Latest / The Hannah Hammond Show / How to Skip Decades of Struggle - Garnet Morris

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How to Skip Decades of Struggle - Garnet Morris · The Hannah Hammond Show

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  Everything in life when we want to make a change is just a
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  decision. Just show up and do it.
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  Don't give. Up, get the specialist, be
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  humble and be coachable. Just keep, keep going because
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  business is is that way. We're going to make mistakes,
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  but just get up. Try not to make them again.
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  You don't worry about your growth, you worry about how big
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  a problem it is that you can solve for people.
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  Welcome back to the Hannah Hammond Show.
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  I am so excited to be sitting here today with Garnett Morris,
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  who is actually one of my mentors and he when I first saw
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  him speak in Genius Network when Joe Polish was interviewing him,
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  I was just like that. Is it like Garnett has
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  everything that I could ever dream of having and not just in
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  amazing entrepreneur success in the companies that he's built in
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  the massive financial success that he's had on that journey,
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  but in his life. Like the relationships that you
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  have, the health that you have and the resilience that you've
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  carried your entire life because you've gone through absolute
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  insanity and very, you know, traumatic childhood.
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  You're overweight, you're a chronic smoker.
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  You built a business and real estate and then you lost it all
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  and went bankrupt and then you rebuild and then you went on to
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  build the largest life insurance company in the entire country of
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  Canada, which is absolutely insane.
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  And then had an exit. And now you're building more
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  companies and investing in others.
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  So I'm just really, really, really, really, truly so honored
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  to know you and to have you on your show on my show today.
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  And you're about to release here in about a week.
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  Your new book called 17 runs about unlocking your highest
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  potential in life, which is my whole mission for my life and
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  and other. So I'm just grateful to to have
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  you here and I'm super excited to dig into your journey and
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  share some of your wisdom with the world.
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  Thank you. I mean, I don't think it's
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  wisdom, I think it's just persistent trying.
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  Yeah, yeah. And we talk about that like
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  failing is such a key attribute or requirement to success
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  ultimately, right. So, so let's go back.
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  I mean, what I want to go back to the beginning because I know
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  you have an amazing story and filled with a lot of pain and a
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  lot of triumph. And So what do we need to
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  understand about your earliest years to understand how you were
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  able to build the largest life insurance company in Canada,
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  lose tons of weight, end up running 100 mile relay race and,
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  and just completely transform your life, you know, in the
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  middle of your life when you already had these these habits.
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  So I'd love to hear that story. Well, I think to me, the way I
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  look at it, right from the time I was young, lots of people have
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  trauma when they're young, but it turned out to be good for me
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  were other people that defeats them.
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  And it's because all along the way I kept meeting people and I
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  keep kept listening to what they would say.
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  So when I was young and I was sick a lot, I was in the
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  hospital. I had nurses and you know, I
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  read books and they they were kind.
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  And so I saw that part when the other part of my life wasn't so
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  good and, you know, all the way through when I went through, you
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  know, business bankruptcy, while I found mentors after that, that
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  kind of helped me understand where I'd gone wrong.
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  So rather than just looking at it and saying what was me, I
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  just looked at it and said, well, I got to do better the
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  next time. And I still do that.
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  So I mean, we, you know, got great partners, great, lots of
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  great businesses we're involved in, but we're always learning.
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  Today I learned about the television show this that the
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  television shows that do sales all day long, like the the
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  company we're looking at investing in is going to do
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  that. So I had to kind of jazz up my
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  learning. So you're just learning,
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  learning and you make mistakes and you get up and don't make
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  them again and keep on going. What was your childhood like?
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  So the best thing I can say is that I don't remember most of
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  it. It was a little bit challenging.
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  So I think that when I look at like my mother maybe had me too
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  young and wasn't quite ready and then I was pretty sick as a
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  baby. So I don't think she was ready
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  for that either. And so it was, you know, sick a
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  lot. She wasn't the kindest, most
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  gentlest person. So it knocked around a little
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  just, you know, like things that other people experience.
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  But you know, when you, when you look back, it was not a reason
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  to fail. It was a reason to, to succeed.
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  And my siblings didn't have the same luck.
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  So I had a brother and a sister commit suicide six weeks apart
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  of another sister that's really struggles with life.
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  And then I have one more sister. That's my sister like so I'm her
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  Big Brother and I have a Big Brother role in her life and
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  she's quite, a, quite a neat person.
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  Yeah, and what age were you when your your siblings took their?
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  Lives in my late 30s. Yeah, OK.
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  So six weeks apart. Oh my God, And what was that
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  like for you to go through? The first, when my brother
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  committed suicide, I kind of expected it because he'd been
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  living life like real hard, not paying his child support,
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  abandoned his wife, abandoned his kids, just partying.
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  And, you know, the world was closing in.
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  And my sister was the opposite of that.
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  So she's very straight, very worked for, you know, the
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  government, just good person. And then she just couldn't
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  handle my brother having taken his life.
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  So that was a shocker and almost like a gut punch, like just to
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  to get that phone call and find out because it was just not
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  something, you know, like you just never expected that of her.
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  So she was the next one in line to be.
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  I'm so sorry that you had to go through those things.
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  But but people do and that's, that's, I think that what made
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  me a little bit different is that all of those things are
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  things that drive me a little bit as opposed to make me feel
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  bad for myself. Yeah, it's like, what can you do
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  different? What can you do better?
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  How can you grow from it? Well, and how can you help other
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  people? So that's part of the whole.
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  It's kind of my makeup as I've always been, you know, there to
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  help other people because people help me along the ways.
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  Like I could name mentor after mentor after mentor.
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  So I mean, even in her own family, we're getting mentors
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  for all each family member so that they all have the same
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  opportunities that I had. Yeah.
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  And you know, mentorship is something I believe that you
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  share throughout your book and about your chosen family, the
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  people in your life that influence your life that are as
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  important as blood, but they are not blood, right.
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  And I didn't experience really having true mentors until later
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  in life because I was, I had my own issues and I was very
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  isolated and depressed and had struggled with eating disorders
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  and anxiety and all these things.
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  And I feel like I was able to get out of my deepest darkest
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  days is once I was found mentors that I can really grab onto to
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  give me hope and to like, let me know that there is an other
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  side. Because when you're in that
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  deepest dark darkest days, it's hard to understand that there is
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  any way out or any light on the other side.
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  And that's one of my biggest passions to, to to share with
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  the world is to help them get out of those days.
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  So I want to dive into your your book 17 Runs and you discuss how
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  you had a wake up call mid life wake up call in an airport and
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  you decided to overhaul your life and turn everything around
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  and end up running 100 mile training and running 100 mile
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  relay race. So can you share like what that
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  wake up call was for you and and how that was a catalyst for you
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  to change your life? So I was walking the length of
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  Pearson Airport with a big briefcase and a suitcase, and I
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  was late, so I was trying to hustle and I was sweating.
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  Gross. And I just, I just can't, just
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  can't live with this. And so when I got back into
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  Saskatchewan after that trip, I went to a doctor and I, I met
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  the right doctor by pure chance was a female doctor that was a
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  temporary doctor in Saskatchewan.
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  And she says, well, I can tell you what to do, but don't expect
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  me to be your mother. And so I was like, like kind of
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  a wake up call. And then she sent me to a sports
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  psychologist. And then from there, I started
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  off, went into strategic coach, I got found an amazing mentor
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  from Quebec whose whole thing was around values.
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  So the values, my values have been a core part of my life and
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  getting to be a bigger and bigger part of my life.
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  And so those are what drive the mentorships.
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  That's what drives, you know, how we work in as a family and
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  in in what we're ascribing to as a family.
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  Like, what would we really want to have happen so that all the
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  businesses we have, you know, we, the whole family shares the
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  same values when it comes to being part part of them or
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  taking part of them? Yeah.
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  And what was the journey like for you?
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  Because obviously quitting smoking and food addiction or,
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  you know, overeating, compulsive eating is is not easy.
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  And I know first hand because I've it had those issues firstly
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  my whole life. So like how did you get through
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  that and and transform to being a an ultra serious athlete?
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  So that the first thing that that you do is you just have to
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  realize that everything in life when we want to make a change is
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  just a decision, simple as that. So you don't focus on before,
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  you focus on now and tomorrow. So when I chose to quit smoking,
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  I quit. Smoking wasn't easy.
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  I had cravings, I used Nicorettes, I used all the
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  little aids and I wanted cigarettes a lot.
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  But I had decided that I was going to quit and that it's
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  making me really unhealthy. So I just quit.
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  And with food and the other thing I did with cigarettes, I
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  changed the order of my routines.
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  So because when you smoke, you usually do them at the same
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  time. So you get up in the morning,
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  you have a cigarette. So I got up in the morning, I
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  would do something different. So, so I mean, and, and my kids
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  helped with that because I went outside to have a cigarette
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  first thing in the morning. They locked me out of the house.
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  So like, it was like they're helping too.
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  And then with food, we hired A dietitian and she basically came
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  to our house and took everything out of our cupboards that we
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  shouldn't eat and then showed us what we should eat.
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  So again, we took out one bad habit and put in one good habit.
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  So rather than having, you know, something fried, we had
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  something grilled. Rather than having a prepared
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  food, we eat things really clean.
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  So then you just got those new habits and it just, it's just
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  simple. One step, then another step,
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  then another step. And when did you decide to train
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  for 100 mile race? So at 40, as when I made my
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  transformation, so that's a long time ago to some people, but so
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  I started changing my eating and then I started, I got a personal
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  trainer after that and started exercising.
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  And so I think for three or four years I just went to the gym,
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  not much happened. I think I got from 320 lbs down
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  to 285. And then I found a book called
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  Fitter Fat and I read that and then I asked the trainer maybe I
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  should learn to run. So she said, OK, so then I can
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  run from one lamppost to another.
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  And then I had a walk for three. So I just gradually did a little
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  bit more and a little bit more and a little bit more.
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  And so then, you know, the Cannon Askus relay was kind of a
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  big one because you're running in the mountains.
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  So it's challenge. So I didn't, I mean, it was a
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  relay. I didn't run 100 miles.
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  I ran I think 16 miles. So but it was good.
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  And I did a few other running and then just through running, I
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  met my wife. And so there we have the same.
