John Lewis, Aubin, Joseph, Tumi & M&S: Black Friday, AI & Personal Styling | 5 Things Friday
Black Friday isn’t a day anymore. It’s a month-long pressure cooker – and it’s forcing retailers to rethink everything from promotions to product pages.
Correction note: In the episode I mention a jumper with 7% wool – the actual composition was 8% wool.
Why Black Friday has morphed into “Black Month” – and what that constant promo pressure does to margins, teams and customer expectations
How John Lewis is investing £800m to turn “stuffy department store” into experiential destination, complete with VIP member lounges that feel more like British Airways than traditional retail
The power of…
The skinny
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