 49:39[SPEAKER_01]: He had COVID, really bad COVID, a coma for like two months.
- 49:42[SPEAKER_01]: And I had to keep going back and forth to help him out.
- 49:47[SPEAKER_01]: Me and my brother, we was flying back, you know, always somebody in the hospital with him.
- 49:51[SPEAKER_01]: And she's seen the determination and the love that I have for my brothers and my family.
- 49:56[SPEAKER_01]: It opened her up to the inside of me and she fell in love with the inside and it was like one day when a business lunch She says I want to like I want to see I want to be with you like I want to I want to like I want to date you or some some whatever she said and then we just we just hit it off we start I said you know All right, we was traveling a lot at that time, so I was traveling
- 50:14[SPEAKER_01]: Like, you know, my brother got better, so I was traveling over the world and she was with me and I was doing it on a low Nobody really know.
- 50:22[SPEAKER_01]: I was like, you know, stay there and then you mean, you know, it's because it was just you know, I want, you know, especially a guest, you know So he not so tonight a guest You not so tonight a guest Especially the one I put on the show Damn, that's what we don't like You know that and then I'll remember the first of my total choice.
- 50:40[SPEAKER_01]: He says no, you know, it's not right
- 50:42[SPEAKER_01]: It's like, yeah, I'm like that.
- 50:44[SPEAKER_01]: That's what you think of me.
- 50:45[SPEAKER_01]: I really must have been crazy, man.
- 50:47[SPEAKER_01]: You know, I'm a wedding.
- 50:48[SPEAKER_01]: Everybody said, yeah, you changed a lot.
- 50:50[SPEAKER_01]: Yeah, I was that man.
- 50:52[SPEAKER_03]: It was wow, real, yeah, wow.
- 50:54[SPEAKER_03]: It was wow.
- 50:55[SPEAKER_03]: I said all the time, and that's why I love y'all together.
- 51:00[SPEAKER_03]: That's why I loved who you've become, because I've seen you without her.
- 51:04[SPEAKER_01]: I mean, I was, I came to Atlanta.
- 51:06[SPEAKER_03]: Yeah.
- 51:06[SPEAKER_01]: and a random was like college.
- 51:08[SPEAKER_01]: Like it was the college that I didn't experience that idea.
- 51:10[SPEAKER_03]: Even if they around the time though, like you said, money was coming in so fast that we were like the rappers now.
- 51:19[SPEAKER_03]: You got to think about it because rappers weren't touring, right?
- 51:22[SPEAKER_03]: Like think about right after COVID, rappers are not touring.
- 51:24[SPEAKER_03]: They're not outside no more.
- 51:26[SPEAKER_03]: Yeah.
- 51:26[SPEAKER_03]: So who got the cars?
- 51:28[SPEAKER_03]: Who's in the clubs with the bottles?
- 51:29[SPEAKER_03]: Who's doing the event?
- 51:31[SPEAKER_03]: Like we became the hit people now.
- 51:33[SPEAKER_03]: You get what I'm saying?
- 51:34[SPEAKER_01]: You know the crazy about that because I always say and like back during COVID we was making a lot of money, we was making a lot of money.
- 51:40[SPEAKER_01]: You know it was really crazy and I was just doing like my finances.
- 51:43[SPEAKER_01]: I've made more, I've made more money each year.
- 51:45[SPEAKER_01]: I've never declined in income.
- 51:47[SPEAKER_01]: Like I'm like, but it's different because I spend money differently.
- 51:50[SPEAKER_01]: Like I guess we know buying houses and all that.
- 51:53[SPEAKER_01]: But back then it felt like so much because one, I never seen money like that so where it was coming in.
- 51:58[SPEAKER_01]: But like I'm like, how to heck did I make more money in name?
- 52:02[SPEAKER_03]: Yeah, you crazy, but that speaks to the consistency though, right?
- 52:08[SPEAKER_03]: The other piece of it though is that there were people who made a lot of money, but then they stopped or they tried to pivot and that's the thing like
- 52:19[SPEAKER_03]: you're I don't care what and that like I appreciate that.
- 52:23[SPEAKER_03]: I don't care what you're got going on.
- 52:26[SPEAKER_03]: Y'all will be on the on Monday.