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  So because you're in that it's going when you look at chosen
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  family because everything kind of fits together.
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  You're with someone who does what you do, interested in
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  health, has good habits, knows how to do things.
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  And so it just naturally kind of comes along.
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  And so let's let's talk about the book 17 Runs and how to
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  unlock your highest potential in life.
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  So can you kind of walk us through maybe some of the key
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  lessons that you and Olivia teach in that book and some of
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  these key takeaways that you learned while you were training
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  for this 100 mile relay race? So I mean it.
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  It's to me, it's, it kind of all blends together.
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  So we just did something on our book website, we did
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  visualization. So I visualized a project I'm
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  going to work on. And when I'm doing that, I
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  recognize that everything in that book feeds back into one
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  thing. So values.
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  So values are the biggest thing for me.
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  So when I say I'm going to do something, absolutely try to do
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  it. When I talk to you, I always
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  want to tell the truth and be honest and be open and operate
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  with high integrity. And you know, when you, when you
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  look at family, how you want to work as a family.
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  So those values are the core of my life.
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  And then from there, when you, when you go to do something, so
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  when I say to you, I will be your mentor, then that means you
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  should just count on that. It shouldn't even be a thing
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  that you would even think about. And if I tell you that I'll tell
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  you if I'm too busy one day, then you know that it's just
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  because I'm too busy and nothing else.
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  It's you don't have to read anything into it.
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  So then when you start to do all those things like that in your
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  life, your life becomes simple. The other thing and, and, and I
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  did the visualization for that website is that the
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  visualizations I have are how how I look at doing things are
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  always starting off what I can do for somebody else.
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  So it's what? And so whatever opportunity
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  happens for me is a byproduct. It's not something that's really
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  preordained. Yeah, and I mean, let let's dive
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  a little bit deeper into the book.
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  So what I mean, I, I, I know that you, I haven't read the
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  book yet and I'm excited to read it, but what are some other key
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  lessons? Throughout the book so chosen
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  family. So the way to think of that is
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  that you are who, who you hang out with is a function of who
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  you are. And there's no other way to put
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  it. So when I look at who my friends
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  are and how how we've evolved and who we hang out with him and
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  they're always people who are bringing you up because they're
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  all people that are moving ahead.
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  They're not caught up in a party lifestyle.
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  They're they're all learning. And they can be 80, they can be
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  50, but they're still just learning, learning, learning,
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  trying experience. So chosen family is, is that's
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  one aspect. But then internally, like what
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  what we did is we evolved our family to say anybody that would
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  take a bullet for us will be in our family.
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  So we have three people in our family that are not our natural
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  children, but they, I mean, we'll give you an example.
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  So one of them was my EA is and is my EA again, because she
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  really wanted to Lisa. And so I'd ask her at a
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  Harley-Davidson, I said, can you fire up the bike and drive it
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  out of the parkade so they could pick it up and service it?
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  So she couldn't get it to start. So she's about your size.
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  So she pushed it up two flights of parkade because she said she
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  would in a dress and heels all by herself.
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  So I don't know how she did it, but she just did it because she
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  said she would. And so when you think about
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  having someone that like that in your family that you just depend
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  on, that you like when they say they're there, they're there.
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  So you just make your life so simple and so, so easy.
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  Yeah, yeah, that's, that's amazing.
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  And that's really hard to find those ride or die people that'll
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  truly take a bullet for you and do whatever it takes.
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  But then we have to live like our life the same way, which
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  goes back to, you know, always being there when we say we're
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  going to be there. And so, you know, we've had
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  frank conversations, both Shirley and I with her, you
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  know, what would happen if and so she she knows that.
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  So I mean that that was like the, the values, the, the, the
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  chosen family gratitude. So I think I'm just born
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  grateful and I'm born always willing to help.
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  And so when I look at gratitude and generosity there, they're
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  reciprocal. So I've always looked at finding
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  a way to be kind to other people or to find a way to say
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  something to them that's meaningful that maybe they
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  haven't heard today. And I, I tell one story in the
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  book. I think it's in the book, but I
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  used to go once in Vancouver. I was going to Vancouver every
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  other week to work. And so I was going to the same
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  Starbucks every morning. And there was a girl working in
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  there and she I learned my name and I'd step in the door in a
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  great big voice and high garnet. You know, how were you?
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  Quad espresso? And and so one day I said, you
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  know, you know, if if you ever occurred to you might have
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  attention deficit disorder because she's always saying she
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  wished she could do this job or that job, but she's never been
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  able to do it. So next time I went in, she
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  yells out garnered you were right, OK, and she says I went
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  to the doctor and I have attention death to her just like
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  you said, and I have missed and now I feel fat and I got a great
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  job. And so she was just so, you
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  know, I put myself out a little tiny bit, but it made a big
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  impact in her life because she was noticed and somebody cared
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  enough about her to actually take a chance to say something
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  in a kind way and this little things like that through
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  throughout life. Little hinges swing big doors.
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  Yeah, basically. And so my, my life was amazingly
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  simple. I try to be kind wherever I go.
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  I try not to be miserable and, you know, care about people and,
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  and just do what I'm say I'll do.
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  And I'm extremely grateful for every gift that I've ever got
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  because, you know, lots of people haven't had the same good
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  fortune as me. Were you always that way, like
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  as a young child too, or did you evolve into that?
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  So in some ways I was like that from the time I was young, I was
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  always fairly compassionate so that, you know, I can think back
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  to maybe wasn't very well organized, but you know, I just
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  wanted to take something for the teacher right back to Grade 1.
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  And I remember if I forgot to take an apple for the teacher,
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  I'd go home crying and have, I could not go to school until I
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  did that. And I was always kind of the
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  teacher's pet most, you know, most of the time.
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  And, and so from that perspective, yes.
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  But when it comes to values, values are something that, you
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  know, your family imparts a certain set of values.
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  They may be good values, they may be not so good values.
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  And so you can continually improve and, and improve your
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  values and make your values a stronger and stronger part of
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  your core. So then when you do that, then
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  first of all, you make far less mistakes in life because you're
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  driving straight down the middle of the road.
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  But then people like you start to meet people just out of the
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  blue just like it, it just gets to be crazy that like, and I'm,
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  I'm, I'm really innovative. I'm a very, very shy person and
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  I'm I'm meeting people at a a little clip that I cannot even
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  imagine. Like from all over and just by
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  pure luck and pure chance and they just fit in with some
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  project that I'm trying to help someone with or because they'd
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  like to help someone with a project and you know, you just
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  have a meeting of the of the minds.
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  Yeah, yeah. And you know, something I've
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  experienced too in my life is we have to step into who is
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  deserving of the kind of people that we want to attract, right?
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  We have to become that person in order for us to attract them.
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  I know for me personally, when I wasn't a healthy, strong,
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  compassionate, loving, kind, abundant person, I attracted
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  negativity and scarcity type people, toxic relationships or
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  people that weren't, weren't really ideal for me.
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  And so I think it really shines light on when we can be the best
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  version of ourselves and show up as a connected individual and
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  living this abundant life with gratitude and compassion and
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  service and, and giving. Then we start to become a magnet
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  and the universe will bring to us the exact kind of people that
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  need us and that we need them and, and have a really healthy
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  relationship and amazing bond. And I don't think anything can
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  be done alone. You know, everybody that says
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  they're self-made, which I've said, you know, on paper, you're
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  self-made because you didn't come for money, But none of us
• 21:27
  are self-made. We're all in this together.
• 21:29
  And it takes an army to really reach your highest potential
• 21:34
  until like build something beautiful in life and in
• 21:36
  business, so. Yeah, no, IA 100% agree.
• 21:40
  And it's not so easy. So I think you have to be
• 21:42
  prepared to work at it all the time.
• 21:44
  Yeah. Because it's some days you just
• 21:47
  wake up and you're just not in that frame of mind and you feel
• 21:50
  bad for yourself and you just have to look in the mirror and
• 21:52
  say, well, that part's over and I'm going to be back to being
• 21:55
  the me that I want to be. You never have a perfect life
• 22:00
  like because you get fixated on things, but you have to say,
• 22:03
  well, my core principles are this and I promised people I
• 22:07
  would do this, and so I'm just going to get it done.
• 22:11
  Yeah, it's just like the victim versus the victor, right?
• 22:13
  Is there, there's that story of the two brothers, and one of
• 22:17
  them is amazingly successful and has an incredible life, and the
• 22:20
  other ones an alcoholic and has a miserable life.
• 22:23
  And both of them are asked what led them to those outcomes.
• 22:27
  And they both say, my father, you know, because my father was
• 22:31
  an alcoholic or whatever. And so we get to choose our
• 22:34
  destiny, we get to choose what we want to create in our life.
• 22:36
  And if we choose to be the victor and we take every single
• 22:40
  like I didn't realize how victim and victim I was being.
• 22:46
  I thought I was like the victor and, and everything happens for
• 22:48
  me and all these things. But until I was able to forgive
• 22:52
  my, my father and my mother and my brothers and like the people
• 22:55
  that had hurt me as a young as a child, which we all have those
• 22:58
  people, we all carry on to these resentment and there's things
• 23:01
  that happen in our lives that hurt and are hard to get
• 23:03
  through. But when I was able to truly
• 23:06
  forgive is when I realized that I was being a victim, you know,
• 23:11
  deep down, like, oh, you know, my, my dad was cheap and my
• 23:15
  parents didn't have a healthy marriage or my brother was
• 23:18
  really mean to me and all these things.
• 23:20
  So I think that attitude that you have towards it is is
• 23:23
  everything because you've personally seen what happens if
• 23:28
  you have the opposite attitude. Well, I had exactly the story
• 23:31
  you just told. So my brother and I had the same
• 23:33
  parents. I succeeded.
• 23:35
  He took his own life. My sister and I had the same
• 23:38
  parents. So, So it really is something
• 23:42
  that clicks inside you or some money, someone that you meet
• 23:46
  along the way. So I could actually go through
• 23:48
  and say, these are the people who influenced my life from this
• 23:53
  time to this time to this time to this time.
• 23:56
  So from my English teacher in high school to, you know, early
• 24:01
  mentors to the, you know, different programs I join, I can
• 24:04
  I can tell you the turning points.
