FinovateFall Keynoter Oban MacTavish on AI, data, personalization, and delivering an excellent customer experience
In this episode, host Greg sits down with Oban MacTavish, CEO and co-founder of Spade, an intelligence company transforming how financial institutions leverage their payments data. Oban explains how transaction data represents the highest throughput information banks have about their customers, yet remains largely untapped due to poor data quality and outdated payment infrastructure dating back to the 1960s. He discusses how Spade addresses this challenge by creating a comprehensive merchant graph covering 99.9% of businesses across the United States and Canada, enabling banks to understand…
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