- 52:28[SPEAKER_03]: Y'all you're gonna jump up like I remember what your after so so behind the scenes right like I'm texting the shot and he's coming from I think China's something like that and he's like you know we're texting about something and then he as soon as he lands I see him on on on
- 52:48[SPEAKER_03]: I'm like, how is this dude just telling me he want to explain the work ethics there's no way he's he was just on a on a plane from Asia and then now he's back home.
- 52:58[SPEAKER_01]: He don't he you got to get his who he don't see be the y'all he don't see be the so I mean he he's definitely but but that's the work that goes in the work ethic and that's the thing to you just said every Monday right and this is no no like this is a gem to this is really a gem and I'm a gift because I think people should definitely know it
- 53:16[SPEAKER_01]: You said something you said you're consistently doing it like every Monday every Monday, right people were doing trendy things They were they were building like these challenges building these webinars
- 53:28[SPEAKER_01]: and not building an audience.
- 53:30[SPEAKER_01]: They're building a temporary fix for a moment.
- 53:33[SPEAKER_01]: They were building a moment, right?
- 53:34[SPEAKER_01]: There wasn't building a legacy.
- 53:37[SPEAKER_01]: Mark and money is a legacy.
- 53:38[SPEAKER_01]: Why are you not running ads and traffic to your show?
- 53:42[SPEAKER_01]: Why are you not building out?
- 53:44[SPEAKER_01]: Your webinar should be your YouTube page.
- 53:47[SPEAKER_01]: So every Monday or every Friday or every Thursday, you're bringing audiences
- 53:51[SPEAKER_03]: to do it so you say that because I was I was talking to somebody because that's actually part of my long-term plan to do a daily show again I used to do a daily show for like two years and I stopped chasing the money though to be on him but say honest because no you can't choose my God I'll choose you
- 54:07[SPEAKER_03]: No, no, 1,000%, so like I was doing a daily show.
- 54:10[SPEAKER_03]: I was building an audience.
- 54:12[SPEAKER_03]: I was doing all the stuff that you said, but then I saw opportunity to make millions of dollars.
- 54:16[SPEAKER_03]: And I left that alone to make millions of dollars.
- 54:18[SPEAKER_03]: And then made the millions of dollars.
- 54:19[SPEAKER_03]: So I'm not regretting that.
- 54:21[SPEAKER_01]: But I'm now back and with that I start over there because if you're still with that, yeah, it would have been making you money for rest of your life.
- 54:29[SPEAKER_03]: You're like, like, you killed the people that the opportunities who I am today.
- 54:34[SPEAKER_03]: Like when I started that, I'm not the guy today who I was then.
- 54:38[SPEAKER_03]: Yeah.
- 54:38[SPEAKER_03]: If I would have kept that.
- 54:40[SPEAKER_01]: It would have been, and that's the thing, people don't stay with it, they just, they want to fast money.
- 54:44[SPEAKER_01]: And we've never, like, we don't sell it in vests vests, like everybody's saying we should be pitching and pitching, we can make it, but that's not what it's for.
- 54:51[SPEAKER_01]: The, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the, the
- 55:05[SPEAKER_03]: The, I was, I forgot who I was talking to about the saying that the, you know, me doing my daily show, like I know people who make a lot of money by doing webinars every single week, right, but I say, yo, market Mondays is the webinar trapping Tuesdays is the webinar like when you're talking about people who have, you know, these, these followings and these cult like followers, you have 5,000, 6,000, 8,000, 9,000, we not, we not doing that on a webinar.
- 55:31[SPEAKER_03]: You don't got to run ads.
- 55:32[SPEAKER_03]: We even run ads for investment.
- 55:34[SPEAKER_03]: Like, I don't, there's something like me to get five, six thousand people on one place.
- 55:41[SPEAKER_03]: I don't write ads to it to do that.
- 55:42[SPEAKER_03]: You know what I'm saying?
- 55:43[SPEAKER_03]: And so to be able to do that on a consistent basis and you could solve sell on those things.
- 55:48[SPEAKER_03]: You know what I'm saying?
- 55:49[SPEAKER_03]: You could tell people to do it on your own your own university.
- 55:51[SPEAKER_03]: You have a sell, rare pandemic.
- 55:52[SPEAKER_03]: You know what I'm saying?
- 55:53[SPEAKER_03]: So in essence, you know, but it's not the same business model,
- 56:00[SPEAKER_03]: longevity if you will.