• 24:06
  But the difference between me and a lot of people is when
• 24:10
  there is a turning point, I turned and I didn't make an
• 24:13
  excuse. I just said this looks better
• 24:16
  than what I'm doing. And I think we just have to be
• 24:19
  open and and not so locked in to a doctrine that we get when
• 24:24
  we're young. Yeah, yeah.
• 24:26
  And it's so true. And I realize that too.
• 24:29
  Is everything that happens in our life is not only the only
• 24:35
  way it can be, it is the best way it could be.
• 24:40
  And every single lesson that every every past experience,
• 24:43
  every current event that's happening, I always try to think
• 24:47
  like I'm the common denominator here and everything that's
• 24:50
  happening is exactly what I'm creating in my life and it's
• 24:52
  exactly the best way it could possibly be.
• 24:54
  And if it feels challenging or it feels hard, or it feels
• 24:57
  hopeless or it feels dark, what are the lessons that I can learn
• 25:00
  from this? And how can I come out stronger,
• 25:02
  better, and reach my higher purpose and my higher potential
• 25:07
  from these lessons? And that that mindset shift is
• 25:10
  so challenging sometimes because things can be so difficult, but
• 25:13
  it's everything. And I think if you have that
• 25:15
  mindset, you can truly cut like you're a perfect example.
• 25:18
  You can come out of it absolutely anything and create
• 25:20
  whatever you want. Well, I think and and and I
• 25:24
  completely agree. And the way I think the easiest
• 25:26
  way to do it is to have simple goals so that you you have a
• 25:30
  point of focus. So if you have a goal that's
• 25:33
  pulling you forward, you have a point of focus.
• 25:36
  So then you you can't feel bad for yourself for very long
• 25:40
  because your mind saying, well, come on, like we have this goal
• 25:43
  and we all agreed to it. So like, what's, what's the big
• 25:46
  deal? Let's get up off the floor and
• 25:48
  get at it. And so I have series of goals
• 25:51
  and in all kinds of areas around how I want things to work.
• 25:55
  So you know how much my net worth should be.
• 25:58
  We have a goal around our family, So we want to have our
• 26:01
  family working so they work as one so that, you know, when,
• 26:05
  when they start taking over the different businesses that they,
• 26:09
  they can work as a team. It's got a school of fish.
• 26:11
  And so, you know, what do we have to do to be able to make
• 26:14
  that happen? Well, that's a lot of work, but
• 26:17
  what is the first step? What is the second step?
• 26:19
  And so forth? Yeah.
• 26:21
  What is your strategy for goal setting?
• 26:22
  Because I'm you started a life insurance.
• 26:26
  I mean you, you worked in commercial real estate for a
• 26:27
  little bit. You were in commercial finance,
• 26:29
  then you started you were in the hospitality business and owned
• 26:32
  hotels. And we'll get into that story on
• 26:34
  how you built a hotel business and portfolio and then lost it.
• 26:38
  And then you you went on to build the largest life insurance
• 26:40
  company in Canada that was doing $10 billion a year.
• 26:43
  And then you put in a succession plan and you sold the company to
• 26:45
  your executive team and then you went and founded more companies.
• 26:48
  So when I think of for me, you work with me.
• 26:53
  So you know where I'm at. I'm starting HP Capital, just
• 26:55
  founded the company, just got it off the ground and I want to
• 26:58
  build a multi billion dollar organization.
• 27:01
  The gap from where I'm at now and where I want to go seems so
• 27:06
  great. And I'm just like gosh, just to
• 27:09
  get you know, 15 team members rowing the boat in the same
• 27:13
  direction seems like such a difficult feat.
• 27:16
  I can't imagine having 125 like you had or I believe that's how
• 27:21
  many you. Had right.
• 27:22
  Yeah. Yeah.
• 27:23
  So how do you if it, if for entrepreneurs and real estate
• 27:28
  investors who are who are listening here today, how they
• 27:32
  know where they want to go, it's a maybe simple goal on paper.
• 27:35
  Like, OK, this is what I want to build, this is the revenue I
• 27:38
  want to generate or this is the dollar I want to sell for
• 27:40
  whatever. And then there's somewhere so
• 27:43
  far. How do you keep your eye on the
• 27:45
  the long term goal, but put those incremental goals in place
• 27:48
  and and be able to implement them and execute them without
• 27:51
  feeling overwhelmed by the long term goal?
• 27:53
  So I make movies, movies in my head, and I make a movie of
• 27:57
  where I'm going to end up and I picture everything, everything,
• 28:04
  what I look like, how I feel. I make that movie.
• 28:11
  So then that movie is always there.
• 28:13
  So then all I'm doing after that is starting to write the script
• 28:16
  from where I am. And then it just becomes easy
• 28:20
  because then you're just flowing along and all the pieces start
• 28:24
  to miraculously appear. So I mean, you're doing that.
• 28:27
  I mean, you made a joint venture party.
• 28:29
  You, you meet this, you meet that.
• 28:31
  And it's because you can picture, you know, here I am
• 28:34
  sitting with, you know, $20 billion of assets under
• 28:37
  management. And this is how I look like.
• 28:41
  And this is what my office looks like.
• 28:42
  And this is how I feel about myself.
• 28:45
  And these are the people I'm attracting.
• 28:46
  And then you just make that movie.
• 28:50
  And you shared, I love that the mind movies and I I've part of
• 28:54
  that is have you read the book Law of attraction?
• 28:56
  Yeah, And she talks a lot about that in the mind movies and and
• 28:59
  sitting silently with yourself and, and creating these images.
• 29:02
  And when you go about your day, you make note of the things that
• 29:06
  that you're drawn to. Like.
• 29:07
  Oh, I really like the way that that couple has a relationship.
• 29:10
  I really like the way this this leader runs his business.
• 29:12
  I really like the way this mother treats her child.
• 29:15
  And like if you pick these pieces and then you visualize
• 29:17
  those in your mind, like you said and you shared with with me
• 29:21
  or at Genius network, I think it was you said you start every
• 29:23
  single day by meditating for an hour or for an hour.
• 29:27
  You meditate to get your brain to nothing.
• 29:29
  Can you share about that process or is that where you?
• 29:31
  Shirley and I have a process, so we get up an hour before we have
• 29:35
  to do anything and we each have coffee together, but we don't
• 29:40
  spend the time talking. We just sit there and get to
• 29:42
  spend the time with ourselves together.
• 29:46
  And that kind of starts your day because you clear out the stuff
• 29:49
  that maybe bothered you in the night.
• 29:51
  You can get ready for your day. You're relaxed and you do it.
• 29:55
  So it's to me, it's a form of meditation.
• 29:57
  So I might really try to calm myself because I've got maybe
• 30:02
  Zoom calls all day and I think through how.
• 30:07
  So it's going to sound a little weird, but I actually rehearse
• 30:11
  every call I'm going to make before I go on it.
• 30:14
  So I actually visualize how the call will go.
• 30:18
  So I have a very, very strong picture in my mind how this call
• 30:23
  is going to go. And it did so then and it's a
• 30:27
  feeling just kind of weird sound, but but it but then they
• 30:31
  usually go that way. So I'm spending the first part
• 30:34
  of my day. Because you're very intentional
• 30:37
  about every single thing that you.
• 30:38
  Do well because when you're busy and to be successful, you, you
• 30:42
  have to be intent. You don't have a lot of time to
• 30:44
  just not be. So you've got to stay focused.
• 30:48
  And then, you know, we don't generally work on the weekends.
• 30:51
  So we take, you know, we'll go and sit and just, we have one
• 30:55
  place on the water. We just look at the ocean and
• 30:57
  watch the birds and you know, to visit or read a book or, you
• 31:02
  know, something just to let the brain recharge.
• 31:06
  Do you find difficulty in letting your brain calm down
• 31:09
  when you're running such massive organizations and go, go, go all
• 31:13
  the time? Well, I mean, my myself
• 31:15
  perception is that I handled it pretty well.
• 31:18
  I'm surely sure this perception is probably not so well.
• 31:21
  So I mean, I think that that's always going to be a challenge
• 31:26
  to be calming, but I also understand the nature of my
• 31:30
  brain. So the the worst thing my brain
• 31:33
  does to me is sometimes it keeps me all night to solve a problem.
• 31:36
  So it keep me awake all night till I solve a problem.
• 31:39
  Doesn't happen often, but the odd time it does.
• 31:42
  Yeah, yeah, because I really struggle with that to calm, calm
• 31:47
  the mind. Like to sit in, sit in silence
• 31:49
  is sometimes like the worst punishment from for myself.
• 31:52
  But that's where a lot of the clarity and the answers come
• 31:54
  from. Why, when I used to take
• 31:56
  meditation classes, the meditation told me I was the
• 31:59
  wiggliest person she'd ever seen.
• 32:01
  So like, I can't do that, but I can sit and have a coffee and
• 32:05
  just no social media, no phone, just slowly work through and
• 32:10
  relax the things that I need to relax.
• 32:12
  And I find if I do that at the end of the day, it helps too.
• 32:16
  And so not being looking at the news before go to bed or not
• 32:20
  doing the emails one more time makes a big difference.
• 32:25
  And when did you realize that you were going to be an
• 32:29
  entrepreneur? Was that something that was
• 32:31
  instilled in you early on that you were born with or?
• 32:33
  Nobody in our family ever did that, but I've been an
• 32:36
  entrepreneur every year of my adult life except for five.
• 32:41
  And what I mean, did you go to college?
• 32:43
  How were you? Were you I?
• 32:44
  Got all the way through grade 12 first first and only one in my
• 32:47
  family. Wow.
• 32:49
  And then you, what'd you do after?
• 32:51
  That to work for the Bank of Commerce because at 1972 every
• 32:55
  there was jobs for everybody. He was insane because this is
• 32:58
  the kind of the early part of the baby booms.
• 33:01
  Everybody was growing. So went to work for the bank and
• 33:03
  I did well and then I bought a bar at 20 and then I sold it and
• 33:11
  made some money. And then I went into real estate
• 33:14
  and then back into banking. And then I decided to buy
• 33:17
  another bar and that one went OK.
• 33:19
  And then I decided to buy some more and interest rates went up
• 33:24
  and my management skills were completely not there.
