765: 765: The $50k/mo One-Person Agency
Can one person run an AI consultancy without hiring a team of developers?
Simon Bergeron runs Lemonbrand.io, a one-person business that’s part digital agency, part consultancy, with some micro SaaS on top.
He manages a team of about 500 AI agents doing ongoing work for clients.
Simon tried to pick a niche, but referrals kept pulling him into golf clubs, dentist offices, manufacturers, and accounting firms. The common thread was team size.
Solo operators rarely need outside help, and big companies get bogged down in politics. Teams of 5 to 200 people turned out to be the sweet spot.
His mantra…
The skinny
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