- 56:01[SPEAKER_01]: That's what I'm saying.
- 56:02[SPEAKER_01]: So you're building an audience.
- 56:03[SPEAKER_01]: You're building a recurring audience that's coming to see you.
- 56:07[SPEAKER_01]: That was one of the mistakes we probably did with our new leisure.
- 56:10[SPEAKER_01]: If you wanted to say it in the state, I always told myself we got to do a show which is out to at least once a month or even every quarter.
- 56:18[SPEAKER_01]: We went away from that.
- 56:20[SPEAKER_01]: And people, that's why you see episodes sometimes go up.
- 56:23[SPEAKER_01]: Yeah, sometimes go down because they're going for the guests on that coming for us.
- 56:27[SPEAKER_01]: Yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah,
- 56:40[SPEAKER_01]: It's just them.
- 56:41[SPEAKER_02]: Yeah.
- 56:41[SPEAKER_01]: So they're coming to get information from them.
- 56:43[SPEAKER_01]: They're the talent.
- 56:44[SPEAKER_01]: Yeah.
- 56:44[SPEAKER_01]: For sure.
- 56:44[SPEAKER_01]: Right?
- 56:45[SPEAKER_01]: The talent on your leisure is the guest.
- 56:47[SPEAKER_01]: Yep.
- 56:47[SPEAKER_01]: So that kind of hurt us in terms of like our growth.
- 56:51[SPEAKER_02]: Yeah.
- 56:51[SPEAKER_01]: Where every episode should still be just like market Monday.
- 56:54[SPEAKER_01]: Right.
- 56:54[SPEAKER_01]: But you know, I mean, you learn, you live and learn, you know.
- 56:57[SPEAKER_03]: Sure for sure.
- 56:58[SPEAKER_03]: Now talk to me about the business engine.
- 56:59[SPEAKER_03]: That's, that's going to change.
- 57:00[SPEAKER_03]: That's going to change.
- 57:02[SPEAKER_01]: Everything I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've, I've,
- 57:07[SPEAKER_01]: learned, I got, I got, I got, I'm mentorship, but I'm in like five different, I spent like like three four hundred thousand dollars on mentorship, right?
- 57:15[SPEAKER_01]: But I got this high level mentorship and when I joined, joined them, my first question to them was I said, I got all this information, I built all these successful companies, I need you to teach me how to put my jeans into frameworks, so people can learn it, people can take this information and be able to apply it to their business,
- 57:36[SPEAKER_01]: I need you to teach me and that's what I've been learning from him.
- 57:39[SPEAKER_01]: He's been teaching me how to put my skillset into a framework.
- 57:45[SPEAKER_01]: So now I take this framework every single week, I build the framework out what is about events, how you build your foundation, how you build your merch business, how you market.
- 57:57[SPEAKER_01]: I teach frameworks on how to apply it in your business.
- 58:01[SPEAKER_01]: So you literally just fill in the blanks.
- 58:04[SPEAKER_01]: So, and do exactly how I designed it, you're going to be successful.
- 58:09[SPEAKER_01]: So, like, you know, I have about, you know, I had started with, like, 17, now I'm at, like, 100 in something.
- 58:14[SPEAKER_02]: Nice.
- 58:14[SPEAKER_01]: Right?
- 58:15[SPEAKER_01]: Like, when I first launched it was like 17 people signed up.
- 58:17[SPEAKER_01]: I did, like, I did a challenge and that's why I realized that was stupid.
- 58:20[SPEAKER_01]: So now the business engine, this is like, what is it called?
- 58:26[SPEAKER_01]: We're a premier, right?
- 58:27[SPEAKER_01]: The business is a, so this is one thing I didn't do really well.
- 58:30[SPEAKER_02]: Yeah.
- 58:31[SPEAKER_01]: I didn't leverage on your leisure as much as I should have.
- 58:33[SPEAKER_02]: Yeah.
- 58:33[SPEAKER_01]: Like on your leisure is mine.
- 58:35[SPEAKER_01]: This is much as trying to make sure, right?
- 58:38[UNKNOWN]: Yeah.
- 58:39[SPEAKER_01]: You have this brain that has millions and millions of followers, you have to leverage that.
- 58:45[SPEAKER_01]: You can't just come out, I was like, I'm like, I'm on the front and do it myself and do it again.