• 33:27
  So I hired people based on their stories, not based on their
• 33:32
  skills. And so I thought I could solve
• 33:35
  every problem that a hotel losing money by adding another
• 33:38
  one. So I got really good at buying
• 33:39
  them and terrible at running them because I learned how when
• 33:43
  I was selling them, selling hotels figured how to do second
• 33:47
  mortgages, how to do vendor take backs.
• 33:49
  So I was just using every little tool I had took to buy these
• 33:52
  things and it's just a disaster. Yeah.
• 33:55
  And so how many, what was that course of time when you started
• 33:57
  buying hotels and how many did you acquire and and then what
• 34:01
  was the story of you losing them?
• 34:03
  So I think I lost them almost as fast as I bought them.
• 34:06
  So, so, so I, I, I basically exchanged traded property.
• 34:13
  I bought a big motel, traded my hotel to the vendor of the motel
• 34:18
  and the motel was in trouble. So we made a deal with the bank
• 34:20
  to try to resolve it. And then he defaulted.
• 34:23
  So and then I ended up with both of them.
• 34:25
  I had to take the other one back and so I had two.
• 34:27
  So then I turned the motel back over to the bank and pre pre
• 34:31
  arranged that was all fine. And so things went good for a
• 34:34
  couple years, but then interest rates were sneaking up and
• 34:37
  things weren't so good. So I started buying more and
• 34:41
  then I couldn't make the payments.
• 34:43
  Things started to fall apart. So then I was busy, quit
• 34:46
  claiming 1H to A to a bank and trying to buy another one to
• 34:51
  fill it up. And then finally I just stopped.
• 34:53
  And I ended up over the course of seven months, giving most of
• 34:56
  them back and then turned the last one in, ended up with one.
• 35:01
  And then a couple years later, because I still had a big
• 35:04
  mortgage on one property that I couldn't pay, I had to go
• 35:07
  bankrupt. It's kind of embarrassing to
• 35:11
  stand in front of another man and tell me you're really
• 35:13
  screwed up and can't pay your bills.
• 35:15
  But you know you'll learn. Yeah, and I'm assuming you
• 35:18
  didn't have any. I, I don't know.
• 35:21
  But no Plan B, like no B to to bail you out or help you get
• 35:25
  through it. Nope.
• 35:25
  So that's when I went into sales and I found out that's where I
• 35:28
  always should have been, started selling life insurance and I was
• 35:32
  pretty good at it. And so we built the biggest
• 35:34
  brokerage over time. I mean, we did more insurance
• 35:37
  than all the Canadian banks combined just with one little
• 35:40
  group because we don't know any better, right?
• 35:43
  And so I never, I never hung out with all the other guys.
• 35:46
  So I didn't know what was possible.
• 35:48
  And I kept, I think the thing I always did is I always tried to
• 35:52
  figure out what is it that my clients really needed.
• 35:56
  So like, what is it that what problems have they got that I
• 36:00
  can solve? Not I need to sell them this
• 36:02
  thing. So I kept innovating and
• 36:05
  innovating, innovating. So he kept coming up with all
• 36:07
  kinds of neat tools for our clients, and we get to be pretty
• 36:11
  popular. And so it was only because we're
• 36:14
  driving at customer problems. And that's to me the secret to
• 36:18
  any business. You don't worry about your
• 36:20
  growth, you worry about how big a problem it is that you can
• 36:23
  solve for people. Yeah, your prior CEO, Susan said
• 36:29
  that you were such an innovator in life insurance and that you
• 36:32
  probably understood life insurance better than the life
• 36:35
  insurance companies themselves. What were some of the
• 36:39
  innovations that you did and the problems that you solved that
• 36:41
  you're proud of for your clients that helped you grow so rapidly
• 36:44
  and compete in such a shark industry?
• 36:46
  Well, the there's a couple things.
• 36:48
  So one thing I I recognize that an entrepreneur always needs all
• 36:53
  the money they can get. So I needed to find a way to
• 36:56
  make insurance not cost anything.
• 36:58
  So I did, and that was what caused to set up the finance
• 37:01
  company. Is that grasslands?
• 37:04
  Grassland. Wow.
• 37:04
  The predecessor we had SCDC 1, SCDC 2, SCDC 3, SCDC 4.
• 37:09
  We had a whole series of finance companies and then we made a
• 37:13
  joint venture with one of the Canadian banks and set up a
• 37:16
  commercial paper conduit so we could finance them on terms
• 37:19
  where it wouldn't affect their credit on their on their
• 37:22
  operating lines and things like that.
• 37:23
  So we just kept innovating on the financial side to make it
• 37:27
  easy for people to buy insurance.
• 37:29
  And then we mastered everything there is to about, about
• 37:33
  insurance accounting that there is.
• 37:35
  So then we could actually separate policies in into
• 37:39
  different accounting pieces so that it created an effective
• 37:43
  shifting value before death. And so people really like that.
• 37:47
  The accountants liked it, the lawyers liked it.
• 37:49
  And because it, it, it gave people an immediate benefit, not
• 37:53
  just when they died. And so he just got to be busy
• 37:57
  like he we just got referral after referral after referral
• 38:00
  after referral. So what?
• 38:03
  Because I don't, I never understand life insurance that I
• 38:06
  don't want to go down a super big rabbit hole in life
• 38:08
  insurance, but I do want to understand life insurance.
• 38:10
  So like, what exactly does that mean?
• 38:13
  Let's say I'm a client that is a high net worth or middle net
• 38:17
  worth entrepreneur and I don't know much about life insurance,
• 38:21
  and I find your company like what?
• 38:23
  What would your team say that's a value, a problem that you're
• 38:27
  solving for me? Well, the first thing I would
• 38:29
  try to explain is what problems we ought not to be trying to
• 38:31
  solve. So to just buy insurance in case
• 38:35
  you die, then you better have a really good reason for that
• 38:39
  because the odds of you dying is what makes the insurance company
• 38:43
  so profitable. So then we would try to say so
• 38:48
  in, in your case, you'd, I'd say, well, you know, do you, you
• 38:52
  know, do you have a problem keeping your executives?
• 38:55
  Because if you are, there's a little thing that we master with
• 38:58
  insurance. We could probably organize it.
• 39:00
  So your executives didn't pay any more tax than the corporate
• 39:03
  tax rate in America, than the C Corp tax rate.
• 39:06
  So now we've developed the whole program for hospitals.
• 39:09
  So we're just launching that in the US It's a whole new thing.
• 39:13
  So basically something cool, but and we'll be really successful
• 39:17
  because it's really going to make a huge impact to the
• 39:20
  financial statements of the hospital.
• 39:23
  So at a time when they're struggling to get cash, we can.
• 39:28
  So like instead of 38%, it would be 21% tax rate for your
• 39:32
  leadership team. Well, yeah, I think to
• 39:36
  everybody, right. And it's not hard, but it's
• 39:39
  just, you know, it's got to think it through.
• 39:42
  So we, we have a process, we always developed the process
• 39:45
  where we wouldn't do anything without getting an independent
• 39:48
  legal opinion for our client. So we wanted our client to have
• 39:52
  assurance from a, a law firm that what we're telling our
• 39:55
  client was right. So we didn't want to be the one
• 39:59
  convincing our client that we're right.
• 40:00
  We're saying we believe we're right.
• 40:02
  These law firms understand the structure.
• 40:05
  Here's a check. You go hire them and you get
• 40:08
  them to give you a commentary. So now when we're doing this
• 40:12
  stuff for the hospitals, we have a legal opinion or a legal brief
• 40:15
  to give to the hospital saying, well, we believe this is right.
• 40:19
  And if you do this, this is the outcome on your balance sheet,
• 40:22
  this is the outcome on your income statement.
• 40:24
  This, you know, this is the impact, this is how everything
• 40:27
  would work. This is how we would explain it.
• 40:30
  This is how we'll deal with objections from the physicians.
• 40:35
  And I've heard, I know in Genius Network, there's a couple life
• 40:39
  insurance entrepreneurs in there and they've talked about like
• 40:43
  getting in policies on their employees.
• 40:45
  Is that something that you guys? I would have to say to you, So
• 40:49
  what problem are we solving? So key man, Yeah, you you might
• 40:54
  key man, but do you even understand the risk of someone
• 40:57
  dying? So the biggest impact in a
• 40:59
  company is not death. It's almost death when you when
• 41:05
  you think about it. So I mean, I, I, I would
• 41:08
  structure something for an executive to increase their take
• 41:11
  home pay because that's good for you and it's good for them.
• 41:15
  If you were worried about them dying short, well, pretty,
• 41:18
  pretty inexpensive problem to fix.
• 41:20
  You can get a term policy. It would cost you pennies, but
• 41:24
  if you're if you're fixing that or you're really fixing the
• 41:27
  biggest risk, which is them not quite dying because if they're
• 41:33
  sick, that's way worse for your company because you have a moral
• 41:37
  dilemma. And and what you do help solve
• 41:42
  that. Then we would say that's not the
• 41:44
  best thing that we do, but I think these people would be
• 41:46
  really good at solving that problem.
• 41:49
  So we try not to go and do things that we're not the best
• 41:52
  at. There are some people that just
• 41:54
  do disability stuff. That's all they do and they're
• 41:56
  just unbelievable out if they understand the contracts, the
• 41:59
  language, we're more structuring and more innovating and
• 42:05
  financing as opposed to that. So I recognize what?
• 42:09
  What's a skill? So how did you, I mean I take us
• 42:13
  to like the journey of going from starting this small
• 42:16
  specialty life insurance firm. I believe you were the first
• 42:19
  company in Canada to offer permanent life insurance.
• 42:21
  Oh no, I mean, that's been around forever.
• 42:23
  But we were the first. We figured out a lot of things
• 42:26
  people weren't doing. Right.
• 42:27
  And so you just innovative what? Our rights because we were
• 42:30
  solving client problems. So the first, the first thing we
• 42:33
  did, I had a John Deere client that I got by accident.
• 42:38
  And so I got to know him and I got to understand the problems
• 42:41
  John Deere dealers were having. So I designed some solutions to
• 42:45
  help John Deere dealers do succession plans, just kind of
• 42:49
  innovative and it was a way they could get the small business
• 42:52
  limits and just a little bit, I mean it's pretty Canadian ish
• 42:55
  kind of thing. But by the time I was done, I
• 42:57
  had all the John Deere dealerships in Western Canada
• 43:00
  because I knew more about it than anybody.
