The Member Data You Should Actually Be Tracking

Build With Becky: Smart Strategies To Grow Your Community-Driven Business · Nov 5, 2026 · 8m · transcript

You’re probably already tracking retention, monthly active users, and member growth, but that’s the bare bones. The harder question is whether your members are actually succeeding, and whether your data can tell you. In this episode, I break down what member data to track in your membership, including the retention and monthly active user benchmarks I look for. I also share how to track member success through first actions, connections, call attendance, and member goals, what to do when someone isn’t making progress, and how we use custom member dashboards to make better decisions.

If you…