
151. Monday.com's CRO on How to Build Client Trust in Sales Conversations w/ Casey George
Building client trust in sales conversations is changing in the age of AI. But according to Casey George, trust itself isn't going anywhere. If buyers have already made much of their decision before they speak to a seller, and AI can give everyone access to increasingly powerful tools, what actually makes someone worth buying from? In this conversation with Harry Kendlbacher, Casey George, Chief Revenue Officer at Monday.com, challenges the traditional B2B sales playbook. They explore why value is moving toward day one, why curiosity has become more important than the “gift of gab,” and why…
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