Latest / Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
The One Follow-Up Email That Resurrects Dead Deals
Episode 14 of Closing the Deal with Fexingo: Lucas and Luna dissect a single follow-up email that revived a supposedly dead deal with a Fortune 500 prospect. They break down the specific structure: a subject line that references a past conversation, a one-sentence value reminder, a single question that re-engages the buyer, and a clear next step. The hosts walk through a real example from a SaaS sales rep who sent this email 47 days after the deal went dark and got a reply within 90 minutes. They explain why most follow-ups fail—they ask for a status update instead of rekindling curiosity—and…
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