• 43:02
  So that's that's not out of my brain.
• 43:04
  That's out of Doctor Stanley's book, you know, selling to the
• 43:07
  affluent and it's a target marketing simple.
• 43:10
  So I just did it and then I got the case dealers, then I got the
• 43:13
  New Holland dealers. And so then your that was your
• 43:17
  niche and that's, that was your client.
• 43:20
  And then when then we moved into and we moved into real estate
• 43:23
  companies that figured out what to do there.
• 43:26
  And so now we run like an off offshore captives and we've got
• 43:30
  a really complex, the infrastructure that we've built
• 43:34
  to deal with the problems that companies have today.
• 43:36
  So we can deal with American companies, Canadian companies
• 43:40
  and we can help them manage risk and and all kinds of stuff
• 43:43
  because that's the problem they're having today.
• 43:45
  So we really focus on people's problems.
• 43:48
  So when you look at your business, you say, well, when I
• 43:52
  say to you, to what problem are you a solution, you better know
• 43:54
  the answer because if you don't know the answer, I think you're
• 43:58
  sunk. And then and then you have to be
• 44:02
  able to do that better than anybody.
• 44:03
  And so that's that's what drives you.
• 44:06
  Yeah, I work my first job and my only corporate job was at a cat
• 44:10
  dealer. Yeah.
• 44:11
  OK. So you understand.
• 44:12
  Oh yeah, yeah, that's amazing. I know.
• 44:15
  It's just makes my wheels start. But but you just say so.
• 44:18
  So what problem are you a solution now in the business
• 44:20
  you've got? What problem are you solution
• 44:22
  and how are you going to be better than anybody?
• 44:25
  Because like I can tell you, you did not start off your life
• 44:29
  planning on being 17th best. Nope.
• 44:32
  But but a lot of people live their life that way, but that
• 44:36
  was never their intention. Yeah.
• 44:39
  Did you always want to be #1? Well, through school I always
• 44:44
  wanted to be #1 but one girl always beat me, so I was always
• 44:47
  #2 but I tried harder, but not really.
• 44:50
  But I wished I would try harder. But yeah, so she was just
• 44:54
  smarter than me. And I'm, I'm not the smartest
• 44:57
  person, but I try hard and I have, you know, an ability to
• 45:01
  problem solve that that gives me a competitive advantage because
• 45:05
  I'm always very, very focused on the client and what problems
• 45:08
  they've got. And I hear the problems, hear
• 45:12
  the problems, hear the problems. How did you attract and retain
• 45:20
  the right talent at your company as you grew and know who to hire
• 45:23
  at what time and how to know if they were the right seat, the
• 45:26
  right person in the right seat? So first I hired ACA firm to go
• 45:31
  and interview and screen and pick because as an entrepreneur
• 45:36
  and I'm fairly empathetic, I just would hire based on how
• 45:40
  well they listen to my story. So I always got the wrong
• 45:43
  people. That's how I hire.
• 45:44
  Once I hired like ACA firm to screen, the first general
• 45:48
  manager I got was amazing. And we never really did get
• 45:53
  along great because she was very professional in how she ran
• 45:58
  things. And so I had to get used to
• 45:59
  that. And then Susan was up, you know,
• 46:03
  another level above that, a PhD in business, all kinds of stuff.
• 46:07
  Like she had a way she wanted to run things and my job was to let
• 46:10
  her do her job and so she could appreciate the innovation.
• 46:14
  I had to appreciate the fact that I stayed out of her lane
• 46:18
  and let her hire who she needed to hire and do the things she
• 46:21
  needed to do to make the company successful.
• 46:23
  So that was where that was the first transformation I went
• 46:27
  through is not thinking I could do all the things myself.
• 46:30
  Have you and you found success even like with your salespeople
• 46:33
  and recruiting firms? Because I struggle, I mean I
• 46:35
  don't really know. I haven't been able to find
• 46:36
  people that recruit like commercial loan broker.
• 46:40
  So is the reason you exist in life to be a salesperson,
• 46:45
  recruiter, or is it to be? Well, then don't do it.
• 46:48
  It's very simple. So go hire someone who is a
• 46:51
  specialist at recruiting sales. And they exist.
• 46:55
  There are some people who just live to recruit and hire and
• 46:58
  train salespeople because there's a screening tool.
• 47:01
  There's a way you want to make them so they always stay with
• 47:04
  you, not try to go off on their own.
• 47:06
  There's just different ways of measuring that.
• 47:07
  I got about probably 8 or 9 personality tests that I have of
• 47:10
  myself. I understand what I'm good at,
• 47:13
  but we test everybody and we lose in our companies.
• 47:16
  Now we use a lot of tests that they use in the armed forces
• 47:19
  because those measure for loyalty and for intelligence and
• 47:23
  for problem solving, and then you can train the other parts.
• 47:26
  Yeah. What are some of the tests?
• 47:28
  That you guys use. I know you've shared some of
• 47:29
  these with me, but for the audience, I mean, I like Myers,
• 47:32
  Briggs and I. Think in a relationship it's
• 47:34
  also a great one to do when you're with somebody or dating
• 47:38
  someone the Myers Briggs Oh yeah because if you both.
• 47:40
  Do them you're going to. Find out if you're compatible,
• 47:44
  pure and simple, and in the places where you're not
• 47:46
  compatible. Be loud and clear and it'll work
• 47:50
  every time. And we do Plumb Colby I Strength
• 47:54
  Finder is another big one a lot of them are part of.
• 47:57
  So one of the things I learned to do when I was going through
• 48:00
  my transformation was to learn to know who I was.
• 48:04
  Like to have a clear picture. So I learned from all those
• 48:07
  things who I wasn't, who I wasn't, and what my shortcomings
• 48:11
  were and what my strengths were. Yeah, something you taught me.
• 48:15
  That I share probably once a day with somebody that I'm talking
• 48:19
  to. I was actually.
• 48:20
  Have you heard of the School of Hard Knocks?
• 48:23
  Yeah, I was. On his he interviewed me a
• 48:25
  couple. Weeks ago hasn't been released
• 48:26
  yet, but I shared it on the interview, but you said what
• 48:29
  part of the arrow kills the animal?
• 48:32
  The point and to the what I got from that is we want to operate
• 48:37
  in our zone of genius, right? And we want to get out of the
• 48:41
  whole arrow. We want to get closer and closer
• 48:43
  and closer to the point of the arrow to our zone of genius, to
• 48:46
  our highest and best, use our gift to the world and delegate
• 48:50
  out the other things that aren't our best ability.
• 48:53
  And So what, how did you identify like what your zone of
• 48:57
  genius was and what was that process for you to let go of?
• 49:03
  Because as entrepreneurs and founders, we, we wear all the
• 49:05
  hats in the beginning, but as you grow and scale, how did you
• 49:08
  figure out like this is my one thing that I do And how well did
• 49:11
  you stick to just doing that one thing and delegating out and
• 49:14
  hiring out the rest? So it's three or three or four
• 49:16
  things. So when you hire a really good
• 49:19
  general manager, they're quick to tell you which what you
• 49:22
  should do. That was good.
• 49:25
  But you know, when I started in strategic coach that that was 30
• 49:28
  years ago, we had to do unique abilities.
• 49:32
  So you had to write letters to people and what are your unique
• 49:35
  abilities? And so I found out that really I
• 49:37
  can put any idea on one page. I'm a simplifier and great
• 49:42
  simplifier and that I'm highly creative, so I can relate things
• 49:47
  to things. So then I did strength Finder.
• 49:49
  And so then I looked at my top strengths, ideation, empathy,
• 49:53
  drive, all those things fit together.
• 49:55
  So I know that really I should just go and talk to people and
• 49:58
  find out what problems they are and frame a solution and then go
• 50:02
  find people to make, to manufacture all the pieces, Tax
• 50:06
  lawyers, accountants, just, you know, all the different people
• 50:09
  because those things are not my things I'm best at.
• 50:12
  But I can tell you that if they did this, it would create this
• 50:15
  outcome and they would be happy. And how did you manage I?
• 50:19
  Mean were you because you hire, You ended up hiring ACEO and you
• 50:24
  were in the visionary owner's box.
• 50:27
  But like, what system did you implement to manage your team
• 50:30
  and your employees as you grew? Because right now I'm learning
• 50:32
  EOS and operating on EOS. I don't know, do you know what
• 50:35
  that is? Entrepreneur operating system.
• 50:37
  And then some people say that's horrible.
• 50:38
  It'll crush your company and other people are like, oh, you
• 50:40
  need it or you're going to die. And it's like, how did you
• 50:43
  structure, you know, meetings and direct reports and
• 50:47
  departments Like how what did you operate off of my first big?
• 50:50
  Transformation. I hired an EA and I let her
• 50:55
  manage all of my stuff. Totally, totally.
• 51:00
  I didn't overrun her. I didn't go around her.
• 51:03
  I just said your job is to make sure I show up when I'm supposed
• 51:07
  to and phone people and organize things and look after my
• 51:10
  schedule. And then we hired people to do
• 51:15
  the modeling and then we hired a general manager.
• 51:19
  And so the general manager job was to make sure everybody did
• 51:22
  their job. So all I had to do was just show
• 51:24
  up in meetings. So I never tried to be something
• 51:27
  that I wasn't. So when you say this operating
• 51:29
  or that operating system, I would say to you, so who did you
• 51:31
  hire to pick the system that's going to work the best for your
• 51:35
  company? Because if you haven't, I mean,
• 51:37
  if you haven't got a really good CEO or general manager how or
• 51:41
  managing partner or whatever, then you're at a huge
• 51:44
  disadvantage because the time you spend doing that is time
• 51:47
  you're not spending on sales and building relationships, which is
• 51:50
  what you specialize at. That's all I do.
• 51:53
  I mean if you look at. My day Lisa is on most of my
• 51:57
  calls. She makes notes from each call.
• 52:00
  She makes sure the to do's happen and I will be on 8 hours
• 52:04
  of calls in the day and that's what I do.
• 52:06
  So I'm organizing ideas. So I was on a call with a
• 52:11
  company that makes a supplement that would cure cancer in dogs
• 52:15
  and they're looking for investors.
