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Author Email Marketing
If you’re an independent author, your email list can be one of the most dependable ways to reach readers. Social posts may disappear from a feed, and bookstore listings can be hard to find again. But a thoughtful email gives you a direct, permission-based way to share a new release, a behind-the-scenes note, or simply a good reason to read your work. In this episode, we’re looking at author email marketing—and how your book website can help turn curious visitors into readers who want to hear from you.
First, make it easy for visitors to sign up. Your book-landing website should give readers a…
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