- 58:49[SPEAKER_01]: It's just working.
- 58:51[SPEAKER_01]: It's working hard.
- 58:51[SPEAKER_01]: We're going to work smart for sure.
- 58:53[SPEAKER_01]: So now I'm going to take the business engine.
- 58:55[SPEAKER_01]: I built a show, the business engine, and I'm going to put the business engine on an early region network.
- 59:00[SPEAKER_01]: EYL network.
- 59:00[SPEAKER_01]: So now that gives me...
- 59:02[SPEAKER_01]: access to, I'm massive orders, right?
- 59:06[SPEAKER_01]: So it's like, so that's, and that every week, I'm going to be teaching.
- 59:09[SPEAKER_01]: So this is what I learned too.
- 59:11[SPEAKER_01]: And yeah, when you want to give free information, yeah, it's the same information that you're giving in the paid and behind the pay will without that.
- 59:19[SPEAKER_01]: The same information, the difference is that the information that I'm going to give on YouTube is going to be scattered, right?
- 59:26[SPEAKER_01]: It's not going to be step one, step two, step three, step four.
- 59:30[SPEAKER_01]: now you can look at all my videos and you know put it together, but you pay me a premium to now have a step-by-step process on how to become the session and access to questions and as of the unity and and and the where I got the business and the concept from was when
- 59:48[SPEAKER_01]: Our friend Amber and Vincent, they helped me design a curriculum called the MacPack and we put it in three schools And it did really well now about to get it again like with five schools now two more schools we got so we're getting school So the MacPack is literally a curriculum like damn this is dope
- 1:00:05[SPEAKER_01]: She literally took my, I had a, like, a, a, like, a YouTube, for Macpad.
- 1:00:09[SPEAKER_01]: You said it going to YouTube instead of trying to guess what works and guess what doesn't work and watching these long videos, I'm teaching real life things that work because I've tried them and I'm teaching it in the Macpad.
- 1:00:20[SPEAKER_01]: So that was doing what I was doing well, but I, for an Amber came and seen it said, I could turn this into a curriculum.
- 1:00:25[SPEAKER_01]: This is great kids are going to love this.
- 1:00:27[SPEAKER_01]: They're going to be able to learn a skill, learn because I was teaching business too.
- 1:00:31[SPEAKER_01]: They're going to learn how to make a business with the skill and be able to make money in school because these kids and Detroit is poverty is crazy out there.
- 1:00:39[SPEAKER_01]: It's crazy.
- 1:00:40[SPEAKER_01]: They don't have cell phones out TV, they don't have computers, nothing at home.
- 1:00:44[SPEAKER_01]: Some know what that is.
- 1:00:45[SPEAKER_01]: It's crazy up there.
- 1:00:47[SPEAKER_01]: We did it, we did it last year and it did so well that we're coming back this year, but when I went to the expo, I had a max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max, max
- 1:01:12[SPEAKER_01]: the business engine and backpacker like my baby, my new, this is the fulfillment, right?
- 1:01:16[SPEAKER_03]: And it makes sense, though, too, because I think that no one has really talked about digital literacy, that's what's called to it, not by digital literacy, but nobody's ever really talked about the behind-the-scenes, right?
- 1:01:32[SPEAKER_03]: Like when you look at these big brands, you almost have to wait until there's a documentary or something later worn down a line to that.
- 1:01:40[SPEAKER_03]: No, I'm telling you, bro, like, I, so this is the vision I see, right?
- 1:01:45[SPEAKER_03]: Because imagine it's like, like you just said, take advantage of what you got, right?
- 1:01:50[SPEAKER_03]: Imagine, I'm just calling it the EYL effect, because that just sounds like super duvet dope, right?
- 1:01:56[SPEAKER_03]: But imagine the EYL effect talking about the behind-the-scenes of how Ernie Ligea became Ernie Ligea.
- 1:02:02[SPEAKER_03]: by the co-founder, the co-founder of Ernie Leisure, but giving, you know, obviously, is not tracing, Chris, because again, you could give out all of the sauce, but if you're not consistent, so imagine all of these people
- 1:02:19[SPEAKER_03]: who have watched earn your leisure become earn your leisure now they they learn about the business mastermind behind it right now this becomes a a book tour right we could do it we could do a book tour we go to all the different cities the way I published books like it we could do bars and all those doing
- 1:02:37[SPEAKER_03]: national book tour, right?
