
619 Jana Goodbaum: Co-Founder & CEO of Happy Wolf
On this episode of The Kara Goldin Show, I’m joined by Jana Goodbaum, Co-Founder and CEO of Happy Wolf, a snack brand that’s reimagining healthy snacks for kids. Jana's journey began when, as a health-conscious mom and former fast-food marketer for Tim Hortons, she noticed a lack of school-safe, whole-food snack options for her children. Determined to find a better solution, she began crafting recipes in her own kitchen, leading to the creation of Happy Wolf: nut-free snack bars made with only whole ingredients you’d find at home, naturally sweetened with dates and honey.We dive into Jana’s…
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