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Transcript

CATTLECON 2025 · Professional Ag Marketing Podcast

• 0:01
  SPEAKER_00: Welcome to the Professional Ag Marketing Podcast.
• 0:04
  SPEAKER_00: If you want a deep dive into the ag markets and risk management strategies, your search is over.
• 0:10
  SPEAKER_00: Come here after every Friday to get your weekly commodity recap.
• 0:14
  SPEAKER_00: Trading commodity futures and options involves substantial risk of loss and is not suitable for all investors.
• 0:21
  SPEAKER_00: This is your host, Mike Minor.
• 0:22
  SPEAKER_00: Let's get started.
• 0:25
  SPEAKER_02: All right, uh hello everybody.
• 0:26
  SPEAKER_02: Welcome to a special episode of the Professional Egg Marketing Podcast.
• 0:31
  SPEAKER_02: Uh, this is Lucas Peters, and we're joined uh here today by Jeff Hogadorn.
• 0:36
  SPEAKER_02: Good morning, Jeff.
• 0:37
  SPEAKER_02: Good morning, Lucas.
• 0:38
  SPEAKER_02: And uh we are coming to you from the Nash uh NCBA uh National Convention uh Cattle Con 2025 from San Antonio, Texas.
• 0:49
  SPEAKER_02: We've been down here for the last few days uh interacting uh with cattle producers from across the country and really across the world, uh and suppliers and and all sorts of people um involved in the cattle industry.
• 1:04
  SPEAKER_02: It's a really neat experience.
• 1:06
  SPEAKER_02: You put uh a little over 8,000 people together that care about the cattle industry, and it uh leads to some pretty exciting uh stuff.
• 1:14
  SPEAKER_02: So um I guess what are your uh first impressions, Jeff, of of the show, of the event and uh and San Antonio?
• 1:23
  SPEAKER_01: Well, San Antonio has always been one of my more favorite destinations, um Lucas, and you know the weather was beautiful again this week.
• 1:32
  SPEAKER_01: But um, you know, one of the things that we kind of had the opportunity to do is you know, like visit like you mentioned, visit with people from across the nation here.
• 1:42
  SPEAKER_01: Um some of them we've have known for a while, some we haven't, of course, but you know, it got exposed.
• 1:47
  SPEAKER_01: One of my favorite things is just getting exposed to a lot of different business models as you interact with different folks, you know, um engage and have a discussion of you know how do they feed cattle, um, you know, what cattle are they buying, where are they coming from, where are they going to next.
• 2:04
  SPEAKER_01: You know, I had the opportunity to visit with some folks that are doing there's some really interesting things going on, um, I think mostly in the south, about some pretty elite programs as they try to um improve the genetic performance, but um both from a carcass standpoint as well as you know biological uh performance, of course, Lucas.
• 2:26
  SPEAKER_01: Um, you know, and a lot of there's some feedback models that I was really impressed with.
• 2:30
  SPEAKER_01: Like we're we're gonna share information all the way up and down the chain, make uh changes accordingly.
• 2:37
  SPEAKER_02: Yeah, so uh that is really interesting.
• 2:40
  SPEAKER_02: I know um like walking around the trade show, uh it's interesting all you know, it's kind of the different models and and different genetics and uh different things that show up.
• 2:50
  SPEAKER_02: Uh the cattle industry is one of those industries that there are so many different segments and so many different places of the country that focus on uh the different parts of the industry.
• 3:01
  SPEAKER_02: Um and it really leads to to an interesting interaction you know uh across the spectrum.
• 3:08
  SPEAKER_02: It's it's so widespread on the different uh companies and and people involved, and it leads to some fun uh interaction.
• 3:17
  SPEAKER_02: Um you know, one of the the things I know walking around the trade show uh that I found interesting was I'm always kind of looking for the new technology and things, you know, when on the grain side we're always looking, you know, we started with uh auto steer and all these inner uh uh things that make operating uh easier.
• 3:38
  SPEAKER_02: Um kind of on the cattle side, interesting.
• 3:41
  SPEAKER_02: The I saw several booths talking about like uh the the uh fenceless um guards, like like essentially like your dog uh has a uh uh you know a wireless collar that it wears to keep it in the fence, and there's kind of that seems to be one of the new technologies coming out and and getting in producers.
• 4:03
  SPEAKER_02: And you just think of the efficiency of that, uh especially as you get out west in larger tracks and moving cattle around.
• 4:09
  SPEAKER_02: Uh be kind of kind of a neat uh technology that I saw.
• 4:12
  SPEAKER_02: Um one one question I guess I had for you, Jeff.
• 4:16
  SPEAKER_02: Uh the like we're we're at record high prices in the cattle industry.
• 4:22
  SPEAKER_02: Um it it there is an energy down here, but it's also maybe a little bit of a cautious energy, especially over the last couple weeks now with the administration and and tariff talk, and uh what what is the uh the mood of the producers uh from a marketing standpoint uh with the guys you've talked to?
• 4:42
  SPEAKER_01: Yeah, I think you described it well, Lucas.
• 4:44
  SPEAKER_01: There's there's just a there's a lot of positive um positivity and positive energy, and you know, if you're gonna be in the livestock world, you're gonna have to have some optimism, right?
• 4:53
  SPEAKER_01: As we always say, but um that's definitely to a whole new level down here.
• 4:57
  SPEAKER_01: A lot of folks um thinking that you know supply is gonna continue to stay pretty low, especially as you go into the rest of this spring and into the summer.
• 5:06
  SPEAKER_01: Um, and uh, you know, there's the opportunity for these prices to climb even higher.