- 1:02:39[SPEAKER_03]: And then now during this national book tour, you're having talks about what built on your leisure because on your leisure is the is the superior brand that people want to learn from, but now it increases your visibility as a business mastermind number one.
- 1:02:54[SPEAKER_03]: It also allows people to see, oh man, this dude is dope.
- 1:02:58[SPEAKER_03]: I wonder if I apply the EYL effect, AKA the business engine, we would just call it the EYL effect because of bucket ability,
- 1:03:07[SPEAKER_03]: You've got leverage, leverage that and your social proof.
- 1:03:10[SPEAKER_03]: But then the EYL effect is now what you call the business engine and now all throughout the book you're selling the business engine.
- 1:03:18[SPEAKER_03]: You're selling your selling your courses, you're selling your mastermind, you're selling your group coaching thing, and so now you build up
- 1:03:26[SPEAKER_03]: And here's the beauty of it though, right?
- 1:03:29[SPEAKER_03]: Because you are already, like, you've built you while you're the university.
- 1:03:32[SPEAKER_03]: So you know, it's not like you don't know how to build these things up yourself.
- 1:03:36[SPEAKER_03]: It's just using sort of like the same kind of skill set that kind of do that.
- 1:03:40[SPEAKER_03]: Yeah, yeah.
- 1:03:41[SPEAKER_01]: No, I think it's a great idea.
- 1:03:42[SPEAKER_01]: I think I think, I think, especially when I'm going to speak at different places, you know, invest fast, I have a booth for, you know, it's definitely something I definitely thought about.
- 1:03:52[SPEAKER_01]: Yeah.
- 1:03:52[SPEAKER_01]: You know, I didn't know if I wanted to.
- 1:03:54[SPEAKER_01]: I don't know if I'm big enough to talk about myself.
- 1:03:56[SPEAKER_03]: journey, yeah, or you got to do as much as you're journey, but let's see, but that's what I tell people shows.
- 1:04:01[SPEAKER_03]: I mean, I'm up on this 20 books.
- 1:04:03[SPEAKER_03]: You're a monster.
- 1:04:03[SPEAKER_03]: Yeah, but the thing is, though,
- 1:04:06[SPEAKER_03]: This don't have to be your only book, you know what I'm saying?
- 1:04:09[SPEAKER_03]: And so in my mind, this is how I would do it.
- 1:04:11[SPEAKER_03]: If I was a advisor to you, I would say leverage the brand to leverage the business engine, do a big activation, national tour, go around it, do speaking engagements, things in that nature, that's easy, right?
- 1:04:25[SPEAKER_03]: Build yourself up to a point where people now care about Michael McDonald.
- 1:04:29[SPEAKER_01]: Yeah.
- 1:04:30[SPEAKER_03]: Like, you know what I'm saying?
- 1:04:31[SPEAKER_03]: Cause like, like, you got to make them care.
- 1:04:33[SPEAKER_03]: And I'm like, for me, yeah, yeah, that's true.
- 1:04:36[SPEAKER_03]: I didn't write my memoir.
- 1:04:37[SPEAKER_03]: I got a memoir called For The Blocks of the Bank.
- 1:04:39[SPEAKER_03]: I didn't write it until 2020, right?
- 1:04:43[SPEAKER_03]: My first book came out in 2009.
- 1:04:45[SPEAKER_03]: But by the time I realized that act, like, I don't even, so Ash Exansis is the real me.
- 1:04:52[SPEAKER_03]: Ash Cash is a character thing, right?
- 1:04:55[SPEAKER_03]: And it's a character.
- 1:04:56[SPEAKER_03]: I didn't even realize Ash Cash was a thing until I started going places and people hear my voice.
- 1:05:03[SPEAKER_03]: It'd be like, you sound like Ash Cash, or they'll see me and be like, you're all you Ash Cash.
- 1:05:07[SPEAKER_03]: So I'm really like, oh, Ash Cash, you know what I'm saying?
- 1:05:11[SPEAKER_03]: And so when I've realized people cared about Ash Cash, I'm like, I bet.
- 1:05:15[SPEAKER_03]: That's tough.
- 1:05:16[SPEAKER_03]: Yeah, that memoir because people don't know that I'm from the projects and then I got kicked out of school four times like I was I was on the verge You know what I'm saying?
