Latest / How To Protect The Ocean
SUFB 365: Social Marketing To Change Behaviours Around the Ocean with Brian Day
Raising Ocean Awareness through any means may not be enough to be successful at conserving and protecting the Ocean. I know! I was surprised to hear that as well. We often watch documentaries or participate in campaigns that try to raise awareness of Ocean issues, but they are not as effective (all of the time) in doing what is necessary: Change the behaviours of people to protect the Ocean from harm.
The documentary "Chasing Coral" is a prime example. The movie did a great job to explain and highlight the devastating impact rising sea surface temperatures (from climate change) are having on…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.