Latest / The Newsletter Podcast with Fexingo: Substack, Beehiiv, and Email Newsletter Business
How One Newsletter Uses the 80-20 Rule to Find Its Best Content
In this episode of The Newsletter Podcast, Lucas and Luna explore how a niche B2B newsletter used the 80-20 rule to identify the 20 percent of its content that drove 80 percent of its growth. By analyzing open rates, click-through rates, and paid conversion data over six months, the founder discovered that deep-dive industry teardowns were outperforming news roundups by a factor of three. The team then restructured their entire content calendar around that one format, cutting output by a third while boosting paid subscriptions by 27 percent in two months. Lucas and Luna break down the exact…
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