- 1:05:24[SPEAKER_03]: So I said I need to tell that part of my story because all they see is the successful part So it's like let's make them care about Michael big down there
- 1:05:33[SPEAKER_01]: Nah, I mean, I'm with it, you know what I'm saying?
- 1:05:36[SPEAKER_01]: I'm definitely working on other things though, let's say.
- 1:05:38[SPEAKER_01]: Yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah
- 1:05:54[SPEAKER_01]: If puts fire into me, I just told him, I said yo, we about to change a lot, this is, I don't think Ernie Alicia's going to be the biggest thing I've ever done.
- 1:06:04[SPEAKER_03]: That's good.
- 1:06:05[SPEAKER_01]: I know it's not going to be the biggest thing.
- 1:06:06[SPEAKER_03]: Yeah, that's good.
- 1:06:07[SPEAKER_03]: And again, I believe that, right?
- 1:06:10[SPEAKER_03]: Like again, like we talked a lot, so I don't know if I said it's on camera behind the scenes.
- 1:06:18[SPEAKER_03]: your purpose is to give other people permission.
- 1:06:23[SPEAKER_03]: You know what I'm saying?
- 1:06:24[SPEAKER_03]: Like, we're the same, bro.
- 1:06:26[SPEAKER_03]: Like, I've got a brother who you want to run.
- 1:06:27[SPEAKER_03]: Now, say it like, single pair of horses.
- 1:06:29[SPEAKER_03]: You know what I'm saying?
- 1:06:30[SPEAKER_03]: Like, we really not supposed to make it out, bro.
- 1:06:34[SPEAKER_01]: That was my Ted talk that I was supposed to do.
- 1:06:36[SPEAKER_01]: Yeah.
- 1:06:37[SPEAKER_01]: It's like I'm not supposed to be here.
- 1:06:38[SPEAKER_03]: Yeah.
- 1:06:38[SPEAKER_03]: I was supposed to be like, you're broke.
- 1:06:41[SPEAKER_03]: So I was a month ago, me and my homies went on a, you know, like my day ones.
- 1:06:47[SPEAKER_03]: We went on, we went, we went to Key West or whatever.
- 1:06:49[SPEAKER_03]: Because we had to see each other in a while and I'm sitting there and like, it's just me and one other, one of our homies that never been a jail.
- 1:06:58[SPEAKER_03]: Everybody else like gang members, and this is my guy's going like I love the ones yeah gang members You know, you know, nine and a half years of tip murder like out like and it's not like I was inside the house It wasn't like oh, you know I'm from the hood, but I'm I've never been outside like I was outside.
- 1:07:17[SPEAKER_03]: Yeah, and so when you think about like Like you live in the most expensive
- 1:07:23[SPEAKER_03]: You know, Zip Cold, you know what I'm saying in Atlanta, you know, you obviously, you ever see the meme?
- 1:07:29[SPEAKER_03]: People like him in my mail, live at 775.
- 1:07:33[SPEAKER_03]: You're like, I put all your business into it.
- 1:07:36[SPEAKER_03]: You live in the most expensive, and you're not just playing.
- 1:07:39[SPEAKER_03]: But no, but the fact that we, I'll just say we in this case, but the fact that we have been able to change our whole family trajectory.
- 1:07:47[SPEAKER_01]: You know what I'm saying, like, like, my son's a man, they grow.
- 1:07:52[SPEAKER_01]: They go, let me ask you a question.
- 1:07:53[SPEAKER_01]: Are you the most successful out of your day ones?
- 1:07:55[SPEAKER_03]: Yeah.
- 1:07:57[SPEAKER_01]: How does that make them feel?
- 1:07:58[SPEAKER_01]: How does that?
- 1:07:59[SPEAKER_01]: How do you deal with that?
- 1:08:01[SPEAKER_03]: I think that, I think that, um,
- 1:08:05[SPEAKER_03]: From what they tell me and how I see the energy, I think that the, I mean, some people are not, right?
- 1:08:10[SPEAKER_03]: Like some people are not happy or proud or whatever, because I have been around some of my day ones.
- 1:08:18[SPEAKER_03]: Now you know how being like, yo, your handshake, not match your smile, like, you know what I mean?
- 1:08:22[SPEAKER_03]: I can feel it in the air.