• 52:17
  So I was on a call with him just before I came here.
• 52:20
  And so I listened, I asked questions.
• 52:22
  Now think about it and we'll go back and we'll start to figure
• 52:25
  out is this something that I'd want to get involved in?
• 52:28
  Because the only time I'd get involved in it is if they need
• 52:31
  my expertise at marketing, because any other thing, it's
• 52:34
  not my best thing. And so you say.
• 52:37
  Marketing is one of your unique. Well, it's because I I'm really
• 52:40
  good at. Finding out what problems people
• 52:42
  have that maybe I can help with crafting a.
• 52:46
  Message to solve that problem. Well, I'm pretty direct, yeah,
• 52:49
  So I'm going to say yeah. I mean, I like, I use
• 52:53
  visualization in my, my website and I'm happy to share it.
• 52:56
  But so I bought a part of a company that has a healthy
• 53:00
  eating app as opposed to, you know, a diet app.
• 53:03
  And so then I happened to meet a hospital executive in
• 53:07
  Mississippi. So I crafted a whole plan to
• 53:10
  help Mississippi move up the health tables because they're
• 53:13
  last. So it's, it's all I wrote it all
• 53:15
  out. So that's the part my brain
• 53:17
  would do. Now when it comes to doing all
• 53:19
  the in between stuff, not so good.
• 53:22
  But since I thought of that, I've been meeting people that
• 53:25
  this person just retired. They used to be, they, they had
• 53:27
  a PhD in nutrition. They used to run a
• 53:29
  not-for-profit that marketed in in this area to help people
• 53:33
  drink milk or to do this. So all these people are just
• 53:35
  showing up, people I never met, no connection to showing up.
• 53:40
  So it's just to me, how it how it works and I can't explain it,
• 53:44
  but it happens in every, every place.
• 53:47
  We're we're doing stuff where, you know, you start focusing on
• 53:51
  this problem and all of a sudden the help shows up.
• 53:54
  But we just have to be humble enough to say, well, they got a
• 53:57
  way better brain for this than me, so I'll just let them do
• 53:59
  that part. Yeah.
• 54:01
  How have you? Been able to make decisions.
• 54:06
  On. Opportunities, like what
• 54:08
  opportunities are the best opportunities to go for?
• 54:10
  Because you, you obviously your founder of multiple companies,
• 54:12
  you, you invest in, in multiple companies in different
• 54:15
  development projects and things like that.
• 54:17
  So like, how do you really analyze if an opportunity is one
• 54:21
  that you want to and should go for?
• 54:23
  So again, I'm not an analyst. So I'll hear the pitch and if
• 54:27
  the pitch makes sense. So if I understand it from the
• 54:29
  perspective of if I had this company, this is how I would
• 54:33
  generate sales. OK, so then that's as far as I
• 54:36
  go. So then I have a family office
• 54:39
  and Cpas and stuff. So they do the analysis to make
• 54:42
  sure it's not hokey, pokey because I wouldn't do because I
• 54:45
  love the story. So I let them do it.
• 54:48
  So that's being comfortable delegating and being comfortable
• 54:52
  letting the people you're delegating make those decisions.
• 54:55
  So entrepreneurs by their nature want to think they need to do
• 54:59
  everything. And I've seen it over and over.
• 55:01
  I'm, you know, but we're not. We're really just really good at
• 55:05
  one thing. And soon as we learn that and
• 55:07
  just stay in that lane, we'll excel at it beyond anybody else.
• 55:11
  Yeah. And that's something I feel
• 55:13
  really. Grateful for is I have now.
• 55:15
  I used to. I have no problems letting go.
• 55:17
  Like I know what I'm good at. I know I love working with the
• 55:21
  team. I want to have an amazing team.
• 55:23
  It's just building that amazing team is where I have challenges.
• 55:29
  It's really putting those puzzle pieces together now the right
• 55:32
  people are starting to kind of be a magnet to me, which is
• 55:35
  pretty cool. It's actually funny.
• 55:36
  I had Pace Morby. I interviewed Pace Morby.
• 55:38
  He's another just awesome entrepreneur and he's like, you
• 55:42
  need an operator and, you know, COO and, you know, maybe someone
• 55:46
  watching the show is going to reach out to you and and be
• 55:49
  like, you're exactly what I've been looking for and someone
• 55:51
  actually reached out to me from the show.
• 55:53
  So it's cool to start to see that happen.
• 55:55
  But yeah, I don't know. I think right now, just thinking
• 55:58
  of where I'm at my business and where a lot of the people that
• 56:00
  to show are when you have that small mid level company.
• 56:04
  And sometimes for me where I'm at with a brand new company with
• 56:07
  HP capital, I'm like, when is the right decision to invest in
• 56:13
  that kind of, you know, team member, employee, operator,
• 56:17
  that's going to be expensive before there's a ton of revenue
• 56:21
  to support. Like when it do you do that
• 56:23
  right out of the gate and just take the risk and be like, I
• 56:25
  need this person or do you wait until the business can justify
• 56:30
  the expense so. The beauty of sales is you can
• 56:35
  go get all the money you want anytime you want.
• 56:39
  So if you closed your eyes and visualized HB Capital and you
• 56:44
  say this team is very successful, that looks like
• 56:46
  this, you'll have your answer. So then you know how many sales
• 56:51
  you have to make on the real estate side to get the people
• 56:53
  there tomorrow to get you there? Because that's how I like a this
• 56:58
  theory. I can sell my way out of
• 56:59
  anything. Yeah, that's what I yeah, sell
• 57:02
  you. But I don't think I think it's
• 57:04
  something Joe has in his office is like a good sales letter can
• 57:07
  solve yeah, every problem. And so I.
• 57:09
  Don't ever look at I always look at money as being something that
• 57:13
  there's an abundance of, but you have to go and do something for
• 57:16
  somebody to help them and you'll be rewarded.
• 57:20
  So you have a system for getting paid for helping people solve a
• 57:25
  real estate problem. So then turn on The Jets to get
• 57:29
  the capital you need to have the right people to make the next
• 57:32
  thing work exactly the same. OK, Yeah, that's what I mean.
• 57:35
  If you can't. See it if you can't.
• 57:37
  See what it looks like when it's finished?
• 57:39
  You won't get there. Yeah, No, I that's what I I
• 57:41
  could. See it?
• 57:42
  I could see it. I could taste it.
• 57:44
  You know, I see it all perfectly.
• 57:45
  It's just a matter of getting there, getting putting those
• 57:48
  pieces in place so and I still have really clear.
• 57:51
  Visions of everything, anything I'm involved in as to what it
• 57:54
  looks like when it's finished, you talk in your book about.
• 57:58
  A lot about, you know, personal struggles and challenges and
• 58:01
  being resilient and overcoming these battles that we face in
• 58:04
  life. And this resonates so deeply
• 58:06
  with me because this has been my journey of transformation as
• 58:09
  well. And just getting through some of
• 58:11
  these really difficult times for entrepreneurs out there.
• 58:13
  Because I think so many of us, it's the easy thing to do is
• 58:16
  just work harder, work more, stay disconnected, set bigger
• 58:20
  goals financially and kind of burn the candle at both ends and
• 58:25
  ignore health, ignore relationships, ignore healing
• 58:30
  or, you know, meditation and forgiveness and, and the inner
• 58:33
  work, not the the the entrepreneur work that we do.
• 58:37
  What do you think the impact is of entrepreneurs not taking the
• 58:41
  time to really do the inner work to focus on their health?
• 58:44
  Like what was that transformation for you on on
• 58:47
  being a leader and ACEO from pre transformation and post
• 58:54
  transformation? Well, I think that if you look
• 58:56
  at. Every little transformation,
• 58:59
  they're a habit of success. And if you can't stop and think
• 59:03
  things through, if you're just racing, racing, racing, you
• 59:06
  never develop habits of success. You never get a chance to stop
• 59:09
  and say I did this and it worked.
• 59:11
  I did this and it didn't work. Therefore I'm not going to do
• 59:14
  this anymore. So you need to be able to slow
• 59:16
  down and say so it's not more bead.
• 59:20
  It's it's more thought saying, but things aren't working very
• 59:24
  good. Obviously, I'm not solving a
• 59:26
  problem for my clients. And if you take everything back
• 59:29
  to a problem and like my the saying that I got early on and
• 59:33
  I'll credit it to Willie Fournier and he had a extra word
• 59:36
  and hear what I'm not going to add, but is to what problem am
• 59:39
  IA solution. And that is my mantra in
• 59:42
  everything, in family, in business, in mentoring.
• 59:47
  If I'm not a solution to a problem, then I need to move on.
• 59:52
  And too many people I meet believe that their ideas are
• 59:56
  amazing without being able to tell me what problem they can
• 59:59
  solve with this idea. And you did you.
• 1:00:03
  Notice in your leadership skills like when you're health
• 1:00:07
  transformed that they improved. Like what what really changed
• 1:00:11
  other than you, you lost weight and you stopped smoking these
• 1:00:13
  things like what were the internal changes in yourself as
• 1:00:17
  the transformation happened and and how did that reflect to your
• 1:00:19
  company? So first.
• 1:00:22
  Of all, I don't credit myself with having phenomenal
• 1:00:25
  leadership skills because I'm an inventor.
• 1:00:29
  So I can create enthusiasm, but not necessarily the
• 1:00:34
  sustainability of an idea. That's what a good executive
• 1:00:38
  team does. So I I.
• 1:00:40
  Think of myself. As and then I think if you talk
• 1:00:42
  to the people around me, they say, well, you always had a lot
• 1:00:44
  of ideas, but I'm not the person I, I tell.
• 1:00:48
  I tell you, I'm not the executioner because I'm not.
• 1:00:51
  I really suck at that. So the thing I learned is, is
• 1:00:54
  what I can do that's in with within my control that I must do
• 1:00:59
  and what I need to delegate. So if you think about my
• 1:01:02
  transformation, I didn't do any of it.
• 1:01:04
  I just showed up. So I had a personal trainer at a
• 1:01:07
  dietitian at a psychologist. Then I had someone who really
• 1:01:10
  his whole mission was around values based businesses, then
• 1:01:15
  enjoy strategic coach, then this.
• 1:01:17
  So I never actually did any of this stuff myself.