• 5:12
  SPEAKER_01: Um and you know, there's there's some caution around it.
• 5:15
  SPEAKER_01: I guess personally, Lucas, I wish there was a little bit more caution down here, um, but maybe that's not gonna happen when you're in San Antonio, Texas.
• 5:24
  SPEAKER_01: It's just uh a lot of folks kind of thinking maybe we're gonna be okay for a while.
• 5:29
  SPEAKER_01: And we all know that these markets uh you know sometimes they don't do what they're supposed to do, Lucas.
• 5:34
  SPEAKER_02: Yep, it's amazing that they don't listen to exactly what you want them to do all the time, right?
• 5:38
  SPEAKER_02: Um and and that's what's interesting of some of the people we've talked to, whether it's been uh the person that's got you know 50 cows uh on a pasture in Missouri or the big feeder that's got you know 300,000 head spaces uh across the country, like the optimism is there for every segment of the producer, and and you're right.
• 6:01
  SPEAKER_02: I well obviously when they talk to us they they think of risk management, but boy, there's a lot of guys that think this thing's gonna keep on going.
• 6:09
  SPEAKER_02: Yep.
• 6:09
  SPEAKER_02: Um, you know, I just wanted to uh give you a little bit of layout.
• 6:13
  SPEAKER_02: I don't know if if our listeners have never been to CatalCon before.
• 6:17
  SPEAKER_02: Uh this is my first time uh attending this event, and it's such an impressive event.
• 6:23
  SPEAKER_02: Uh you know, you when you do 8,000 people, it has to be at a big facility.
• 6:28
  SPEAKER_02: Um and NCBA really does it right.
• 6:31
  SPEAKER_02: Uh you know, the the um in San Antonio specifically, beautiful city, weather happens to be gorgeous, it's 80 degrees every day, which is awesome, uh, especially when you consider where our main office in Laverne is and the temperature there.
• 6:44
  SPEAKER_02: But uh, you know, you walk into that convention center, and the first thing you notice is the trade show, and just a large trade show with everything from uh you know the the the the vet uh side of it, the drug side of it, uh then we have machinery and all the different uh uh manufacturers are here.
• 7:06
  SPEAKER_02: Uh you see the risk management side, um you and then you see a lot of these niche products and and things that maybe you don't uh see every day.
• 7:15
  SPEAKER_02: And so it'll it takes you uh a full day to just walk around the trade show even longer if you stop and start talking to people and interacting, and everybody wants to stop and interact.
• 7:27
  SPEAKER_02: And besides that, you also have a bunch of meetings going on.
• 7:30
  SPEAKER_02: Uh I know we we had the opportunity to sit on on some marketing meetings and some policy meetings, international trade meetings, and that's just the service of it.
• 7:39
  SPEAKER_02: There's meetings all day long, and and we also had the opportunity, kind of a unique opportunity, to interact with several members of the national NCBA board.
• 7:50
  SPEAKER_02: And you know, the passion that this group has for the cattle industry, uh it's a it's a diverse group from across the country, um, but they're all working for the producer and for every producer, and that became pretty clear.
• 8:04
  SPEAKER_02: Like that's why they want to put on this show.
• 8:07
  SPEAKER_02: It's not just for uh the feedlot guy, it's not just for the cow calf guy, it's for everyone.
• 8:13
  SPEAKER_02: And they do an excellent job, you know, thinking about the issues, uh providing good information, getting the people and the companies down here that the producers want to talk to and learn about, and then putting it in a location that's really fun for everyone uh to take part in.
• 8:31
  SPEAKER_02: A lot of families, uh, that's one thing that I was maybe surprised about is um this turns into a vacation for some.
• 8:38
  SPEAKER_02: And I shouldn't be surprised about that because the cattle industry, maybe more than any other in the uh egg space, is such a family-oriented business.
• 8:47
  SPEAKER_02: So it's fun to see all the uh the interaction, the families here.
• 8:50
  SPEAKER_02: But again, I did want to give a shout out to the NCBA uh and that national board for the work they put in, the planning for this event, and uh and really thank them for interacting with us, uh, especially me on our our first our my first time down here.
• 9:05
  SPEAKER_02: So uh any uh other thoughts uh you have Jeff?
• 9:08
  SPEAKER_01: Well we're gonna catch the Cattle Facts presentation here this morning.
• 9:11
  SPEAKER_01: So that's a couple hours of lots of uh graphs and tables and charts.
• 9:16
  SPEAKER_01: Um there's a lot of good information that comes out of that.
• 9:20
  SPEAKER_01: We always gonna learn quite a bit.
• 9:23
  SPEAKER_01: So maybe uh you know hit us up a little bit later if we want to review any of that information, you know, as we get into next week or uh end of this week.
• 9:34
  SPEAKER_02: That sounds great.
• 9:35
  SPEAKER_02: We uh will bring our findings home to the office.
• 9:37
  SPEAKER_02: Please reach out uh if you have questions, we'd be happy to talk to you about it.
• 9:41
  SPEAKER_02: Uh and uh thanks for joining me here, uh Jeff.
• 9:44
  SPEAKER_02: And uh yeah, we'll close it down from San Antonio.
• 9:48
  SPEAKER_02: Thank you.
• 9:49
  SPEAKER_00: And thank you to all our listeners.
• 9:51
  SPEAKER_00: Please reach out to us at professional eggmarketing.com.
• 9:54
  SPEAKER_00: Check out our other podcast as well, Professional Egg Marketing, that's released every Friday.
• 10:00
  SPEAKER_00: Trading commodity futures and options involves substantial risk of loss and is not suitable for all investors.
• 10:06
  SPEAKER_00: See you next time.