- 1:08:23[SPEAKER_03]: There has been people that I feel like, you know, it's not happy for me, but I know it's not about me, though.
- 1:08:30[SPEAKER_03]: Yeah, it's about them.
- 1:08:31[SPEAKER_03]: Correct.
- 1:08:32[SPEAKER_03]: Because at the end of the day, if we were green the same plate, it was for agreement.
- 1:08:35[SPEAKER_03]: Not 1,000 of a set.
- 1:08:36[SPEAKER_03]: And we come from the same place and so a lot of times, I'm a reminder of what they're not doing.
- 1:08:42[SPEAKER_03]: You know what I'm saying?
- 1:08:43[SPEAKER_03]: Yeah.
- 1:08:44[SPEAKER_03]: But not about think, I think, and that's what feels refreshing like the day ones that I still rock with that happy.
- 1:08:51[SPEAKER_03]: You know, why?
- 1:08:51[SPEAKER_03]: Because date.
- 1:08:53[SPEAKER_03]: My success is this success.
- 1:08:55[SPEAKER_03]: So they don't even, you know, one of my homies met a fact, he was like, it is weird.
- 1:09:00[SPEAKER_03]: His daughter was watching one of my stuff.
- 1:09:03[SPEAKER_03]: And he heard my voice.
- 1:09:06[SPEAKER_03]: And it was like, you're that's my man, like, we can, like, she's like, no, no, no, no, no, no.
- 1:09:11[SPEAKER_03]: He's like, no, that's my man, like, for real.
- 1:09:14[SPEAKER_03]: And so he had to pull up an old junior high school picture and show his daughter, and he's doing it like,
- 1:09:18[SPEAKER_03]: And so then a fact when we went to Key West, he's on FaceTime, he's like, look, a show says, she's like going crazy.
- 1:09:26[SPEAKER_03]: Like that feels so, that's what it was like, that's purpose.
- 1:09:28[SPEAKER_03]: Yeah, and so I do think that some of my day ones are like, you know, the ones I speak to, it to be honest with you, because there's some day ones that I still love, but I was just, this thing just came out.
- 1:09:39[SPEAKER_01]: Not good, I mean, it's definitely hard, you know, it's definitely trying to get people to believe in.
- 1:09:44[SPEAKER_03]: Yeah.
- 1:09:45[SPEAKER_01]: Believe in the system, believe in the process.
- 1:09:47[SPEAKER_02]: Yeah.
- 1:09:48[SPEAKER_03]: Do you do you are you still trying to convince people or Yeah, I ain't never gonna stop trying.
- 1:09:56[SPEAKER_01]: I'm not I'm never gonna stop helping yeah and giving them information Yeah, if they let's say that say they don't want them Yeah, but I want all my my day ones to be great like it would it that would be the total fulfillment
- 1:10:09[SPEAKER_01]: They're like, all my family's millionaires, all my friends are millionaires.
- 1:10:12[SPEAKER_01]: That would be like the ultimate fulfillment.
- 1:10:15[SPEAKER_01]: And you just don't want to just, what I notice is when you just do things for people, they don't want to appreciate and value it.
- 1:10:22[SPEAKER_02]: Yeah.
- 1:10:22[SPEAKER_01]: when you give them information, they apply it, and then they do it themselves, it's that fulfillment, that's what I was saying.
- 1:10:29[SPEAKER_01]: It's the purpose, it's the process.
- 1:10:31[SPEAKER_01]: A lot of times people want to skip the process, but the process really is like, we're going to go through a group so fast.
- 1:10:41[SPEAKER_01]: We went through that process, but we didn't skip any steps.
- 1:10:45[SPEAKER_01]: And when you help somebody out,
- 1:10:47[SPEAKER_01]: and skip that process that it diminishes the value of what you give them.
- 1:10:53[SPEAKER_01]: So I think everyone has it, I think all my friends have a skill and a talent that they can apply to make a lot of money, but it's just them applying it, right?
- 1:11:02[SPEAKER_01]: My brothers, I think they all have talents in all skills, but it's just them applying it.
- 1:11:07[SPEAKER_01]: Believe in it.
- 1:11:08[SPEAKER_01]: themselves believing in what they can do, and believing they can change their life is what that you watch me.
- 1:11:15[SPEAKER_03]: Yeah, if I'm good, let me prove it.