• 1:01:20
  I just showed up and followed instructions so the.
• 1:01:24
  Difference was that I would do. It I would trust enough to
• 1:01:28
  actually do it. And then to me that's the it's
• 1:01:32
  everything. It's everything simple.
• 1:01:34
  Just show up and do it. Don't give up.
• 1:01:36
  Get the Get the specialist I. Mean you, if you got to be 320
• 1:01:41
  lbs, obviously you don't know that much about fitness.
• 1:01:44
  So why do I think I can be the fitness expert to get me all the
• 1:01:48
  way back down? So I hired one, right?
• 1:01:52
  So become coachable. Who?
• 1:01:54
  Not how? Yep.
• 1:01:55
  Yep. Become coachable.
• 1:01:56
  Be humble and be coachable and then always focus on best.
• 1:02:01
  Best solution to a problem. Best coaches, best staff.
• 1:02:06
  Because nobody wants to be 17th best or 14th or 3rd or I had a
• 1:02:12
  question that pops in my head while you're talking.
• 1:02:14
  And then I forgot. No, no, you're good.
• 1:02:17
  Other than going bankrupt and losing what you had built at
• 1:02:21
  that point in your life, what was the rock bottom moment in
• 1:02:24
  your life like? When when were you just the
• 1:02:28
  absolute rock rock bottom where you didn't know how you were
• 1:02:33
  going to get out of it? Well, I never really thought of
• 1:02:36
  it. That way I just thought of the
• 1:02:38
  mess I had made that I had to clean up and that it wasn't
• 1:02:41
  going to be a lot of fun. But I think the rock bottom
• 1:02:43
  point in my life was when my sister took her own life,
• 1:02:48
  because it's just totally. And how did it change you?
• 1:02:52
  When that happens in a family. It's messy for quite a while
• 1:02:55
  because there was quite a few messes that I went and helped
• 1:02:58
  sort out with my parents and things, but I made the thing
• 1:03:02
  that I think matters most to me. So I have a visualization of
• 1:03:07
  family. So in my visualization, I've had
• 1:03:09
  this visualization. Now it's playing over and over
• 1:03:11
  and over. Is that all of us are walking
• 1:03:13
  down the beach holding hands and each person is looking back to
• 1:03:17
  the person beside them to make sure they're keeping up.
• 1:03:20
  So that's what I learned from all of the stuff that went on in
• 1:03:23
  my family, is that to have a really good family, that caring
• 1:03:27
  has to be there at that level so that you're not focused on
• 1:03:30
  yourself, you're focused on the one next to you being able to
• 1:03:33
  keep up. And what do you have to do for
• 1:03:36
  them to to keep up? Yeah, That, that, that.
• 1:03:39
  Hits home for me for sure, because I have, you know, I
• 1:03:42
  have, I have a couple few stragglers in my family that I
• 1:03:47
  struggle with that internally of when you try to help someone so
• 1:03:50
  much, or at least you think you do.
• 1:03:52
  And maybe I don't as much as I think I do, honestly, if I get
• 1:03:55
  real honest with myself. But it's like, when's that point
• 1:03:58
  of how much do you pour into somebody and give them your
• 1:04:02
  energy if they're not taking action to change their life,
• 1:04:07
  versus when you just let them be, accept them for as they are
• 1:04:11
  and let them be behind? Well, there's a concept.
• 1:04:14
  In Buddhist, and it's one of the Techno Khan's books and it's
• 1:04:18
  called The Sword of Discernment. So if you help someone and they
• 1:04:23
  respond by helping others, if they come back to you for help
• 1:04:27
  again, you should be willing to help because they're trying to
• 1:04:30
  help others. But if they keep coming back to
• 1:04:33
  you for help because they're not prepared for help themselves,
• 1:04:36
  use the sort of discernment, lop off their head and move on.
• 1:04:39
  They're not worthy of your help. There's so many people that will
• 1:04:42
  respond a different way. So our our construct for family
• 1:04:46
  is not necessarily by blood. So it can be And and this is
• 1:04:50
  something that Jordan Peterson had on.
• 1:04:52
  I just caught a little nimp saying the the family you're
• 1:04:55
  with at any point in time is more important than your
• 1:04:58
  biological family. So maybe they're business peers,
• 1:05:01
  maybe they're, you know, however that works, that's the part that
• 1:05:06
  influences you the most and where you're going to spend a
• 1:05:09
  lot of effort. That makes sense.
• 1:05:12
  Yeah. What do you think was the number
• 1:05:14
  one thing that attributed to your success in everything that
• 1:05:17
  you did? I think it's resilience.
• 1:05:21
  Not not letting myself be down. So I mean, I, I could have
• 1:05:26
  bullied in school. We moved around a lot.
• 1:05:29
  You know, your new kid in the school has kind of a gangly,
• 1:05:32
  weak, asthmatic kid. So it knocked around lots.
• 1:05:35
  So you just kept getting up. So you just learn that, you
• 1:05:38
  know, life has its challenges, but you just get back up off the
• 1:05:42
  floor and get at it and try not to do stupid things a second
• 1:05:46
  time. Learn from your mistakes and be
• 1:05:48
  relentless. Just keep.
• 1:05:49
  Keep going. Because business is is that way.
• 1:05:52
  We're going to make mistakes. Have you seen Finding Nemo?
• 1:05:55
  Yes, they're little Dory. She's like, just keep swimming,
• 1:05:58
  Just keep swimming. And whenever all Hell's breaking
• 1:06:00
  loose, I just sing that song. Just keep swimming.
• 1:06:02
  What do we do? We swim.
• 1:06:03
  Yeah. Well, mine.
• 1:06:04
  Mine. My big movie.
• 1:06:05
  Is is Forrest Gump run, Forest run.
• 1:06:07
  That's kind of my model, but it just.
• 1:06:09
  But it'd be just we just have to be not so full of ourselves and
• 1:06:13
  say, well, you know, we're going to make mistakes.
• 1:06:15
  Yeah. And we we make less tragic
• 1:06:17
  mistakes as we move along if we pay attention.
• 1:06:19
  What keeps you going? You.
• 1:06:20
  I mean you. Didn't you didn't retire and
• 1:06:22
  sell your company and go sit on a beach?
• 1:06:24
  You just, you're going well, I still have things I want to do
• 1:06:26
  so. So if I think about, so I have
• 1:06:29
  my, my life mission right now is to transform functional
• 1:06:33
  medicine. So it's it's to transform health
• 1:06:36
  functional medicine. The root of that is nutrition.
• 1:06:40
  And so I had this goal, this vision, and then from nowhere,
• 1:06:46
  somebody in Mississippi introduced me to the founder of
• 1:06:48
  Med Chefs. And I realized that's a tool
• 1:06:51
  that would help on my mission. So then I get involved with
• 1:06:55
  them, I buy into the company and I help them kind of figure out
• 1:07:00
  way forward. And I just go and do it and get
• 1:07:03
  it going. And then we'll find the right
• 1:07:05
  people to execute. You know, you're in tech, you're
• 1:07:08
  in medicine. You're in insurance.
• 1:07:11
  Do you see synergies between building and being a part of
• 1:07:16
  these different types of companies, like building a
• 1:07:19
  business? Is building a business or have
• 1:07:20
  you had to go back and completely relearn everything,
• 1:07:22
  reinvent yourself? Or is it just back to you do
• 1:07:25
  your thing of I think of amazing ideas and solving big problems
• 1:07:29
  and then I have the right people in place to execute.
• 1:07:31
  Let me give you an example for 60.
• 1:07:33
  Eight years I avoided doing podcasts and now?
• 1:07:37
  Because we do a book and. Because the book is important to
• 1:07:39
  me because it's it, it basically is a book that people can use to
• 1:07:44
  understand what you need to do to get to the next level.
• 1:07:48
  And it's simple because it's something that I actually did.
• 1:07:51
  And so it's not complicated. People have had worse life,
• 1:07:54
  People had better lives. But it's sort of how.
• 1:07:56
  So now I have to go and do this part because it's necessary.
• 1:08:00
  But you want to. No, it's not the most fun thing,
• 1:08:03
  but but it's, it's still what I'm going to do and I'll get
• 1:08:07
  used to it. So you're always learning new
• 1:08:08
  things. And the other thing is that just
• 1:08:10
  just my, when you, when you do your strength Finder, one of my
• 1:08:14
  strengths is ideation. So I'd link really weird things
• 1:08:18
  together. So for example, insurance
• 1:08:23
  executive comp, solving healthcare funding crisis and a
• 1:08:28
  nutrition program to make people healthier and putting that all
• 1:08:32
  together in one big pot of soup. People wouldn't normally think
• 1:08:36
  of those things because they don't exactly fit.
• 1:08:38
  And so then how do you articulate that?
• 1:08:40
  How do you Well, you just. Figure it out so.
• 1:08:43
  If, if, if we can on one hand help a hospital system mount a
• 1:08:49
  campaign to make people eat better, over time their
• 1:08:53
  healthcare costs will drop. And if we can solve the
• 1:08:55
  immediate crisis with a structure, then it'll create
• 1:08:59
  immediate relief so they can start to hire the people like
• 1:09:02
  dietitians, to help the people eat healthier.
• 1:09:04
  So it's a circle, it's brilliant and it's just.
• 1:09:06
  And the idea we stole was what universities used to pay
• 1:09:10
  football coaches. But we figured, well, football
• 1:09:12
  coach isn't that much different than a doctor.
• 1:09:14
  I have two legs and just kind of pirate it.
• 1:09:16
  And then I figured out some other things because of the
• 1:09:18
  financing we've done genius solving.
• 1:09:22
  A problem, no. Different than what you do.
• 1:09:24
  You're selling commercial real estate, but you realize, well,
• 1:09:27
  some people can't buy it because this is a problem.
• 1:09:29
  So I'll solve that problem over there.
• 1:09:31
  So then how do you integrate them to make them work
• 1:09:34
  synergistically? All right.
• 1:09:35
  That's how I got into commercial.
• 1:09:36
  Finance because I couldn't get financing, which is exactly why
• 1:09:40
  I started in. Financing insurance because
• 1:09:42
  banks would only give them 90% and they needed 130 so I had to
• 1:09:46
  figure it out. That's insane.
• 1:09:48
  No, it's the same thing. You did.
