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Shea Murtaugh on Leading Through Change
Shea Murtaugh on Building a Resilient Marketing Agency, Leading Through Change, and Using AI as a Strategic Advantage
Shea Murtaugh, founder of a nationally recognized integrated marketing agency launched in 2004 after leaving broadcast sales, reflects on her blue-collar upbringing, early “C student” years, and the commission-sales mindset that gave her confidence to go all-in as an entrepreneur.
She describes major setbacks—an employee taking clients, steep revenue drops, resigning a largest client during COVID—while emphasizing resilience as showing up “the next morning,” and credits…
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