- 1:11:18[SPEAKER_03]: Right, this is Mikey, Mikey, if I'm strong as a tool, you play hands or people don't do.
- 1:11:24[SPEAKER_01]: If I'm the proof that I am the proof, yeah, and you know, because, yeah, like,
- 1:11:30[SPEAKER_01]: Even Vincent, he's very, very intelligent, very smart, like I used to send everything to him, and then charge the fatigue game, and he's still being correct in charge of it, that's the crazy thing.
- 1:11:41[SPEAKER_01]: But like, you've got skills like sports.
- 1:11:44[SPEAKER_01]: I told him a long time.
- 1:11:45[SPEAKER_01]: This is before podcast and you know, I told him his best friend, they should do a show on sports.
- 1:11:50[SPEAKER_01]: right because they moved they know all about these sports like like the back of the hands so it's like but you gotta take you gotta execute you got all these ideas which you have to execute and I think that's the most important thing is the execution yeah yeah yeah not love it I love it any uh any last words anything that you want people to know about
- 1:12:08[SPEAKER_01]: D.N.
- 1:12:09[SPEAKER_01]: Ash, A.S. 8 to my Instagram.
- 1:12:12[SPEAKER_01]: Michael J. MacDonald, and I got like a, I put like a video series together.
- 1:12:17[SPEAKER_01]: That is one, give for free.
- 1:12:19[SPEAKER_01]: And it's literally kind of like the basis of, and it's no email.
- 1:12:21[SPEAKER_01]: I don't want you email.
- 1:12:22[SPEAKER_01]: Or you're going to do it's follow me at Michael J. MacDonald.
- 1:12:26[SPEAKER_01]: And a D.N.
- 1:12:27[SPEAKER_01]: Ash, and then I'll just give you that.
- 1:12:29[SPEAKER_01]: I was selling the $4,000, but I just said, just give it away from free.
- 1:12:31[SPEAKER_03]: Yeah, let's go.
- 1:12:32[SPEAKER_03]: It's inside us.
- 1:12:33[SPEAKER_03]: I need you out.
- 1:12:33[SPEAKER_03]: I need you out of flood his E. Oh, his DM's right now Go to his DM Michael J McDonald and a C D-O-N-A-L-D. Make sure you DM them ash and he'll send you that series
- 1:12:48[SPEAKER_03]: Man, I appreciate you.
- 1:12:49[SPEAKER_03]: Brother, this was good.
- 1:12:49[SPEAKER_03]: It was a good one.
- 1:12:50[SPEAKER_03]: It was a good one.
- 1:12:51[SPEAKER_03]: I appreciate you.
- 1:12:51[SPEAKER_01]: This is what it is.
- 1:12:53[SPEAKER_01]: Love, overdue.
- 1:12:54[SPEAKER_01]: It was like, I like that.
- 1:12:56[SPEAKER_01]: He don't think I'm a teller, you know?
- 1:12:57[SPEAKER_01]: He didn't throw this key for this.
- 1:12:59[SPEAKER_03]: Yo, yo, yo, the thing is though, I've always been bigger.
- 1:13:02[SPEAKER_03]: You go through all your text training.
- 1:13:05[SPEAKER_03]: Right.
- 1:13:05[SPEAKER_03]: Back, I've always been bigger.
- 1:13:06[SPEAKER_03]: I don't think you believe me though.
- 1:13:07[SPEAKER_03]: I thought you were doing that.
- 1:13:08[SPEAKER_01]: You know what you said behind the scenes?
- 1:13:10[SPEAKER_01]: Yeah, yeah.
- 1:13:10[SPEAKER_01]: Now you love me in the first scene, yeah.
- 1:13:12[SPEAKER_03]: I made it, I made it, I made it, I made it, I made it, I made it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it, I did it
- 1:13:38[SPEAKER_03]: And stay tuned for that new book coming out soon.
- 1:13:41[SPEAKER_03]: You heard it here at first, but we are closing out the vote.
- 1:13:43[SPEAKER_03]: Make sure you follow us on social media platforms at inside the vote, make sure you check out our website inside thevulseshow.com, B-I-I-M-A-S-Cash, make sure you visit the i-M-A-S-Cash.com, follow me on all social media platforms at i-M-A-S-Cash, make sure you join the the abundance community, go to theabunderscommunity.com, and I'll see you next time, same time, same place in God's will.