Eurostat just published a stat that nobody's talking about.
951 million guest nights.
That was the EU short-term rental market in 2025.
But the headlines all go to the same five countries.
Spain. France. Italy. Germany. Portugal.
Here's what Eurostat just published that nobody's talking about.
In Liechtenstein, Iceland and Malta, over 95% of every short-term rental booking is an international guest.
The highest concentration of foreign demand anywhere in Europe.
And Malta just posted +37.5% growth in Q4 2025. The fastest in the entire EU.
While operators in Barcelona and Paris fight for compliance and shrinking margins...
The smaller European markets…
The skinny
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