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Dynamic pricing vs. surge pricing
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Remember the Oasis Ticketmaster scandal, when 'dynamic pricing' was blamed by the media for eye-watering ticket prices?
The reality is that dynamic pricing had nothing to do with it: the actual menace was 'surge pricing'.
During this episode, Beyond's Roman Solyanyk details exactly what dynamic pricing is, how it's completely different to surge pricing, and why it won't rip off your guests.
Roman tackles the Oasis tickets controversy and explains how short-term rental hosts can achieve an average 18% revenue boost by using dynamic pricing strategies.
He also dives into 2025…
The skinny
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