217 - Why Every Leader Should Write a Book - Insights from Everett O’Keefe
Everett O’Keefe shares the origin story of Ignite Press, from a chance reconnection to a publishing powerhouse. His leadership was tested early when co-founder John tragically passed away, forcing Everett to carry the vision forward alone. Instead of folding, he doubled down. That decision sparked the launch of nearly 200 bestselling books and reshaped how thought leaders share their message.
In this episode, Everett unpacks the power of books as a leadership tool—helping entrepreneurs build credibility, refine their message, and amplify their impact. He also offers a practical roadmap…
The skinny
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