Communicating the Impossible with Think Wrong Author Greg Galle

Mission Forward with Carrie Fox · Nov 8, 2021 · 31m

Greg Galle comes to us this week with an approach to addressing culture that begins with our brains. We live with certain neurological realities, he says, “these are how we learn things, the synaptic connections that are created, and that has sort of trapped us.”

In his book Think Wrong, Greg argues that the way we solve problems is broken. The extent to which they’re broken depends on our cultural realities. “How do we disrupt culture?” He asks. “Because cultures are self-preserving and that's great if you have a good, healthy culture, but if you're trying to create change, or even trying to…