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136 | Five Ways To Share The Reality Behind Your Business Without Guilting Your Customer
So, the inspiration for today’s episode came out of a conversation I was having with fashion brand consultant, Elizabeth Stiles. We chat often over WhatsApp, sometimes about the things that drive us crazy about small businesses - and on this occasion we both found ourselves bemoaning the recent trend of founders posting negatively framed content about their businesses.
Now, this episode is definitely not about shaming you if you’re having a tough time, or indeed if you’ve recently shared posts on social media to this effect! What I really want to discuss today are the risks of implementing…
The skinny
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