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Bootstrapped at the Leading Edge: How Customer-Led Sales Built a Live Streaming Business with John Petrocelli

John Petrocelli, founder of Bulldog Digital Media, the world’s most experienced livestream studio, helping leading brands create interactive live video experiences that connect audiences and inspire real-time action.

Through custom livestream production, audience development, and white-label digital destinations, John and his team have generated more than one billion audience engagements for clients across media, entertainment, music, marketing, and ecommerce.

Now, John’s journey from launching a direct-to-consumer music service with Prince to building companies acquired by Akamai, Google…

The skinny

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