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Seattle surgeon pays $5 mil review fraud fine; Local Search increasingly shows Google GBP results

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Seattle surgeon pays $5 mil fine for review fraud; What responsibility does Google have?

Allure Esthetics and its owner Dr. Java Sagan, were convicted of violating the Consumer Review Fairness Act. They forced 21,000 clients to sign agreements preventing them from leaving honest reviews and engaged in additional deceptive practices like paying for the removal of negative reviews and posting fake ones.

Despite a $5 million fine, Allure Esthetics still shows high ratings on Google and Yelp. Google’s failure to address these fake reviews, raises questions about the platform’s…

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