• 1:09:49
  So really isn't that same, it's just necessary.
• 1:09:53
  So when you think about it, other people just didn't have
• 1:09:56
  the energy. Well, we don't have 100 and. 30%
• 1:09:59
  LTV, Yeah, but but, but it's because you haven't.
• 1:10:02
  Tried so if you could actually figure out how to give people
• 1:10:06
  10% more than the purchase price, you'd sell all the real
• 1:10:09
  estate that there was available in Arizona.
• 1:10:11
  Yeah, finance it, but I'd go. Bankrupt with the market turned
• 1:10:14
  right and well, that's where I have to get creative and find
• 1:10:17
  these other solutions. I guess I just don't see how
• 1:10:19
  that that computes. How do you?
• 1:10:22
  Well, you have to be able to roll them into.
• 1:10:23
  A unit based thing. So they're just units like a
• 1:10:26
  REIT. So that's how you defeat over
• 1:10:29
  over over boring on mortgages. Well, I could talk to you
• 1:10:32
  forever and ever. And ever and ever.
• 1:10:34
  And I'm just super grateful and I'm I'm proud of you for pushing
• 1:10:37
  yourself outside your comfort zone and doing this podcast.
• 1:10:39
  I used to be, I would, I was, this is my biggest fear in my
• 1:10:43
  life was being on camera, speaking on stage, having photos
• 1:10:47
  taken of me like the most critical.
• 1:10:49
  I mean, I would when I was younger, I would bawl my eyes
• 1:10:51
  out if somebody took a photo of me and I would scream at them
• 1:10:54
  because I was so broken and so insecure and just so nervous.
• 1:10:59
  But I just signed up to do my 10 minute talk at Genius Network in
• 1:11:03
  the September meeting. It'll be my first time actually
• 1:11:05
  doing a solo speech on stage, and as as much as I want to run
• 1:11:10
  away from it, I committed to it and I'm excited and I already
• 1:11:14
  have my my talk outlined. So you going to talk about why
• 1:11:16
  women are better? With money than men, no.
• 1:11:20
  No, it's it's called freedom beyond fortune, the legacy of
• 1:11:24
  letting go all we can end with that.
• 1:11:26
  But the, the talk is really about there's more to freedom
• 1:11:30
  and life than just financial wealth And just my
• 1:11:35
  transformation story of, of forgiveness and letting go of
• 1:11:38
  all the things, all the bricks on my head, walking around with
• 1:11:42
  bricks of, on our head of limiting beliefs that are
• 1:11:44
  preventing us from reaching our highest potential.
• 1:11:46
  And that's actually one of my questions in the talk is what
• 1:11:48
  beliefs are you holding on to that are preventing you from
• 1:11:50
  being free? And what bricks on your head do
• 1:11:53
  you need to get off your head? So when is social media?
• 1:11:56
  Because to be able to be successful with the project we
• 1:11:59
  want to do in Mississippi, I have to be.
• 1:12:02
  I'm going to have to master it. It's a big thing because I don't
• 1:12:05
  like being out there. If you look on social media,
• 1:12:08
  until you start to see some of these interviews, I'm almost
• 1:12:11
  invisible. So now I have to be part of
• 1:12:15
  that. That's a big fear.
• 1:12:16
  And you know, you always have that fear of failing.
• 1:12:19
  So this is a big project. I could fall on my face so you
• 1:12:22
  know you, but I don't let it stop me.
• 1:12:24
  I'm just aware that I better have all of my wits about me.
• 1:12:28
  It's funny, I have another dear. Friend, you would love him.
• 1:12:31
  His name is Scott, but he's almost a billionaire, really
• 1:12:34
  successful developer. And I had, I interviewed him, it
• 1:12:39
  was his first interview of his whole life.
• 1:12:41
  And he, I was like, you have to create an Instagram account, You
• 1:12:44
  got to be on social media, you got to do these things.
• 1:12:46
  And he created social media. And I, I just noticed I'm the
• 1:12:49
  only follower he follows, He has 0 followers and he has no face,
• 1:12:53
  no profile and no bio or anything.
• 1:12:55
  But it was like a step in the right direction.
• 1:12:57
  And it's just, it's cool to see and it's so cool to see because
• 1:13:01
  we're different generations and your generation social media
• 1:13:03
  didn't exist. Now it's like to be successful,
• 1:13:06
  you got to be on social media. It's your resume.
• 1:13:08
  People are like, what's your Instagram handle?
• 1:13:10
  That's the first thing they ask. They don't ask for a resume
• 1:13:12
  anymore. And but back in the day that
• 1:13:14
  wasn't a thing. And there's tons of people like
• 1:13:16
  you that are, you know, billionaires and sent to
• 1:13:18
  millionaires and super successful in many areas that
• 1:13:21
  have no social media at all. But it's once you get used to
• 1:13:24
  it, you may like it because I used to be, you probably don't
• 1:13:28
  believe this, but I used to be extremely introverted.
• 1:13:30
  I was living in a cave, not seeing or talking to anyone for
• 1:13:33
  years and I had to get through a lot of stuff for for the real me
• 1:13:39
  to come out. And now, you know, people's my
• 1:13:41
  thing. I love.
• 1:13:41
  I would do this all day long for free and 10 times over for the
• 1:13:44
  rest of my life. But anyway, so yeah, I'm I'm
• 1:13:46
  excited to see where your journey leads in this new
• 1:13:48
  venture. I do have an Instagram account
• 1:13:50
  you. Do it's with my cars?
• 1:13:52
  Oh, your. Car's OK.
• 1:13:54
  Garnett's garage. Yeah, you're a big car.
• 1:13:56
  Collector. Garnett's garage.
• 1:13:58
  I'm going to follow it. And what, what cars do you have?
• 1:14:00
  Porsches. All Porsches.
• 1:14:02
  Yeah. Amazing.
• 1:14:04
  Yeah, yeah, I know. There's different kinds.
• 1:14:06
  Oh yeah, I remember you. We talked about the.
• 1:14:08
  Pink 1. You showed me the pink one.
• 1:14:09
  Yeah. Yeah.
• 1:14:10
  That's so cool, I'm gonna have to fly out to Canada and see
• 1:14:12
  your guys. Garage is on your property.
• 1:14:15
  Yep, probably have more than one property.
• 1:14:17
  But they're all kind of consolidated in one spot.
• 1:14:20
  So cool. Yeah, awesome.
• 1:14:23
  Thank you so much. I always like to end with this
• 1:14:25
  question. If you could go back and give
• 1:14:27
  one piece of advice to young Garnett, what would it be?
• 1:14:31
  Smarten up sooner if I'd have been.
• 1:14:33
  Ready to meet the people I met at 40 when I was 30, I'd been a
• 1:14:37
  lot further ahead. But having said that, the people
• 1:14:40
  I met when I was 40, the people I met when I was 50, being
• 1:14:44
  married now, all of those things maybe wouldn't have happened if
• 1:14:47
  I'd have started sooner. And I'm actually really happy
• 1:14:50
  with how life is treating me because everything is in a in a
• 1:14:54
  really big balance good. And I think if you.
• 1:14:58
  Don't feel that. Way in life, then you have to
• 1:15:00
  look at what it is that's not In Sync.
• 1:15:02
  Well, thank you so much. I'm so pleasure.
• 1:15:05
  And I really AM. Grateful that you would have me
• 1:15:07
  on here and promote our book and yes, seventeen runs.
• 1:15:12
  Seventeenruns.com. Yep.
• 1:15:14
  Is that right? Yeah. 17 runs.com one
• 1:15:16
  sevenruns.com. Garnett Morris.
• 1:15:19
  The book will be released June 3rd.
• 1:15:21
  And where else can they find you?
• 1:15:23
  How can they get a hold of you if they want to reach out or get
• 1:15:25
  the book or where? Well, you can go through the
• 1:15:27
  website. You can buy the books on Amazon,
• 1:15:30
  Barnes and Noble, all the different bookstores, and then
• 1:15:32
  we're going to have a thing where we do visualizations from
• 1:15:37
  time to time so people can actually watch how I do a
• 1:15:40
  visualization because that's been a really big part of my
• 1:15:42
  life since I was like 5. That's awesome.
• 1:15:45
  And I talk about that in the. Book I used.
• 1:15:47
  To visualize when I was just a little kid that I would be rich
• 1:15:51
  and that would be when I was four and five and six and I'd
• 1:15:54
  have $100,000 in a swimming pool and all my friends would be
• 1:15:57
  there. And I had that visualization for
• 1:15:59
  years. That's amazing.
• 1:16:01
  And so I still. Use that over.
• 1:16:03
  And over and over and over, in my own way.
• 1:16:06
  And now you have a swimming pool filled with.
• 1:16:07
  Cat habit Hot tub. Hot tub.
• 1:16:10
  Oh yeah. Yeah, amazing.
• 1:16:12
  It's but it but I still still use.
• 1:16:14
  Them use that method do do you do these visualizations?
• 1:16:18
  In your morning coffees? Or do you set sometimes most of
• 1:16:21
  the night? Or sometimes during the day, or
• 1:16:24
  sometimes I just have to stop and start to think through, you
• 1:16:28
  know, how I do it because a visualization, it's not enough
• 1:16:31
  to have the idea, but then you have to be prepared to
• 1:16:34
  understand the pain you have to have.
• 1:16:38
  And most people just stop at the idea.
• 1:16:41
  Yeah, that's that's. It right there, yeah, because
• 1:16:44
  you can't progress without. Yeah, what?
• 1:16:48
  What price? Are you willing to pay to get
• 1:16:50
  the things that you want to get? Well, it's.
• 1:16:53
  It's not. Are you willing to pay?
• 1:16:54
  Is that you understand that whatever the price is, you have
• 1:16:58
  to pay it? If that's your visualization.
• 1:17:01
  Otherwise you give your brain an opt out.
• 1:17:03
  So good. Thank you.
• 1:17:05
  Garnett, my pleasure and thank you.
• 1:17:07
  I know you. And you're just such an.
• 1:17:09
  Inspiration, So thank you. Thank you.
• 1:17:11
  I enjoyed this a. Lot and I enjoyed talking to you
• 1:17:13
  and watching you come your own bank and how you've done your
• 1:17:16
  life and way ahead of most, so thank you.