How to Sell Your Business for More with Liz Macrae of Village Wellth (#25)

Exit Algorithms · Feb 26, 2026 · 42m

Liz Macrae is co-founder and president of Village Wellth, a certified exit planning advisor, former business broker, and two-time entrepreneur who has lived the full buy-build-sell cycle. Under her leadership, Village Wellth acquired Buyandsellabusiness.com, a marketplace that has facilitated over $4.5 billion in successful transactions. She now leads a platform built entirely for the buy side, helping self-funded searchers find, evaluate, and close deals smarter.​

In this episode, we cover exit readiness, business valuation, the real M&A deal killers buyers find in due diligence, how to…