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Latest / So That’s Why! Podcast with Mireya

Episode 13 - “Why Your Favourite YouTuber Is in the Candy Aisle”

Ever walked down the candy aisle and thought, “Wait… wasn’t this made by a YouTuber?” Yeah — same.

This episode breaks down why internet creators are suddenly making candy (and why it actually makes a lot of sense). From viral chocolate bars and sour strips to low-sugar gummies all over TikTok, we’re unpacking how YouTubers turned content, community, and curiosity into real-life snacks.

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The skinny

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